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市場調查報告書

智慧AR (擴增實境) 玻璃酒杯的全球市場分析、預測:抬頭顯示器、輔助實境眼鏡、MR全像顯示器、智慧頭盔

Smart Augmented Reality Glasses - Head-Mounted Displays, Assisted Reality Glasses, Mixed Reality Holographic Displays & Smart Helmets for Consumer, Enterprise, Industrial, Sports, Healthcare & Public Safety Applications: Market Analysis and Forecasts

出版商 Tractica 商品編碼 331276
出版日期 內容資訊 英文 79 Pages; 81 Tables, Charts & Figures
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智慧AR (擴增實境) 玻璃酒杯的全球市場分析、預測:抬頭顯示器、輔助實境眼鏡、MR全像顯示器、智慧頭盔 Smart Augmented Reality Glasses - Head-Mounted Displays, Assisted Reality Glasses, Mixed Reality Holographic Displays & Smart Helmets for Consumer, Enterprise, Industrial, Sports, Healthcare & Public Safety Applications: Market Analysis and Forecasts
出版日期: 2017年03月02日 內容資訊: 英文 79 Pages; 81 Tables, Charts & Figures
簡介

全球智慧AR (擴增實境) 玻璃酒杯市場上年度出貨量,預計從2016年的150,000單位到2022年擴大到2280萬單位。預計該市場的收益從2016年的1億3,860萬美元,到2022年成長到197億美元。

本報告提供全球智慧AR (擴增實境) 玻璃酒杯市場相關分析,智慧AR眼鏡的目前技術、產品,MR (複合現實感) 是什麼,以及帶給智慧AR眼鏡市場的影響,影響智慧AR眼鏡市場成長的主要問題,各種應用程式的智慧AR眼鏡的展望,企業市場上智慧AR眼鏡的主要機會,及主要企業簡介等系統性資訊。

第1章 摘要整理

第2章 市場問題

  • 「現實」和「虛擬性」的關聯
  • 定義
  • 推動市場要素
  • 市場障礙
  • 主要的用途
    • 消費者
    • 企業
    • 產業
    • 公共安全
    • 運動
    • 醫療
    • 其他
  • AR眼鏡用軟體

第3章 技術課題

  • 智慧眼鏡技術比較
  • 位置追蹤、深度感測
  • AR頭戴式顯示器用用戶界面
    • 手勢控制
    • 語音控制
    • 全像觸控控制

第4章 產業的主要企業

  • DAQRI
  • Epson
  • Google
  • Kopin Corporation
  • Lenovo
  • Magic Leap
  • Microsoft
  • Meta Glasses
  • Occipital
  • Osterhaut Design Group (ODG)
  • Recon Instruments (Part of Intel)
  • Vuzix
  • 其他的市場參與企業

第5章 市場預測

  • AR (擴增實境) vs. MR (複合現實感)
  • 全球、地區市場
  • 各用途市場
    • 定義
    • 全球市場
    • 北美
    • 歐洲
    • 亞太地區
    • 南美
    • 中東、非洲
  • 連接性技術
  • 結論

第6章 企業目錄

第7章 首字母及簡稱清單

第8章 目錄

第9章 圖表一覽

第10章 分析範圍、資訊來源、分析方法、註記

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目錄
Product Code: SARG-17

The market for smart augmented reality (AR) glasses is in transition. Assisted reality headsets like Google Glass have not delivered on their promise, and remain niche products that continue to see pilot deployments in industrial and enterprise settings without any meaningful volumes. Slow sales cycles are partly to blame, but the market has also seen the emergence of a more compelling AR headset technology, that of mixed reality (MR). While assisted reality simply overlays digital information on your vision, MR has positional tracking and depth sensors to provide a more immersive experience, enabling interactions with holographic objects.

Microsoft HoloLens, which launched a developer kit in 2016, is one of the first true MR headsets in the market, and has been gaining momentum in commercial use cases across the enterprise, industrial, defense, and educational markets. The question remains if Microsoft will be able to maintain the momentum, or whether it ends up like Google Glass, which failed to emerge beyond the commercial use cases. Overall, the market for AR glasses will have different entry points with devices like HoloLens and Magic Leap at the top, modular devices like ODG's R9 and Occipital Bridge in the middle, followed by assisted reality glasses at the lower end. The high-end and medium-range smart AR glasses are likely to find usage in enterprise and consumer settings, while the lower-end assisted reality headsets with their glanceable interfaces are ideal for industrial usage where full-screen AR can be a distraction. Tractica forecasts that the global market for smart AR glasses will grow from 150,000 unit shipments in 2016 to 22.8 million units annually by 2022. These volumes will drive device revenue growth from $138.6 million in 2016 to $19.7 billion by 2022.

This Tractica report covers the various types of smart AR glasses, from simple assisted reality glasses to MR holographic displays and smart helmets. The different application markets for smart AR glasses that are covered in depth include consumer, enterprise, industrial, public safety, and healthcare. Competitive analysis of the various hardware and software vendors is provided, along with strategic recommendations for the various players in the value chain. This report also provides market forecasts ranging from 2016 to 2022 for smart AR glasses with data segmented by region, application market, and connectivity technology.

Key Questions Addressed:

  • What is the current technology and product landscape for smart AR glasses?
  • What is mixed reality and how will this impact the smart AR glasses market?
  • What are the main challenges facing smart AR glasses that could impact growth?
  • What are the prospects for smart AR glasses in various application markets: consumer, enterprise, industrial, public safety, healthcare, sports, and others?
  • What are the key opportunities for smart AR glasses in the enterprise market?
  • Which companies are driving innovation in the smart AR glasses market?
  • How can smart AR glasses vendors best position themselves to succeed in the long run?

Who Needs This Report?

  • Smart AR glasses vendors
  • Smart AR glasses software companies
  • Semiconductor and component companies
  • Content creation providers
  • Enterprise IT managers
  • Investor community

Table of Contents

1. Executive Summary

  • 1.1. Introduction
  • 1.2. Market Drivers
  • 1.3. Market Barriers
  • 1.4. Key Applications
  • 1.5. Market Forecasts

2. Market Issues

  • 2.1. The Reality-Virtuality Continuum
  • 2.2. Definitions
  • 2.3. Market Drivers
    • 2.3.1. Pokémon Go Opened the Door for Outdoor Augmented Reality
    • 2.3.2. Augmented Reality Content Is the Key to Mass Adoption of Augmented Reality Headsets
    • 2.3.3. Social, Collaborative Entertainment Will Drive Virtual Reality and Augmented Reality into Living Rooms
    • 2.3.4. Hands-Free Is a Valuable Resource for Workplace Applications
    • 2.3.5. First-Person View Will Benefit Workplace Communications
    • 2.3.6. Smart Glasses Can Improve Industrial Workflows
    • 2.3.7. Collaborative Augmented Reality Is a Powerful Tool for Education and the Enterprise
  • 2.4. Market Barriers
    • 2.4.1. Social Acceptability and Ergonomics Key Issues to Overcome
    • 2.4.2. Increasing Automation, Artificial Intelligence, and Use of Robotics in Industrial Processes Could Impact Augmented Reality Headset Adoption
    • 2.4.3. Narrow Field of View Is a Major Drawback for Mixed Reality Headsets
    • 2.4.4. Manufacturing and Cost Challenges for Waveguide-Based Mixed Reality Headsets
  • 2.5. Key Applications
    • 2.5.1. Consumer
    • 2.5.2. Enterprise
      • 2.5.2.1. Collaborative Office Tool
      • 2.5.2.2. Three-Dimensional Modeling for Design, Architecture, and Animation
      • 2.5.2.3. Retail
      • 2.5.2.4. Desktop Replacement
    • 2.5.3. Industrial
      • 2.5.3.1. Warehouse/Logistics Applications
      • 2.5.3.2. Manufacturing Shop Floor Inspection
      • 2.5.3.3. Workflow Improvement
      • 2.5.3.4. Mobile Workforce Management and Field Guidance
      • 2.5.3.5. Control Data Visualization
    • 2.5.4. Public Safety
    • 2.5.5. Sports
    • 2.5.6. Healthcare
    • 2.5.7. Others
      • 2.5.7.1. Prosumer
      • 2.5.7.2. Defense
      • 2.5.7.3. Education
  • 2.6. Augmented Reality Glasses Software

3. Technology Issues

  • 3.1. Technology Comparisons for Smart Glasses
  • 3.2. Positional Tracking and Depth Sensing
  • 3.3. User Interfaces for Augmented Reality Head-Mounted Displays
    • 3.3.1. Gesture Control
    • 3.3.2. Voice Control
    • 3.3.3. Holographic Touch Control
      • 3.3.3.1. Field of View
      • 3.3.3.2. Lighting

4. Key Industry Players

  • 4.1. DAQRI
  • 4.2. Epson
  • 4.3. Google
  • 4.4. Kopin Corporation
  • 4.5. Lenovo
  • 4.6. Magic Leap
  • 4.7. Microsoft
  • 4.8. Meta Glasses
  • 4.9. Occipital
  • 4.10. Osterhaut Design Group (ODG)
  • 4.11. Recon Instruments (Part of Intel)
  • 4.12. Vuzix
  • 4.13. Additional Industry Players

5. Market Forecasts

  • 5.1. Assisted Reality versus Mixed Reality
  • 5.2. Global and Regional Markets
  • 5.3. Application Markets
    • 5.3.1. Definitions
    • 5.3.2. Global Market
    • 5.3.3. North America
    • 5.3.4. Europe
    • 5.3.5. Asia Pacific
    • 5.3.6. Latin America
    • 5.3.7. Middle East & Africa
  • 5.4. Connectivity Technologies
  • 5.5. Conclusions

6. Company Directory

7. Acronym and Abbreviation List

8. Table of Contents

9. Table of Charts and Figures

10. Scope of Study, Sources and Methodology, Notes

Charts

  • Smart AR Glasses Shipments, World Markets: 2016-2022
  • Smart AR Glasses Device Revenue, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Type, World Markets: 2016-2022
  • Smart AR Glasses Shipment Share by Type, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Type, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, North America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, North America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Europe: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Europe: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Shipments by Connectivity Technology, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Revenue by Application Market, World Markets: 2016-2022 Tables
  • Smart AR Glasses Shipments, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Type, World Markets: 2016-2022
  • Smart AR Glasses Device Revenue, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Type, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, North America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, North America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Europe: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Europe: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Shipments by Connectivity Technology, World Markets: 2016-2022
  • Features of Assisted Reality versus Mixed Reality
  • Smart Glasses Product and Technology Comparisons
  • Additional Industry Participants -- Smart AR Glasses Devices

Figures

  • The Reality-Virtuality Continuum
  • Virtual Reality versus Assisted Reality versus Mixed Reality
  • Pokémon Go Outdoor Gameplay
  • Star Wars Experience on Magic Leap
  • Magic Leap Cinematic Reality Visualizations
  • Living Room Applications for Microsoft HoloLens
  • Collaborative Industrial Design in Mixed Reality
  • Amari Supercars Using GoInStore Smart Glasses Solution for Omnichannel Retail
  • Hewlett Packard's MyRoom Virtual Assist Using Google Glass
  • Epson Drone Pilot Application
  • Royal Australian Air Force Three-Dimensional Visualization with HoloLens
  • Medical Anatomy Classroom Offered with HoloLens
  • Enterprise and Industrial Wearables Value Chain
  • Gesture Control for Construction Worker Application
  • Voice Control for Smart Glasses Application on Manufacturing Shop Floor
  • HoloLens Limitations in Field of View
  • DAQRI Smart Helmet
  • Epson Moverio BT-300 Smart Glasses
  • Magic Leap Product Diagram from Patent Filing
  • Magic Leap Desktop Demo
  • Microsoft HoloLens
  • Microsoft HoloLens Citi Trader Workstation Concept
  • Meta 2 Developer Edition Glasses
  • Occipital Bridge
  • ODG's R9 Glasses
  • Recon Jet Pro
  • Vuzix Blade 3000 AR Smart Glasses for Prosumer and Consumer Applications
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