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市場調查報告書
中國的汽車銷售產業報告:2011∼2012年
China Automotive Distribution Industry Report, 2011-2012
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中國的汽車銷售產業報告:2011∼2012年 是由出版商ResearchInChina在2011年10月所出版的。
這份英文市場調查報告書包含95 Pages 價格從美金2200起跳。
本報告提供中國的汽車銷售市場經營模式相關分析,新車銷售,二手車銷售,以汽車的售後服務的發展趨勢為焦點,提供主要的汽車經銷商的企業簡介,為您概述為以下內容。
第1章 中國的汽車銷售的經營模式
- 發展過程
- 銷售模式
- 主要的行銷模式
- 行銷模式的特徵
- 進口車的流通模式
- 通路的發展特徵
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- 第2章 中國的主要汽車經銷商的發展
- 台數
- 盈利
- 市場佔有率
- 汽車經銷商的地區特性
第3章 中國的新車銷售現況與發展趨勢
- 銷售額
- 價格
- 銷售模式
- 汽車經銷商的經營
- 發展趨勢預測
第4章 中國的二手車銷售現況與發展趨勢
第5章 中國的汽車售後服務現況與發展趨勢
- 汽車售後服務的目前發展
- 汽車的維修與維護
- 汽車的財政
- 汽車的保險
第6章 中國的主要汽車製造商銷售網
- FAW-Toyota
- Guangqi Honda
- Dongfeng-Nissan
- SVW
- SGM
- Chang'an Ford
第7章 中國的主要汽車經銷商
- Pangda
- Zhongda (ZD)
- Zhongsheng Group
- Dah Chong Hong (DCH)
- Zheng Tong Auto
- Wuxi Commercial Mansion Grand Orient Co., Ltd. (CMC)
- AutoChina
- Lentuo
- YaxiaAutomobile
- ZhangzhouDevelopment (ZZDC)
- Tellus
- G.A. Holdings
圖表
Abstract
This report
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- Analyzes business model of auto distribution in China.
- Focuses development prospect of new car sales, used car sales andauto
after-sales service .
- Highlights the operation of major auto dealers.
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With the rapid growth of the automotive market, China is also accelerating the
development of automotive distribution industry. According to the statistics
of the Ministry of Commerce and China Automobile Dealers Association (CADA),
in 2010 there were over 60,000 automotive distributors in China, including
15,000 4S stores, of which 1,700 were newly added for that year alone.
Number of Auto 4S Stores in China, 2008-2010
Source: CADA
The Report mainly covers the following aspects:
- Automotive distribution models in China and their development
characteristics, strengths and weaknesses;
- Development of automotive distributors in China, including quantity,
profitability, development characteristics, etc.;
- Development of various automotive distribution businesses in China,
covering the distribution model, characteristics and development prospect of
new cars, used cars, auto repair and maintenance, auto finance, car insurance,
etc.;
- Distribution network features of six car manufacturers in China, operation
of 12 listed automotive distributors, current status and expansion of 4S
distribution networks.
China' s automotive distribution industry has displayed two characteristics:
Automotive distributors show pretty obvious regional traits, which, however,
with the distributors' continuous expansion, will gradually wear off.
China' s large-scale automotive distributors are mainly concentrated in
economically developed eastern, northern and southern regions, each with 1-2
large leading distributors, such as PangdaGroup in Hebei, YaxiaAutomobile in
Anhui, and Grand Orient in Wuxi, Jiangsu.
However, along with the continuous expansion of automotive distributors, the
regional traits will be gradually diluted, e.g., Zhejiang Material Industrial
ZhongdaYuantongGroup Co., Ltd., based on Zhejiang market, has established 4S
stores beyond Zhejiang since 2011, in Guiyang, Chengdu and Xi' an for instance;
while ZhengTongGroup, based on Hubei, Hunan and Inner Mongolia markets, has
extended its distribution network to Qingdao of Shandong, Nanchang of Jiangxi,
and Shenzhen of Guangdong, etc. in 2011.
Among all automotive distribution businesses in China, new car sales accounts
for an overwhelming proportion, while used car and after-sales service have an
enormous space for development.
For example, PangdaGroup, China' s largest automotive distributor, in 2008-2010
the new car sales held over 93% of the total revenue. Although the after-sales
service business of PangdaGroup accounted for less than 7%, its gross margin
was much higher than new car sales business, and the operating revenue also
experienced rapid growth at the rate of up to 42.7% and 39.9% in 2009 and 2010
respectively.
As the used car and after-sales service businesses are closely related with
the new car market, we believe that after China' s new car sales market reached
peak growth in 2009, the auto repair and maintenance market will accelerate
its growth in 2012-2013, while the supply and demand of used cars will be
greatly increased in 2014-2015.
Table of Contents
1. Business Model of Automotive Distribution in China
- 1.1. Development Course
- 1.2. Distribution Model
- 1.2.1. Major Marketing Models
- 1.2.2. Characteristics of Marketing Model
- 1.2.3. Distribution Model of Imported Cars
- 1.2.4. Development Characteristics of Marketing Channel
2. Development of Major Auto Dealers in China
- 2.1. Quantity
- 2.2. Profitability
- 2.2.1. Profit Margin
- 2.2.2. Profit Structure
- 2.3. Market Share
- 2.3.1. Ranking of Auto Dealer
- 2.3.2. Market Share of Auto Dealer
- 2.4. Regional Features of Auto Dealers
3. Current Status and Development Prospect of New Car Sales in China
- 3.1. Sales Volume
- 3.1.1. Total Sales Volume
- 3.1.2. Sales Volume of Passenger Car
- 3.1.3. Sales Volume of Commercial Vehicle
- 3.2. Price
- 3.2.1. Overview
- 3.2.2. Price of Passenger Car
- 3.2.3. Price of Commercial Vehicle
- 3.3. Distribution Model
- 3.3.1. Distribution Model of Passenger Car
- 3.3.2. Distribution Model of Commercial Vehicle
- 3.4. Operation of Auto Dealer
- 3.5. Development Trend Forecast
4. Current Status and Development Prospect of Used Car Sales in China
- 4.1. Sales
- 4.1.1. Sales Volume
- 4.1.2. Main Auto Models
- 4.1.3. Selling Price
- 4.2. Distribution Model
- 4.3. Market Prospect Forecast
- 4.3.1. Forecast of Development Trend
- 4.3.2. Forecast of Market Size
5. Current Status and Development Prospect of Auto After-Sales Service in China
- 5.1. Current Development of Auto After-Sales Service
- 5.2. Auto Repair and Maintenance
- 5.3. Auto Finance
- 5.4. Auto Insurance
6. Distribution Networks of Major Auto Manufacturers in China
- 6.1. FAW-Toyota
- 6.2. GuangqiHonda
- 6.3. Dongfeng-Nissan
- 6.4. SVW
- 6.5. SGM
- 6.6. Chang' anFord
7. Major Auto Dealers in China
- 7.1. Pangda
- 7.1.1. Profile
- 7.1.2. Operation
- 7.1.3. Competitive Advantage
- 7.2. Zhongda(ZD)
- 7.3. ZhongshengGroup
- 7.4. DahChong Hong (DCH)
- 7.5. ZhengTongAuto
- 7.6. Wuxi Commercial Mansion Grand Orient Co., Ltd. (CMC)
- 7.7. AutoChina
- 7.8. Lentuo
- 7.9. YaxiaAutomobile
- 7.10. ZhangzhouDevelopment (ZZDC)
- 7.11. Tellus
- 7.12. G.A. Holdings
Selected Charts
- Main Automotive Distribution Models in China
- Feature Comparison of Automotive Distribution Models in China
- Distribution Model Comparison between Import Automobiles and Domestic Ones
- Number of Auto 4S Stores in China, 2008-2010
- Distribution of Auto 4S Stores in China, 2010
- Profit Margin Comparison of Main Auto Dealers in China, 2010
- Service Scope of Auto Dealers in China
- Profit Structure Comparison between Chinese and US Auto Dealers
- TOP20 Auto Dealers in China, 2010
- Market Share of Top 10 Auto Dealers in USA, 2008
- Market Share of Top 10 Auto Dealers by Revenue in China, 2010
- Market Share of Top 10 Auto Manufacturers by Sales Volume in China, 2010
- Regional Features of 4S Store Distribution of Major Auto Dealers in China
- Sales Volume of Automobile in China, 2006-2011
- Sales Volume of Passenger Car in China, 2006-2011
- Proportion of Sedan and SUV Sales Volume to Passenger Car Sales Volume in
China, 2006-2011
- Proportion of 1.0-1.6L Passenger Car Sales Volume to Total Passenger Car
Sales Volume in China,2006-2011
- Sales Target Accomplishment Ratio of Passenger Car Enterprises in China,
2010
- Sales Volume of Commercial Vehicle in China, 2006-2011
- Proportion of 3 types of Bus by Sales Volume in China, 2006-2011
- Proportion of 4 types of Truck by Sales Volume in China, 2006-2011
- Price Index of Automobile in China, 2007-2011
- Price Index of Sedan in China, 2007-2011
- Price Index of Truck in China, 2007-2011
- Construction Process of Passenger Car 4S Store in China
- Profitability Comparison of Auto Dealers by Automotive Type
- Profit Model of New Car Sales Business of Auto Dealer in China
- Construction Cost Structure of Auto 4S Store
- Car Ownership and New Car Sales Volume of China, Japan and South Korea
- Sales Volume Forecast of China by MIIT and CAAM, 2015
- Sales Volume of New Car in China, 2011-2015E
- Ownership of Automobile for Civilian Use in Middle, West and East China,
2005-2009
- Ownership Growth of Automobile for Civilian Use in Middle, West and East
China, 2005-2009
- Sales Volume of Used Car in China, 2007-2011
- Comparison of Used Car and New Car Sales Proportion among Different
Countries
- Model Structure of Used Cars Sold in China, 2010-2011
- Average Transaction Prices of Second-hand Cars in China, 2000-2009
- Hedge Ratio Comparison of Second-hand Cars between China and USA
- Trading Patterns of Second-hand Car in China
- Trading Patterns of Used Car in Major Countries
- Distribution of Used Cars in China by Service Life, 2010
- Expected Car Replacement Life Structure in China
- Sales Volume of Used Car in China, 2011-2015E
- Profit Model of Auto After-sales Service in China
- Business Model of Auto Repair and Maintenance in China
- Update Cycle for Some Auto Parts
- Auto-loan in Major Countries, 2010
- Automobile Credit Scale in China, 2001-2008
- Financial Services of Auto Dealers in China and USA
- Automobile Insurance Premium Gainingsin China, 2004-2010
- Financial Service Comparison of Auto Dealer between China and USA
- Dealers Distribution of FAW-Toyota, 2010
- Dealers Distribution of GuangqiHonda, 2010
- Dealers Distribution of Dongfeng-Nissan, 2010
- Dealers Distribution of SVW, 2010
- Dealers Distribution of SVW-SKODA, 2010
- Dealers Distribution of SGM-BUICK, 2010
- Dealers Distribution of SGM-Chevrolet, 2010
- Dealers Distribution of SGM-Cadillac, 2010
- Dealers Distribution of Chang' anFord, 2010
- Auto Sales Volume of Pangda, 2008-2010
- Sales Volume of Pangdaby Brand, 2008-2010
- Operating Revenue and Net Income of Pangda, 2007-2011
- Revenue of Pangdaby Business, 2008-2010
- New Car Sales Business Revenue of Pangda, 2008-2010
- After-Sales Business Revenue of Pangda, 2008-2010
- Sales Volume of Saab in China, 2007-2011
- Operating Revenue and Gross Margin of ZD, 2006-2011
- New Car Sales Volume of ZD, 2009-2011
- Distribution of Sales Network of Yuantongin Zhejiang
- 4S Store Distribution of ZhongshengGroup by Region, 2009-2010
- Operating Revenue and Gross Margin of ZhongshengGroup, 2006-2010
- Gross Margin of New Car Sales and After-Sales Service of ZhongshengGroup,
2006-2010
- New Car Sales Volume of ZhongshengGroup, 2006-2010
- Number of 4S Stores of ZhongshengGroup, 2009-2011
- Operating Revenue of DCH, 2007-2010
- Operating Revenue and Net Income of Auto Business of DCH, 2007-2010
- New Car Sales Volume of DCH, 2006-2010
- Number of 4S Stores of DCH in Mainland China, 2006-2010
- Operating Revenue and Net Income of ZhengTongAuto, 2007-2010
- Operating Revenue of ZhengTongAuto by Sector, 2007-2010
- Number of 4S Stores of ZhengTongAuto by Brand, 2011
- Operating Revenue and Net Income of CMC, 2006-2011
- Revenue and Gross Margin of Auto Distribution Business of CMC, 2007-2010
- Gross Margin of CMC by Business, 2010
- Distribution Network of AutoChina
- Distributor Quantity and Truck Sales Volume of AutoChina, 2009-2010
- Operating Revenue of AutoChina, 2008-2010
- Net Income of AutoChina, 2008-2010
- Revenue and Net Income of Lentuo, 2007-2010
- Gross Margin of Lentuo, 2007-2010
- Revenue and Proportion of Lentuoby Business, 2009-2010
- Sales Volume of 6 Brands of Lentuo, 2007-2009
- Sales Value of 6 Brands of Lentuo, 2007-2009
- Repair Shop Quantity and Capacity of Lentuo, 2009
- Number of 4S Stores and Licensed Automobile Brands of YaxiaAutomobile,
2007-2011
- Operating Revenue and Net Income of YaxiaAutomobile, 2008-2010
- Revenue of YaxiaAutomobile by Business, 2008-2010
- Gross Margin of YaxiaAutomobile by Business, 2010
- Sales Volume and Market Share in Anhui of Passenger Cars of
YaxiaAutomobile, 2008-2010
- Auto Sales Volume of YaxiaAutomobile by Brand, 2008-2010
- Operating Revenue and Net Income of ZZDC, 2006-2011
- Operating Revenue of ZZDC by Region, 2010-2011
- Sales Revenue and Gross Margin of Vehicle Sales Business of ZZDC, 2008-2011
- Operation of Main Subsidiaries Engaged in Automobile Distribution Business
of ZZDC, 2010
- Operating Revenue and Net Income of Tellus, 2008-2011
- Operating Revenue and Gross Margin of New Car Sales Business of Tellus,
2008-2011
- Operating Revenue and Gross Margin of Vehicle Inspection and Repair &
Maintenance Business of Tellus, 2008-2011
- Operation of Major Automobile Distribution Subsidiaries of Tellus, 2010
- Main Brands of New Car Sales Business of G.A. Holdings
- Business Indicators of G.A. Holdings, 2009-2010
- Operating Revenue of G.A. Holdings by Business, 2009-2010
- Revenue of G.A. Holdings by Region, 2009-2010
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