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市場調查報告書
嵌入式硬體&系統:市場資訊服務(2010年)TRACK 1 嵌入式主機板&嵌入式整合系統的需求分析, 第6卷 利基市場・新興應用
EMBEDDED HARDWARE AND SYSTEMS, 2010 MARKET INTELLIGENCE SERVICE - TRACK 1: EMBEDDED BOARDS & EMBEDDED INTEGRATED SYSTEMS DEMAND ANALYSIS - Vol. 6 - Niche Markets & Emerging Applications (Retail/Digital Signage and Kiosk, Energy/Renewables, etc.)
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本報告已在2012年02月24日停止出版。
本報告,以嵌入式硬體&系統的利基市場・新興應用(零售/數位招牌・報攤、能源/可再生能源等)為對象所進行的調查結果,來彙整回覆者區塊別的分析、購買產品、處理器類型、OS、廠商以及產品的選擇標準、條件、喜好等,由下列摘要形式闡述。
報告摘要
調查範圍・調查方式
市場定義・市場區塊
嵌入式技術市場的生態系統
多次元的機會
客戶條件・喜好
主要的技術用語・定義
新興新區塊的嵌入式的問題
回覆者區塊:組織規模
回覆者區塊:全球區域
回覆者區塊:組織類型
回覆者區塊:產品類型
客戶條件・喜好
調查回覆者所購買的東西
嵌入式技術上的支出:2010-2012年
主機板結構・動向:2010-2015年
主機板處理器平台預期將破碎化
系統平台預料也將變化
新興區塊上的OS
OS:嵌入式系統
產品選擇標準:主機板
產品選擇標準:系統
產品以外的選擇標準:服務的豋場
嵌入式調度活動的變化
嵌入式技術的來源:建構vs.購買
嵌入式主機板供應商的價值命題
嵌入式系統供應商的價值命題
外部來源:重要度
調查・提案・預測
圖表
調查統計
產品類型
處理器平台
OS
嵌入式電腦主機板的購買・用戶
廠商選擇標準
嵌入式整合型電腦系統的購買・用戶
區域區分
需求分析
- 結構別
- 區域市場地點
- 終端用戶市場地點
- 客戶等級
- 投資計畫
產品區分
產品選擇標準
- 客戶的產品選擇條件
- 處理器平台要件/喜好
- OS要件/喜好
Abstract
Report Scope
GEOGRAPHIC COVERAGE
- Americas
- EMEA (Europe, Middle East and Africa)
- Asia Pacific
DEMAND ANALYSIS
- Demographics
- Regional Market Location
- Vertical Market Location
- Account Tier
- Investment Plans
PRODUCT COVERAGE
- Embedded Boards
- Embedded Integrated Systems
PRODUCT SELECTION CRITERIA
- Customer Product Selection Requirements
- Processor Platform Requirements/Preferences
- Operating System Requirements/Preferences
- Board Architecture Requirements/Preferences
Table of Contents
Executive Summary
- Slide 2 Demand for embedded technology is derived from multiple market
segments, and will accelerate (or decline) at varying rates depending on
multiple internal and external environmental factors
- Slide 3 VDC' s market analysis examines a number of segments along three
primary dimensions
- Slide 4 Equipment manufacturers, integrators, and end users from small,
mid-sized, and large companies are represented in this sample
- Slide 5 VDC conducted a worldwide survey of embedded computing customers
from emerging segments
- Slide 6 Price / cost, and reliability continue to be critical product
attributes for emerging segment customers
- Slide 7 Price / cost, reliability, and performance continue to be critical
product attributes across multiple segments
- Slide 8 The board and systems market will stabilize quickly and grow at a
steady, modest pace through 2012
- Slide 9 Merchant suppliers are the core 3rd party source, however, other
channels are rising in importance
- Slide 10 Respondents will overwhelmingly rely on Traditional IT/PC
Suppliers as a source for systems in 2015
Research Scope & Methodology
- Slide 12 Original, direct-contact primary research forms the core of this
report
Market Definitions & Segmentation
Embedded Technology Market Ecosystem
- Slide 15 Demand for embedded technology is derived from multiple market
segments, and will accelerate (or decline) at varying rates depending on
multiple internal and external environmental factors
A Multi-Dimensional Opportunity
- Slide 16 VDC' s analysis examines a number of segments along three primary
dimensions
Customer Requirements & Preferences
- Slide 17 Emerging markets requirements are a combination of technical and
commercial considerations
Key Technical Terms & Definitions
- Slide 18 The following terms and acronyms are used throughout this
presentation
- Slide 19 The following defined technologies are mentioned throughout this
presentation
Embedded Matters in Emerging Segments
- Slide 20 Customers in these demand segments purchase, boards, systems, or
both
Respondent Segmentation: Organizational Size
- Slide 21 Equipment manufacturers, integrators, and end users from small,
mid-sized, and large companies are represented in this sample
Respondent Segmentation: Global Geographies
- Slide 22 As expected, the United States and Europe make up the majority of
emerging segments respondents
Respondent Segmentation: Organizational Type
- Slide 23 VDC conducted a worldwide survey of embedded computing customers
from emerging segments
Respondent Segmentation: Product Types
- Slide 24 Nearly half of the survey respondents have experience procuring
both boards and systems
Customer Requirements & Preferences
- Slide 26 Demand for embedded boards and systems in the emerging segment
sector is increasing
What are Emerging Segment Respondents Buying?
- Slide 27 Nearly half of the survey respondents have experience procuring
both boards and systems
Spending on Embedded Technology, 2010 - 2012
- Slide 28 The board and systems market will stabilize quickly and grow at a
steady, modest pace through 2012
Board Architectures & Trends, 2010 - 2015
- Slide 29 Traditional architectures, such as PCI, will make way for
emerging segments
- Board Processor Platforms Will Fragment
- Slide 30 CPUs dominate, however, interest in FPGA and DSP platforms is
predicted to grow through 2015
System Processor Platforms Will Also Shift
- Slide 31 CPUs dominate, but processor types used in systems will also
migrate to FPGA-based technology
Operating Systems in Emerging Segments
- Slide 32 Embedded board operating systems utilization is shifting, as
Real-Time Linux becomes more popular
Operating Systems: Embedded Systems
- Slide 33 Operating system demand is shifting as Linux and Mobile OS expand
across several sectors
Product Selection Criteria: Boards
- Slide 34 Price / cost, and reliability continue to be critical product
attributes for emerging segment customers
Product Selection Criteria: Systems
- Slide 35 Price / cost, reliability, and performance continue to be
critical product attributes across multiple segments
Non-Product Selection Criteria: Services Emerge
- Slide 36 Superior services and support - pre-sales, real-time, online -
are becoming critical success factors
Changes in Embedded Procurement Activity
- Slide 37 Emerging segment respondents' expectations for change in their
company' s procurement activity
Sources of Embedded Technology: Build vs. Buy
- Slide 38 Emerging segment respondents expectations for change in their
company' s procurement activity
- Slide 39 The outsourcing of embedded computer platforms to third party
suppliers is well established
Value Proposition for Embedded Board Suppliers
- Slide 40 Suppliers must underscore their capacity to deliver both cost
advantages and improved time to market
Value Proposition for Embedded System Suppliers
- Slide 41 System suppliers need to focus on these attributes when engaging
emerging segment clients
External Sources: Level of Importance
- Slide 42 Merchant suppliers are the primary 3rd party source, however,
other channels are rising in importance
- Slide 43 Merchant suppliers are the core 3rd party source, however, other
channels are rising in importance
- Slide 44 Importance of traditional IT/PC suppliers in the emerging segment
market is high, displacing all others
- Slide 45 Respondents will overwhelmingly rely on Traditional IT/PC
Suppliers as a source for systems in 2015
Observations, Recommendations & Expectations
List of Exhibits
SURVEY DEMOGRAPHICS
- Exhibit 1 Regional Location of Respondents' Company or Business Unit (% of
respondents identifying)
- Exhibit 2 Approximate Annual Revenue of Respondents' Company or Business
Unit (% of respondents identifying)
- Exhibit 3 Approximate Number of Employees at Respondents' Company or
Business Unit (% of respondents identifying)
- Exhibit 4 Respondents' Expectation for the Change in their Company' s Sales
Over the Upcoming 12 Months (% of respondents identifying)
PRODUCT TYPES
- Exhibit 5 Purchase of Embedded Hardware Products by Respondents (% of
respondents identifying)
- Exhibit 6 Description of the Primary Business of Respondents' Company or
Business Unit (% of respondents identifying
PROCESSOR PLATFORMS
- Exhibit 7 Processor Types Used by Respondents in their Embedded Boards
and/or Systems, Now & 5 Years from Now [% of respondents answering and % of
total responses (multiple responses per respondent)]
- Exhibit 8 Processor Families Used by Respondents in their Embedded Boards
and/or Systems, Now & 5 Years from No [% of respondents identifying & % of
total responses (multiple responses per respondent)]
OPERATING SYSTEMS
- Exhibit 9 Operating Systems Used by Respondents in their Embedded Boards
and/or Systems, Now & 5 Years from No [% of respondents identifying & % of
total responses (multiple responses per respondent)]
PURCHASERS AND USERS OF EMBEDDED COMPUTER BOARDS
- Exhibit 10 Dollar Volume Percentage of Respondent Company' s Embedded
Computer Boards Obtained from Third-party Suppliers (including merchant
suppliers, contract manufacturers, or ODMs), Now and 5 Years from Now (% of
respondents identifying)
- Exhibit 11 Primary Reasons for Respondents' Company for Obtaining Embedded
Computer Boards from Third-party Suppliers Instead of Building them In-house
[% of respondents identifying & % of total responses (multiple responses per
respondent)]
- Exhibit 12 Relative Importance of Each Type of Third-party Source for
Embedded Computer Boards for Respondents' Co Today (% of Emerging Segments
respondents identifying as "Most", "2nd", "3rd", or "Least" important)
- Exhibit 13 Relative Importance of Each Type of Third-party Source for
Embedded Computer Boards for Respondents' Company, 5 Years from Now (% of
Emerging Segments respondents identifying as "Most", "2nd", "3rd", or "Least"
important)
- Exhibit 14 Effect of the Recent Economic Downturn on the Degree of
Embedded Board Procurement Activity from Third Parties at Respondents'
Organization (% of respondents identifying)
- Exhibit 15 The Percentage of the Respondents who Indicated that the Degree
of Embedded Board Procurement from Thi Parties is Decreasing because of the
Recent Economic Downturn whose Companies would Make Up the Difference by
Re-insourcing
- Exhibit 16 Respondents' Expected Change in their Company' s Spending on
Embedded Computer Boards from the previo 12 months, in each of the following
years? (% of respondents identifying)
- Exhibit 17 Dollar Volume Percentage of the Boards that Respondents'
Companies Currently Manufactures IN-HOUSE that are Built on Open Standards
(versus Proprietary) (% of respondents identifying)
- Exhibit 18 Standard Architectures / Form Factors of the Boards Used at the
Respondents' Company (obtained from any source, including in-house), Now and 5
Years from Now [% of total responses (multiple responses per respondent)]
- Exhibit 19 Most Important Product Selection Criteria When Selecting
Embedded Computer Boards [% of total responses (multiple responses per
respondent)]
- Exhibit 20 Level of Importance for a Third-Party Board Supplier to Offer
the Following Services (% of respondents identify
- Exhibit 21 Respondents' Willingness to Pay More for the Selected Services
(% of respondents identifying)
VENDOR SELECTION CRITERIA
- Exhibit 22 Identify the Five Vendor Selection Criteria (Non-Product)
Considered to be Most Important When Selecting an Embedded Computer
Vendor/Supplier/Manufacturer [% of respondents identifying & % of total
responses (multiple responses per respondent)]
PURCHASERS AND USERS OF EMBEDDED INTEGRATED COMPUTER SYSTEMS
- Exhibit 23 Dollar Volume Percentage of Respondent Company' s Embedded
Integrated Computer Systems Obtained from Third-party Suppliers (including
merchant suppliers, contract manufacturers, or ODMs), Now and 5 Years from
- Exhibit 24 Primary Reasons for Respondents' Company for Obtaining Embedded
Integrated Computer Systems from Third-party Suppliers Instead of Building
them In-house [% of respondents identifying & % of total responses (multiple
responses per respondent)]
- Exhibit 25 Relative Importance of Each Type of Third-party Source for
Embedded Integrated Computer Systems for Respondents' Company, Today (% of
Emerging Segments respondents identifying as "Most", 2nd, "3rd", "4th", or
"Least" important)
- Exhibit 26 Relative Importance of Each Type of Third-party Source for
Embedded Integrated Computer Systems for Respondents' Company, 5 Years from
Now (% of Emerging Segments respondents identifying as "Most", 2nd, "3rd",
"4th", or "Least" important)
- Exhibit 27 Effect of the Recent Economic Downturn on the Degree of
Embedded Integrated Systems Procurement Activity from Third Parties at
Respondents' Companies (% of respondents identifying)
- Exhibit 28 The Percentage of the Respondents who Indicated that the Degree
of Embedded Integrated Systems Procurem Activity from Third Parties is
Decreasing because of the Recent Economic Downturn whose Companies would Make
Up the Difference by Re-insourcing
- Exhibit 29 Emerging Segments Respondents' Expected Change in their
Company' s Spending on Embedded Integrated Computer Systems from the previous
12 months, in each of the following years? (% of respondents identifying)
- Exhibit 30 Standard Architectures / Form Factors of the Embedded
Integrated Computer Systems Used at the Respondents' Company (obtained from
any source, including in-house), Now and 5 Years from Now (% of total
responses)
- Exhibit 31 Most Important Product Selection Criteria When Selecting
Embedded Integrated Computer Systems (% of total responses and % of
respondents identifying)
- Exhibit 32 Level of importance for a 3rd-party systems supplier to offer
the following services (% of respondents identifyin
- Exhibit 33 Respondent firm' s willing to pay for the selected services (%
of respondents identifying)
- Exhibit 34 Respondents' Current and Future Use of Hardware Accelerators (%
of respondents identifying)
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