Cover Image
市場調查報告書

越南的零售市場

Vietnam Retail Market Outlook 2018

出版商 RNCOS E-Services Pvt. Ltd. 商品編碼 231245
出版日期 內容資訊 英文 92 Pages
訂單完成後即時交付
價格
Back to Top
越南的零售市場 Vietnam Retail Market Outlook 2018
出版日期: 2014年10月01日 內容資訊: 英文 92 Pages
簡介

本報告提供越南的零售市場相關調查分析、產業趨勢、市場的實際成果與預測、消費行為分析、產業的障礙等。

第1章 分析師的見解

第2章 調查手法

第3章 越南:富有魅力的零售市場

第4章 市場實際成果

  • 各產業
    • 食品
      • 加工食品
    • 食品以外
      • 服飾
      • 鞋子
      • 化妝品、保養品
      • 香水、香氛
      • 家用濾器
      • 家電產品
  • 各地區
    • 東南部
    • 紅河三角洲
    • 湄公河三角洲
    • 中北部沿岸
    • 北部內陸、山岳部
    • 中央高地
  • 各擁有形態
    • 國營企業
    • 民營企業
    • 外資型企業
  • 各零售型態
    • 傳統市場
    • 超級市場
    • 商業設施
  • 各經濟活動
    • 買賣
    • 飯店&餐廳
    • 旅遊&服務

第5章 產業趨勢

  • 近代的零售業:零售產業的牽引角色
  • 零售業中電子商務的急速成長
  • 改變零售業樣貌的自有品牌產品
  • 進入未開發地區的零售業者

第6章 來自政府的法規

第7章 產業的障礙

第8章 競爭情形

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄

One of the fastest growing economies of Southeast Asia, Vietnam has achieved many new landmarks in the recent past, and is continuously heading towards touching new heights. Specifically, the retail sector has witnessed significant developments. Not only home grown companies, but multinational retail giants are on their heels to en-cash the growth opportunities. Vietnam has enjoyed robust growth in its economy over the last few years. The nation is experiencing an augmenting demand for retail sales of foods and non-food products, besides becoming an important tourist destination. Also, the government is taking various initiatives to gain a prominent position on international platform by entering into international alliances and ventures.

Our exhaustive research on the retail industry of Vietnam unfolds trends encompassing the industry. We have studied and presented an in-depth analysis of both food and non-food market alongwith forecast of major sub-segments in each industry.

Our new report “Vietnam Retail Market Outlook 2018”, is divided into various segments like retail sales based on industry, region, ownership and economic activity, for which forecast has been provided till 2018. It is anticipated that packaged food market will fuel the growth in food retail sales, as the industry is heading towards modern trade. The increasing prevalence of modern lifestyles and western-influenced culture have also created huge potential for non-traditional foods, such as cheese, pasta, and ready meals. Above all, modern retail chains are not only restricting themselves to big cities like Hanoi and HCM, but have also extended their arms towards the small provinces of the country. The Vietnam retail sector is being further revolutionized with the supermarkets, hypermarkets and commercial centers forming the new face of retailing in the country.

Besides, the report also identifies that the Vietnamese non-food retailing is witnessing an upsurge as high income consumers spend more on these items, such as cosmetics and toiletries, clothing, consumer electronics and so on.

The report, which has been designed to understand the Vietnam retail market comprehensively, also covers the industry trends, government regulations, along with the challenges hindering the growth of this industry. Furthermore, the report provides profiling of the major players, including Saigon Union of Trading Co-operatives, Lotte Mart, Big C, and so on, to help clients gain insights on their overall business and recent activities. On the whole, the report presents optimum information and balanced research outlook on the potentials of the Vietnam retail industry.

Table of Contents

1. Analyst View

2. Research Methodology

3. Vietnam - An Attractive Retail Market

4. Market Performance to 2018

  • 4.1. By Industry
    • 4.1.1. Food
      • 4.1.1.1. Packaged Food
        • 4.1.1.1.1. Dried Processed Food
        • 4.1.1.1.2. Dairy
        • 4.1.1.1.3. Bakery
        • 4.1.1.1.4. Sauces, Dressings and Condiments
        • 4.1.1.1.5. Baby Food
    • 4.1.2. Non-Food
      • 4.1.2.1. Clothing
      • 4.1.2.2. Footwear
      • 4.1.2.3. Cosmetics and Toiletries
      • 4.1.2.4. Perfumes and Fragrances
      • 4.1.2.5. Household Cleaners
      • 4.1.2.6. Consumer Electronics
  • 4.2. By Region
    • 4.2.1. South-East
    • 4.2.2. Red River Delta
    • 4.2.3. Mekong River Delta
    • 4.2.4. North Central Coast
    • 4.2.5. Northern Midlands and Mountain Areas
    • 4.2.6. Central Highlands
  • 4.3. By Ownership
    • 4.3.1. State-owned Companies
    • 4.3.2. Non-state-owned Companies
    • 4.3.3. Foreign-owned Companies
  • 4.4. By Retail Format
    • 4.4.1. Traditional Market
    • 4.4.2. Supermarket
    • 4.4.3. Commercial Centers
  • 4.5. By Economic Activity
    • 4.5.1. Trade
    • 4.5.2. Hotel & Restaurant
    • 4.5.3. Tourism & Services

5. Industry Trends

  • 5.1. Modern Retailing Gaining Roots
  • 5.2. Thriving E-Commerce in Retail
  • 5.3. Private-Label Products Changing Retail Landscape of Vietnam
  • 5.4. Retailers Heading Towards Promising Rural Market

6. Government Regulations

7. Industry Roadblocks

8. Competitive Landscape

  • 8.1. Saigon Union of Trading Co-operatives
    • 8.1.1. Business Description
    • 8.1.2. Recent Developments
  • 8.2. Lotte Mart
    • 8.2.1. Business Description
    • 8.2.2. Recent Developments
  • 8.3. Big C
    • 8.3.1. Business Description
    • 8.3.2. Recent Developments
  • 8.4. VinatexMart
    • 8.4.1. Business Description
    • 8.4.2. Recent Developments
  • 8.5. Maximark
    • 8.5.1. Business Description

List of Figures:

  • Figure 3-1: Retail Sales of Goods and Services (Trillion VND), 2013-2018
  • Figure 3-2: Food and Non-Food Retail Sales (%), 2013 & 2018
  • Figure 4-1: Food Retail Sales (Trillion VND), 2013-2018
  • Figure 4-2: Packaged Food Sales (Trillion VND), 2013-2018
  • Figure 4-3: Packaged Food Sales by Segment (%), 2013 & 2018
  • Figure 4-4: Dried Processed Food Sales (Trillion VND), 2013-2018
  • Figure 4-5: Dairy Sales (Trillion VND), 2013- 2018
  • Figure 4-6: Bakery Sales (Trillion VND), 2013-2018
  • Figure 4-7: Sauces, Dressings and Condiments Sales (Trillion VND), 2013-2018
  • Figure 4-8: Baby Food Sales (Trillion VND), 2013-2018
  • Figure 4-9: Non-Food Retail Sales (Trillion VND), 2013-2018
  • Figure 4-10: Non-Food Retail Sales by Segment (%), 2013 & 2018
  • Figure 4-11: Clothing Sales (Trillion VND), 2013-2018
  • Figure 4-12: Footwear Sales (Trillion VND), 2013-2018
  • Figure 4-13: Cosmetics and Toiletries Sales (Trillion VND), 2013-2018
  • Figure 4-14: Perfumes and Fragrances Sales (Billion VND), 2013-2018
  • Figure 4-15: Household Cleaners Sales (Trillion VND), 2013-2018
  • Figure 4-16: Consumer Electronics Sales (Trillion VND), 2013-2018
  • Figure 4-17: Retail Sales of Goods and Services by Region (%), 2014 & 2018
  • Figure 4-18: South East - Retail Sales of Goods and Services (Trillion VND), 2013-2018
  • Figure 4-19: Red River Delta - Retail Sales of Goods and Services (Trillion VND), 2013-2018
  • Figure 4-20: Mekong River Delta - Retail Sales of Goods and Services (Trillion VND), 2013-2018
  • Figure 4-21: North Central & Central Coastal Area - Retail Sales of Goods and Services (Trillion VND), 2013-2018
  • Figure 4-22: Northern Midlands and Mountain Areas - Retail Sales of Goods and Services (Trillion VND), 2013-2018
  • Figure 4-23: Central Highlands - Retail Sales of Goods and Services (Trillion VND), 2013-2018
  • Figure 4-24: Retail Sales of Goods and Services by State-owned Companies (Trillion VND), 2013-2018
  • Figure 4-25: Retail Sales of Goods and Services by Non-state-owned Companies (Trillion VND), 2013-2018
  • Figure 4-26: Retail Sales of Goods and Services by Foreign-owned Companies (Trillion VND), 2013-2018
  • Figure 4-27: Number of Traditional Market (2013-2018)
  • Figure 4-28: Number of Supermarket (2013-2018)
  • Figure 4-29: Number of Commercial Centers (2013-2018)
  • Figure 4-30: Retail Sales of Goods and Services by Trade (Trillion VND), 2013-2018
  • Figure 4-31: Retail Sales of Goods and Services by Hotel & Restaurant (Trillion VND), 2013-2018
  • Figure 4-32: Retail Sales of Goods and Services by Tourism & Services (Trillion VND), 2013-2018
  • Figure 5-1: Share of Modern Retailing in Retail Sales (2013 & 2020)
  • Figure 5-2: Internet Users (Million), 2014-2018
  • Figure 7-1: Challenges in Vietnam Retail Industry
Back to Top