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市場調查報告書

韓國的B2C電子商務市場

South Korea B2C E-Commerce Sales Forecasts: 2015 to 2018

出版商 yStats.com GmbH & Co. KG 商品編碼 226470
出版日期 內容資訊 英文 25 Pages/Charts
商品交期: 最快1-2個工作天內
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韓國的B2C電子商務市場 South Korea B2C E-Commerce Sales Forecasts: 2015 to 2018
出版日期: 2015年07月24日 內容資訊: 英文 25 Pages/Charts
簡介

本報告提供韓國企業消費者間的(B2C)電子商務市場相關調查分析,以及主要趨勢,收益,零售整體銷售額的B2C電子商務市場佔有率,產品類型,網路用戶/消費者,再加上主要企業等韓國的網路零售相關資訊,為您概述為以下內容。

第1章 摘要

第2章 趨勢

  • 韓國的網際網路利用和B2C電子商務趨勢
  • 韓國的網際網路活動
  • 韓國的網路購物:各設備
  • 韓國的B2C電子商務的付款方式
  • 韓國的B2C電子商務提供趨勢
  • 韓國的網路用戶平均每個人的B2C電子商務平均支出額
  • 韓國的線上遊戲市場
  • 韓國的手機遊戲市場

第3章 銷售額

  • 韓國的B2C電子商務銷售額

第4章 市場佔有率

  • 全球B2C電子商務整體銷售額中,韓國的B2C電子商務銷售額的市場佔有率
  • 韓國零售整體銷售額中,B2C電子商務銷售額所佔的市場佔有率

第5章 產品

  • 韓國的電子商務銷售額:各類型產品
  • 韓國的社群貿易產品類型

第6章 用戶/消費者

  • 韓國的網路用戶數
  • 韓國的網路用戶數的詳細內容:性別
  • 韓國的網路用戶數的詳細內容:各年代
  • 韓國的加入寬頻的用戶數
  • 韓國的居民每100人的加入寬頻的用戶數:和德國,美國,OECD平均數的比較
  • 韓國的加入寬頻的用戶數:和不同的連線技術,OECD平均數的比較
  • 韓國的社群貿易普及率:各年代
  • 韓國的線上消費者數:性別,各年代

第7章 主要企業

  • 韓國的B2C電子商務網站前30名:個別造訪人數排行榜
  • 簡介:Gmarket.co.kr
  • 簡介:11st.co.kr
  • 簡介:Lotte.com

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目錄
Product Code: 1212

OVERVIEW

Questions Covered in the report:

  • What are the current B2C E-Commerce sales in South Korea and how are they forecasted to develop in the future?
  • How does South Korea compare to other major B2C E-Commerce markets globally and in Asia-Pacific?
  • What is South Korea's share of global online retail and how is it expected to change?
  • How is the share of online retail in total retail sales predicted to change in the next several years?
  • What are some of the main trends in B2C E-Commerce in South Korea?

Key Findings:

South Korea is Forecasted to Maintain Its Position as Asia's Leader in Online Share of Retail Sales

South Korea is one of the most attractive B2C E-Commerce markets worldwide, ranking in the top 10 by B2C E-Commerce sales globally and third in its region, after China and Japan. It is also one of the world's leaders in mobile commerce, with one third of smartphone users making purchases on their devices at least once a week, as of last year. With triple-digit growth rates, M-Commerce's share of online retail sales amounted to one third in 2014.

Overall B2C E-Commerce in South Korea is predicted to grow at lower rates than M-Commerce, but still ahead of below the 5% annual growth rate forecasted for total retail in the country in the next few years. Selected major primary sources concur on the average annual rate of around 10%. Due to high discrepancy in growth rates of total and online retail, the share of the latter is predicted to grow still further, already being the highest of the Asia's top 3.

Among the companies prospering South Korea's online shopping boom are merchants such as SK Planet, CJ O Shopping and GS Home Shopping. Also eBay retains a significant share of the online retail market and other foreign-based E-Commerce merchants benefit from the cross-border trend, with the number of orders from overseas increasing over the past few years.

COMPANIES MENTIONED

  • CJ O Shopping
  • GS Home Shopping
  • SK Planet
  • Ebay Korea
  • Hyundai Home Shopping Network Corp
  • Woori Home Shopping

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Table of Contents

1. Management Summary

2. Market Overview and International Comparisons

  • B2C E-Commerce Market Overview and International Comparisons, June 2015
  • Share of 8 Leading B2C E-Commerce Markets of Global B2C E-Commerce Sales, by Country and Total, in %, 2015f & 2018f
  • CAGR of B2C E-Commerce Sales of 8 Leading B2C E-Commerce Markets, in %, by Minimum and Maximum CAGR Forecast, by Country, 2015f – 2018f
  • B2C E-Commerce Share of Total Retail Sales in 8 Leading B2C E-Commerce Markets, by Country, in %, 2015f & 2018f
  • B2C E-Commerce Sales, in USD billion, and Share of Total Retail in the Respective Country, in %, by China, Japan and South Korea, 2014 & 2019f

3. Overview of B2C E-Commerce Sales & Shares Forecasts

  • Overview of B2C E-Commerce Sales Forecasts, in USD billion, by Comparative Estimates, Ranked by CAGR, 2013 – 2019f
  • B2C E-Commerce Share of Total Retail Sales, in %, by Official Statistics, 2014, and Comparative Estimates & Forecasts, 2013 – 2019f
  • Share of Global B2C E-Commerce Sales, in %, 2015f & 2018f

4. B2C E-Commerce Sales Forecasts

  • B2C E-Commerce Sales, in KRW trillion, and in % Year-on-Year Change, 2012 – 2015f
  • B2C E-Commerce Sales, in USD billion, 2013 & 2018f
  • B2C E-Commerce Sales, in USD billion, and in % Year-on-Year Change, 2013 – 2018f
  • B2C E-Commerce Sales, in USD billion, 2009, 2014 & 2019f
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