|
市場調查報告書
針對消費者的電視服務：全球市場展望(第3版)
Television Services: Global Outlook (Third Edition)
|
針對消費者的電視服務：全球市場展望(第3版) 是由出版商Parks Associates在2011年12月所出版的。
這份英文市場調查報告書包含73 Pages 價格從美金3200起跳。
Parks Associates的調查主管Brett Sappington表示，「經濟、技術以及競爭等各種力量，在過去所不曾見到，大大地影響電視服務市場。在北美以及西歐的先進市場，為在競爭中獲勝、避免用戶減少，先進的電視服務被有所銷售，另一方面，在拉丁美洲、東歐以及亞洲等新興新興市場上，付費電視的市場正急速擴大當中。市場間有數個趨勢正逐漸顯現，而在其中存在著服務以及解決方案供應商的新機會」。
本報告，提出全球針對消費者的電視服務市場，概括先進市場以及新興市場的服務供應商的活動以及動向、競爭位置、法規變化等市場的現況，彙整影響將來動向的OTT（應用加值服務）影音服務、多螢幕服務、VOD（隨選視訊）等新的提供服務相關分析，並預測至2016年的全球電視服務市場等，由下列摘要形式闡述。
概要
第1章 報告摘要
第2章 市場現況
- 全球電視市場的現況
- 北美
- 西歐
- 德國
- 法國
- 英國
- 義大利
- 西班牙
- 荷蘭
- 其他西歐各國
- 亞太地區
- 新興市場
第3章 全球電視服務市場的動向
第4章 預測
第5章 用語集以及目錄
圖表
Abstract
This report analyzes global markets for consumer TV services around the world,
including terrestrial, cable, satellite/DTH, and IPTV services. It examines
service provider activities and trends in developed and emerging regions,
competitive positioning, and changing regulations. The report includes forces
that impact current offerings, including OTT video services, multiscreen
services, VOD, and many others. The report also includes global forecasts for
television services through 2016.
" Economic, technological, and competitive forces have impacted the television
services market like never before," said Brett Sappington, director,
research, Parks Associates. " While developed markets in North America and
Western Europe are pushing advanced TV services to stave off competition and
loss of subscribers, emerging markets in Latin America, Eastern Europe, and
Asia are seeing high levels of pay-TV growth. Several trends are becoming
evident across markets. New opportunities are available to those service and
solution providers who know how to find and leverage them."
Table of Contents
The Bottom Line
1.0 Report Summary
- 1.1 Purpose and Scope of Report
- 1.2 Data Sources
- 1.3 Definition of Global Regions
2.0 State of the Market
- 2.1 The State of Global Television
- 2.2 North America
- 2.2.1 United States
- 2.2.2 Canada
- 2.3 Western Europe
- 2.3.1 Germany
- 2.3.2 France
- 2.3.3 United Kingdom
- 2.3.4 Italy
- 2.3.5 Spain
- 2.3.6 The Netherlands
- 2.3.7 Other Western European Nations
- 2.4 Asia / Pacific
- 2.4.1 China
- 2.4.2 India
- 2.4.3 South Korea
- 2.4.4 Japan
- 2.4.5 Australia
- 2.5 Emerging Markets
- 2.5.1 Eastern Europe
- 2.5.2 Latin America
- Brazil
- Mexico
- Argentina
- Colombia
- 2.5.3 Southeast Asia
- 2.5.4 Middle East / Africa
3.0 Global Television Service Trends
4.0 Forecasts
- 4.1 Global TV Services Forecast
5.0 Glossary and Index
- 5.1 Glossary of Terms
- 5.2 Index
Figures
- Companies Interviewed for the Report
- Global Forecast Regions
- TV Service Growth Areas by Region
- U.S. Pay TV Content Features
- U.S. Operator DVR Services
- Viewing Device Ownership in US Broadband Homes
- Top Video Source among U.S. Cord Shavers
- U.S. Service Provider Subscriber Figures
- Canadian Service Provider Subscriber Figures
- German Service Provider Subscriber Figures
- Appeal of Multiscreen Service Features in Western Europe
- French Service Provider Subscriber Figures
- U.K. Service Provider Subscriber Figures
- Italian Service Provider Subscriber Figures
- Spanish Service Provider Subscriber Figures
- Dutch Service Provider Subscriber Figures
- Other Western European Service Provider Subscriber Figures
- Chinese Service Provider Subscriber Figures
- Indian Service Provider Subscriber Figures
- South Korean Service Provider Subscriber Figures
- Japanese Service Provider Subscriber Figures
- Australian Service Provider Subscriber Figures
- Eastern European Service Provider Subscriber Figures
- Russian Service Provider Subscriber Figures
- Brazilian Service Provider Subscriber Figures
- Mexican Service Provider Subscriber Figures
- Argentine Service Provider Subscriber Figures
- Colombian Service Provider Subscriber Figures
- Southeast Asia Service Provider Subscriber Figures
- Middle East / Africa Service Provider Subscriber Figures
- Television Services Forecast Methodology
- Global TV Households Forecast By Region
- Global TV Services Forecast By Technology
- Global IPTV Subscriber Forecast - By Region
- Global Satellite/DTH TV Subscriber Forecast - By Region
- Global Cable TV Subscriber Forecast - By Region
|
