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市場調查報告書

新加坡的通訊·行動寬頻市場

Singapore - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

出版商 BuddeComm 商品編碼 219525
出版日期 內容資訊 英文 70 Pages
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新加坡的通訊·行動寬頻市場 Singapore - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses
出版日期: 2016年07月05日 內容資訊: 英文 70 Pages
簡介

新加坡通訊產業品質、服務基準非常高,此外由於法規體制也迅速配合環境變化,該國通訊市場競爭力即使放諸世界也是數一數的水準。但反過來說,國內企業之間的競爭也異常激烈。4G通訊的用戶數為280萬人(達到全國人民的50%),此外固網寬頻通訊也達到100%以上的普及率。既有企業SingTel目前佔大半市佔率,但由於通訊市場解放後有多數企業加入,用戶相繼轉換,預測將發現國外市場的活路。政府的強力指導及莫大支援,該國已成為東南亞最大的通訊產業領導兼全球通訊產業核心地帶。由於從2008年起,在光纖網路建設上投下了10億新幣(7億2500萬美元),現在光纖型服務的加入率已達到約100%。

本報告提供新加坡的通訊·行動寬頻市場相關分析,提供政府法規和各種支援策略,及通訊基礎設施整頓現狀,各種通訊技術·服務市場趨勢,主要企業簡介等內容,為您概述為以下內容

第1章 主要統計

  • 國家概要

第2章 通訊市場

  • 新加坡的通訊市場概要
  • 「Intelligent Nation 2015」計劃 (iN2015)

第3章 法規環境

  • 法規當局
  • IDA(資訊通訊開發廳)的「Smart Nation Platform」
  • 法規的發展
    • 服務標準
    • 服務契約
    • SingTel因線路障礙被判罰款
    • 通訊競爭法(Telecom Competition Code)的修改
    • 消費者保護條例
    • 線上詐騙
    • 「拒絕接收」登記

第4章 主要業者

  • 概要
  • Singapore Telecom (SingTel)
    • 概要
    • 財務指標
    • 企業結構·子公司
    • 統計資料
    • SingTel Mobile
    • 寬頻·服務
    • IPTV
  • StarHub Pte Ltd
  • MobileOne

第5章 通訊基礎設施

  • 國內通訊網路
    • 概要
    • 固定通訊和行動通訊的匯流(FMC)
  • 下一代國內資訊通訊基礎設施(Next Gen NII)
  • 國際基礎設施
    • 海底有線網路
    • 新的海底電纜系統
    • Flag Telecom
    • 衛星網路
  • 基礎設施開發
    • 國際服務
    • IP網路

第6章 寬頻市場

  • 概況
  • 背景
  • 開發
    • 雲端處理
    • 資料中心的電力額定功率
    • E化政府(電子化政府)
  • 寬頻·網際網路統計
  • 下一代國內資訊通訊基礎設施(Next Gen NII)
    • 背景
    • 網路企業(NetCo)
    • 營運企業(OpCo)
    • 進展
    • NetLink Trust
    • 新加坡國內的寬頻網路分析
  • 寬頻·服務供應商
  • 寬頻技術
    • 纜線數據機
    • DSL(數位用戶線路)
    • 寬頻電力線(BPL)
    • FttH
    • 無線·寬頻
  • VoIP(IP電話)

第7章 數位媒體

  • 廣播市場
    • 概況
    • 法規環境
    • 法規的發展
    • 匯流
    • 數位電視
    • 電纜/收費電視
    • 衛星TV
    • 互動TV (iTV)
    • FTA (Free-to-air:免費)TV
    • IPTV

第8章 行動通訊

  • 概況
  • 主要的行動通訊業者
  • 市場統計
  • 每ARPU(一台平均收益)
  • 價錢
  • 行動網路
    • GSM
    • 3G(第3代通訊)
    • 4G(第4代通訊)/LTE (long-term evolution)
    • 5G(第5代通訊)的研究開發
  • 行動語音服務
    • 預付通訊
    • 國際漫遊
    • 衛星行動電話
  • 行動數據服務
    • 短訊服務(SMS)
    • 收費系統
    • 智慧型手機
  • 行動內容·應用
    • 背景情況
    • 行動電視

圖表一覽

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目錄

This report provides a comprehensive overview of trends and developments in Singapore's telecommunications market. The report analyses the Telecoms Infrastructure, mobile, fixed broadband, Digital Media and Digital Economy sectors. Subjects include:

  • Market and industry analyses, trends and developments;
  • Facts, figures and statistics;
  • Industry and regulatory issues;
  • Infrastructure;
  • Major players, revenues, subscribers, ARPU;
  • Broadband, VoIP, IPTV;
  • Mobile voice and data markets;
  • Broadband (FttH, DSL, wireless);
  • Digital Economy and Digital Media sectors eg e-Commerce and e-Payments;
  • Mobile forecasts to 2021 and fixed broadband forecast to 2018

Researcher:- Phil Harpur

Executive Summary

Data and analytics will play a critical role in Singapore's 'Smart Nation' initiative

Singapore continues to maintain a strong positive outlook in the country's telecommunications sector. The island state has built a competitive telecoms market over the past three decades, aided by its geographical disposition and its excellent infrastructure. On the back of its increasingly sophisticated infrastructure, Singapore consistently appears among the top economies in the various global rankings for ICT development and performance.

Singapore has developed the status of a world leader in telecommunications through the building of a high quality and extremely progressive regulatory environment for the local telecommunications sector that has, in turn, generated a highly competitive market.

In its efforts to maintain Singapore's status as an ICT market leader, the government launched its plan for a nationwide fibre-based broadband network known as the Next Generation Broadband Network (NGNBN). The roll out and deployment of this national network in line with the government's strategy has effectively been completed and there is rapid take-up of fibre-based services.

Singapore has been working to shape itself into what it says will be the world's first 'Smart Nation' where data and analytics play a critical role in its society and economy. Smart Nation is Singapore's vision to tap into the potential of technology to improve the lives of citizens, create greater opportunities for business, and build a more anticipatory government.

The mobile market in Singapore is characterised by its energy and innovation. A competitive mobile market in Singapore has been built up over time. Singapore Telecom (SingTel) was the only mobile operator in the country until 1997 M1 launched its mobile network in that year. Then StarHub became the third operator in 2000 with the launch of its network. A fourth operator MyRepublic is also vying for entry into the market. It expects to deploy a nationwide mobile service by the end of September 2018.

Singapore's mobile market has displayed slow growth over the last few years due to a highly mature market with penetration now reaching 149% as significant proportion of subscribers now own more than one mobile device. Even as growth rates slowed, there has been considerable effort still going into value-added products and services, and most importantly into new generation technologies.

The 'mix' of mobile services is rapidly changing, with 2G having almost disappeared, 3G numbers are declining and Long Term Evolution (LTE) / 4G service offerings continue to expand rapidly.

In 2016 a price war has broken out in the Singapore mobile data market. It is the first time in four years that local mobile operators have engaged in such aggressive pricing strategies indicating the heightened market competition that is now evident in a highly mature market.

Operators have moved away from the customer acquisition phase to more of a customer satisfaction and retention phase as the market has matured. Higher penetration rates are possible as subscribers increasingly have multiple devices connected to the network for diverse applications that are geared to data services. However the market over the next five years to 2021 is unlikely to grow much further.

Singapore has earned the title of 'the intelligent island' after years of hard work, achieving high world rankings in most categories of technical advancement. The government's vision for this began with its 'Singapore One' project, in what was the world's first nationwide broadband network. This was carried through into the future with the progressive implementation of another government initiative, the 'iN2015' Master Plan.

Apart from the excellent infrastructure available to support broadband services, the administration and the operators have put a major effort into expanding these services and increasing the ease of access, one such initiative being the Next Generation National Infocomm Infrastructure and the related Next Generation National Broadband Network. By 2016 fibre-based services had become the focus of the providers.

By mid-2016 the number of broadband subscribers in Singapore had reached 12.1 million and that for a country of just over 5 million people. Of the total subscriber base around 10.65 million were using wireless broadband by that stage. The rest were shared between Digital Subscriber Line (DSL), cable modem platforms plus the rapidly expanding fibre-based services.

Slow growth is predicted over the next two years in a mature and saturated market. Both wireless broadband and optical fibre broadband will be continue to be the fastest growing broadband segments.

Data and analytics will play a critical role in Singapore's Smart Nation initiative. One of the initiatives is the government's data-as-a-service (DaaS) pilot that addresses the challenge of discovering datasets in the private sector through a federated approach.

Singtel announced plans to launch Singapore's first full commercial voice-over-Wi-Fi (VoWiFi) service in August 2016, following successful HetNet trials carried out in conjunction with IDA.

Table of Contents

1. Key statistics

2. Telecommunications market

  • 2.1 Market Overview and Analysis

3. Regulatory environment

  • 3.1 Historic overview
  • 3.2 Regulatory authority
  • 3.3 Recent Developments
    • 3.3.1 Cyber Security Agency (CSA)
    • 3.3.2 Potential Restructure of IDA

4. Fixed network market

  • 4.1 Singapore Telecom (SingTel)
  • 4.2 StarHub
  • 4.3 PacNet

5. Telecommunications infrastructure

  • 5.1 Overview of the national telecom network
  • 5.2 The Next Generation Nationwide Broadband Network (Next Gen NBN)
    • 5.2.1 Introduction
    • 5.2.2 Latest Developments
    • 5.2.3 Structure of Singapore's national broadband network
    • 5.2.4 Background and Timeline
  • 5.3 International infrastructure
    • 5.3.1 Satellite networks
    • 5.3.2 Submarine cable networks
    • 5.3.3 Other developments
  • 5.4 Specific IT developments
    • 5.4.1 Data Centres
    • 5.4.2 Data Centre Providers
    • 5.4.3 Cloud Computing
  • 5.5 Smart infrastructure
    • 5.5.1 M2M/IoT
    • 5.5.2 Smart Nation Platform

6. Broadband market

  • 6.1 Introduction and statistical overview
    • 6.1.1 Market analysis
    • 6.1.2
  • Broadband statistics
  • 6.2 Fixed Broadband Service Providers
    • 6.2.1 Overview
    • 6.2.2 Singapore Telecom (SingTel)
    • 6.2.3 StarHub
    • 6.2.4 MobileOne (M1)
    • 6.2.5 MyRepublic
  • 6.3 Fixed Line Broadband Technologies
    • 6.3.1 Hybrid Fibre Coax (HFC) networks / Cable Modems
    • 6.3.2 Digital Subscriber Line (DSL) networks
    • 6.3.3 Fibre-to-the-Premises (FttP) and Fibre-To-The-Home (FttH)
    • 6.3.4 Fixed wireless (WiFi and WiMAX)
    • 6.3.5 Voice over Internet Protocol (VoIP)

7. Digital media

  • 7.1 Introduction - Broadcasting
  • 7.2 Videostreaming / IPTV
    • 7.2.1 SingTel
    • 7.2.2 StarHub
    • 7.2.3 M1

8. Digital economy

  • 8.1 e-Commerce
    • 8.1.1 Smart Nation initiative
  • 8.2 E-Payments
  • 8.3 e-Government

9. Mobile communications

  • 9.1 Market Overview and analysis
  • 9.2 Mobile statistics
    • 9.2.1 General statistics
    • 9.2.2 Mobile data
    • 9.2.3 Forecasts - mobile subscribers - 2016; 2018; 2021
  • 9.3 Mobile infrastructure
    • 9.3.1 Brief intro analogue networks
    • 9.3.2 Digital networks
  • 9.4 Major mobile operators
    • 9.4.1 Overview - operating statistics
    • 9.4.2 Singapore Telecom (SingTel)
    • 9.4.3 StarHub
    • 9.4.4 MobileOne (M1)
    • 9.4.5 MyRepublic - Potential Fourth Mobile Operator
  • Table 1 - Country statistics - 2016
  • Table 2 - Telephone network statistics - 2016
  • Table 3 - Broadband statistics - 2016
  • Table 4 - Mobile statistics - 2016
  • Table 5 - National telecommunications authorities
  • Table 6 - Fixed-line versus mobile growth - subscribers and penetration - 1998 - 2016
  • Table 7 - Overview of fixed-line subscribers - 2015 - 2016
  • Table 8 - Broadband subscribers and Annual Growth- 1999 - 2018
  • Table 9 - Broadband subscribers by sector - Apr 2016
  • Table 10 - Broadband Subscribers by Access Type - 2013 - 2016
  • Table 11 - Broadband Market Share by Access Type - 2013 - 2016
  • Table 12 - Total international internet bandwidth - 2006 - 2016
  • Table 13 - Fixed broadband subscribers, market share by major providers - March 2016
  • Table 14 - SingTel - fixed broadband subscribers - 2005 - 2016
  • Table 15 - SingTel's fibre-based broadband subscribers - 2011 - 2016
  • Table 16 - StarHub's fixed broadband subscribers - 2003 - 2016
  • Table 17 - StarHub - ARPU for broadband services - 2006 - 2016
  • Table 18 - StarHub cable TV subscribers - 2010 - 2016
  • Table 19 - StarHub cable TV ARPU - 2003 - 2016
  • Table 20 - Mobile One - Fixed (fibre) subscribers - 2012 - 2016
  • Table 21 - Mobile One - ARPU - fixed (fibre) services - 2012 - 2016
  • Table 22 - Cable modem subscribers - 2000 - 2016
  • Table 23 - DSL subscribers - 2000 - 2016
  • Table 24 - Total optical fibre broadband subscribers - 2011 - 2016
  • Table 25 - Wireless broadband subscribers - 2007 - 2016
  • Table 26 - Key broadcasting statistics
  • Table 27 - Broadcasting - homes, subscribers and sector revenue - 1996 - 2015
  • Table 28 - SingTel's mio TV subscribers - 2007 - 2016
  • Table 29 - Mobile subscribers - 1997 - 2016
  • Table 30 - Mobile subscribers - Total prepaid and postpaid - 2015 - 2016
  • Table 31 - Mobile Subscribers by 2G, 3G, 4G - 2012 - 2016
  • Table 32 - 3G mobile subscribers - 2005 - 2016
  • Table 33 - 4G mobile subscribers - 2016
  • Table 34 - Prepaid subscribers - 1999 - 2016
  • Table 35 - Overall mobile services ARPU - 2002 - 2015
  • Table 36 - ARPU - postpaid and prepaid by mobile operator - 2014 - 2016
  • Table 37 - ARPU - postpaid and prepaid by mobile operator - March 2015
  • Table 38 - Total SMS messages per month - 2004 - 2016
  • Table 39 - Forecast mobile subscribers and penetration - 2016; 2018; 2021
  • Table 40 - Singapore - mobile operators and systems
  • Table 41 - Mobile Subscribers by Operator - 2000 - 2016
  • Table 42 - Mobile Subscriber Market Share by Operator - 2000 - 2016
  • Table 43 - SingTel - Singapore market - Key Financial Statistics - 2014 - 2016
  • Table 44 - SingTel - Singapore market - key operational subscriber statistics - 2013 - 2016
  • Table 45 - SingTel - mobile subscribers - 1998 - 2016
  • Table 46 - SingTel - Historical - 3G mobile subscribers - 2006 - 2013
  • Table 47 - SingTel - 4G mobile subscribers - 2013 - 2015
  • Table 48 - SingTel - key operational statistics, mobile postpaid & prepaid subscribers - 2015 - 2016
  • Table 49 - SingTel - ARPU for mobile services - postpaid, prepaid, blended - 2003 - 2016
  • Table 50 - StarHub - Key Financial Statistics - 2014 - 2016
  • Table 51 - StarHub - Historical - operating revenue and capital expenditure - 2008 - 2014
  • Table 52 - StarHub - Operating revenue by market segment - 2014 - 2015
  • Table 53 - StarHub - key operational statistics - subscribers (millions) - 2012 - 2016
  • Table 54 - StarHub mobile subscribers - 2000 - 2016
  • Table 55 - StarHub - key operational statistics - mobile postpaid and prepaid - 2015 - 2016
  • Table 56 - StarHub - ARPU for mobile services - postpaid and prepaid - 2003 - 2016
  • Table 57 - MobileOne - mobile subscribers - 1998 - 2016
  • Table 58 - Historical - MobileOne 3G subscribers - 2006 - 2013
  • Table 59 - Mobile One - mobile subscribers, prepaid, postpaid - 2015 - 2016
  • Table 60 - MobileOne - ARPU for mobile services - postpaid and prepaid - 2002 - 2016
  • Table 61 - Mobile One - operating revenue, capital expenditure and EBITDA - 2008 - 2015
  • Chart 1 - Fixed subscribers - 2003 - 2016
  • Chart 2 - Broadband Market Share by Fixed, Wireless - 2013 - 2016
  • Chart 3 - Broadband Market Share by Access Type - 2013 - 2016
  • Chart 4 - Fixed broadband subscribers market share by major providers - Mar 2016
  • Chart 5 - Wireless broadband subscribers - 2007-2016
  • Chart 6 - Mobile subscribers and penetration - 2005 - 2016
  • Chart 7 - Mobile subscribers market share - Total prepaid and postpaid - 2015 - 2016
  • Chart 8 - Mobile Subscribers Market Share by 2G, 3G, 4G subscribers - 2012 - 2016
  • Chart 9 - Mobile Subscriber Market Share by Operator - 2000 - 2016
  • Exhibit 1 - Key regulatory and liberalisation developments - 2005 - 2014
  • Exhibit 2 - Structure of National Broadband Network
  • Exhibit 3 - International submarine cable systems with landing points in Singapore
  • Exhibit 4 - Third Generation (3G) licensees, spectrum and vendors
  • Exhibit 5 - SingTel's regional subsidiaries and shareholdings
  • Exhibit 6 - Major shareholders in StarHub - 2014
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