Abstract
Digital migration will continue the solid future of up/down and even cross
converters. Conflicting standards are the saving grace for this product
category and will sustain it for quite some time, if not indefinitely. Up
converters will likely have the biggest reach as more and more material is
switched to digital formats. As has been the prediction in the past, the
biggest contenders will be manufacturers that can provide adaptability to all
of the new digital demands, standards and formats.
This is just part of the findings from SCRI's Broadcast/Pro Video Up / Down
Converters Report . The full SCRI report provides quantitative data, based on
extensive annual primary research surveys (since 1984) of broadcast and pro
video facilities in each of the following end-user vertical markets: broadcast
television stations, cable television stations, post production facilities
(video and film), video production and multimedia facilities, corporate and
institutional video facilities (government, educational, medical).
Quantitative data tables for 2011, 2012 & 2013 show total number of end-user
facilities, total number and percentage purchasing by year , total dollars
spent purchasing, total units purchased, average number of units purchased per
end-user facility, and average price per unit. This data is displayed for each
of the six vertical end-user markets as well as for the total across the board
broadcast / pro video marketplace.
In addition, charts and tables show total units by format, by price range and
by market share of the leading brands.
The approximately 10 page report commences with a detailed written report of
the total category as well as of each individual vertical end-user market,
bringing the quantitative data tables and charts to life with insightful
analysis and forecasts. The written analysis is followed by the quantitative
data tables and charts.
Scope and Methodology
Since 1984, SCRI has been publishing syndicated and customized global market
research reports covering broadcast and professional video and audio sectors
for equipment manufacturers, trade magazines, trade associations, investment
firms and other industry analysts, including the US. Department of Commerce.
The data for the SCRI reports published reports is derived from extensive
surveys of US broadcast and professional video users, using proprietary SCRI
databases & source lists. For example, the total sample size for the Broadcast
/ Pro Video Product Report series of reports consists of 1,874 facilities
across all vertical markets completing the detailed purchase history and
purchase plans questionnaire. SCRI employs quantitative statistical sampling
upon which market estimates and forecasts are based - unlike some other firms
producing research reports based on limited sampling.
SCRI has used the same consistent methodology and predictive forecasting
models since the first of these studies back in 1984 and has been publishing
annual updates ever since, and is the only research organization with this
proven track record in Broadcast and Pro Video Product Research.
Table of Contents
Written Analysis
- Category Overview
- Future Forecast
Quantitative Data for 2011, 2012, 2013
- Analysis, by Vertical Market, by Year
- Total Facilities
- Total Purchasers
- Penetration
- Total Market Value* (in thousands)
- Total Units Purchased
- Average # of Units
- Average Price ($ 000)
Vertical Markets
- Broadcast TV
- Cable TV
- Video/Film Post-production
- Video/Film Production
- Corporate Video
- Institutional Video (Government, Educational, Medical)
Other Breakouts:
- Formats, Product Type, Price Range
- Brand Share
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