零售&買賣用自動化設備（2010）：商業計畫服務, TRACK 1 技術市場分析, 第1卷 POS裝置・工作站

零售&買賣用自動化設備（2010）：商業計畫服務, TRACK 1 技術市場分析, 第1卷 POS裝置・工作站 是由出版商VDC Research Group在2010年07月所出版的。 這份英文市場調查報告書包含45 page 價格從美金5500起跳。

簡介

本報告，針對POS裝置・工作站的產業以及市場進行調查分析，並彙整產業概要、價值鏈、銷售通路、主要廠商的檔案資料、產品・區域・終端用戶產業別的收益・出貨實績以及預測（∼2014年）等，由下列摘要形式闡述。

調查內容

• 產業概要
  • 外觀尺寸等級
  • 區域分布
  • 供應商的利害關係人圖
    • OEM
    • 供應商/銷售業者
    • 解決方案整合商
  • 技術價值鍊
  • 商業價值鏈
  • 批發・銷售通路
  • 主要廠商/競爭上的定位
• 廠商檔案資料
  • 企業概要
  • 主要產品・服務
    • 提供產品・出貨數
    • 應用/終端用戶產業
    • 區域市場
  • 銷售通路
    • 銷售組織
    • 客戶層級
  • 現在的合作狀況
  • 策略・展望
• 市場推估預測
  • 基礎年・預測期間
    • 2009年：出貨量・收益
    • 2010-2014年：推估・預測
  • 市場規模・成長率・收益
    • 產品別
    • 區域別
    • 終端用戶產業別

目錄

Abstract

RESEARCH SUMMARY

The Retail & Transaction Automation Equipment program will provide:

• In-depth analysis of global market opportunity for retail/ transaction automation equipment, with detailed market definitions and segmentations including: core technologies, applications, vertical markets, etc;
• Market penetration scenarios, estimates and forecasts for retail/ transaction automation equipment;
• -user investment drivers and applications, system integrator/OEM selection criteria, and distribution channel capabilities;
• Discussion of key issues, forces and trends driving or restraining market growth and development, including opportunities and requirements for suppliers to grow share and profit.

RESEARCH SCOPE

The 2010 Retail &Transaction Automation Equipment service specifies 12 distinct service volumes. The first 9 volumes cover a specific set of retail/ transaction automation technologies across common vertical markets, applications and geographic regions. VDC will also offer in-depth coverage of each vertical market (retail, hospitality) and a distribution channel analysis.

PRODUCT COVERAGE

(VDC will provide quantitative analysis and/or detailed qualitative analysis of hardware, software, service and accessories for each technology being covered)

POS TERMINALS AND PERIPHERAL TECHNOLOGIES

• POS Terminals/Workstations
• POS Receipt Printers
• Payment/Transaction Terminals
• Imaging Solutions

SELF-SERVICE TECHNOLOGIES

• Self-Checkout Solutions
• Kiosks
• Personal Shopping Systems

MULTI-CHANNEL MARKETING & INTERACTIVE TECHNOLOGIES

• Electronic Shelf Labels (ESL)
• Interactive Displays and Digital Signage (IDDS)

METHODOLOGY

Insights that lead to innovation and business results for our clients. This market research service includes a number of data collection and analytic methods:

ANALYSIS METHODS

• Market Segmentation and Definition: Definition of market segments, target customers, and competing solutions are critical to building accurate: sizing estimates, forecasts, supplier position and shares, and customer requirements.
• Market Sizing and Forecasts: Models based on supplier shipments, user budget analysis, recent installations, and future purchasing plans. Other key inputs include supplier forecasts of future growth rates, historical data, and economic outlook data.
• Supplier Share and Position: Derived directly from structured, in-depth interviews of leading and emerging suppliers, repository.
• Customer and Channel Requirements and Preferences: Focus on customer and channel partner priorities driving consideration. Topics include a range of product and supplier selection criteria. We will explore current and future preferences for various technologies, feature sets, suppliers and sources of supply.
• Data Verification: Primary and secondary research on target communities and companies is used to validate our results and includes conducting supplemental interviews at target firms, crosschecking with channel partners, estimates from competing firms and checking historical performance.

Table of Contents

Executive Findings

• Slide 2: A sharp contraction in global demand in 2009, gradual recovery over the next few years
• Slide 3: Gradual recovery expected to arrive the market at pre-recession levels, but not until 2014 perhaps
• Slide 4: Doing more with less is the mantra, and an improvement over the dark days of 2H 2008 and 2009
• Slide 5: Traditional means of differentiation are narrowing, retailer application support demands are expanding
• Slide 6: Broader, more uneven penetration will characterize the next series of opportunities
• Slide 7: Pressure to recognize and reinforce consumers' context demands integration many solutions
• Slide 8: No vendor can do it all, but, growing faster than the market will require innovation on multiple fronts

Scope of the 2010 RAPS Automation Program

• Slide 10: Three tracks focusing on technical segments, vertical markets and channels respectively

Key Methodology Components

• Slide 11: Original, direct-contact primary research is the keystone of our data collection process

Secondary Research

• Slide 12: A wide range of public - and private - sources of contributed to the foundation of this report

Market Definition & Segmentation

• Slide 14: Retail automation solutions vary along a number of segment definitions ...

Product Category Definition

• Slide 15: POS terminals and workstations are morphing to meet changing consumer habits, business rules

Market Segment Definitions & Forecast Terms

• Slide 16:

POS Terminal Market Technical Value Chain

• Slide 17: POS terminal supplier technical partnerships are more important than ever

POS Terminal Market Commercial Value Chain

• Slide 18: Direct and VAD channels dominate, but ISVs and ISIs are growing importance

Forecast Assumptions & Considerations

• Slide 20:

POS Terminal Market Regional Shipment Models

• Slide 21: Defending developed home markets, approaching development markets, takes focus, and strength

POS Terminal Market Vertical Shipment Model

• Slide 22: Large format stores with multiple check-out lanes drive demand, but demand is strong in many places

POS Terminal Market Vertical Shipment Model

• Slide 23: Typical store scale, user sophistication, other characteristics shape vertical demand more than ever

POS Terminal Display Technology Preferences

• Slide 24: Consumerization of POS solutions is in full effect with strong demand for touch screens

POS Terminal Market Channel Shipment Model

• Slide 25: Direct is dominant, and not going away ... in fact, it might grow share in the forward few years

POS Terminal Competition Introduction

• Slide 27:

Global POS Terminal & Workstation Market Shares

• Slide 28: Services, software and global reach are key determinants of market share

POS Terminal Competition - Intensifying

• Slide 29:

Americas POS Terminal Market Shares

• Slide 30: North American market ‘oligarchy' remains, however, we expect shuffling among tiers 2 and 3

EMEA POS Terminal Market Shares

• Slide 31: Wincor Nixdorf, the local giant, remains the bellwether, however, newer entrants may be gaining

APAC POS Terminal Market Shares

• Slide 32: A strong market, with Tier 1 and Tier 3 local suppliers, global IT vendor interest, will be competitive

Competitive Positioning

• Slide 33: Established leaders. Lots of questions about how they grow share, compete with smaller vendors

Summary Observations & Expectations

• Slide 35: Product management in the POS Terminal / Workstation market is a multi-layered challenge
• Slide 36: Seeking the strategy(ies) that serve the demands of served market defense and target market growth
• Slide 37: Technical value chain partners, and commercial value-chain resellers matter more than ever

Summary Observations & Expectations

• Slide 39:
• Slide 40:
• Slide 41:

List of Exhibits

Exhibits 2008

• Exhibit 1: Global Shipments of POS Terminals/Workstations Segmented by Region (Millions of Dollars)
• Exhibit 2: Global Shipments of POS Terminals/Workstations Segmented by Region (Thousands of Units)
• Exhibit 3: Global Shipments of POS Terminals/Workstations Segmented by Region (Average Factory Selling Price - AFSP)
• Exhibit 4: Global Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 5: Global Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 6: Global Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 7: Americas Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 8: Americas Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 9: Americas Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 10: EMEA Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 11: EMEA Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 12: EMEA Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 13: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 14: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 15: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 16: Global Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 17: Global Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 18: Global Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 19: Americas Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 20: Americas Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 21: Americas Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 22: EMEA Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 23: EMEA Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 24: EMEA Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 25: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 26: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 27: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 28: Global Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)
• Exhibit 29: Americas Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)
• Exhibit 30: EMEA Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)
• Exhibit 31: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)

Exhibits 2010

• Exhibit 1: Global Shipments of POS Terminals/Workstations Segmented by Region (Millions of Dollars)
• Exhibit 2: Global Shipments of POS Terminals/Workstations Segmented by Region (Thousands of Units)
• Exhibit 3: Global Shipments of POS Terminals/Workstations Segmented by Region (Average Factory Selling Price - AFSP)
• Exhibit 4: Global Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 5: Global Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 6: Global Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 7: Americas Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 8: Americas Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 9: Americas Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 10: EMEA Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 11: EMEA Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 12: EMEA Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 13: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Vertical Market (Millions of Dollars)
• Exhibit 14: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Vertical Market (Thousands of Units)
• Exhibit 15: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Vertical Market (Average Factory Selling Price - AFSP)
• Exhibit 16: Global Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 17: Global Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 18: Global Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 19: Americas Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 20: Americas Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 21: Americas Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 22: EMEA Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 23: EMEA Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 24: EMEA Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 25: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Display Type (Millions of Dollars)
• Exhibit 26: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Display Type (Thousands of Units)
• Exhibit 27: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Display Type (Average Factory Selling Price - AFSP)
• Exhibit 28: Global Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)
• Exhibit 29: Americas Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)
• Exhibit 30: EMEA Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)
• Exhibit 31: Asia-Pacific Shipments of POS Terminals/Workstations Segmented by Distribution Channel (Millions of Dollars)

Supplier Share 2008

• Exhibit 1: Global Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)
• Exhibit 2: Americas Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)
• Exhibit 3: EMEA Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)
• Exhibit 4: Asia-Pacific Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)

Supplier Share 2010

• Exhibit 1: Global Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)
• Exhibit 2: Americas Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)
• Exhibit 3: EMEA Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)
• Exhibit 4: Asia-Pacific Shipments of POS Terminals and Workstations by Supplier Share (Percent of Dollars)

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