Smart Watch: Extending the Mobile Experience
|出版日期||內容資訊||英文 54 Pages
This report examines the emergence of the smart watch as a mobile device complementing the smartphone and extending the mobile experience for consumers. It outlines the goals and strategies of various stakeholders in the mobile device and service ecosystems and how the smart watch fits within their overall mobile strategy. The report also provides consumer perspective on the features, value, and use of the smart watch. It provides a five-year market forecast for smart watch unit sales and revenues.
Intention to Purchase a Smart Watch
U.S. Broadband Households
“Smart watch features and functionality have driven early adoption of the smart watch. However, design, fashion, and personalization are becoming important elements as smart watch vendors strive for greater mainstream adoption of smart watches”, said Tejas Mehta, Research Analyst. “Platforms like Apple's WatchKit and Google's Android Wear are extending the reach of the smart watch into all areas of the digital lifestyle, which will further fuel the evolution of the smart watch as a mobile device platform.”