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市場調查報告書
行動影像處理：平台、解決方案、服務
Mobile Imaging: Platforms, Solutions and Services
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行動影像處理：平台、解決方案、服務 是由出版商Parks Associates在2008年12月所出版的。
這份英文市場調查報告書包含72 Pages 價格從美金3000起跳。
Abstract
SYNOPSIS
This report examines the technologies and applications for image capturing,
organizing, editing, archiving, printing, and sharing on mobile phones. It
draws on Parks Associates' extensive consumer research on mobile multimedia
trends and highlights monetization opportunities for handset makers and mobile
carriers.
“More than fifty percent of mobile phone users have a built-in camera
feature on their handsets, but only a fraction use it frequently,” said
Harry Wang, Director, Health & Mobile Product Research, Parks
Associates. “This mainstream feature has yet to bring significant
revenues to mobile operators, and handset makers' interest in camera feature
upgrade is low. Operators should consider combining imaging applications with
other mobile solutions, such as GPS and social networking, to enable
value-added services that truly matter to consumers.”
Table of Contents
The Bottom Line
1.0 Notes on Methodology
- 1.1 Methodology
- 1.2 Scope of Report
2.0 Camera Phone Adoption and Usage
- 2.1 Adoption Trends
- 2.2 Consumer Usage and Perception
- 2.3 Camera Phone Shipment Forecasts
3.0 Trends in Mobile Imaging Technologies
- 3.1 Image Capturing Technology
- 3.2 Image Editing and Organizing
- 3.3 Transferring and Sharing
- 3.4 Mobile Printing Innovations
4.0 Experience-driven Mobile Imaging Applications
- 4.1 Document Scanning and Sharing
- 4.2 Mobile Barcode Scanning
- 4.3 Photo Sharing and Social Networking
- 4.4 Mobile Marketing
- 4.5 Apple' s App Store and Google' s Android Market
5.0 Forecasts and Implications
- 5.1 Market Implications for Handset Makers
- 5.2 Market Implications for Mobile Operators
- 5.3 Market Forecasts
Resource Book
1.0 Consumer Data
2.0 Company Profiles
- 2.1 Evernote
- 2.2 Exclaim
- 2.3 Juice Wireless
- 2.4 LogoVision Wireless/Movidity
- 2.5 NeoMedia Technologies
- 2.6 Ontela
- 2.7 RealEyes3D/Qipit
- 2.8 Scalado AB
- 2.9 Scanbuy
- 2.10 scanR
- 2.11 ShoZu
- 2.12 Snaptell
- 2.13 Snapture Labs LLC
- 2.14 SozoTek, Inc.
- 2.15 WiMEME
- 2.16 ZINK Imaging
Figures
- Rising Camera Phone Ownership in U.S. Households
- High-end Mobile Phones Become High-megapixel Cameras
- U.S. Consumer Camera Phone Usage
- Mobile Printing Behavioral Barriers
- Mobile Social Networking Users and Camera Phone Usage Frequencies
- Camera Phone Unit Sales and Penetration Forecast: U.S. Market
- Forecast of Camera Phone Sales by Camera Quality: U.S. Market
- High-megapixel Image-sensor Unit Shipments: OmniVision
- Major Image-sensor Vendors and Their Technology
- Mobile Image Editing and Organizing Software Providers
- Low Use/Interest in Mobile Data Services Hinder Mobile Imaging Applications
- Mobile Printing Applications
- Mobile Document Scanner Applications
- Type of Barcodes Recognized by Mobile Barcode-scanning Software
- Mobile Barcode Scanning Solution Providers
- Mobile Photo-sharing and Social-networking Service Providers
- Forecast of Camera Phone Owners: U.S. Market
- Forecast of the Number of Mobile Photos Taken: U.S. Market
- Projected Number of Mobile Photos Printed: U.S. Market
- Projected Revenues from Direct Mobile Imaging Application Sales: U.S.
Market
- Feature Penetration On Mobile Phones
- Camera Phone Users' Age
- Camera Phone Users' Gender
- Camera Phone Users Marital Status
- Age Comparison: General Users Vs. Users with Social Network Access
- Gender Comparison: General Users Vs. Users with Social Network Access
- Attending College: General Users Vs. Users with Social Network Access
- Marital Status: General Users Vs. Users with Social Network Access
- Camera Phone User Habits: Frequency of Taking and Printing Photos
- Comparison on Number of Photos Taken: Camera Phone, Digital Camera, and
Film Camera
- Home Printing Methods: Camera Phone Users
- Comparison on Number of Photos Printed: Camera Phone, Digital Camera, and
Film Camera
- Reasons for Not Printing: Camera Phone Users Who Do Not Print (1)
- Reasons for Not Printing: Camera Phone Users Who Do Not Print (2)
- Camera Phone Users: Frequency of Recording Videos
- Camera Phone Users: Frequency of Transferring Photos
- Comparison on Frequency of Taking Pictures: General Users Vs. Users with
Social Network Access
- Camera Phone Users with Social Network Access: Frequency of Taking,
Transferring, and Sending Photos from the Phone
- Comparison on Frequency of Transferring Photos: Camera Phone Users with
Social Network Access Vs. with Ability to Browse Internet
- Summary Table: Technologies Offered by Profiled Companies
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