Cover Image
市場調查報告書

宣傳活動&領導經營管理技術

Campaign & Lead Management Technology

出版商 Real Story Group 商品編碼 368192
出版日期 內容資訊 英文 228 Pages
商品交期: 最快1-2個工作天內
價格
Back to Top
宣傳活動&領導經營管理技術 Campaign & Lead Management Technology
出版日期: 2017年07月26日 內容資訊: 英文 228 Pages
簡介

本報告提供14個類型的宣傳活動&領導經營管理技術、產品個別調查,各種產品概要,優點及缺點,成本等彙整資料。

評估交易廠商

數位行銷平台

  • Adobe:Marketing Cloud
  • IBM:EMM/SMA
  • Oracle:Social Relationship Management
  • Oracle:Eloqua Marketing Cloud
  • Salesforce:ExactTarget Marketing Cloud Email
  • Salesforce:ExactTarget Marketing Cloud Social

宣傳活動&領導經營管理套件

  • Act-On:Act-On
  • HubSpot:HubSpot
  • IBM:Silverpop Engage
  • Infusionsoft:Infusionsoft
  • Marketo:Engagement Marketing Platform
  • Salesforce:Pardot
  • Teradata:Integrated Marketing Management
  • Vuture:Vuture

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄

The Marketing Automation & Campaign / Lead Management research critically evaluates the weaknesses and strengths of 14 MarTech products.

Benefits:

  • Get the inside scoop that will make you look smart
  • Obtain external validation of your strategy and decisions
  • Receive one-on-one help to solve your thorniest problems
  • Get to a short list in minutes
  • Get supporting artifacts to explain to your peers
  • Transition to pilot projects faster
  • Learn how much these tools really cost
  • Learn how to negotiate a better deal
  • Learn about hidden costs and gotchas
  • Obtain relevant education for business and IT stakeholders
  • Get team-based workshops to put everyone on the same page
  • Obtain a common vocabulary for how the tools really work
  • Learn the real story about vendor weaknesses to combat marketing hype
  • Don't pick the wrong tool
  • Discover a vendor you didn't know

Vendors Evaluated:

Digital Marketing Platforms

  • Adobe: Marketing Cloud
  • IBM: EMM/SMA
  • Oracle: Social Relationship Management
  • Salesforce: ExactTarget Marketing Cloud Social
  • Salesforce: ExactTarget Marketing Cloud Email

Campaign and Lead Management Suites

  • Act-On: Act-On
  • HubSpot: HubSpot
  • IBM: Silverpop Engage
  • Infusionsoft: Infusionsoft
  • Marketo: Engagement Marketing Platform
  • Oracle: Eloqua
  • Salesforce: Pardot
  • Teradata: Integrated Marketing Management
  • Vuture: Vuture
Back to Top