市場調查報告書 - 177010

亞洲的網際網路/網咖

Internet/Cyber Cafes in Asia

出版商 Pearl Research
出版日期 2012年07月02日 內容資訊 英文 68 Pages
價格
亞洲的網際網路/網咖 Internet/Cyber Cafes in Asia
出版日期: 2012年07月02日 內容資訊: 英文 68 Pages
簡介

亞洲擁有34萬家店以上的網咖,中國大規模的網咖甚至也有能設置200台以上電腦的店,而成為PC及硬體設備製造商的主要目標。

本報告提供亞洲的網際網路/網咖市場趨勢相關調查分析,市場規模,推動成長要素·阻礙要素,詳細市場分析,策略性總論等彙整資料,為您概述為以下內容。

簡介

PC普及率

  • 中國的PC硬體設備
  • 印度的PC硬體設備
  • 韓國的PC硬體設備
  • 越南的PC硬體設備

網際網路&寬頻

  • 中國
  • 印度
  • 韓國
  • 越南

網咖

  • 概要
  • 印度
  • 中國
  • 韓國
  • 越南

亞洲的網咖:總論

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄

Abstract

Leading market research and consulting firm Pearl Research is pleased to announce the release of its new "Internet Cafes in Asia" study.

Highlights from the study:

  • There are more than 340,000 Internet cafes across Asia,
  • Some of the larger Internet cafes in China can have more than 200 PCs per cafe, a prime target for PC and hardware manufacturers. In India and Vietnam, cafes tend to be much smaller and have less than 20 seats, on average. Even with 86% PC penetration, Korean gamers still flock to Internet cafes.
  • For game operators and publishers, working with Internet cafes requires a different strategy.

Critical challenges for Internet cafes include high real estate and labor costs, increasing government scrutiny; consumers playing at home and a negative reputation amongst some consumers.

The "Internet Cafes in Asia" report provides an in-depth analysis of the Internet cafe market, executive summary; market sizing; inhibitors and drivers to growth; deep marketplace analysis; and strategic conclusions.

Table of Contents

  • Introduction
  • PC Penetration
  • China PC Hardware
  • India PC Hardware
  • Korea PC Hardware
  • Vietnam PC Hardware
  • Internet and Broadband
  • China
  • India
  • Korea
  • Vietnam
  • Internet Cafes
  • Overview
  • India
  • China
  • Korea
  • Vietnam

TABLE OF FIGURES

  • Figure 1: Key Country Metrics
  • Figure 2: PC Market Share in China
  • Figure 3: Payment scheme for rural PCs
  • Figure 4: Households with Information Devices (multiple responses)
  • Figure 5: PC Penetration Vietnam
  • Figure 6: Number of Internet Users in China
  • Figure 7: Net Application Use Rate
  • Figure 8: Percentage of Users Willing to Pay for Content
  • Figure 9: Age of Internet Users
  • Figure 10: India: Access Points of Internet, 2000-2011
  • Figure 11: Broadband Usage 2004-2012
  • Figure 12: Time Spent Online, Indian Internet Users
  • Figure 13: Internet Speed for households
  • Figure 14: Purposes of Accessing Internet, Urban
  • Figure 15: Purposes of Accessing Internet, Rural
  • Figure 16: Internet Usage Rate by Age (Rounded %)
  • Figure 17: Internet Users by Age (in millions)
  • Figure 18: Percent of Population Online
  • Figure 19: Internet cafes in Asia Executive Summary
  • Figure 20: Growth in Internet Cafes 2003 to 2012
  • Figure 21: Users at Sify's ePort chain
  • Figure 22: Number of Sify's Internet cafes
  • Figure 23: Photo of Reliance WebWorld cafes
  • Figure 24: Top 10 National Internet Cafe Chains in China
  • Figure 25: Location for online gaming (multiple-choice)
  • Figure 26: Percentage of Internet cafe users in each city
  • Figure 27: Age Difference Among Chinese Internet Cafe Users
  • Figure 28: Main Purpose for Going to Internet Cafes
  • Figure 29: Market Size of PC Room Market, 2009 to 2013
  • Figure 30: Top Titles at Internet Cafes
  • Figure 31: Average Number of PCs in Korean Internet Cafes
  • Figure 32: PC Specifications at Internet Cafes
  • Figure 33: Utilization of PCs at Certain Times
  • Figure 34: Internet Cafe Interior, Ghostcastle (top) and Uninet (bottom)
  • Figure 35: Sample Screenshot of VNG's CSM
  • Figure 36: Place of Access in the past 3 months (%)

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

新聞稿

亞洲目前有超過34萬家以上的網咖

2012年07月12日

Global Information, Inc.已開始銷售Pearl Research所發行的報告書「Internet/Cyber Cafes in Asia (亞洲的網際網路/網咖)」

亞洲有34萬間以上的網咖,中國的大型網咖中,有許多規模大到一家店可設置200台以上的電腦,對PC及硬體業者來說是相當大的主要目標客群。印度和越南則傾向於朝平均20台以下的小店舖發展。即使PC普及率高達86%,韓國的遊戲玩家還是喜歡聚集於網咖。因此遊戲及出版發行業者皆需要發展出不同的方向策略。

關於網咖的重要課題,便是高額的店舖房租及人事費用、政府提高安全相關法規、還有喜歡在自家上網的消費階層、及部分消費者群的負面評價。

本調查提供關於中國,印度,韓國,越南的網咖市場概觀,提供市場規模和市場推動與阻礙成長要素等市場相關資料的深層分析與策略性建議。

亞洲的網際網路/網咖是由出版商Pearl Research在2012年07月02日所出版的。這份市場調查報告書包含68 Pages 價格從美金3000起跳。

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