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市場調查報告書

先進充電式電池市場︰全球新興技術和動向

Advanced Storage Battery Market: from Hybrid/Electric Vehicles to Cell Phones

出版商 Specialist in Business Information
出版日期 2009年03月 商品編碼 83351
內容資訊 英文 245 pages
價格
US $ 3995 PDF by E-mail (Single User License)
US $ 4395 Hard Copy
US $ 4795 PDF by E-mail (Single User License) & Hard Copy
US $ 7990 PDF by E-mail (Global Site License)


先進充電式電池市場︰全球新興技術和動向 是由出版商Specialist in Business Information在2009年03月所出版的。 這份英文市場調查報告書包含245 pages 價格從美金3995起跳。

目錄

Abstract

Whether it is a battery for the latest laptop, energy storage for a hybrid electric vehicle, or backup power for a remote telecommunications site, everyone wants a battery that has the highest energy density, best safety factor, and longest life in term of discharge cycles and ease of maintenance while still being environmentally friendly. These are the drivers behind rechargeable battery research around the world today. Rechargeable batteries, also known as storage batteries, are a continuing strong market, with worldwide sales of $36 billion in 2008. The rechargeable battery market will rise to $51 billion by 2013.

Lithium-ion is the battery chemistry of choice for future generations of portable electronics and hybrid and plug-in hybrid electric vehicles. In 2008, lithium-ion battery research had more funding than all other battery technologies combined. Nanotechnology and chemistry advances in electrode design are the key research topics that companies are using to push lithium-ion to be the dominant energy storage technology in the future.

The portable rechargeable battery market, of which lithium-ion has a 75% share, is the fastest growing segment of the rechargeable battery market, showing world market growth of 20% in 2008. Nickel-cadmium (Ni-Cd) batteries, still important for power tools and back-up systems, will decline rapidly in market share by 2013 due to stricter environmental controls on cadmium. And Ni-MH will see its market share slowly erode due to increasing lithium-ion market share and new silver-zinc and nickel-zinc rechargeable battery chemistries that are coming to market.

But despite the growing portable rechargeable battery market share, tried and true lead-acid battery technology continues to head rechargeable battery sales with a U.S. rechargeable battery market share of 79% in 2008. Current research using carbon based cathodes means that we will see lead acid batteries hold their traditional stronghold markets of automotive, industrial, and telecommunications backup markets.

Ni-MH hybrid vehicle batteries, which accounted for 1.7% of the world rechargeable battery market in 2008, will grow to hold 4.2% of market share by 2013 and will be shared by Ni-MH and lithium-ion batteries. Large scale batteries, particularly sodium sulfur (NaS), will grow from a $235 million per year market to $900 million a year in 2013 on the growth of increased renewable energy power generation.

There are other possibilities on the energy storage horizon such as ultracapacitors and fuel cells. But the reality of the next five years is that rechargeable batteries will continue to be the energy storage system of choice for portable electronics and power tools, as well expand new markets in motor vehicles and large scale renewable energy systems.

Advanced Rechargeable Battery Market: Emerging Technologies and Trends Worldwide contains comprehensive data on the U.S. and world market for storage batteries, including historical (2002-2008) and forecast (2009-2013) market size data. The report identifies key factors driving battery research, trends affecting the marketplace and market growth, and profiles major marketers and consumer demographics.

Report Methodology

The information in Advanced Rechargeable Battery Market: Emerging Worldwide Trends and Opportunities is based on data from the U.S. Department of Commerce, the U.S. Census Bureau, the United Nations Statistics Division, and official census information from Japan, South Korea, Mexico and the United Nations ComTrade database. Other information comes from trade associations such as Battery Council International, business journals, company literature and websites, and research services such as Simmons Market Research Bureau. Trends and recent developments in the industry come directly from personal interviewers with key players in manufacturing, sales, and research and development of rechargeable batteries.

What You' ll Get in This Report

Advanced Rechargeable Battery Market: Emerging Technologies and Trends Worldwide provides a concise, focused look on the world of rechargeable batteries as it exists today, and shows where battery technology is moving towards in the next five years. The report highlights key players in the industry and pinpoints ways current and prospective competitors can capitalize on recent trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that Advanced Rechargeable Battery Market: Emerging Technologies and Trends Worldwide offers. Plus, you' ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You' ll Benefit from this Report

If your company is already doing business in the rechargeable battery market, or is considering making the leap, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market for all types of storage batteries, as well as projected markets and trends through 2013.

This report will help:

  • Marketing managers identify market opportunities and develop targeted promotion plans for storage batteries.
  • Research and development professionals stay on top of competitor initiatives and explore demand for current storage batteries and new emerging storage battery products.
  • Advertising agencies working with clients in the banking and retail industries understand the product buyer to develop messages and images that compel consumers to buy storage batteries.
  • Business development executives understand the dynamics of the market and identify possible partnerships.
  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.

Table of Contents

Chapter 1: Executive Summary

  • Scope
  • Methodology
  • The Market
    • The World Rechargeable Battery Market in 2008
      • Figure 1-1: World Secondary Battery Market, 2004-2008 (in billions of dollars)
      • Figure 1-2: Rechargeable Battery Market Share by Battery Chemistry, 2008 (percent)
    • The U.S. Rechargeable Battery Market Tops $8 Billion in 2008
      • Figure 1-3: U.S. Rechargeable Battery Market, 2002-2008 (in billions of dollars)
      • Table 1-1: U.S. Primary and Secondary Battery Markets, 2002-2008 (in millions of dollars)
    • Countries That Manufacture Rechargeable Batteries
      • Figure 1-4: Countries Importing Rechargeable Batteries to the U.S., 2008 ( percent)
  • Market Trends
    • The Top Rechargeable Battery Manufacturing Companies of 2008
      • Figure 1-5: Manufacturers of Lead-Acid Storage Batteries by Battery Revenue, 2008 (percent)
      • Figure 1-6: Manufacturers of Portable Rechargeable Batteries by Battery Revenue, 2008 (percent)
    • The Dominance of Lithium-Ion Imports for the U.S. Market
    • The Dominance of Lithium-ion Batteries in Portable Electronics
    • Hybrid Vehicles Sales in the U.S
      • Figure 1-7: Battery Manufacturer Market Share for Hybrid Vehicle Ni-MH Batteries, 2008 (percent)
    • Battery Manufacturing Costs
      • Figure 1-8: U.S. Battery Manufacturing Producer Price Indexes: Primary & Secondary Batteries, 1998-2008 (index)
    • Rechargeable Battery Development Costs
    • Battery Environmentalism
      • Figure 1-9: RBRC Collection of Portable Rechargeable Batteries, 2001-2008 (in millions of pounds)
    • Battery Safety
    • Dawn of a New Era for Lithium-Ion in the U.S
  • Emerging Rechargeable Battery Technologies
    • Emerging Lithium-Ion Cathode Technologies
      • Table 1-2: Energy Density and Cost of Different Lithium-Ion Cathodes, 2002-2008 (in millions of dollars)
    • Emerging Lithium-Ion Anode Technologies
    • Emerging Non-Lithium Battery Technologies
    • Emerging Large Scale Battery Technologies
    • U.S. Government Funding in Rechargeable Battery Technologies
      • Figure 1-10: Department of Energy Secondary Battery Funding Structure, 2008
    • U.S. Hybrid and Plug-In Hybrid Vehicle Research
      • Table 1-3: Lithium-ion Capability Against USABC/FreedomCAR HEV Requirements, 2008
    • Battery research around the world
  • Consumer Trends
    • Retail Sales of Rechargeable Batteries Only a Small Fraction of the Market
    • OEM Portable Rechargeable Battery Usage in U.S. Homes
      • Figure 1-11: U.S. Ownership of Laptops, Cell Phones, Cordless Phones & Media Players by Percentage of Adult Population, 2004-2008
    • OEM Lead-Acid Rechargeable Battery Usage in U.S. Homes
      • Figure 1-12: U.S. Ownership of Vehicles by Percentage of Adult Population, 2004-2008
  • The Battery Landscape of 2013
    • World and U.S. Battery Market Forecast to 2013
      • Figure 1-13: World Rechargeable Battery Market Forecast, 2009-2013 (in billions of dollars)
      • Figure 1-14: U.S. Rechargeable Battery Market Forecast, 2009-2013 (in billions of dollars)

Chapter 2: Battery Primer

  • Parts of a battery
  • Basic Battery Terminology
    • Table 2-1: Important Rechargeable Battery Characteristics
  • Current Rechargeable Battery Types
    • Figure 2-1: Performance of Several Types of Batteries
  • Lead-Acid Chemistries
  • Nickel Based Chemistries
    • Nickel Cadmium Batteries (Ni-Cd)
    • Nickel Metal Hydride Batteries (Ni-MH)
  • Lithium-Ion Based Chemistries
    • Lithium Cobalt Oxide Electrode (LCO)
    • Lithium Manganese Spinel Electrode (LMS)
    • Lithium Metal Phosphate (LMP)
    • Lithiated Mixed Oxide Cathodes (NCA and NCM)
    • Lithium-Ion Polymer
  • Large Scale Batteries
    • Flow Batteries
    • High Temperature Sodium Batteries

Chapter 3: The Market

  • Scope of the Report
  • Methodology
  • The World Rechargeable Battery Market
    • Figure 3-1: World Secondary Battery Market, 2004-2008 (in billions of dollars)
    • Figure 3-2: Rechargeable Battery Market Share by Battery Chemistry, 2008
    • The Top Rechargeable Battery Manufacturing Countries
    • Countries That Import Batteries to the U.S.
      • Table 3-1: Top Rechargeable Battery Import Countries to the United States, 2002-2008 (in millions of dollars)
  • U.S. Battery Market
    • Figure 3-3: U.S. Battery Market, 2002-2008 (in billions of dollars)
    • Table 3-2: U.S. Battery Shipments, Imports & Exports, 2002-2008 (in millions of dollars)
    • Figure 3-4: Share of U.S. Battery Market by Category, 2008 (percent)
    • Rechargeable Batteries Gaining Ground
      • Figure 3-5: U.S. Rechargeable Battery Market, 2002-2008 (in billions of dollars)
      • Table 3-3: U.S. Primary and Secondary Battery Markets, 2002-2008 (in millions of dollars)
    • U.S. Lead-Acid Battery Market
      • Figure 3-6: U.S. Lead-Acid Battery Market, 2002-2008 (in billions of dollars)
      • Table 3-4: U.S. Lead-Acid Battery Shipments, Imports & Exports, 2002-2008 (in millions of dollars)
      • Figure 3-7: U.S. Lead-Acid Battery Shipments, 2002-2008 (in billions of dollars)
    • U.S. Ni-Cd Battery Market
      • Table 3-5: U.S. Ni-Cd Battery Imports and Exports, 2002-2008 (in millions of dollars)
    • U.S. Lithium-ion and Ni-MH Battery Market
      • Figure 3-8: U.S. Lithium-Ion and Ni-MH Battery Imports, 2002-2008 (in billions of dollars)
      • Table 3-6: U.S. Rechargeable Battery Imports and Exports (Excluding Lead-Acid & Ni-Cd), 2002-2008 (in millions of dollars)
      • Figure 3-9: U.S. Portable Computer and Cellular Phone Imports, 2002-2008 (in millions of units)
    • Large Scale Battery Market
  • Hybrid vehicle market
    • Figure 3-10: U.S. Hybrid Vehicle Sales, 2000-2008 (in thousands of vehicles sold)
  • World Rechargeable Battery Market Forecast to 2013
    • Figure 3-11: World Rechargeable Battery Market Forecast, 2009-2013 (in billions of dollars)
    • Figure 3-12: Rechargeable Battery Market Share by Battery Chemistry, 2013 (percent)
  • U.S. Rechargeable Battery Market Forecast to 2013
    • Figure 3-13: U.S. Battery Market Forecast, 2009-2013 (in billions of dollars)
    • Table 3-7 U.S. Rechargeable Battery Market Forecast by Battery Type, 2009-2013 (in millions of dollars)
    • Figure 3-14: U.S. Rechargeable Battery Market Forecast, 2009-2013 (in billions of dollars)

Chapter 4: Market Trends

  • The Global Economic Slowdown
    • Figure 4-1: Historical and Forecasted U.S. Real GDP, 2004-2013 (Percentage Change)
  • The Dominance of Lithium-Ion Imports for the U.S. Market
    • Figure 4-2: U.S. Rechargeable Battery Imports and Exports (Excluding Lead-Acid & Ni-Cd), 2002-2008 (in millions of units)
  • The Dominance of Lithium-ion Batteries in Portable Electronics
    • The Energy Density Factor
      • Figure 4-3: Thickness of Apple' s iPod Classic by iPod Generation, 2001-2007 (thickness in inches)
    • Standardized Sizing for Lithium-Ion Cells
    • Portable Electronics Are Everywhere
      • Figure 4-4: U.S. Portable Computer Imports and Exports, 2002-2008 (in millions of units)
  • Lithium-Ion Taking Over in the Cordless Power Tools Market
  • Hybrid Vehicles
    • Panasonic EV Dominates the HEV Battery Market
      • Figure 4-5: Battery Manufacturer Market Share for Hybrid Vehicle Ni-MH Batteries, 2008 (percent)
    • Auto Makers and Battery Makers Pair Up
      • Table 4-1: Automobile/Lithium-Ion Battery Hybrid Vehicle Manufacturing Relationships, 2008
    • The (Slow) Adoption of Lithium-Ion for Hybrid and Electric Vehicles
  • Lead-Acid Battery Trends
    • SLI Lead-Acid Battery Trends
      • Figure 4-6: U.S. Import and Export Unit Volumes of SLI Lead-Acid Batteries, 2002-2008 (in millions of units)
      • Table 4-2: Breakdown of U.S. Import and Export Unit Volumes of SLI Lead-Acid Batteries, 2002-2008 (in thousands of units)
    • Industrial Batteries
      • Figure 4-7: U.S. Import and Export Unit Volumes of Non-SLI Lead-Acid Batteries, 2002-2008 (in millions of units)
      • Table 4-3: Breakdown of U.S. Import and Export Unit Volumes of Non-SLI Lead-Acid Batteries, 2002-2008 (in thousands of units)
  • Ni-Cd Battery Trends
  • Ni-MH Battery Trends
  • Large Scale Battery Trends
  • Understanding Rechargeable Battery Costs
    • U.S. Battery Manufacturing Producer Price Index
      • Figure 4-8: U.S. Battery Manufacturing Producer Price Indexes: Primary & Secondary Batteries, 1998-2008 (index)
      • Figure 4-9: U.S. Battery Manufacturing Producer Price Indexes for Different Secondary Battery Types, 1998-2008 (index)
    • Metal Prices
      • Figure 4-10: Prices of Metals Used in Secondary Battery Manufacturing (Indexed to 2000), Yearly Average 2000-2008 (index)
      • Figure 4-11: Prices of Metals Used in Secondary Battery Manufacturing (Indexed to 2000), Monthly Average April 2007-November 2008 (index)
    • Foreign Lithium: The New Foreign Oil?
    • The Price of Research
    • Manufacturing Costs
  • Batteries Going Green
    • Manufacturing Legislations
    • Recycling
      • Figure 4-12: RBRC Collection of Portable Rechargeable Batteries, 2001-2008 (in millions of pounds)
  • The Rise of Safety as a Consideration for Rechargeable Batteries
    • The Great Sony Battery Recall(s)
    • Plane Fires and the New DOT Regulations for Transporting Lithium-Ion by Air
    • Rechargeable Battery Counterfeiting
  • Other Important Events in the Battery world
    • American Recovery and Reinvestment Act of 2009
    • Advanced Technology Vehicles Manufacturing Loan Program (ATVM)
    • National Advanced Transportation Battery Cell Manufacture Alliance

Chapter 5: Emerging Technologies

  • U.S. Government Funding in Rechargeable Battery Technologies
    • Figure 5-1: Department of Energy Secondary Battery Funding Structure, 2008
    • Government Funded Battery Laboratories
    • Lithium-Ion Battery Government Research Funding
    • Other (Non-Lithium-Ion) Battery Government Research Funding
      • Figure 5-2: Department of Energy Secondary Battery Funding, 2008 (in millions of dollars)
  • Key Secondary Battery Research Companies
  • Emerging Lithium Battery Technologies
  • Nanotechnology Providing New Lithium-Ion Battery Chemistries
    • Secondary Battery Nanotechnology highlights
  • Emerging Lithium-Ion Cathode Technologies
    • Table 5-1: Energy Density and Cost of Different Lithium-Ion Cathodes, 2002-2008 (in millions of dollars)
    • Lithiated Mixed Oxide Cathodes (NCA and NCM)
    • Lithium Iron Phosphate Cathodes
  • Emerging Lithium-Ion Anode Technologies
    • Amorphous Tin Anode
    • Lithium Titinate Anode
    • Silicon Based Anodes
  • Emerging Lithium-Ion Separator Technologies
  • Lithium-Ion Polymer Research
  • Emerging Non-Lithium Battery Technologies
    • Nickel Zinc (Ni-Zn)
    • Silver-Zinc
    • Lithium-Sulfur
    • Carbon Foam Lead-Acid
    • Metal-Air cell design
    • Bio-Battery
  • Large Scale Batteries
  • Other (Non-Battery) Energy Storage Technologies
    • Fuel Cells
    • Flywheels
    • Ultracapacitors
    • Hybrid Batteries
  • Battery Research Around the world
    • Europe
    • China
    • Japan
  • Important Recent Milestones for Battery Technology
    • Progress on FreedomCAR' s HEV and PHEV Goals
      • Table 5-2: Lithium-ion Capability Against USABC/FreedomCAR HEV Requirements, 2008
  • The Battery Technology Landscape of 2013

Chapter 6: Competitor Profiles

  • Figure 6-1: Breakdown of Largest Manufacturers of Storage Batteries by Battery Revenue, 2008 (percent)
    • Lead-Acid Batteries
      • Figure 6-2: Manufacturers of Lead-Acid Storage Batteries by Battery Revenue, 2008 (percent)
    • Portable Rechargeable Batteries
      • Figure 6-3: Manufacturers of Portable Rechargeable Batteries by Battery Revenue, 2008 (percent)
      • Table 6-1: Lithium-Ion Cell Production of Top Category Companies, 2008 (in millions of cells per month)
    • Large Scale Batteries
  • Acquisitions, Mergers and Joint Ventures
    • The Merging of Giants: Panasonic and SANYO
    • Johnson Controls Teams Up With Saft
    • Consolidation in the Lead-Acid Market
  • Johnson Controls
    • Overview
    • Performance
      • Figure 6-4: World JCI Power Solutions Segment Revenue, FY2004-2008 (in billions of dollars)
      • Figure 6-5: Breakdown of JCI Power Solutions Revenue by Region, FY2008 (percent)
    • Research & Development
    • Product Portfolio
      • Table 6-2: Johnson Controls Rechargeable Battery Product Portfolio, 2008
    • Significant Developments
  • Exide Technologies
    • Overview
    • Performance
      • Figure 6-6: Exide Technologies World Battery Revenue, FY2006-2009 (in billions of dollars)
      • Table 6-3: Exide Technologies World Battery Revenue by Business Segment, FY2005-2009 (in millions of dollars)
    • Research & Development
    • Product Portfolio
      • Table 6-4: Exide Technologies Lead-Acid Battery Product Portfolio, 2008
    • Significant developments
  • EnerSys
    • Overview
    • Performance
      • Table 6-5: EnerSys Inc. World Battery Revenue by Business Segment, FY2005-2009 (in millions of dollars)
    • Research & Development
    • Product Portfolio
      • Table 6-6: EnerSys Inc. Rechargeable Battery Product Portfolio, 2008
    • Significant Developments
  • SANYO Electric
    • Overview
      • Figure 6-7: Breakdown of SANYO Total Revenue by Region, FY2007 (percent)
    • Performance
      • Figure 6-8: SANYO Electric Co. Ltd. World Battery Revenue, FY2004-2008 (in billions of dollars)
    • Research & Development
    • Product Portfolio
      • Table 6-7: SANYO Rechargeable Battery Product Portfolio, 2008
    • Significant Developments
  • Sony Corporation
    • Overview
    • Performance
      • Figure 6-9: Sony Corporation World Components Category Revenue, FY2004-2008 (in billions of dollars)
    • Research & Development
    • Product Portfolio
      • Table 6-8: Sony Rechargeable Battery Product Portfolio, 2008
    • Significant developments
  • Samsung SDI
    • Overview
    • Performance
      • Figure 6-10: World Samsung SDI Energy Segment Revenue, FY2004-2008 (in billions of dollars)
    • Research & Development
    • Product Portfolio
    • Significant developments
  • Panasonic Corporation
    • Overview
    • Performance
      • Table 6-9: Panasonic Corporation Worldwide Total Sales and Net Income, FY2005-2009 (in billions of yen)
      • Figure 6-11: Panasonic Corporation World External Battery Sales, FY2005-2009 (in billions of dollars)
    • Research & Development
    • Product Portfolio
      • Table 6-10: Panasonic Corporation' s Rechargeable Battery Product Portfolio, 2008
    • Significant developments
    • Players in Battery Development
      • A123Systems
      • Altair Nanotechnologies
      • Firefly Energy
      • NGK Insulators
    • Other Ranking Manufacturers of Rechargeable Batteries
      • Table 6-11: Other Ranking Manufacturers of Lead-Acid Storage Batteries, 2008
      • Table 6-12: Other Ranking Manufacturers of Lithium-Ion and Ni-MH Storage Batteries, 2008
    • Dominant U.S. Exporting Battery Producing Countries
      • Overview
        • Figure 6-12: Countries Importing Rechargeable Batteries to the U.S., 2008 (percent)
        • Figure 6-13: Storage Battery Imports by Type to U.S. Market, 2008
      • Japan
        • Table 6-13: Japan' s World Export and Import Trade Statistics for Secondary Batteries, 2003-2008 (in millions of dollars)
      • China
        • Table 6-14: China' s World Export and Import Trade Statistics for Secondary Batteries, 2002-2008 (in millions of dollars)
      • South Korea
        • Table 6-15: Republic of Korea' s World Export and Import Trade Statistics for Secondary Batteries, 2002-2008 (in millions of dollars)
      • Mexico
        • Figure 6-14: Mexico' s Storage Battery Imports by Type to U.S. Market, 2008 (percent)
        • Table 6-16: Mexico' s World and US Export Trade Statistics for Lead-Acid Batteries, 2002-2008 (in millions of dollars)
  • The Dominant U.S. Export Markets
    • Figure 6-15: U.S. Storage Battery Exports by Country, 2008 (percent)
    • Figure 6-16: U.S. Storage Battery Exports by Type, 2008 (percent)
    • Canada
      • Table 6-17: US Export Trade to Canada for Secondary Batteries, 2002-2008 (in millions of dollars)

Chapter 7: Consumer Use

  • Note on Simmons Market Research Bureau Consumer Data
  • Consumer Confidence Index at an All Time Low
  • Primary Batteries Still Dominate the Home Market (But Not By Much)
    • Figure 7-1: IRI-Tracked U.S. Primary Battery and Retail Rechargeable Battery Sales, 2003- 2008 (in millions of dollars)
  • Rechargeable Batteries in the Home
    • Figure 7-2: U.S. Household Penetration of Batteries by Year, 2004-2008 (percent)
    • Brand Penetration for Retail Rechargeable Batteries
      • Table 7-1: IRI-Tracked U.S. Retail Rechargeable Battery Sales by Manufacturer, 2003-2008 (in millions of dollars)
    • OEM Rechargeable Battery Usage in U.S. Homes
      • Figure 7-3: Portable Rechargeable Battery Use by Market Segment, 2007 (percent)
      • Figure 7-4: U.S. Ownership of Laptops, Cell Phones, Cordless Phones & Media Players by Percentage of Adult Population, 2004-2008.
    • Lead-Acid Battery Usage in the Home
      • Figure 7-5: U.S. Ownership of Vehicles by Percentage of Adult Population, 2004-2008.
  • Portable Electronics Demographics
    • Figure 7-6: Percentage of Each U.S. Age Demographic that Owns Laptops, Cell Phones, Cordless Phones & Media Players, 2008
    • Figure 7-7: Percentage of Each U.S. Income Demographic that Owns Laptops, Cell Phones, Cordless Phones & Media Players, 2008
    • Cellular Phone Ownership in the U.S
      • Table 7-2: Demographic Indicators and Resistors for Cellular Phone Ownership in the U.S., 2008 (index)
    • Notebook PC Ownership in the U.S.
      • Table 7-3: Demographic Indicators and Resistors for Notebook PC Ownership in the U.S., 2008 (index)
    • Portable Media Player Ownership in the U.S.
      • Table 7-4: Demographic Indicators and Resistors for Portable Media Player Ownership in the U.S., 2008 (index)
    • Cordless Phone Ownership in the U.S
      • Table 7-5: Demographic Indicators and Resistors for Cordless Phones Bought in the last 12 Months in the U.S., 2008 (index)
  • Retail Rechargeable Battery Demographics
    • Table 7-6: Demographic Indicators and Resistors for Purchasing Rechargeable Batteries in the U.S., 2008 (index)
  • Lead-Acid Battery Demographics
    • Car/Pickup/SUV Ownership in the U.S.
      • Table 7-7: Demographic Indicators and Resistors for Individuals Who Own Two Car/Pickup/SUVs in the U.S., 2008 (index)
    • ATV Ownership in the U.S.
      • Table 7-8: Demographic Indicators and Resistors for ATV Ownership in the U.S., 2008 (index)
    • Motorcycle Ownership in the U.S
      • Table 7-9: Demographic Indicators and Resistors for Motorcycle Ownership in the U.S., 2008 (index)
  • Hybrid Vehicle Use in the U.S.
    • Table 7-10: Demographics of Prius Owners in the U.S., 2008 (index and percent)
  • The Evolution of Green in Rechargeable Batteries
    • Recycling Effectiveness
      • Figure 7-8: Percentage of U.S. Adult Population That Recycles & Total Weight of Recycled Portable Rechargeable Batteries, 2004-2008
      • Figure 7-9: Percentage of Each Age Demographic that Recycle Batteries, 2008
      • Table 7-11: Demographic Indicators and Resistors for Battery Recycling, 2008 (index)
    • Green is Affecting How Consumers Purchase Rechargeable Batteries

Appendix A: List of Acronyms

Appendix B: Selected Secondary Battery Manufacturers

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