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市場調查報告書

遠距臨場 2007:引導視訊會議(電視會議)邁向新的未開發領域

Telepresence 2007:Taking Videoconferencing to the Next Frontier

出版商 Wainhouse Research, LLC
出版日期 2007年02月 商品編碼 49310
內容資訊 英文  
價格
US $ 2495 PDF by E-mail (Corporate Use License)


遠距臨場 2007:引導視訊會議(電視會議)邁向新的未開發領域 是由出版商Wainhouse Research, LLC在2007年02月所出版的。 這份英文市場調查報告書價格從美金2495起跳。

目錄

Abstract

Chapter 1: Telepresence Overview

Introduction

More than a decade after the first videoconferencing-based telepresence solution was introduced to the public, and after more than ten years of languishing in the backwaters of the communications market, telepresence hit the limelight in 2006. The re-emergence started in the closing weeks of 2005 when HP announced the release of the company' s Halo telepresense solution. Designed in collaboration with partner DreamWorks, Halo proved to many observers that there was still significant interest in a two-way, interactive visual communications solution that somehow exceeded the boundaries of "traditional" videoconferencing systems. Equally important, the apparent success of the Halo marketing thrust indicated that CEOs and high level executives at large enterprises were interested in high performance, immersive visual communications systems that were highly reliable and easy to use, despite the high initial costs and operating costs of many such systems.

The renewed interest in telepresence initially fueled by HP was further strengthened during the first half of 2006 by two other initiatives. Cisco' s CEO John Chambers began to talk about his company' s forthcoming solution that would take videoconferencing far beyond its current capabilities and provide a communications vehicle that was a serious alternative to corporate travel. During the same time period, Polycom announced its own pending telepresence solution, to be based on a product line dubbed RPX, that would be delivered in conjunction with partner Destiny Conferencing (later acquired by Polycom), one of the original telepresence suppliers. A prominent September Wall Street Journal article added fuel to the fire. Finally, in October 2006, Cisco formally announced its Telepresence Meeting System, supported by a massive advertising and PR campaign. With three "credible" vendors now talking about telepresence solutionsand joining the ranks of half a dozen smaller stalwarts, the industry appeared at the close of 2006 to be headed for a long-awaited take-off.

Many people are confused by the concept of telepresence. For some, the mere mention of telepresence conjures up images of traveling to remote galaxies without leaving the comfort of one' sliving room sofa, or to remote business locations without leaving one' s own conference room. This fantasy is exactly what the telepresence suppliers are trying to deliver. The most common question Wainhouse Research is asked today in this area is: "what is the difference between telepresence and videoconferencing"? To answer this question and to help define different market segments, we offer the following definition of telepresence:

A videoconferencing experience that creates the illusion that the remote participants are in the same room with you.

To meet this deliverable, telepresence solutions use videoconferencing as well as other "arts and sciences" to create a two-way communications experience that simulates an in-person, interactive encounter. In fact, many elements embedded in "traditional" videoconferencing systems are intentionally left out of telepresence systems since they would break the "immersive"experience or shatter the "sitting across the same table" illusion.

To create the same-room illusion, telepresence solutions use a combination of technology elements and environmental design that are described in further detail in Chapter 2. Many of these telepresence elements we believe are synergistic, i.e. improved audio realism is more effective when accompanied by increased video realism than it would be alone. Hence, the entire telepresence solution cannot be appreciated as the sum of individual technology components, but rather must be experienced in its holistic presentation. Some refer to this as the 1+1=3 phenomenon.

Telepresence System Objectives

In order to produce the illusion of sitting in the same room" and satisfy the demanding requirements of high-end customers, telepresence solution suppliers have focused on four key elements, explained in further detail in chapter 2:

  • High quality audio and video
  • Simplicity
  • High reliability
  • Environmental excellence

Telepresence System Tradeoffs

While focusing on the above key objectives, telepresence product designers have had to make compromises in areas where traditional videoconferencing system vendors have not had such liberties.

These include:

  • System cost
  • Bandwidth
  • Interoperability
  • General purpose environment

Telepresence Vendor Differences

Virtually every telepresence system vendor makes the same claims in his product literature:

  • Very easy to use
  • Highly reliable
  • Providing excellent audio and video quality

Prospects will find that the differences in these areas may be subtle and in many cases may depend more on the skills and vision of the system integrator / installer than on anything else.

There are, however, significant differences in the various solutions in other areas including:

  • Eye contact
  • Support for multipoint (3 or more location) sessions
  • Enteroperability and operating modes with non-telepresence systems
  • Support for data collaboration
  • Initial system cost
  • On-going operational costs
  • Breadth of available support services

Table of Contents

Chapter 1: Telepresence Overview

  • Introduction
  • Telepresence System Objectives
  • Telepresence System Tradeoffs
  • Telepresence Vendor Differences

Chapter 2: Telepresence Technology Elements

  • Telepresence Video Elements
  • Telepresence Audio Technologies
  • User Interface Technologies
  • Telepresence Environmental Designs
  • Support for Multipoint
  • Support for Data Collaboration

Chapter 3: Telepresence Vendors

  • Cisco Systems
  • Digital Video Enterprises
  • HP
  • Polycom
  • TANDBERG
  • Telanetix
  • Teliris

Appendix 1: System Design Comparisons

Appendix 2: Telepresence Vendor Comparisons

Appendix 3: Product Matrices

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