印度3G市場：2014年為止的預測 是由出版商RNCOS E-Services Pvt. Ltd.在2011年06月所出版的。
這份英文市場調查報告書包含60 Pages 價格從美金600起跳。
印度通信產業在這數年達成劇烈變化、獲得了全球主要市場的地位。其中特別是3G服務的全國性展開，促進了印度數據通信服務的發展與寬頻的全國的普及。2011-2014年間3G攜帶電話的加入者數預估將以年度平均88％的驚人速度增加。
本報告書為印度通信市場發展狀況與特別是3G通信的普及狀況以及今後的前景相關分析，包含全體的通信市場的構造（各通信方式加入者數的變動、農村與都市落差等）、3G技術・市場的主要傾向與前景、主要企業簡介等情報，概述如下。
第1章 分析師的見解
第2章 分析手法
第3章 印度通信市場概要
第4章 3G：印度通信市場的將來
第5章 3G技術：對攜帶機器販售者來說的今後的進路
第6章 主要傾向與發展
- 促進資料利用的有魅力的內容
- 為了利益保護的基礎設施共有
- 3G技術促進了攜帶電話用公告
- 行動商務
- 低成本3G將帶動攜帶端末的急速普及
第7章 主要企業與其戰略
- Bharat Sanchar Nigam Ltd.
- Mahanagar Telephone Nigam Ltd.
- Bharti Airtel Ltd.
- Reliance Communication Ltd.
- Vodafone
- Idea Cellular Ltd.
- Tata Teleservices Ltd.
- Aircel
圖表一覧
Abstract
The Indian telecom industry has undergone a revolutionary change during the
past few years to become one of the leading telecom markets on the global map.
Easy availability of low-priced devices, rampant network coverage, and
affordable services are some of the major factors that have boosted its growth
and will continue to do the same in future. Further, wireless teledensity has
also risen to the level of around 68% at the end of FY 2011, but still there
is a vast scope for further improvement due to a wide gap in teledensity
between urban and rural areas. For instance, the wireless teledensity in urban
areas rose to around 150%, while it stood at around 33% in rural areas during
FY 2011 .
Our research anticipates that, the deployment of 3G services on a national
scale will play a crucial role for development of data based Value Added
Services in the Indian market. Simultaneously, it will prove revolutionary for
the increasing broadband penetration in the country, which is restricted due
to the inadequate infrastructure. According to our new research report
“India 3G Market Forecast to 2014”, the number of 3G mobile
subscribers is expected to grow at a CAGR of around 88% during 2011 -2014 due
to the rising need for high speed data services with mobility. Our research
provides an in-depth analysis of various factors and issues that will play an
important role in the future growth of 3G market.
Our thorough analysis of the current state of 3G services in India has
revealed that, it is set for a fast growth stage marked by pent up demand for
high speed data access services and large early movers' population. Speedy off
take for relevant hardware (3G Enabled Handsets and 3G Modems) during the last
year has already created a huge potential market. Besides, various factors
will be crucial for telecom operators to operate successfully, which are
discussed in detail in the report.
Our research report, “India 3G Market Forecast to 2014”
anticipates that, the country will witness pan-India reach of 3G networks
within a period of less than two year encouraged by substantial amount of
investments in 3G deployments of infrastructure. The report provides extensive
information of the market potential in terms of 3G subscribers, and studies
key areas critical to the successful adoption of 3G services in India, such as
content development and infrastructure sharing strategies. Besides, the report
facilitates forecast on various segments, such as mobile subscribers, Internet
subscribers, broadband subscribers, 3G mobile subscribers, 3G broadband
subscribers, 3G enabled handsets, and 3G modems. Description of key players is
also included in the report to efficiently gauge the competition in the market
and to provide a balanced research outlook of the current and future state of
3G services in India.
Table of Contents
1. Analyst View
2. Research Methodology
3. Indian Telecom Market Overview
- 3.1. Subscribers
- 3.1.1. Mobile
- 3.1.2. Internet
- 3.1.3. Broadband
4. 3G - The Future of Indian Telecom Market
- 4.1. Market Overview
- 4.2. Market Potential till 2014
- 4.2.1. By Subscribers
- 4.2.1.1. Mobile
- 4.2.1.2. Broadband
- 4.2.2. By Devices
- 4.2.2.1. Handset
- 4.2.2.2. Modems
- 4.2.3. By Urban/Rural Divide
- 4.2.4. By Technology
5. 3G Technology: A Road Ahead for Equipment Vendors
6. Key Trends and Developments
- 6.1. Appealing Content to Drive Data Usage
- 6.2. Infrastructure Sharing to Protect Margins
- 6.3. 3G Technology will Push Mobile Advertising
- 6.4. M-Commerce
- 6.5. Low Cost 3G Enabled Handsets will Boost Penetration
7. Major Players and their Strategies
- 7.1. Bharat Sanchar Nigam Ltd.
- 7.2. Mahanagar Telephone Nigam Ltd.
- 7.3. Bharti Airtel Ltd.
- 7.4. Reliance Communication Ltd.
- 7.5. Vodafone
- 7.6. Idea Cellular Ltd.
- 7.7. Tata Teleservices Ltd.
- 7.8. Aircel
List of Figures:
- Figure 3-1: Number of Mobile Subscribers (Million), FY 2009 to FY 2014
- Figure 3-2: Share of Major Internet Service Providers (2010)
- Figure 3-3: Number of Internet Subscribers (Million), FY 2009 to FY 2014
- Figure 3-4: Number of Broadband Subscribers (Million), FY 2009 to FY 2014
- Figure 4-1: Forecast for 3G Mobile Services Revenue (Billion US$),
2011-2014
- Figure 4-2: Number of 3G Mobile Subscribers (Million), 2009-2014
- Figure 4-3: Number of 3G Broadband Subscribers (Million), 2009-2014
- Figure 4-4: 3G Enabled Handset Sales (Million Units), 2009-2014
- Figure 4-5: 3G Modem Sales (Million Units), 2010-2014
- Figure 6-1: Revenue Distribution in Content Management Process
List of Tables:
- Table 5-1: Number of 3G Circles awarded to Equipment Vendors
- Table 7-1: BSNL - Strengths & Weaknesses
- Table 7-2: MTNL - Strengths & Weaknesses
- Table 7-3: Bharati Airtel Ltd. - Strengths & Weaknesses
- Table 7-4: Reliance Communication Ltd. - Strengths & Weaknesses
- Table 7-5: Vodafone - Strengths & Weaknesses
- Table 7-6: Idea Cellular Ltd. - Strengths & Weaknesses
- Table 7-7: Tata Teleservices Ltd. - Strengths & Weaknesses
- Table 7-8: Aircel - Strengths & Weaknesses
