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英文調查報告書

馬來西亞通訊市場

Communications Markets in Malaysia (Malaysia Intelligence Report)

出版商 Pyramid Research, Inc. 聯絡我們
出版日期 2009/06 內容資訊
商品編碼 91554
價格 US $ 990 ~ Price List
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Abstract

The Malaysian telecom market, excluding traditional pay-TV, generated $7.6bn in service revenue in 2008, which marks a 14% increase from the 2007 level of $6.6bn. Part of this increase, however, was the result of the strengthened ringgit. Going forward, we expect this market to grow at a CAGR of 9.2% through 2014. The high growth rate is due to the growing demand for broadband in both fixed and mobile markets as well as a strengthening currency during the 2009-11 period.

Past lackluster growth in fixed broadband services due to TM' s monopolistic hold on the DSL market is changing, thanks to mobile operators' push for mobile broadband using 3G technology, as well as the entry of new players in the fixed broadband space utilizing WiMAX technology. For example, Celcom is offering notebook/netbook subscription computing bundled with 3G connectivity for as low as $28 per month. This competitive push from mobile and WiMAX players is forcing TM to review its DSL strategy so as to not miss out on the booming broadband market.

Table of Contents

  • Executive Summary
  • Market and Competitor Overview
    • Malaysia in a Regional Context
    • Economic, Demographic and Political Context
    • Regulatory Environment
    • Demand Profile
    • Service Evolution
    • Competitive Landscape
    • Major Market Players
  • Segment Analysis
    • Mobile Services
    • Fixed Services
  • Identifying Opportunities
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