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市場調查報告書

連網型穿戴式裝置:智慧型手錶,無線耳機/耳機,穿戴式相機/攝影機

Connected Wearables

出版商 Parks Associates 商品編碼 347815
出版日期 內容資訊 英文 59 Slides
商品交期: 最快1-2個工作天內
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連網型穿戴式裝置:智慧型手錶,無線耳機/耳機,穿戴式相機/攝影機 Connected Wearables
出版日期: 2015年12月31日 內容資訊: 英文 59 Slides
簡介

本報告提供包含穿戴式相機/攝影機及智慧型手錶的連網型穿戴式裝置的目前普及情形,購買意願,及現在、未來的利用案例等調查分析。

關於調查

上次調查

主要調查結果

產業考察

建議

智慧型手錶

  • 智慧型手錶的擁有
  • 過去12個月的智慧型手錶的購買
  • 得到設備禮物的比例
  • 智慧型手錶:平均支付價格
  • 支付智慧型手錶的價格
  • 智慧型手錶的購買意願
  • 購買的智慧型手錶品牌
  • 智慧型手錶:購買品牌的前五名

無線耳機、耳機

  • 無線耳機、耳機的普及情形
  • 在其他設備使用無線耳機或耳機的比例
  • 在一般設備使用無線耳機或耳機的比例:各年齡
  • 無線耳機、耳機活動
  • 智慧型手機、平板電腦的擁有
  • 過去12個月購買的耳機、耳機
  • 頭戴式耳機、耳機的購買意願
  • 購買的無線耳機品牌
  • 購買的無線耳機品牌
  • 支付無線耳機的價格
  • 支付無線耳機的價格
  • 購買無線耳機時對複數型號或品牌的研究
  • 購買無線耳機或耳機時只考慮一個型號或品牌的理由
  • 購買特定型號或品牌的無線耳機或耳機的理由

穿戴式相機、攝影機

  • 穿戴式相機/攝影機的擁有
  • 過去12個月購買的穿戴式相機/攝影機
  • 穿戴式相機/攝影機的購買意願
  • 使用穿戴式相機/攝影機記錄的活動
  • 購買的穿戴式相機/攝影機品牌
  • 購買穿戴式相機/攝影機對複數型號或品牌的研究
  • 支付穿戴式相機/攝影機的價格
  • Parks 由於Associates的追加調查
目錄

This 360 View Update examines the current adoption, purchase intentions, and current and future use cases for connected wearables, including wearable cameras/camcorders and smart watches.

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Table of Contents

About the Research

Previous Research

  • Connected CE: Trends & Innovation (Q3/15)
  • The Market for 4K TVs (Q3/15)
  • Streaming Media Devices (Q2/15)
  • 360 View: CE Adoption and Trends (Q2/15)
  • Smart Watch and Beyond: New Mobile Experiences (Q2/15)
  • Smart Watch: Extending the Mobile Experience (Q2/15)

Key Findings

Industry Insight

Recommendations

Smart Watches

  • Smart Watch Ownership (2014 - 2015)
  • Smart Watches Purchased in the Last 12 Months (2014 - 2015)
  • % of Devices Acquired as a Gift in 2014 (Q1/15)
  • Smart Watch: Average Price Paid (2013 - 2014)
  • Price Paid for Smart Watches (Q3/15)
  • Smart Watch Purchase Intentions (2014 - 2015)
  • Brand of Smart Watch Purchased (Q3/15)
  • Smart Watch: Top Five Brands Purchased in Year (2013 - 2015)

Wireless Headphones and Earbuds

  • Adoption of Wireless Headphones and Earbuds (2015)
  • % Using Wireless Headphones or Earbuds with Other Devices (Q3/15)
  • % Using Wireless Headphones or Earbuds with Common Devices by Age (Q3/15)
  • Wireless Headphones and Earbuds Activities (Q3/15)
  • Smartphone and Tablet Ownership (2009 - 2015)
  • Headphones and Earbuds Purchased in the Last 12 Months (2014 - 2015)
  • Purchase Intentions for Headphones and Earbuds (2014 - 2015)
  • Brand of Wireless Headphones Purchased (Q3/15)
  • Brand of Wireless Earbuds Purchased (Q3/15)
  • Price Paid for Wireless Headphones (Q3/15)
  • Price Paid for Wireless Earbuds (Q3/15)
  • Consideration of Multiple Models or Brands When Purchasing Wireless Headphones or Earbuds (Q3/15)
  • Reason for Considering Only One Model or Brand When Purchasing Wireless Headphones or Earbuds (Q3/15)
  • Reason for Purchasing Specific Model or Brand of Wireless Headphones or Earbuds (Q3/15)

Wearable Cameras and Camcorders:

  • Wearable Camera/Camcorder Ownership (Q3/15)
  • Wearable Cameras/Camcorders Purchased in the Last 12 Months (Q3/15)
  • Wearable Camera/Camcorder Purchase Intentions (Q3/15)
  • Activities Recorded Using Wearable Cameras/Camcorders (Q3/15)
  • Brand of Wearable Cameras/Camcorders Purchased (Q3/15)
  • Consideration of Multiple Models or Brands When Purchasing Wearable Cameras/Camcorders (Q3/15)
  • Price Paid for Wearable Cameras/Camcorders (Q3/15)
  • Additional Research from Parks Associates
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