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市場調查報告書
串流媒體電視市場：市場評價、消費者態度調查結果、市場預測及平台架構分析
STREAMING MEDIA TVs MARKET EVALUATION, CONSUMER SURVEY RESULTS, FORECASTS AND PLATFORM ARCHITECTURE ANALYSIS
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串流媒體電視市場：市場評價、消費者態度調查結果、市場預測及平台架構分析 是由出版商S2 Data Corporation在2007年08月所出版的。
這份英文市場調查報告書價格從美金2750起跳。
Abstract
This report examines the emergence of a new class of digital TVs which have an
integrated networking component, powerful middleware and multi-format decoders
in addition to standard digital TV decoders. This emerging class of devices
is being dubbed Streaming Media TVs.
Following a series of first generation SMTVs released by companies such as
Acer and HP in the 2005 - 2006 timeframe, several CE companies are poised to
release next generation digital TVs with advanced functionality to support
streaming of digital media residing on the home network or over a broadband
Internet connection.
These platforms are at the vanguard of transforming the TV viewing experience
from a passive mode to a more interactive one which will offer consumers a far
greater selection of content, information and user experience.
This report provides an analysis of the factors driving CE companies to
produce SMTVs, market forces as well as challenges to the short and long-term
success of these emerging devices.
Table of Contents
- Executive Summary
- Intro to the Market
- Market Dynamics and Forecasts
- Total Available Market for Flat Panel Displays
- Streaming Media DTV Market Forecast
- Stand Alone DMA Market Forecast
- Consumer Awareness and SMTV Features Survey Results
- Technology Challenges
- The Photo Experience
- Video Formats and File Extensions
- Internet Video and Plug-In Players
- Video Scaling and Quality
- User Interface and Navigation
- Storage in the TV
- Home Networking Technologies
- 802.11n
- HomePlug Powerline Networking
- Multimedia Over Coax
- Phoneline networking
- SMTV Chipset Options and Challenges
- Multichip Solutions
- DSP Solutions
- SOC Approach
- Conclusions
LIST OF FIGURES
- Figure 1: SMTV Potential Available Market Bell Curve Analysis
- Figure 2: acTVila User Interface Screen Shot
- Figure 3: Streaming Media DTV Market Forecast (millions of units)
- Figure 4: Streaming Media DTV Revenue Forecast (billions of $)
- Figure 5: Stand Alone DMA Forecast (millions of units)
- Figure 6: Survey Question 2 Chart
- Figure 7: Survey Question 3 High Interest Response Chart for Content Types
- Figure 8: Survey Question 3 No Interest Response Chart for Content Types
- Figure 9: Survey Question 4 Chart
- Figure 10: Sony Bravia Internet TV Link Picture - Mounted
- Figure 11: Sony Bravia Internet TV Link Picture - Standalone
- Figure 12: Shinco PVR LCD TV (RTV-3251 PVR TV)
- Figure 13: MoCA Spectrum - Coexistence with Cable and Satellite
- Figure 14: Multichip SMTV Block Diagram Example
- Figure 15: NXP Semiconductor TV520 Block Diagram
- Figure 16: NXP Semiconductor Nexperia PNX 8935 Block Diagram
- Figure 17: DSP SMTV Block Diagram Example
- Figure 18: SoC SMTV Block Diagram Example
LIST OF TABLES
- Table 1: Worldwide Flat Panel Display Market (millions of units)
- Table 2: Streaming Media DTV Market Forecast (millions of units)
- Table 3: Streaming Media DTV ASP and Revenue Forecast
- Table 4: Stand Alone Digital Media Adapter Forecast (millions of units)
- Table 5: Survey Question 1 Results
- Table 6: Survey Question 2 Results
- Table 7: Survey Question 2 Write-In Responses
- Table 8: Survey Question 3 Results
- Table 9: Survey Question 5 Responses
- Table 10: Survey Question 6 Responses
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