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市場調查報告書

優格市場:北美的市場情況·產業分析·規模·市場佔有率·成長與趨勢與預測

Yogurt Market - North America Scenario, Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2013 - 2019

出版商 Transparency Market Research 商品編碼 300960
出版日期 內容資訊 英文 76 Pages
商品交期: 最快1-2個工作天內
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優格市場:北美的市場情況·產業分析·規模·市場佔有率·成長與趨勢與預測 Yogurt Market - North America Scenario, Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2013 - 2019
出版日期: 2014年04月24日 內容資訊: 英文 76 Pages
簡介

優格由於其益生菌性質,成為了眾人喜愛的健康食品。健康意識的升高、喜好的改變、及北美消費者對健康食品喜好的趨勢,都促進了現在市場的成長。北美優格市場預測在今後六年間將持續成長。

ヨーグルトはそのプロバイオティクス性質により、健康食品として好まれています。健康志向の高まり、好みの変化、および北米の消費者における健康食品を好む傾向は、現在の市場を促進しています。北米のヨーグルト市場は、今後6年間にわたる成長が見込まれています。 当レポートでは、北米のヨーグルト市場の現状と見通しについて調査分析し、市場の実績・予測、市場成長促進要因・阻害要因の分析、製品・国別の市場分析、および主要企業のプロファイルなどを提供しており、概略以下の構成でお届けいたします。

本報告提供北美的優格市場現況與展望調查分析,提供市場實際成果與預測,市場推動與阻礙成長要素分析,產品·各國市場分析,並提供主要企業簡介等,為您概述為以下內容。

第1章 序文

第2章 摘要整理

第3章 優格:產業分析

  • 簡介
  • 價值鏈分析
  • 推動市場成長要素
    • 青年成人攝食活動數的增加(早餐·午飯·晚飯)
    • 在用餐計劃上,優格·乳製品重要性的高漲
    • 流通管道擴大
    • 健康意識的高漲
  • 阻礙市場成長要素
    • 乳製品在健康問題方面的誤解
    • 固定費的增加
  • 市場機會
    • 優格消費量的增加
    • 偏好優格這個保健食品
  • 波特的五力分析
  • 市場魅力分析

第4章 北美的優格市場:產品市場區隔分析

  • 固態優格
  • 霜凍優格

第5章 北美的霜凍優格市場:地區分析

  • 美國
    • 固態優格市場分析
    • 霜凍優格市場
    • 企業佔有率分析
    • 流通佔有率分析
  • 加拿大
    • 促進要素
    • 加拿大:固態優格市場
    • 趨勢分析
    • 加拿大的固態優格市場實際成果:金額·各數量
    • 加拿大的固態優格市場:PPU
    • 加拿大的平均每個人的固態優格消費量
  • 霜凍優格市場
    • 趨勢分析
    • 企業佔有率分析
  • 流通佔有率分析
  • 墨西哥的優格市場
    • 促進要素
  • 墨西哥:固態優格市場
    • 趨勢分析
  • 霜凍優格市場
    • 趨勢分析
    • 企業佔有率分析
  • 流通佔有率分析

第6章 企業簡介(企業概要,產品系列,財務概要,產業策略,SWOT分析,最近的動向)

  • GENERAL MILLS INC.
  • GROUPE DANONE S.A.
  • CHOBANI INC.
  • FAGE S.A.
  • GRUPO ALPURA
  • NESTLE SA

圖表

目錄

Yogurt is produced by bacterial fermentation of milk. It is consumed as an important part of daily diet due to its taste and healthfulness. Yogurt is consumed in several forms such as drinks, snacks, side dish and as a dessert. Due to its pro-biotic nature it is preferred as a healthy food. Growing health concerns, taste changes and preference for healthy food among the consumers in North America are some of the major factors driving the market at present. The market is expected to experience growth in the next six years.

This report is segmented by types of yogurt and by geography. It also includes the drivers, restraints and opportunities (DROs), Porter's five forces analysis and value chain of North America yogurt market. The study highlights current market trends and provides the forecast from 2013 to 2019.

By geography, the market has covers the U.S. Canada and Mexico. The present market size and forecast till 2019 have been provided in the report.

The report also analyzes macro-economic factors influencing and inhibiting the growth of yogurt market. Porter's five forces analysis offers insights on market competition throughout its value chain. In addition, the market attractiveness analysis provided in the report highlights key investing areas in this industry. The report will help manufacturers, suppliers and distributors to understand the present and future trends in this market and formulate their strategies accordingly.

The North America yogurt market here refers to the market by product type and by geography. The market is categorized into the following segments:

Yogurt Market by Type

The different types of yogurt covered under this research study are defined as follows:

  • Set yogurt
  • Frozen yogurt

North America Yogurt Market by Geography

The different geographies covered in the research scope are as follows:

  • The U.S.
  • Canada
  • Mexico

The in-depth research and high level analysis will allow yogurt vendors to make informed decisions about the yogurt market, formulate growth strategies and gain competitive advantage.

Table of Contents

CHAPTER 1 PREFACE

  • 1.1 REPORT DESCRIPTION
  • 1.2 RESEARCH SCOPE
  • 1.3 RESEARCH METHODOLOGY

CHAPTER 2 EXECUTIVE SUMMARY

  • 2.1 NORTH AMERICAN SET & FROZEN YOGURT MARKET, 2011 - 2019 (USD BILLION)

CHAPTER 3 YOGURT - INDUSTRY ANALYSIS

  • 3.1 INTRODUCTION
  • 3.2 VALUE CHAIN ANALYSIS
  • 3.3 DRIVERS
    • 3.3.1 INCREASE IN THE NUMBER OF YOUNG ADULTS' EATING ACTIVITY (BREAKFAST, LUNCH AND DINNER)
    • 3.3.2 INCREASING IMPORTANCE OF YOGURT AND DAIRY FOOD IN DIETARY PLANS
    • 3.3.3 WIDENING DISTRIBUTION CHANNELS
    • 3.3.4 INCREASING HEALTH AWARENESS
  • 3.4 RESTRAINTS
    • 3.4.1 MISCONCEPTIONS ABOUT HEALTH CONCERNS OF THE DAIRY PRODUCTS
    • 3.4.2 INCREASING FIXED COSTS
  • 3.5 OPPORTUNITIES
    • 3.5.1 INCREASED CONSUMPTION OF YOGURT
    • 3.5.2 PREFERENCE OF YOGURT AS HEALTH FOOD
  • 3.6 PORTER'S FIVE FORCES ANALYSIS
    • 3.6.1 BARGAINING POWER OF SUPPLIERS
    • 3.6.2 BARGAINING POWER OF BUYERS
    • 3.6.3 THREAT OF NEW ENTRANTS
    • 3.6.4 THREAT OF SUBSTITUTES
    • 3.6.5 DEGREE OF COMPETITION
  • 3.7 MARKET ATTRACTIVENESS
    • 3.7.1 MARKET ATTRACTIVENESS, SET YOGURT
    • 3.7.2 MARKET ATTRACTIVENESS, FROZEN YOGURT

CHAPTER 4 : NORTH AMERICA YOGURT MARKET - PRODUCT SEGMENT ANALYSIS

  • 4.1 SET YOGURT
    • 4.1.1 MARKET ANALYSIS
    • 4.1.2 TREND ANALYSIS
      • 4.1.2.1 North American Set Yogurt Market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
      • 4.1.2.2 North American Set Yogurt Market: PPU (USD)
      • 4.1.2.3 Per Capita Consumption and Per Capita Expenditure of Set Yogurt in North America , 2011 - 2019 (Kg)
  • 4.2 FROZEN YOGURT
    • 4.2.1 MARKET ANALYSIS
    • 4.2.2 TREND ANALYSIS
      • 4.2.2.1 North American Frozen Yogurt Market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
      • 4.2.2.2 North American Frozen Yogurt Market: PPU (USD)
      • 4.2.2.3 Per Capita Consumption of Frozen Yogurt in North America, 2011 - 2019 (Kg)

CHAPTER 5 : NORTH AMERICAN SET AND FROZEN YOGURT MARKET - REGIONAL ANALYSIS

  • 5.1 THE U.S.
    • 5.1.1 SET YOGURT MARKET ANALYSIS
      • 5.1.1.1 Market Drivers
        • 5.1.1.1.1 Innovation and availability of varieties of yogurt
        • 5.1.1.1.2 Growth of in-home breakfast Consumption
      • 5.1.1.2 Market Analysis
      • 5.1.1.3 Trend Analysis
        • 5.1.1.3.1 US Set Yogurt Market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
        • 5.1.1.3.2 US Set Yogurt Market: PPU (USD)
        • 5.1.1.3.3 Per Capita Consumption and Per Capita Expenditure of Set Yogurt in US , 2011 - 2019 (Kg)
    • 5.1.2 FROZEN YOGURT
      • 5.1.2.1 Market analysis
      • 5.1.2.2 Market trend analysis:
        • 5.1.2.2.1 US Frozen Yogurt Market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
        • 5.1.2.2.2 US Frozen Yogurt Market: PPU (USD)
        • 5.1.2.2.3 Per Capita Consumption (Kg) and per capita expenditure (USD) of Frozen Yogurt in US, 2011 - 2019
    • 5.1.3 COMPANY SHARE ANALYSIS
    • 5.1.4 DISTRIBUTION SHARE ANALYSIS:
  • 5.2 CANADA YOGURT MARKET
    • 5.2.1 DRIVERS
    • 5.2.2 CANADA: SET YOGURT MARKET
    • 5.2.3 TREND ANALYSIS
      • 5.2.3.1 Canada Set Yogurt Market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
    • 5.2.4 CANADA SET YOGURT MARKET: PPU (USD), 2013- 2019
    • 5.2.5 PER CAPITA CONSUMPTION OF SET YOGURT IN CANADA , 2011 - 2019 (KG)
  • 5.3 FROZEN YOGURT MARKET
    • 5.3.1 TREND ANALYSIS
      • 5.3.1.1 Canada Frozen Yogurt Market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
      • 5.3.1.2 Canada Frozen Yogurt Market: PPU (USD)
      • 5.3.1.3 Per Capita Consumption (Kg) and per capita expenditure (USD) of Frozen Yogurt in Canada, 2011 - 2019
    • 5.3.2 COMPANY SHARE ANALYSIS,
  • 5.4 DISTRIBUTION SHARE ANALYSIS
  • 5.5 MEXICO YOGURT MARKET
    • 5.5.1 DRIVERS
  • 5.6 MEXICO: SET YOGURT MARKET
    • 5.6.1 TREND ANALYSIS
      • 5.6.1.1 Mexico set yogurt market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
      • 5.6.1.2 Mexico Set Yogurt Market: PPU (USD)
      • 5.6.1.3 Per Capita Consumption and per capita expenditure of Set Yogurt in Mexico , 2011 - 2019 (Kg)
  • 5.7 FROZEN YOGURT MARKET
    • 5.7.1 TREND ANALYSIS
      • 5.7.1.1 Mexico Frozen Yogurt Market performance by Value (USD million) and Volume (Million Kg) 2011- 2019
      • 5.7.1.2 Mexico Frozen Yogurt Market: PPU (USD)
      • 5.7.1.3 Per Capita Consumption (Kg) and per capita expenditure (USD) of Frozen Yogurt in Mexico, 2011 - 2019
    • 5.7.2 COMPANY SHARE ANALYSIS
  • 5.8 DISTRIBUTION SHARE ANALYSIS:

CHAPTER 6 COMPANY PROFILES

  • 6.1 GENERAL MILLS INC.
    • 6.1.1 COMPANY OVERVIEW
    • 6.1.2 PRODUCT PORTFOLIO
    • 6.1.3 FINANCIAL OVERVIEW
    • 6.1.4 BUSINESS STRATEGIES
    • 6.1.5 SWOT ANALYSIS
    • 6.1.6 RECENT DEVELOPMENTS
  • 6.2 GROUPE DANONE S.A.
    • 6.2.1 COMPANY OVERVIEW
    • 6.2.2 PRODUCT PORTFOLIO
    • 6.2.3 FINANCIAL OVERVIEW
    • 6.2.4 BUSINESS STRATEGIES
    • 6.2.5 SWOT ANALYSIS
    • 6.2.6 RECENT DEVELOPMENTS
  • 6.3 CHOBANI INC.
    • 6.3.1 COMPANY OVERVIEW
    • 6.3.2 PRODUCT PORTFOLIO
    • 6.3.3 FINANCIAL OVERVIEW
    • 6.3.4 BUSINESS STRATEGIES
    • 6.3.5 SWOT ANALYSIS
    • 6.3.6 RECENT DEVELOPMENTS
  • 6.4 FAGE S.A.
    • 6.4.1 COMPANY OVERVIEW
    • 6.4.2 PRODUCT PORTFOLIO
    • 6.4.3 FINANCIAL OVERVIEW
    • 6.4.4 BUSINESS STRATEGIES
    • 6.4.5 SWOT ANALYSIS
    • 6.4.6 RECENT DEVELOPMENTS
  • 6.5 GRUPO ALPURA
    • 6.5.1 COMPANY OVERVIEW
    • 6.5.2 PRODUCT PORTFOLIO
    • 6.5.3 FINANCIAL OVERVIEW
    • 6.5.4 BUSINESS STRATEGIES
    • 6.5.5 SWOT ANALYSIS
    • 6.5.6 RECENT DEVELOPMENTS
  • 6.6 NESTLE SA
    • 6.6.1 COMPANY OVERVIEW
    • 6.6.2 PRODUCT PORTFOLIO
    • 6.6.3 FINANCIAL OVERVIEW
    • 6.6.4 BUSINESS STRATEGY
    • 6.6.5 SWOT
    • 6.6.6 RECENT DEVELOPMENTS

LIST OF FIGURES

  • FIG. 1 VALUE CHAIN ANALYSIS
  • FIG. 2 PREFERENCE FOR YOGURT BY YOUNG ADULTS IN THEIR EATING ACTIVITY, 2011
  • FIG. 3 NORTH AMERICA YOGURT MARKET, DISTRIBUTION CHANNEL SHARE, 2012
  • FIG. 4 PORTER'S FIVE FORCES ANALYSIS
  • FIG. 5 MARKET ATTRACTIVENESS, SET YOGURT
  • FIG. 6 MARKET ATTRACTIVENESS, FROZEN YOGURT
  • FIG. 7 NORTH AMERICAN SET YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (MILLION KG) 2011 AND 201
  • FIG. 8 PRICE PER UNIT OF SET YOGURT IN NORTH AMERICA, 2011-2019 (USD)
  • FIG. 9 NORTH AMERICAN FROZEN YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (KG MILLION), 2011-2019
  • FIG. 10 PRICE PER UNIT OF FROZEN YOGURT: NORTH AMERICA, 2011 - 2019 (USD)
  • FIG. 11 US SET YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (MILLION KG) 2011 AND 201
  • FIG. 12 PRICE PER UNIT OF SET YOGURT IN US, 2011-2019 (USD)
  • FIG. 13 US FROZEN YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (MILLION KG), 2011-2019
  • FIG. 14 PRICE PER UNIT OF FROZEN YOGURT: US, 2011 - 2019 (USD)
  • FIG. 15 COMPANY SHARE ANALYSIS FOR US 2011- 2013
  • FIG. 16 PERCENTAGE SHARE OF DISTRIBUTION CHANNEL (2011- 2013)
  • FIG. 17 CANADA SET YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (MILLION KG) 2011 AND 201
  • FIG. 18 PRICE PER UNIT OF SET YOGURT IN CANADA, 2011-2019 (USD)
  • FIG. 19 CANADA FROZEN YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (MILLION KG), 2011-2019
  • FIG. 20 PRICE PER UNIT OF FROZEN YOGURT: CANADA, 2011 - 2019 (USD)
  • FIG. 21 BRAND SHARE ANALYSIS: CANADA
  • FIG. 22 DISTRIBUTION SHARE ANALYSIS: CANADA
  • FIG. 23 MEXICO SET YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (MILLION KG) 2011 AND 2019
  • FIG. 24 PRICE PER UNIT OF SET YOGURT IN MEXICO, 2011-2019 (USD)
  • FIG. 25 MEXICO FROZEN YOGURT MARKET PERFORMANCE BY VALUE (USD MILLION) AND VOLUME (MILLION KG), 2011-2019
  • FIG. 26 PRICE PER UNIT OF FROZEN YOGURT: MEXICO, 2011 - 2019 (USD)
  • FIG. 27 COMPANY SHARE ANALYSIS: MEXICO (2011-2013)
  • FIG. 28 BRAND SHARE ANALYSIS: MEXICO (2011-2013)

LIST OF TABLES

  • TABLE 1 NORTH AMERICA: SET AND FROZEN YOGURT MARKET SNAPSHOT:
  • TABLE 2 DRIVERS FOR SET AND FROZEN YOGURT MARKET: IMPACT ANALYSIS
  • TABLE 3 RESTRAINTS FOR SET AND FROZEN YOGURT MARKET: IMPACT ANALYSIS
  • TABLE 4 TABLE: NORTH AMERICAN SET YOGURT MARKET
  • TABLE 5 NORTH AMERICAN FROZEN YOGURT MARKET (2013-2019)
  • TABLE 6 DRIVERS FOR US YOGURT MARKET : IMPACT ANALYSIS
  • TABLE 7 US SET YOGURT MARKET (2013-2019)
  • TABLE 8 US FROZEN MARKET (2013-2019)
  • TABLE 9 COMPANY SHARE ANALYSIS IN US
  • TABLE 10 DRIVERS FOR CANADA YOGURT MARKET: IMPACT ANALYSIS
  • TABLE 11 CANADA SET YOGURT MARKET (2013-2019)
  • TABLE 12 CANADA FROZEN YOGURT MARKET
  • TABLE 13 COMPANY SHARE ANALYSIS CANADA
  • TABLE 14 DRIVERS FOR MEXICAN YOGURT MARKET: IMPACT ANALYSIS
  • TABLE 15 MEXICO SET YOGURT MARKET
  • TABLE 16 MEXICO FROZEN MARKET
  • TABLE 17 COMPANY % SHARE MEXICO
  • TABLE 18 PRODUCT PORTFOLIO GENERAL MILLS
  • TABLE 19 SWOT ANALYSIS GENERAL MILLS
  • TABLE 20 PRODUCT PORTFOLIO OF GROUPE DANONE S.A.
  • TABLE 21 SWOT ANALYSIS OF GROUPE DANONE S.A.
  • TABLE 22 PRODUCT PORTFOLIO OF CHOBANI INC.
  • TABLE 23 SWOT ANALYSIS OF CHOBANI INC.
  • TABLE 24 SWOT ANALYSIS OF FAGE S.A.
  • TABLE 25 SWOT ANALYSIS OF GRUPO ALPURA
  • TABLE 26 SWOT ANALYSIS OF NESTLE
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