Abstract
About this report
This is the first time that Mintel has looked at the role of ingredients within the UK' s beauty and personal care industry and consumer attitudes towards them. The report explores levels of trust that exist between women and the beauty products that they use and examines whether women really do care about what goes into their cosmetics and toiletries.
Since 2004, the UK' s beauty and personal care market has been characterised by a plethora of new launches. This report identifies which ingredient trends are the most prevalent and identifies the possible direction for future ingredient-focused launches.
Table of Contents
- Issues in the Market
- Key themes
- Definitions
- Market in Brief
- What' s driving interest in ingredients
- Putting the magnifying glass on the ageing population
- Establishing greater openness
- Ingredients for success
- Internal Market Environment
- Key points
- General consumer interest
- Figure 1: Women' s interest in facial skincare ingredients, February 2008
- Allergies and ailments
- Figure 2: Selected minor ailments and skin conditions suffered from in
the last 12 months, GB, 2004-08
- Figure 3: Allergic to deodorants, perfumes and aftershaves, by country,
by gender, 2008
- Shopping habits
- Broader Market Environment
- Key points
- Population
- Figure 4: Trends in UK population, by gender and age, 2004-14
- Child population
- Figure 5: Child population and birth statistics, UK, 2004-14
- Labelling legislation
- European legislation
- Animal testing ban
- Natural harmony in the pipeline
- Impact of REACH
- Competitive Context
- Key points
- Lack of consumer interest
- Lack of standardisation
- Credit crunch
- Market in Context
- Key points
- Identifying categories of opportunity
- Figure 6: Estimated share of UK cosmetics and toiletries, by category,
2009
- Facing up to dynamic growth
- Sluggish markets, waiting for wake-up call
- ' Natural' Launches and the Various Shades of Green
- Key points
- Definition of natural positioning:
- Herbal/botanical drives growth in natural launches
- Figure 10: Ethical launches, by ethical positioning, UK, 2004-08
- Super growth in interest for superfruits
- Organic growth
- Just a handful of launches meet all the natural criteria
- Body Shop acquisition makes L' Oréal most natural innovator
- Figure 11: Leading innovators in ' natural' beauty and personal care
products, by ultimate company, UK, 2004-08
- The future of green is biodegradable
- Ethical is En-Vogue
- Key points
- Definition of ethical and environmental positioning
- Ethical launches on the rise
- Figure 12: Ethical launches as a percentage of new launches, UK, 2004-08
- Colour cosmetics show most rapid growth in ethical
- Figure 13: Ethical launches, by category, UK, 2004-08
- Ingredients ' not tested on animals'
- Figure 14: Ethical launches, by ethical positioning, UK, 2004-08
- Environmentally friendly product and packaging
- Pick-and-mix approach to ethics
- Free-from
- Key points
- Definition of free-from positioning
- Parabens driving free-from innovation
- Figure 15: Breakdown of free-from launches, by claim, UK, 2004-08
- Independents dominate paraben-free launches
- Fragrance-free
- Category breakdown of free-from launches
- Figure 16: Free-from launches, by category, UK, 2004-08
- Focus on the face
- Plus Positioning Trends
- Key points
- Definition of plus positioning
- Fortifying growth
- Figure 17: Leading innovators in ' plus' beauty and personal care
products, by ultimate company, UK, 2004-08
- Mineral make-up steals a march
- Figure 18: UK beauty and personal care launches with the plus
positoning, by category, UK, 2004-08
- Number of vitamins and minerals claims is on the rise
- Figure 19: Trends in use of selected vitamins and minerals in UK
fortified beauty and personal care launches, UK, 2006-08
- E is for protection
- Versatility of calcium across categories
- Figure 20: Plus launches, by plus positioning, UK, 2004-08
- Brand Communication and Promotion
- Key points
- Advertising themes
- A deeper understanding of ingredient use
- Making the ingredient the selling point
- Interest in Ingredients of Cosmetics and Toiletries
- Key points
- Figure 21: Interest in ingredients of cosmetics and toiletries, December
2008
- Cost barrier to interest in ingredients
- Figure 22: Comparison of selected attitudes towards interest in
ingredients of cosmetics and toiletries, December 2008
- Allergies raise interest
- Figure 23: Comparison of selected attitudes towards interest in
ingredients of cosmetics and toiletries, December 2008
- Scents of timing
- Appendix
- Consumer research
- ACORN
- Advertising data
- Abbreviations
- Appendix -- Interest in Ingredients of Cosmetics and Toiletries
- Figure 32: Interest in ingredients of cosmetics and toiletries, by
demographic sub-group, December 2008
- Figure 33: Interest in ingredients of cosmetics and toiletries, by
demographic sub-group, December 2008
|
相關報告
|
