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市場調查報告書
歐洲大型貨車市場：2013年為止之預測
The European heavy truck market, forecasts to 2013
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歐洲大型貨車市場：2013年為止之預測 是由出版商Automotive World在2008年09月所出版的。
這份英文市場調查報告書包含42 pages 價格從美金595起跳。
Abstract
This 18,000-word report examines the current status of the European market for
trucks of 16 tonnes+ and outlines forecasts and analysis for the next five
years. Four forecast scenarios are offered, in the form of ‘severe' ,
‘benign' , ‘optimistic' and ‘Euro 6 draw forward' . The
results cast considerable doubt upon the likely fortunes of the European heavy
truck market during 2009 and 2010 and question the sustainability of the truck
industry' s business model going forwards.
Chapters are as follows:
- Introduction
- Markets forecasts
- Winners and losers
- Euro 6
- The Russia effect
- The diminishing value of brand
About the author:
Oliver Dixon is a principal of West End, an EU/US - based commercial vehicle
consulting practise providing analysis and counsel to buy and sell-side
analysts as well as industry participants and the financial media. He is a
regular speaker at industry events both in Europe and North America and a
frequent contributor to AutomotiveWorld.com publications.
Table of Contents
- Overview
- Economic background and assumptions
- Forecast summary
- ‘Optimistic' forecast
- ‘Benign' forecast
- ‘Severe' forecast
- ‘Euro 6 draw forward' forecast
- Winners and Losers
- Daimler Trucks
- AB Volvo
- Paccar
- Iveco
- MAN
- Scania
- Scania and MAN
- Hino
- Euro 6
- Overview
- The impact of incentives
- The Russia effect
- Overview
- OEM strategies
- The diminishing value of brand
- Overview
- Industry consolidation
- Globalization and transport trends
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