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市場調查報告書

中國的運動市場 (運動服裝、運動鞋子、運動用品) & 預測

China Sports Market (Sports Apparel, Sports Footwear, Sports Equipment) & Forecast

出版商 Renub Research 商品編碼 371904
出版日期 內容資訊 英文 67 Pages; 48 Figures; 4 Tables
商品交期: 最快1-2個工作天內
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中國的運動市場 (運動服裝、運動鞋子、運動用品) & 預測 China Sports Market (Sports Apparel, Sports Footwear, Sports Equipment) & Forecast
出版日期: 2016年09月27日 內容資訊: 英文 67 Pages; 48 Figures; 4 Tables
簡介

中國的運動市場規模,預計至2020年達1,000億美元以上。2010年運動服裝是最大的市場,不過,預計2015年運動用品將超越。企業的銷售額變動性非常大,沒有任何1家公司保有2位數的市場佔有率。對健康生活方式的認識高漲,都市化的加速及積極的政府支援,成為促進中國的運動市場的要素。

本報告提供中國的運動市場相關調查,市場分析與預測,各市場區隔的市場分析與預測,企業的銷售額分析,及主要企業簡介等資訊。

第1章 摘要整理

第2章 中國的運動市場分析

  • 運動投資的過熱

第3章 中國的運動市場佔有率分析:各市場區隔

  • 運動用品、預測:運動服裝,運動用品,運動鞋,運動行銷以及其他的運動用品
  • 各類型 (室內,室外) 及預測
    • 室內 (泳裝,健身軟體,運動內衣,其他) & 室外 (足球裝備,其他) & 預測
  • 各企業

第4章 中國的運動市場:市場區隔分析

  • 服裝市場區隔 & 預測
  • 鞋子市場區隔 & 預測
  • 運動用品市場區隔 & 預測
  • 其他運動用品市場區隔 & 預測

第5章 中國的運動市場:各類型

  • 室內用運動用品
    • 游泳用運動用品 & 預測
    • 健身用運動用品 & 預測
    • 運動用內衣 & 預測
    • 其他室內運動用品 & 預測
  • 中國的運動市場:室外用運動用品
    • 足球用齒輪 & 預測
    • 其他屋外用運動用品 & 預測
  • 中國的運動市場:各行銷

第6章 中國的運動市場的促進因素

  • 對健康生活方式的認識的高漲
  • 都市化的加速

第7章 中國的運動市場上課題

  • 產品創新、均一性的缺乏

第8章 主要企業分析

  • 361 Degrees International Limited
  • Belle International Holdings Limited
  • Hosa International Limited
  • China Dongxiang Company Limited
  • Li Ning Company Limited
  • Xtep International Holdings Limited
  • Anta Sports Products Limited

圖表清單

目錄

Market Overview

China sports market is expected to be more than US$ 100 Billion industry by the year 2020. To achieve this impressive growth China sports market is expected to grow with double digit CAGR. In the year 2010 Sports Apparel used to be the biggest market, but by 2015 Sports Equipment has overtaken Sports Apparel market. Company sales are highly fragmented and no single company holds double digit market share. Primarily because the sports market is a vast segment and it's difficult for one company to be present in all segments. Rising awareness of a healthier lifestyle, acceleration of urbanization and proactive government support are the factors driving China Sports Market.

Renub Research study titled “China Sports Market (Sports Apparel, Sports Footwear, Sports Equipment) & Forecast” is a 67 page report with 48 Figures and 4 Table it analyses the China sports market from 3 points:

  • A. China Sports - Segment Market (2010 to 2020): Sports Apparel, Sports Footwear, Sports Equipment, Others Sportswear
  • B. China Sports - Type Market: Indoor sports and Outdoor sports and Marketing.
  • C. Companies Sales Analysis: 361 Degrees International Limited, Belle International Holdings Limited, Hosa International Limited, China Dongxiang Company Limited, Li Ning Company Limited, Xtep International Holdings Limited and Anta Sports Products Limited. A six year historic analysis is also provided for these markets.

The Sports Market Segments covered in the report are as follows

  • 1. China Sports Market (1. Sports Apparel 2. Sports Footwear 3. Sports Equipment 4. Others Sportswear)
  • 2. China Indoor Sports Market (Swimming Sporting Goods, Fitness Sporting Goods, Sports Underwear & All Others Indore)
  • 3. China Outdoor Sports Market Goods(Soccer Gear, All Other Outdoor)
  • 4. China Sports Marketing

Key Company Covered

  • 1. 361 Degrees International Limited
  • 2. Belle International Holdings Limited
  • 3. Hosa International Limited
  • 4. China Dongxiang Company Limited
  • 5. Li Ning Company Limited
  • 6. Xtep International Holdings Limited
  • 7. Anta Sports Products Limited

Data Sources

This report is built using data and information sourced from proprietary databases, primary and secondary research and in-house analysis by Renub Research team of industry experts.

Primary sources include industry surveys and telephone interviews with industry experts.

Secondary sources information and data has been collected from various printable and non-printable sources like search engines, News websites, Government Websites, Trade Journals, White papers, Government Agencies, Magazines, Newspapers, Trade associations, Books, Industry Portals, Industry Associations and access to more than 500 paid databases.

Table of Contents

1. Executive Summary

2. China Sports Market Analysis (2010-2020)

  • 2.1. Sports Investment Heating Up

3. China Sports Market Share Analysis-By Segment (2010-2020)

  • 3.1. By Sporting Goods & Forecast-Sports Apparel, Sports Equipment, Sports Footwear, Sports Marketing & Other Sporting Goods
  • 3.2. By Type-(Indoor, Outdoor) & Forecast
    • 3.2.1. Indoor (Swimwear, Fitness Wear, Sports Underwear, Others) & Outdoor (Soccer Gear, Others) & Forecast
  • 3.3. By Company (2010-2020)

4. China Sports Market-Segment Analysis (2010-2020)

  • 4.1. Apparel Segment & Forecast
  • 4.2. Footwear Segment & Forecast
  • 4.3. Sports Equipment & Forecast
  • 4.4. Other Sporting Goods & Forecast

5. China Sports Market-By Types (2010-2020)

  • 5.1. Indoor Sporting Goods (2010-2020)
    • 5.1.1. By Swimming Sporting Goods & Forecast
    • 5.1.2. By Fitness Sporting Goods & Forecast
    • 5.1.3. By Sports Underwear & Forecast
    • 5.1.4. By All Others Indore & Forecast
  • 5.2. China Sports Market-By Outdoor Sporting Goods (2010-2020)
    • 5.2.1. By Soccer Gear & Forecast
    • 5.2.2. By All Other Outdoor & Forecast
  • 5.3. China Sports Market-By Marketing (2010-2020)

6. Growth Driver for China Sports Market

  • 6.1. Rising Awareness of a Healthier Lifestyle
  • 6.2. Accelerated Urbanization

7. Challenges for China Sports Market

  • 7.1. Lack of Product Innovation and Homogeneity

8. Major Key Player Analysis

  • 8.1. 361 Degrees International Limited
    • 8.1.1. 361 Degrees International Limited Sales Analysis (2010-2020)
  • 8.2. Belle International Holdings Limited
    • 8.2.1. Belle International Holdings Limited Sales Analysis (2010-2020)
  • 8.3. Hosa International Limited
    • 8.3.1. Hosa International Limited Sales Analysis (2010-2020)
  • 8.4. China Dongxiang Company Limited
    • 8.4.1. China Dongxiang Company Limited Sales Analysis (2010-2020)
  • 8.5. Li Ning Company Limited
    • 8.5.1. Li Ning Company Limited Sales Analysis (2010-2020)
  • 8.6. Xtep International Holdings Limited
    • 8.6.1. Xtep International Holdings Limited Sales Analysis (2010-2020)
  • 8.7. Anta Sports Products Limited
    • 8.7.1. ANTA Sports Products Limited Sales Analysis (2010-2020)

List of Figures:

  • Figure 2-1: China - Sports Market (Billion US$), 2010-2015
  • Figure 2-2: China - Forecast for Sports Market (Billion US$), 2016-2020
  • Figure 3-1: China - Sports Market Share (Percent) by Sporting Goods, 2010 - 2015
  • Figure 3-2: China - Forecast for Sports Market Share (Percent) by Sporting Goods, 2016 - 2020
  • Figure 3-3: China - Sports Market Share (Percent) by Indoor-Outdoor, 2010 - 2015
  • Figure 3-4: China - Forecast for Sports Market Share (Percent) by Indoor-Outdoor, 2016 - 2020
  • Figure 4-1: China - Sports Market by Apparel (Million US$), 2010 - 2015
  • Figure 4-2: China - Forecast for Sports Market by Apparel (Million US$), 2016 - 2020
  • Figure 4-3: China - Sports Market by Footwear (Million US$), 2010 - 2015
  • Figure 4-4: China - Forecast for Sports Market by Footwear (Million US$), 2016 - 2020
  • Figure 4-5: China - Sports Market by Equipment (Million US$), 2010 - 2015
  • Figure 4-6: China - Forecast for Sports Market by Equipment (Million US$), 2016 - 2020
  • Figure 4-7: China - Sports Market by Other Sporting Goods (Million US$), 2010 - 2015
  • Figure 4-8: China - Forecast for Sports Market by Other Sporting Goods (Million US$), 2016 - 2020
  • Figure 5-1: China - Sports Market by Indoor Segment (Billion US$), 2010-2015
  • Figure 5-2: China - Forecast for Sports Market by Indoor Segment (Billion US$), 2016-2020
  • Figure 5-3: China - Sports Market by Swimming Sporting Goods (Million US$), 2010-2015
  • Figure 5-4: China - Forecast for Sports Market by Swimming Sporting Goods (Million US$), 2016-2020
  • Figure 5-5: China - Sports Market by Fitness Sporting Goods (Million US$), 2010-2015
  • Figure 5-6: China - Forecast for Sports Market by Fitness Sporting Goods (Million US$), 2016-2020
  • Figure 5-7: China - Sports Market by Sports Underwear (Million US$), 2010-2015
  • Figure 5-8: China - Forecast for Sports Market by Sports Underwear (Million US$), 2016-2020
  • Figure 5-9: China - Sports Market by All Other (Million US$), 2010-2015
  • Figure 5-10: China - Forecast for Sports Market by All Other (Million US$), 2016-2020
  • Figure 5-11: China - Sports Market by Outdoor Segment (Million US$), 2010-2015
  • Figure 5-12: China - Forecast for Sports Market by Outdoor Segment (Million US$), 2016-2020
  • Figure 5-13: China - Sports Market by Soccer Gear (Million US$), 2010-2015
  • Figure 5-14: China - Forecast for Sports Market by Soccer Gear (Million US$), 2016-2020
  • Figure 5-15: China - Sports Market by All Other Outdoor (Million US$), 2010-2015
  • Figure 5-16: China - Forecast for Sports Market by All Other Outdoor (Million US$), 2016-2020
  • Figure 5-17: China - Sports Market by Marketing (Million US$), 2010 - 2015
  • Figure 5-18: China - Forecast for Sports Market by Marketing (Million US$), 2016-2020
  • Figure 6-1: Proportional Population of Chinese who Exercise at Least three Times a Week (Million), 2007 & 2014
  • Figure 6-2: China - Urban vs. Rural Population (Percent), 2010-2013
  • Figure 8-1: 361 Degrees International - Sales (Million US$), 2010-2015
  • Figure 8-2: 361 Degrees International - Forecast for Sales (Million US$), 2016-2020
  • Figure 8-3: Belle International Holding Limited - Sales (Million US$), 2010-2015
  • Figure 8-4: Belle International Holding Limited - Forecast for Sales (Million US$), 2016-2020
  • Figure 8-5: Hosa International Limited - Sales (Million US$), 2010-2015
  • Figure 8-6: Hosa International Limited - Sales (Million US$), 2010-2015
  • Figure 8-7: China Dongxiang Company Ltd - Sales (Million US$), 2010-2015
  • Figure 8-8: China Dongxiang Company Ltd - Forecast for Sales (Million US$), 2016-2020
  • Figure 8-9: Li Ning Company Limited - Sales (Million US$), 2010-2015
  • Figure 8-10: Li Ning Company Limited - Forecast for Sales (Million US$), 2016-2020
  • Figure 8-11: Xtep International Holdings Limited - Sales (Million US$), 2010-2015
  • Figure 8-12: Xtep International Holdings Limited - Forecast for Sales (Million US$), 2016-2020
  • Figure 8-13: ANTA Sports Products Limited - Sales (Million US$), 2010-2015
  • Figure 8-14: ANTA Sports Products Limited - Forecast for Sales (Million US$), 2016-2020

List of Tables:

  • Table 3-1: China - Sports Market Share (Percent) by Sub-Categories of Indoor-Outdoor, 2010 - 2015
  • Table 3-2: China - Forecast for Sports Market Share (Percent) by Sub-Categories of Indoor-Outdoor, 2016 - 2020
  • Table 3-3: China - Sports Market Share (Percent) by Company, 2010 - 2015
  • Table 3-4: China - Forecast for Sports Market Share (Percent) by Company, 2016 - 2020
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