俄羅斯的化妝品市場:2008-2012年 是由出版商RNCOS E-Services Pvt. Ltd.在2009年11月所出版的。
這份英文市場調查報告書包含75 Pages 價格從美金1000起跳。
俄羅斯的化妝品市場在2008年出現了過去所沒不曾有過的高成長,但是至2009年,成長開始遲緩。
本報告,針對俄羅斯的化妝品市場進行2008-2012的預測,分析過去、當前以及未來的業績表現,並提出市場區塊別的分析、主要法規政策、成長路線、阻礙等,由下列摘要形式闡述。
第1章 分析者的觀點
第2章 俄羅斯的化妝品市場之概述
第3章 市場的吸引力
- 購買力
- 有利的人口統計
- 包裝產業
- 委託製造
- 美容院市場
- 自有品牌化妝品
- 線上市場行銷
第4章 化妝品市場之區塊以及預測:至2012年
- 護髮
- 護膚
- 防曬
- 香水
- 除臭
- 口腔保健
- 彩妝
- 沐浴保健
- 脫毛劑
- 男性美容
- 嬰兒護理
第5章 銷售通路
- 百貨公司與Drogeries(草本植物以及有機產品經銷店)
- 直接銷售
- 公開市場
- 超市
- 藥局
- 專門連鎖店
第6章 法規環境分析
第7章 市場阻礙
- 政策框架
- 偽造產品
- 對出口業著的付款條件
- 關稅徵收
第8章 主要企業
- L'Oreal
- Oriflame Cosmetics
- Kalina OAO
- Nevskaya Kosmetika
圖表
Abstract
Russian cosmetic market has witnessed phenomenal growth till the beginning of
the financial crisis that emerged towards the end of 2008. Cosmetics &
perfumery industry has witnessed 10.3% annual growth in 2008, with total
industry sales value surpassing US$ 9 Billion mark for the first time. Rising
purchasing power, entry of large international cosmetic giants, favorable
consumer behavior and well-established distribution network have transformed
the cosmetic industry landscape in Russia over a period of time.
The cosmetic industry will witness a slight slowdown in its growth level due
to contracting purchasing power in 2009. We expect a marginal impact of
slowdown on sales of cosmetic products till the first half of 2010. The shift
in consumer preference from luxury and branded products to mass market segment
products will rescue the industry from negative growth and demand contraction.
Consumers will diversify their single spending on luxury products to multiple
mass market products and will still continue with their preference for
cosmetic products despite the declining purchasing power.
We expect the industry to recover by the beginning of the second half of 2010,
driven by economic recovery, rising consumption levels and positive outlook on
consumer purchasing power. Despite the slower growth level projected for the
next one year, we place Russia as one of the favorable destinations for
cosmetic industry investments among the emerging cosmetics markets worldwide,
which gives positive outlook for industry in long terms.
Our research study “Russian Cosmetics Market Forecast (2008-2012)”
will help consultants, industry analysts and vendors to get in-depth knowledge
on the current, past and future performance of the industry. The report gives
a detailed segment-wise analysis of the cosmetics industry in Russia along
with the key regulatory policies in the country. It also studies the future
growth avenues and the roadblocks in front of the industry. The future outlook
mentioned in the report has been derived by interacting with various industry
veterans, developers, and analyzing information from research papers, journals
and our industry-specific, in-house developed models.
Table of Contents
1. Analyst View
2. Russia Cosmetics Market Overview
3. Market Attractions
- 3.1 Purchasing Power
- 3.2 Favorable Demographics
- 3.3 Packaging Industry
- 3.4 Contract Manufacturing
- 3.5 Beauty Salon Market
- 3.6 Private Label Cosmetics
- 3.7 Online Marketing
4. Cosmetics Market Segmentation and Forecast to 2012
- 4.1 Hair Care
- 4.2 Skin Care
- 4.3 Sun Care
- 4.4 Perfumery
- 4.5 Deodorants
- 4.6 Oral Care
- 4.7 Color Cosmetics
- 4.8 Bath Care
- 4.9 Depilatories
- 4.10 Male Grooming
- 4.11 Baby Care
5. Distribution Channels
- 5.1 Departmental Stores & Drogeries
- 5.2 Direct Sales
- 5.3 Open Markets
- 5.4 Supermarkets
- 5.5 Pharmacies
- 5.6 Specialized Chains
6. Analyzing the Regulatory Environment
- 6.1 Hygienic Certificate
- 6.2 Obligatory Certificate
- 6.3 Voluntary Certificate
- 6.4 Certification of Imported Ingredients
7. Market Roadblocks
- 7.1 Policy Framework
- 7.2 Counterfeit Products
- 7.3 Payment Terms for Exporters
- 7.4 Tariff Impositions
8. Key Industry Contributors
- 8.1 L' Oreal
- 8.2 Oriflame Cosmetics
- 8.3 Kalina OAO
- 8.4 Nevskaya Kosmetika
List of Figures:
- Figure 2-1: Cosmetics & Perfumery Market (Billion US$), 2005-2008
- Figure 2-2: Share of Cosmetics & Perfumery Market by Segment (2008)
- Figure 2-3: Forecast for Cosmetics & Perfumery Market (Billion US$),
2009-2012
- Figure 3-1: Per Head Personal Disposable Income (US$), 2007-2012
- Figure 3-2: Share of Female Population in Total Population (2006-2012)
- Figure 3-3: Per Head Cosmetics Spending by Women Aged 15-64 (US$), 2006 &
2007
- Figure 3-4: Population Aged 65+ (Million), 2006-2012
- Figure 3-5: Young & Working Population (Million), 2008
- Figure 3-6: Forecast for Internet Penetration (%), 2009-2012
- Figure 4-1: Hair Care Product Sales (Billion US$), 2005-2008
- Figure 4-2: Hair Conditioner Sales (Million US$), 2005 - 2008
- Figure 4-3: Forecast for Hair Care Product Sales (Billion US$), 2009-2012
- Figure 4-4: Skin Care Product Sales (Billion US$), 2005-2008
- Figure 4-5: Forecast for Skin Care Product Sales (Billion US$), 2009-2012
- Figure 4-6: Share of Facial Care in Skin Care Market (2008)
- Figure 4-7: Share of Foreign and Local Companies in Facial Care Product
Sales (2008)
- Figure 4-8: Body Care Market (Million US$), 2007 & 2012
- Figure 4-9: Sun Care Product Sales (Million US$), 2005-2008
- Figure 4-10: Forecast for Sun Care Product Sales (Million US$), 2009-2012
- Figure 4-11: Perfumery Sales (Billion US$), 2005-2008
- Figure 4-12: Forecast for Perfumery Sales (Billion US$), 2009-2012
- Figure 4-13: Deodorant Sales (Million US$), 2005-2008
- Figure 4-14: Share of Distribution Channels in Deodorant Sales (2008)
- Figure 4-15: Share of Deodorant Sales by Type (2008)
- Figure 4-16: Forecast for Deodorant Sales (Million US$), 2009-2012
- Figure 4-17: Oral Care Product Sales (Billion US$), 2005-2008
- Figure 4-18: Forecast for Oral Care Product Sales (Billion US$), 2009-2012
- Figure 4-19: Share of Oral Care Product Sales by Segment (2008)
- Figure 4-20: Tooth Whitener Sales (Million US$), 2005-2008
- Figure 4-21: Share of Toothbrush Market by Price Segment
- Figure 4-22: Color Cosmetics Sales (Billion US$), 2005-2008
- Figure 4-23: Forecast for Color Cosmetics Sales (Billion US$), 2009-2012
- Figure 4-24: Bath Care Product Sales (Million US$), 2005-2008
- Figure 4-25: Forecast for Bath Care Product Sales (Million US$), 2009-2012
- Figure 4-26: Depilatories Sales (Million US$), 2005-2008
- Figure 4-27: Forecast for Depilatories Sales (Million US$), 2009-2012
- Figure 4-28: Male Grooming Product Sales (Million US$), 2005-2008
- Figure 4-29: Share of Leading Companies in Male Grooming Market (2007)
- Figure 4-30: Share of Supermarket and Hypermarket in Male Grooming Product
Sales (2008)
- Figure 4-31: Forecast for Male Grooming Product Sales (Billion US$),
2009-2012
- Figure 4-32: Baby Care Product Sales (Million US$), 2005-2008
- Figure 4-33: Forecast for Baby Care Product Sales (Million US$), 2009-2012
- Figure 5-1: Share of Cosmetics & Perfumery Market by Distribution Channel
(2008)
- Figure 5-2: Cosmetics & Perfumery Sales through Departmental Stores
(Billion US$), 2005-2008
- Figure 5-3: Cosmetics & Perfumery Sales through Direct Channels (Billion
US$), 2005-2008
- Figure 5-4: Cosmetics & Perfumery Sales through Open Markets (Billion
US$), 2005-2008
- Figure 5-5: Cosmetics & Perfumery Sales through Supermarkets (Billion
US$), 2005-2008
- Figure 5-6: Cosmetics & Perfumery Sales through Pharmacies (Billion US$),
2005-2008
- Figure 5-7: Cosmetics & Perfumery Sales through Specialized Chains
(Billion US$), 2005-2008
List of Tables:
- Table 4-1: Leading Companies in Shampoo Market
- Table 4-2: Leading Brands in Shampoo Market
|