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市場調查報告書
職業大學教材市場：2009年
Career College Instructional Materials Market 2009
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職業大學教材市場：2009年 是由出版商SIMBA Information, Inc.在2009年04月所出版的。
這份英文市場調查報告書包含50 pages 價格從美金2495起跳。
Abstract
In the Career College Instructional Materials Market 2009 report, Simba
Information examines one of the fastest-growing segments in higher education -
the career college, or for-profit postsecondary segment.
In signature Simba Information style, this new report focuses market
intelligence on the current use and potential growth opportunities for
instructional materials in the career college segment.
This report offers decision-makers a current portrait of the career college
segment, historical grounding in the larger higher education market and
projections for the future of the market segment.
Topics include:
- Segment opportunities in terms of enrollment and discipline offerings;
- Segment growth potential and challenges from traditional higher education
delivery models;
- Opportunities for traditional print and online materials;
- How instructional materials are purchased;
- Who makes purchasing decisions.
- Segment growth drivers, including the need for remedial materials and
custom publishing solutions.
- Who' s Who among career college providers.
The Career College Instructional Materials Market 2009 report is an essential
market intelligence tool for publishers, editors, marketing, business
development and investment professionals who need to understand the business
strategies that currently drive this important segment of the higher education
publishing industry and the strategies, challenges and opportunities that will
drive it through the complex economic climate of the near future.
Table of Contents
Methodology
Executive Summary
Career College Instructional Materials Market 2009
- Overview
- Strong Enrollment Growth
- Demand for Skilled Workers
- Nontraditional Students Drive Enrollment
- Specialized Training and Retooling Skills
- Diverse Student Body
- Changing Demographics
- Simba Information Career College Index
- Economy Impacting Enrollment
- Online Is Attractive Option
- Retention Is Focus
- Lighter Course Loads
- Revenue of Simba Index Firms Grew 15.2% in 2008
- Moving into 2009, Education Management Sees Growth
- Capella Introduces New Programs
- Career Education Grapples with Culinary Enrollment
- Corinthian Colleges Continues New Start Growth
- Career College Market Structure
- Strongest in Associate Degrees
- Strong Growth in Master' s Degree Offerings
- Skills-Oriented Disciplines Offered
- Business Administration Leads Discipline Offerings
- Allied Health on the Rise
- Public Safety Offerings Include Homeland Security
- Culinary Arts, Arts & Design Stumble
- Online Leads Growth
- Instructional Materials
- CourseSmart Signs Distribution Deal with Ed Map
- Asynchronous Technologies Most Widely Used
- Online Appeal in Certain Disciplines
- Online Courses Attract the Military
- Career Colleges Operate Bookstores
- Outlook
- Tuition Trends
- Private Lending Dries Up
- ' No Material Impact' on Enrollment
- Career Colleges Take Steps to Ameliorate Credit Crunch
- Student Debt Load
- Career Colleges See Benefit in Greater Federal Support
- Weak Economy Higher Enrollment
- Postsecondary Competitions Heats Up
- Expansion of Programs and Locations
- International Expansion
- Improving Marketing Initiatives
- Focus on Customer Service
- Who' s Who
- American Public Education
- Apollo Group
- Capella Education
- Career Education Corp.
- Corinthian Colleges
- DeVry Inc.
- Education Management LLC
- Grand Canyon University
- ITT Educational Services
- Kaplan Higher Education
- Lincoln Educational Services
- Strayer Education
- Universal Technical Institute
- Table 1: Number of For-Profit Postsecondary Institutions, 2007-2008
- Table 2: Enrollment Growth at For-Profit Institutions, 1980-2006
- Table 3: Degrees Conferred at For-Profit Postsecondary Institutions by
Level, Gender, Race/Ethnicity, 2006-2007
- Table 4: Simba Career College Index Enrollment Winter 2008 vs. 2007
- Table 5: Simba Career College Index Financial Results, 2008 vs. 2007
- Table 6: Number of For-Profit Post-Secondary Institutions by
Degree-Granting Status, 2007
- Table 7: For-Profit Postsecondary Degrees by Level, 1995-1996 vs. 2005-2006
- Table 8: Enrollment Data by Degree Level, ACICS-Accredited Institutions,
2008 vs. 2007
- Table 9: ACICS-Accredited Institutions by Credential Level, 2008 vs. 2007
- Table 10: Top 10 Programs by Number in ACICS-Accredited Schools, 2008 vs.
2007
- Table 11: Top 10 Programs by Enrollment, ACICS-Accredited Schools, 2008
vs. 2007
- Table 12: Distance Education Activity, 2006-2007
- Table 13: Average Tuition, Fees, and Cost of Books and Supplies at
For-Profit Postsecondary Schools, 2005-2006 vs. 2007-2008
- Table 14: Average Published Tuition and Fees for Undergraduates, 2008-2009
vs. 2007-2008
- Table 15: Percentage of Federal Aid Funds Going to For-Profit
Postsecondary Schools, 2006-2007
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