Millennial Menus: Culinary Trend Tracking Series
|出版日期||內容資訊||英文 86 Pages
|千禧新生代的菜單:烹飪趨勢追蹤系列 Millennial Menus: Culinary Trend Tracking Series|
|出版日期: 2016年03月30日||內容資訊: 英文 86 Pages||
Demanding what you want, how you do and don't want it, and when you want it are hallmarks of Millennials, the 69 million U.S. adults currently age 18-34, and it's not just about food. Simmons data show that the Millennial age cohort is significantly more likely than those 35+ to like standing out in a crowd,to enjoy making fashion statements, and to expect their car to express their own personality. As the new slogan from Burger King has it, it's not just "Have It Your Way"-it's "Be Your Way." This issue of Culinary Trend Tracking Series (CuTTS) explores how to cultivate the demanding but trend-setting Millennial generation as consumers by focusing on the following strategies and product categories:
Culinary Trend Tracking Series (CuTTS) is the essential source for tracking culinary trends and opportunities in the restaurant, foodservice, retail prepared foods, and packaged food and beverage sectors. This new report series empowers the menu and food manufacturing innovation of executives, strategists, chefs, and food research professionals in R&D/product development, market and consumer insights, brand management, and trade and consumer marketing.
CuTTS provides authoritative culinary trend and opportunity analysis within the framework of today's key sales growth drivers:
Each Culinary Trend Tracking Series report (75 pages plus) takes a sustained look at a key topic area such as meal-time or snacking trends, international cuisines, or indulgence eating, or at a broad menu and product category such as proteins, vegetables and sides, baked goods, condiments, sweets and desserts, and beverages. In each issue, the most salient food industry opportunities are encapsulated in category relevance and trend application tables and graphics that lay out current and future insights.
Culinary Trend Tracking Series provides the expert analysis our clients have come to rely on to make the right strategic decisions, at the right time. These reports continue our tradition of providing top-level studies that combine a unique set of raw data with an informed focus on market opportunities.
CuTTS will be an essential resource for you in: