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市場調查報告書

越南的通訊、行動寬頻、數位媒體市場:統計資料與分析

Vietnam - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

出版商 BuddeComm 商品編碼 209194
出版日期 內容資訊 英文 78 Pages
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越南的通訊、行動寬頻、數位媒體市場:統計資料與分析 Vietnam - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses
出版日期: 2017年03月22日 內容資訊: 英文 78 Pages
簡介

本報告提供越南的通訊及數位媒體市場相關調查分析,主要的市場統計資料和法規環境,通訊基礎設施,寬頻,數位媒體,行動通訊等,市場趨勢與發展相關全面的分析,及主要業者簡介和未來預測等。

第1章 主要統計

第2章 通訊市場

  • 近幾年趨勢
  • 市場歷史沿革:概要
  • 市場分析
    • 行動通訊業者
    • 來自海外的投資
    • 政府所扮演的角色

第3章 法規環境

  • 歷史背景、概況
  • 監督機構
    • 資訊通訊省 (MIC)
    • 越南通訊廳 (VNTA)
  • 政府的政策
    • 自由化
    • 國有企業的民營化:VNPT
    • 對通訊企業的股票持有比率的限制
  • 通訊執照
  • 號碼可攜帶性 (MNP)

第4章 競爭上的課題

第5章 固定通訊網路業者

  • 簡介
  • Vietnam Post & Telecommunications (VNPT)
    • 概要
    • 統計資料
  • Viettel
  • FPT Telecom
  • GTel

第6章 通訊基礎設施

  • 國內通訊網路
    • 概要
    • 統計資料
    • 未來預測:固網的用戶數
  • 新開發
    • 下一代型網路 (NGN)
    • 三星的投資的預定
  • 國際基礎設施
    • 發展的背景情況
    • 海底電纜通訊網路
    • 衛星通訊網路

第7章 寬頻市場

  • 簡介及統計資料概要
    • 市場分析
    • 寬頻的發展計劃
    • 統計資料
    • 未來預測:固網寬頻的用戶數
    • 政府的管理
    • VNNIC (Vietnam Internet Network Information Center)
    • VNIX (Vietnam National Internet eXchange)
    • IPv6 vs. IPv4
  • DSL (數位用戶線路)
    • 簡介
    • 服務供應商
  • FttH (Fibre-to-the-Home)
    • 簡介
    • 服務供應商
  • 其他固網寬頻服務
    • 固定無線寬頻
    • Wi-Fi
    • WiMAX
    • 纜線數據機
    • 衛星網際網路

第8章 數位媒體

  • 簡介及統計資料概要
    • 雲端服務
    • VTVcab
  • 數位化
  • 收費電視
  • 廣告
  • 影片播送
  • 社群媒體
  • 平板電腦媒體
  • VoIP (IP電話)
    • 背景情況

第9章 數位經濟

  • 簡介
    • 電子商務發展的總計畫 (2011∼2015年)
  • 電子商務
  • 電子政府
    • 概要
    • 電子納稅
  • 電子醫療
    • 電子醫學 (e-medicine)
    • 疫苗給藥管理
  • 電子教育
    • 數位學習
  • 技術庫存量/關注領域

第10章 行動通訊

  • 市場概要與分析
  • 行動通訊的統計資料
    • 全般的統計資料
    • 行動通訊服務:預測
    • 行動數據通訊
    • 行動寬頻的統計資料
  • 法規上的課題
    • 編號
    • 預付服務/SIM卡的登記
    • 號碼可攜帶性 (MNP)
  • 行動通訊基礎設施
    • 數位網路
  • 主要的行動通訊業者
    • 業者的概要
    • VNPT
    • MobiFone
    • VNPT-Vinaphone
    • Viettel
    • Vietnamobile (舊Hutchison Vietnam/HT Mobile)
    • Gmobile (舊Beeline)
    • MVNO (虛擬行動服務業者)
  • 行動內容、應用
    • 行動電子商務
    • 行動銀行
    • 行動應用程式
    • 其他
  • 行動通訊用手機 (終端)

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目錄

This report provides a comprehensive overview of trends and developments in Vietnam's telecommunications market. The report analyses the mobile, broadband, digital TV and converging media sectors. Subjects include:

  • Market and industry analysis, trends and developments;
  • Market and operator statistics;
  • Regulatory environment and developments;
  • Infrastructure;
  • Major players;
  • Mobile voice and data markets;
  • Broadband - fixed (FttH, DSL, wireless);
  • Broadband - mobile
  • Digital media;
  • Digital economy
  • Scenario forecasts - subscribers (fmobile, fixed broadband)

Researcher :- Phil Harpur

Executive Summary

Mobile Broadband Driving Vietnam's Internet Growth

After peaking in 2009 Vietnam's fixed line market in Vietnam has seen a significant decline. Market penetration has fallen from 20.1% in 2009 to 10.5% in 2012 and 5.7% in 2016.

In the meantime, having come late to the internet, Vietnam is finally embracing the higher access speeds offered by the various broadband platforms. Although there has been a surge in subscriber numbers, fixed broadband remains a relatively small but expanding market segment. Most significantly, the arrival of mobile broadband has seen widespread access to faster internet speeds.

Vietnam's mobile market has grown strongly over the last decade, evidence that the competition model the government has put in place, although with some limitations, has been working. At the same time, demand for new mobile services appeared to have dropped and growth had generally slowed. There has been a gradual shift to value added services, with the arrival of 3G and 3G+ and ahead of the launch of 4G.

The highly competitive nature of Vietnam's mobile segment is due in no small part to it being opened up to new players, importantly including some with no involvement of the state-owned VNPT. As with most other Asian mobile markets, growth in Vietnam was boosted by the early introduction of prepaid mobile services and prepaid remains a vital component of the business today.

Viettel is the largest mobile operator in Vietnam with over 40% market share, followed by MobiFone VTNL-Vinaphone and Vietnamobile. The Vietnamese mobile market has shown moderate growth over the past few years, increasing from mobile penetration of 135% in 2013 to 147% in 2016. However over the past two years the market has reached a saturation point, as mobile growth slow significantly. Further slow growth is expected to continue over the next five years to 2021. By that time penetration is expected to reach over 150%.

The initial roll-out of fixed broadband services win Vietnam as followed by a strong surge in growth; however, broadband remained a small but expanding market segment. It needed a stronger market focus by the providers; this seemed to have finally happened with the arrival of mobile broadband. As with other developing markets in Asia, there has been major shift in Vietnam's broadband market with the widespread adoption of mobile broadband, with lower tariffs, ready availability and the convenience of mobility being the big attractions. Mobile broadband has been growing strongly in Vietnam over the past five years. Penetration has increased from 14% in 2011 to 31% in 2014 and 43% in 2016. Further strong growth is predicted over the next five years to 2021.

The fixed broadband subscriber market in Vietnam has been growing moderately over the past few years from a relatively small base. Penetration has increased from 6% in 2013 to 8% in 2015 and 9% in 2016. Fixed broadband penetration is predicted to grow moderately over the next five years, reaching between 14% and 17% by 2021. Incumbent operator VNPT has been leading Vietnam's charge into the broadband market. It has doing this largely as part of its Next Generation Network (NGN) development.

In the meantime, the digital economy in Vietnam has been flourishing, although its reach may not be as great as government policy would wish. The government has been the driving force behind the country's move into the age of the digital economy. It has been constantly emphasising the need to use e-commerce to improve the country's economic competitiveness. The government has also been particularly active in the development of cyber laws, no doubt because of its deeply ingrained political culture of central control. On another related front, Vietnam is moving quickly towards the digitalisation of TV broadcasting. A strategy plan for conversion to digital TV should see the country's television stations broadcasting completely digital by 2020.

Key developments:

  • Vietnam's broadband market is growing strongly, on the back of the mobile broadband sector;
  • fibre-based broadband subscribers continue to grow strongly.
  • The MIC has set 2017 as the target date for introducing Mobile Number Portability (MNP).
  • Viettel Telecom announced plans to launch its 4G LTE network.
  • Vietnamobile, announced plans to expand the coverage of its 3G network nationwide.
  • after a long period of low fixed broadband penetration, the market has started to grow strongly;
  • most significantly, fibre-based broadband (FttH) subscribers have been growing rapidly;
  • DSL technology continues to support the majority of fixed broadband services;
  • the MIC issued a set of digital TV standards ahead of the planned digitalisation.

Companies mentioned in this report:

VNPT; Vinaphone; Mobifone; Viettel; S-Fone; Viettel; Vietnamobile

Table of Contents

1. Key statistics

  • 1.1 Country Overview
    • 1.1.1 Background
    • 1.1.2 World Trade Organization (WTO)

2. Telecommunications market

  • 2.1 Recent developments
  • 2.2 Historical Overview
  • 2.3 Market analysis
    • 2.3.1 Mobile operators
    • 2.3.2 Foreign investment
    • 2.3.3 The government's role

3. Regulatory environment

  • 3.1 Historical overview
  • 3.2 Regulatory authority
    • 3.2.1 Ministry of Information and Communications (MIC)
    • 3.2.2 Viet Nam Telecommunications Authority (VNTA)
  • 3.3 Government policies
    • 3.3.1 Liberalisation
    • 3.3.2 Privatisation of state-owned enterprises: VNPT
    • 3.3.3 Decree limiting shares in telecom companies
  • 3.4 Telecom licences
  • 3.5 Mobile Number Portability (MNP)

4. Competition issues

5. Fixed network operators

  • 5.1 Introduction
  • 5.2 Vietnam Post & Telecommunications (VNPT)
    • 5.2.1 Overview
    • 5.2.2 Statistics
  • 5.3 Viettel
  • 5.4 FPT Telecom
  • 5.5 GTel

6. Telecommunications infrastructure

  • 6.1 National telecom network
    • 6.1.1 Overview
    • 6.1.2 Statistics
    • 6.1.3 Forecasts - fixed-line subscribers - 2016; 2017; 2020
  • 6.2 New developments
    • 6.2.1 Next Generation Networks (NGNs)
    • 6.2.2 Proposed Samsung investment
  • 6.3 International infrastructure
    • 6.3.1 Background to development
    • 6.3.2 Statistics
    • 6.3.3 Submarine cable networks
    • 6.3.4 Satellite networks

7. Broadband market

  • 7.1 Introduction and statistical overview
    • 7.1.1 Market overview and Analysis
    • 7.1.2 Broadband Development Plan
    • 7.1.3 Statistics
    • 7.1.4 Forecasts - fixed broadband subscribers - 2016 - 2018; 2021
    • 7.1.5 Government control
    • 7.1.6 Vietnam Internet Network Information Center (VNNIC)
    • 7.1.7 Vietnam National Internet eXchange (VNIX)
    • 7.1.8 IPv6 v. IPv4
  • 7.2 Digital Subscriber Line (DSL)
    • 7.2.1 Introduction
    • 7.2.2 Service providers
  • 7.3 Fibre-to-the-Home (FttH)
    • 7.3.1 Introduction
    • 7.3.2 Service providers
  • 7.4 Other fixed broadband services
    • 7.4.1 Fixed wireless broadband
    • 7.4.2 WiFi
    • 7.4.3 WiMAX
    • 7.4.4 Cable modem
    • 7.4.5 Satellite internet

8. Digital media

  • 8.1 Introduction
    • 8.1.1 Cloud services
    • 8.1.2 VTVcab
  • 8.2 Digitalisation
  • 8.3 Pay TV
  • 8.4 Videostreaming
  • 8.5 Social Media
    • 8.5.1 Introduction
  • 8.6 Media tablets
  • 8.7 Voice over Internet Protocol (VoIP)

9. Digital economy

  • 9.1 Introduction
    • 9.1.1 E-Commerce Development Master Plan - 2011- 2015
  • 9.2 E-Commerce
    • 9.2.1 Overview
  • 9.3 E-Government
    • 9.3.1 Overview
  • 9.4 E-Health
    • 9.4.1 E-Medicine
    • 9.4.2 Vaccination management
  • 9.5 E-Education
    • 9.5.1 E-Learning
  • 9.6 Technology parks/focus areas

10. Mobile communications

  • 10.1 Market overview and analysis
  • 10.2 Mobile Statistics
    • 10.2.1 Operational
    • 10.2.2 Financials
    • 10.2.3 Forecasts - mobile services - 2016; 2018; 2021
    • 10.2.4 Mobile Data
    • 10.2.5 Mobile Broadband Statistics
  • 10.3 Regulatory Issues
    • 10.3.1 Numbering
    • 10.3.2 Registration of prepaid services/SIM cards
    • 10.3.3 Mobile Number Portability (MNP)
  • 10.4 Mobile infrastructure
    • 10.4.1 Digital networks
  • 10.5 Major Mobile Operators
    • 10.5.1 Overview
    • 10.5.2 Statistics
    • 10.5.3 International
    • 10.5.4 VNPT
    • 10.5.5 MobiFone
    • 10.5.6 VNPT-Vinaphone
    • 10.5.7 Viettel
    • 10.5.8 Vietnamobile
    • 10.5.9 GTel Mobile / Gmobile (formerly Beeline)
    • 10.5.10 Mobile Virtual Network Operators (MVNOs)
  • 10.6 Mobile Content and Applications
    • 10.6.1 M-Commerce
    • 10.6.2 M-Banking
    • 10.6.3 Mobile Apps
    • 10.6.4 Other m-content
  • 10.7 Mobile Handsets
  • Table 1 - Country statistics Vietnam - 2016
  • Table 2 - Telephone network statistics - 2016
  • Table 3 - Internet user statistics - 2016
  • Table 4 - Broadband statistics - 2016
  • Table 5 - Mobile statistics - 2016
  • Table 6 - National telecommunications authorities
  • Table 7 - Historical - Fixed-line subscribers and market share by operator - 2011
  • Table 8 - Historical - VNPT fixed-line subscribers and penetration - 2000 - 2005
  • Table 9 - VNPT fixed-line subscribers and penetration - 2006 - 2016
  • Table 10 - Historical - Fixed line subscribers, annual change and penetration - 1990 - 2004
  • Table 11 - Fixed line subscribers, annual change and penetration - 2005 - 2016
  • Table 12 - Forecast fixed line subscribers and penetration rates - 2016 - 2017; 2020
  • Table 13 - Total international internet bandwidth - 2003 - 2016
  • Table 14 - Fixed broadband subscribers - 2003 - 2016
  • Table 15 - Historical - Internet users and penetration - 1998 - 2005
  • Table 16 - Internet users and penetration - 2006 - 2016
  • Table 17 - Historical - Fixed internet subscribers - 1998 - 2015
  • Table 18 - Households with internet access - 2005 - 2016
  • Table 19 - Forecast fixed broadband subscribers and penetration rates - 2016 - 2018; 2021
  • Table 20 - Fixed broadband DSL subscribers - 2003 - 2016
  • Table 21 - Historic - DSL subscribers and market share by provider - 2014
  • Table 22 - VNPT/VDC fixed broadband subscribers - 2008 - 2016
  • Table 23 - VNPT fixed broadband subscribers - 2009 - 2016
  • Table 24 - Viettel's DSL subscribers - 2007 - 2016
  • Table 25 - FttH subscribers - 2008 - 2016
  • Table 26 - Historic - FttH subscribers and market share by provider - 2014
  • Table 27 - Viettel's FttX subscribers - 2014 - 2016
  • Table 28 - Key broadcasting statistics
  • Table 29 - MyTV - subscribers - 2013 - 2015
  • Table 30 - Facebook users and penetration - 2012; 2015
  • Table 31 - Internet users and penetration - 2006 - 2016
  • Table 32 - Vietnam B2C e-commerce sales indicators
  • Table 33 - Historical - mobile subscribers - 1995 - 2005
  • Table 34 - Mobile subscribers - 2006 - 2016
  • Table 35 - Total 3G mobile subscribers - 2012 - 2015
  • Table 36- Mobile services revenue - 2003 - 2016
  • Table 37 - Mobile services sector estimated ARPU - 1998 - 2016
  • Table 38 - Forecast mobile subscribers and penetration rates - 2016; 2018; 2021
  • Table 39 - Total international internet bandwidth - 2003 - 2016
  • Table 40 - Mobile broadband subscribers - 2010 - 2016
  • Table 41 - Total 3G mobile subscribers - 2012 - 2015
  • Table 42 - Mobile operators - networks
  • Table 43 - Mobile subscribers and market share by operator - 2016
  • Table 44 - Historic - Mobile subscribers and market share by operator - 2014
  • Table 45 - Historical - VNPT subscribers - 1998 - 2014
  • Table 46 - MobiFone subscribers - 1998 - 2016
  • Table 47 - VNPT - Vinaphone subscribers - 1998 - 2016
  • Table 48 - Viettel subscribers - 2004 - 2016
  • Table 49 - Historical - HT Mobile (CDMA) subscribers - 2006 - 2009
  • Table 50 - Vietnamobile (GSM) subscribers - 2009 - 2016
  • Table 51 - Historic - Gmobile (Beeline) subscribers - 2009 - 2015
  • Chart 1 - Fixed line subscribers and penetration - 2005 - 2016
  • Chart 2 - Fixed broadband subscribers and penetration - 2005 - 2016
  • Chart 3 - Internet users and penetration - 2006 - 2016
  • Chart 4 - Mobile subscribers and annual change - 2006 - 2016
  • Exhibit 1 - Vietnam - ICT Development Index
  • Exhibit 2 -MIC's assigned policy and regulatory responsibilities
  • Exhibit 3 - Vietnam's Cyber Law - legislative instruments
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