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市場調查報告書
RFID 市場展望：新用途、最佳範例與未來營收機會
The RFID Market Outlook: New applications, best practices and future profit opportunities
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本報告已在2011年07月19日停止出版。
RFID 技術在未來 20 年可能在供應鏈上掀起革命，但現在仍有許多問題，技術仍未成熟，因此還未能佔據主流。
擅長多領域策略性調查，著重成長中市場的英國專業公司 Business Insights（總公司：倫敦），調查分析了 RFID 技術市場後，出版了一本綜合報告書"The RFID Market Outlook: New applications, best practices and future profit opportunities"。
報告書內容包括：市場未來機會、使用 RFID 技術的好處、預測投資 RFID 將獲得極大利益的產業領域、Wal-Mart、Metro、Tesco 等初期引進企業的範例、主要 RFID 供應商與其策略等等。報告書含圖表，內容綱要摘記如下：
第1章 前言
第2章 RFID 概要
- 總結
- 何為 RFID 技術
- RFID 歷史
- 為何現在要注意 RFID
- RFID 的優勢
第3章 RFID 的活用
- 總結
- RFID 市場成熟度
- RFID 發展看法
- RFID 的實際引進
- 供應商課題
- RFID 技術的不成熟
- 標籤成本
- 其他支出
- 隱私
- 整合
第4章 各產業 RFID
第5章 RFID 的技術性影響
- 總結
- 資料氾濫
- 資料市場機會
- 資料觀點新課題
- 資料收集
- 資料管理
- 資料品質
- 資料同步化
- RFID 分析
- 供應商反應
第6章 供應商策略
- 總結
- 前言
- 各產業市場狀況
- 透過合作擬定商品組合
- 顧客教育
- 戮力服務
第7章 主要 RFID 供應商
- 總結
- 競爭環境
- 大企業應用供應商
- 基礎建置供應商
- 行動供應商
- 系統整合商
- 整合供應商
- 資料庫軟體供應商
- 供應鏈軟體供應商
- 晶片供應商
- RFID 利基供應商
- 安全防護供應商
Radio Frequency Identification (RFID) is set to become the bedrock of most supply chains over the next twenty years: however, at present it is perceived to be an immature solution with significant barriers to overcome before becoming a mainstream technology.
The RFID Market Outlook: New applications, best practices and future profit opportunities is a report that examines the future market opportunities for RFID, the advantages of implementing RFID and how different industry sectors can benefit from investing in this technology area.
This report also examines some of the early innovators in this space, such as Wal-Mart, Metro and Tesco and provides profiles of the leading RFID vendors and their go-to-market strategies. Identify the key revenue opportunities available for software providers, hardware vendors and IT services companies from entering the growing RFID market using the strategies and recommendations detailed in this report. Table of Contents
Executive summary
- Introduction
- RFID in context
- RFID in practice
- RFID by industry
- The technology impact of RFID
- Vendor strategies for success
- Key vendors on the RFID landscape
Chapter 1 Introduction
- What is this report about?
- Who is the target reader?
- Definitions
- Barcodes
- Global data synchronization (GDS)
- Data pool
- GS1 UK
- EAN.UCC
- Collaborative planning, forecasting and replenishment (CPFR)
- EDI
- Global individual asset identifier (GIAI)
- Global location number (GLN)
- Global returnable asset identifier (GRAI)
- Global service relation number (GSRN)
- Global trade item number (GTIN)
- Supply chain management (SCM)
- Value added network (VAN)
Chapter 2 RFID in context
- Summary
- What is RFID technology?
- Radio frequency identification technology
- Electronic Product Code (EPC)
- RFID
- The history behind RFID
- Why is RFID attracting attention?
- Benefits of RFID
Chapter 3 RFID in practice
- Summary
- Maturity of RFID market
- The standards debate
- RFID adoption
- Growth prospects for RFID
- Real-world RFID implementations
- Vendor challenges
- RFID is too immature and will take longer than you think
- Cost of tags
- Other expenses
- Privacy
- Integration
Chapter 4 RFID by industry
- Summary
- Manufacturing
- Overview
- Approach to RFID
- Barriers to RFID adoption
- Areas ripe for RFID investment
- Information management
- Manufacturing execution, quality control, and compliance
- Tracking and genealogy
- Plant asset management
- Inventory visibility
- Labor productivity
- Third-party logistics
- Airports
- Approach to RFID
- Areas ripe for RFID investment
- Passenger security
- Sensors and fleets
- Automotive
- Overview
- Approach to RFID
- Barriers to RFID adoption
- Privacy concerns
- Existing investments
- Areas ripe for RFID investment
- Inventory management
- The aftermarket parts market
- Vehicle counterfeiting
- Pharmaceutical
- Overview
- Approach to RFID
- Project Jumpstart
- Barriers to RFID adoption
- Areas ripe for RFID investment
- Counterfeiting
- Inventory management
- New opportunities
- Healthcare
- Overview
- Approach to RFID
- Barriers to RFID adoption
- Regulation does not go far enough
- Cost of tags
- Privacy
- Overstretched resources
- Barcodes have not yet played out their role in healthcare
- Areas ripe for RFID investment
- Patient safety
- Improve existing processes
Chapter 5 The technology impact of RFID
- Summary
- Data, data everywhere
- The data opportunity
- New challenges on the data front
- Data collection
- Data management
- Data quality
- Data synchronization
- RFID analytics
- Vendor response
Chapter 6 Vendor strategies for success
- Summary
- Introduction
- Go-to-market approach by industry
- Manufacturing
- Market education
- Obvious wins
- Solutions must demonstrate cost efficiencies and productivity gains
- Increasing importance of process information officers
- Solution design is most time consuming
- Partnerships do not impress
- Airports
- First port of call
- Join proof-of-concept RFID trials
- Automotive
- Short-term gain
- Education is key
- One-size-fits-all model not an option
- Privacy concerns
- Pharmaceutical
- Tactical moves
- Education
- Healthcare
- Opportunities ? if vendors act now
- Keep up with industry developments
- Address the technologys limitations
- Understand the implementation cycle
- Alleviate end user fears
- Build a portfolio through partnership
- Educate customers
- Focus on services
Chapter 7 Key vendors in the RFID
- landscape
- Summary
- Competitive Landscape
- Large enterprise application vendors
- Microsoft
- Oracle
- Infrastructure vendors
- IBM
- Sun Microsystems
- Mobile vendors
- Systems integrators
- Integration vendors
- webMethods
- Tibco
- Ascential Software
- Teradata
- DataMirror
- Other vendors
- Database software vendors
- Sybase
- ObjectStore
- Supply chain software vendors
- SAP
- Manugistics
- Manhattan Associates
- Descartes
- ClickCommerce
- Red Prarie
- Other vendors
- Chip vendors
- Intel
- Texas Instruments
- Niche RFID suppliers
- Security vendors
- Index
List of Figures
- Figure 4.1: Manufacturers technological capabilities
- Figure 4.2: SWOT analysis of RFID trolley tracking
- Figure 4.3: SWOT analysis of RFID baggage tracking (passive tags)
- Figure 4.4: The Automotive Ecosystem
- Figure 4.5: The Pharmaceuticals Ecosystem
- Figure 4.6: Drivers and barriers to adoption for healthcare RFID
- Figure 5.7: GDS can deliver benefits for manufacturers and retailers
- Figure 5.8: RFID data integration will take time
List of Tables
- Table 4.1: Pharma initiatives to implement RFID technology
- Table 4.2: Benefits, costs and unresolved issues with RFID
- Table 4.3: Example of real-life brand protection program using security labels (company name withheld)
- Table 4.4: RFID implementations in the healthcare industry
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