Global Retail Analytics Market - By Deployment (On Premise, On Cloud), Type (Solutions, Services), Module Type, Business Type, Geography, Trends, Forecast - (2017 - 2022)
|出版商||Mordor Intelligence LLP||商品編碼||393878|
|出版日期||內容資訊||英文 103 Pages
|零售、分析的全球市場:各發展模式、各供應商、各地區的預測與趨勢 Global Retail Analytics Market - By Deployment (On Premise, On Cloud), Type (Solutions, Services), Module Type, Business Type, Geography, Trends, Forecast - (2017 - 2022)|
|出版日期: 2017年01月08日||內容資訊: 英文 103 Pages||
本報告提供全球零售業分析 (產業分析解決方案)的市場相關分析，市場、解決方案概要，及主要推動及阻礙市場要素，全球整體及各發展模式、各解決方案、各地區的市場趨勢預測，市場競爭現況 (市場佔有率結構)，主要企業簡介、業績，今後的市場機會等調查、考察。
The Global Retail Analytics Market is valued at USD 2.73 billion in 2016 and is expected to reach a value of USD 6.85 billion by the end of 2022, growing at a projected CAGR of 20.20% during the forecast period of 2017 - 2022.
Asia Pacific is expected to be the region with the highest growth due to the growing penetration of e-commerce and social media. With internet becoming accessible to more and more people each day, the shopping habits of these very people are changing rapidly. Online shopping has become more of a necessity than a habit now, and the data from the same has become of utmost importance in identifying the buying behavior and interests of consumers.
With continuous developments in big data analytics, this data can now be used to generate meaningful insights that can help in the generation of revenue and capturing untapped potential in the market. This data can now be used to industrialize the analytics discipline on an enterprise-wide scale. Apart from capturing new markets, retail analytics also enables firms to manage cases of fraud and secure their operations. This helps them in optimizing their business procedures by incorporating the analytical data in their strategy and planning processes.
Retail analytics enables personalized services customized to the needs of individual customers; this is particularly useful in sectors, such as banking, where banks can use this customer information and business intelligence to deliver solutions based on each account holder's individual financial needs.
Retail analytics is also expected to help the companies in predicting the demand for a product in the upcoming future. This will help the companies to keep a check on their inventory before the peak demand for a particular product arises.
The global retail analytics market faces a few issues due to the lack of skilled personnel, who are not efficient enough to derive the required insights from the retail data.
The report analyses the market on the basis of applications, segregated by the end-user industries, such as supply chain management, marketing and customer analytics, personalized services, and merchandising & strategic decision making.
Major companies in the market, such as Vitria, GE, Splunk, Angoss Software, Experian, and others, are studied and their current market strategies are also analyzed. Recent developments of these companies in this market and their impact on the market are additionally analyzed.
Key Deliverables in the Study