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市場調查報告書

美國的預付型無線市場:市場分析及預測 2017-2022年

Prepaid Wireless in the United States: Market Analysis and Forecast 2017 - 2022

出版商 Mind Commerce 商品編碼 292837
出版日期 內容資訊 英文 135 Pages
商品交期: 最快1-2個工作天內
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美國的預付型無線市場:市場分析及預測 2017-2022年 Prepaid Wireless in the United States: Market Analysis and Forecast 2017 - 2022
出版日期: 2017年02月01日 內容資訊: 英文 135 Pages
簡介

本報告提供美國的預付型無線市場相關資料,主要供應商分析、服務評估也包含調查,主要MVNO企業、服務分析,預付型無線的未來展望與市場預測 (用戶數、收益) 等。

第1章 摘要整理

第2章 簡介

第3章 美國的通訊服務供應商

  • 無線電信業者的提供服務
    • 預付、月租型無線市場概要
    • 預付技術的方法
    • 預付、月租型市場策略
    • 預付型無線技術
    • 預付市場展望
  • 預付服務的促進成長要素
    • 信用的課題
    • 非銀行使用者
    • 一次性、不定期使用者
  • 其他的因素、展望

第4章 美國的預付型無線服務供應商分析

  • AT&T
  • Sprint
  • T-Mobile
  • US Cellular
  • Verizon

第5章 MVNO

  • 概要
  • 主要的MVNO策略
  • MVNO的差異
  • 預付 vs. 月租型服務
  • 計劃概要、分析
  • MVNO分析
    • Airlink Mobile
    • Airvoice Wireless
    • JOLT Mobile
    • Boost Mobile
    • Consumer Cellular
    • GreatCall
    • kajeet
    • Liberty Wireless
    • H2O Wireless (Locus Telecommunications)
    • Virgin Mobile USA
    • Cricket (AT&T)
    • Wal-Mart
    • Page Plus

第6章 美國的預付型無線預測

  • 無線預付用戶預測:各連接類型
  • 預付型無線收益預測:類型、不同連接
  • 每月ARPU預測
  • 預付型無線服務供應商市場佔有率

第7章 結論、建議

第8章 附錄

圖表清單

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目錄

Overview:

Prepaid wireless is the service of choice for millions cellular customers in the United States. No longer carrying the sigma it once had as a service mostly for the credit-challenged, a large number of customers choose prepaid over post-paid. The reasons are many and varied including lower costs for many of the same features and benefits as post-paid plans such as smartphones and advanced feature/functionality.

Bring Your Own Device (BYOD) is another important driver for prepaid wireless as evidenced by an estimated 28 million consumers that own an unlocked device in the USA market. BYOD is a significant trend as end-users demand flexibility and brand loyalty has evolved to the extent that many customers identify more with their smartphone provider and OTT applications than the cellular service provider. The future of prepaid wireless is very bright as it becomes more fully integrated with mobile commerce by way of stored value and converged services involving next generation technologies such as WebRTC.

This research evaluates the prepaid wireless market in the United States including major provider analysis and service assessment. The report analyzes major MVNO companies and offerings. The also report provides a view into the future of prepaid wireless and market forecasts through 2021 including subscribers and Revenue by Voice vs. Data vs. VAS and by Connectivity Type.

The research also provides critical information necessary to negotiate with MNOs for MVNO operations as well as SLA management. All purchases of Mind Commerce reports includes time with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This needs to be used within three months of purchasing the report.

Target Audience:

  • Prepaid service providers
  • Mobile network operators
  • Wireless device manufacturers
  • Wireless infrastructure providers
  • Mobile Virtual Network Operators
  • Mobile application store companies
  • Prepaid service distributors and marketers
  • Application, content, and commerce providers

Report Benefits:

  • Forecast through 2021
  • Identify market drivers
  • Understand business support
  • Identify emerging opportunities
  • Identify market leading companies
  • Understand prepaid wireless technology
  • Recognize future areas for prepaid services
  • Bonus: MVNO negotiation and SLA management

Table of Contents

1. Executive Summary

2. Introduction

3. United States Communication Service Providers

  • 3.1. Wireless Carrier offerings
    • 3.1.1. Prepaid and Postpaid Wireless Market Overview
    • 3.1.2. Prepaid Technology Approaches
    • 3.1.3. Prepaid and Post-paid Market Strategy
    • 3.1.4. Prepaid Wireless Technology
    • 3.1.5. Prepaid Market Outlook
  • 3.2. Drivers for Growth in Prepaid Services
    • 3.2.1. Credit Challenged
    • 3.2.2. Unbanked Users
      • 3.2.2.1. High costs
      • 3.2.2.2. Convenience
      • 3.2.2.3. Need to Instant Funding
      • 3.2.2.4. Lack of knowledge
      • 3.2.2.5. Identification Requirements
      • 3.2.2.6. Bad Banking History
      • 3.2.2.7. Overall Perceptions of Banking
    • 3.2.3. Temporary and Infrequent Users
      • 3.2.3.1. Anonymity Market
      • 3.2.3.2. Cost Control Market
  • 3.3. Other Factors and Outlook

4. United States Prepaid Wireless Service Provider Analysis

  • 4.1. AT&T 3
    • 4.1.1. Plans
    • 4.1.2. Feature Analysis
    • 4.1.3. SWOT Analysis
  • 4.2. Sprint
    • 4.2.1. Overview
    • 4.2.2. Plans
    • 4.2.3. Feature Analysis
    • 4.2.4. SWOT Analysis
  • 4.3. T-Mobile
    • 4.3.1. Overview
    • 4.3.2. Plans
    • 4.3.3. Feature Analysis
    • 4.3.4. SWOT Analysis
  • 4.4. US Cellular
    • 4.4.1. Overview
    • 4.4.2. Plans
    • 4.4.3. Feature Analysis
    • 4.4.4. SWOT Analysis
  • 4.5. Verizon
    • 4.5.1. Overview
    • 4.5.2. Plans
    • 4.5.3. Feature Analysis
    • 4.5.4. SWOT Analysis

5. Mobile Virtual Network Operators

  • 5.1. Overview
  • 5.2. Initial MVNO Strategies
  • 5.3. MVNO Differentiation
  • 5.4. Prepaid vs. Post-paid Offerings
  • 5.5. Plan Overview and Analysis
  • 5.6. MVNO Analysis
    • 5.6.1. Airlink Mobile
    • 5.6.2. Airvoice Wireless
    • 5.6.3. JOLT Mobile
    • 5.6.4. Boost Mobile
    • 5.6.5. Consumer Cellular
    • 5.6.6. GreatCall
    • 5.6.7. kajeet
    • 5.6.8. Liberty Wireless
    • 5.6.9. H2O Wireless (Locus Telecommunications)
    • 5.6.10. Virgin Mobile USA
    • 5.6.11. Cricket (AT&T)
    • 5.6.12. Wal-Mart
    • 5.6.13. Page Plus

6. USA Prepaid Wireless Forecasts 2017-2022

  • 6.1. Wireless Prepaid Subscriber Forecast by Connectivity Type 2017-2022
  • 6.2. Prepaid Wireless Revenue Forecast by Type, and Connectivity 2017-2022
  • 6.3. Monthly ARPU Forecast 2017-2022
  • 6.4. Prepaid Wireless Service Provider Market Share 2017-2022

7. Conclusions and Recommendations

8. Appendix

  • 8.1. MVNO Types
    • 8.1.1. Full MVNO
      • 8.1.1.1. Advantages
      • 8.1.1.2. Disadvantages
      • 8.1.1.3. Operational Model / MVNO Architecture
      • 8.1.1.4. MVNO Business Model (FULL MVNO)
    • 8.1.2. Service Provider
      • 8.1.2.1. Advantages
      • 8.1.2.2. Disadvantages
      • 8.1.2.3. Operational Model / MVNO Architecture
      • 8.1.2.4. MVNO Business Model
    • 8.1.3. ESP: Enhanced Service Provider (Hybrid MVNO)
      • 8.1.3.1. Advantages
      • 8.1.3.2. Disadvantages
      • 8.1.3.3. Operational Model / MVNO Architecture
      • 8.1.3.4. MVNO Business Model
    • 8.1.4. Branded Reseller
      • 8.1.4.1. Advantages
      • 8.1.4.2. Disadvantages
      • 8.1.4.3. Operational Model / MVNO Architecture
      • 8.1.4.4. MVNO Business Model
  • 8.2. MVNO Models
    • 8.2.1. Discount MVNOs
    • 8.2.2. Lifestyle/niche MVNOs
    • 8.2.3. Media/Entertainment MVNOs
    • 8.2.4. Ethnic MVNOs
    • 8.2.5. Business MVNOs
    • 8.2.6. Brand MVNOs
    • 8.2.7. Data MVNOs
    • 8.2.8. M2M/Telemetry MVNOs
    • 8.2.9. Quad Play MVNOs
    • 8.2.10. Roaming MVNOs
  • 8.3. More about USA MVNO Companies
    • 8.3.1. CellNUVO
    • 8.3.2. Cellular Abroad
    • 8.3.3. 7-Eleven Speak-out
    • 8.3.4. Air Voice Wireless
    • 8.3.5. Airlink Mobile
    • 8.3.6. Jasper Wireless (Cisco)
    • 8.3.7. ZingPCs
    • 8.3.8. Boost Mobile
    • 8.3.9. Disney Mobile
    • 8.3.10. ZIP SIM
    • 8.3.11. Bratz Mobile
    • 8.3.12. Consumer Cellular
    • 8.3.13. CREDO Mobile
    • 8.3.14. DBS
    • 8.3.15. Defense Mobile
    • 8.3.16. Freedom-Wireless
    • 8.3.17. GreatCall
    • 8.3.18. Kajeet
    • 8.3.19. KORE Wireless
    • 8.3.20. Liberty Wireless
    • 8.3.21. MetroPCS
    • 8.3.22. Lycamobile
    • 8.3.23. PixWireless
    • 8.3.24. National Geographic
    • 8.3.25. NET10
    • 8.3.26. Nextel Partners
    • 8.3.27. Page Plus
    • 8.3.28. Payless Cellular
    • 8.3.29. PlatinumTel Communications
    • 8.3.30. Project Fi
    • 8.3.31. Red Pocket Mobile
    • 8.3.32. Ting
    • 8.3.33. Total Call Mobile
    • 8.3.34. Tracfone Wireless
    • 8.3.35. Virgin Mobile USA
    • 8.3.36. Cricket Wireless
    • 8.3.37. H2O Wireless
    • 8.3.38. RingPlus
    • 8.3.39. PureTalk
  • 8.4. Future of Prepaid Wireless

Figures

  • Figure 1: Prepaid Phone Options
  • Figure 2: Roaming in Cellular Networks
  • Figure 2: Airlink Mobile Pricing
  • Figure 4: Airvoice Wireless Pricing
  • Figure 5: Jolt Pricing
  • Figure 6: Consumer Cellular Pricing
  • Figure 7: Consumer Cellular Pricing with AARP
  • Figure 8: Liberty Wireless Pricing
  • Figure 9: Walmart Family Mobile Pricing
  • Figure 10: North America Wireless Prepaid Subscribers 2017-2022

Table

  • Table 1: Wireless Prepaid Subscribers by Connectivity Network 2017-2022
  • Table 2: Wireless Prepaid Subscribers 2017-2022
  • Table 3: Wireless Prepaid Revenue by Voice vs. Data vs. VAS 2017-2022
  • Table 4: Wireless Prepaid Revenue by Connectivity 2017-2022
  • Table 5: Wireless Prepaid Revenue 2017-2022
  • Table 6: Wireless Prepaid Average Monthly ARPU 2017-2022
  • Table 7: Wireless Prepaid Vendor Market Share by Subscription 2017-2022

MVNO Operational Cost Planning: Modelling and Negotiation Strategies for Contracting with Host Mobile Network Operators

1. INTRODUCTION

  • 1.1. The MVNO Landscape
  • 1.2. MVNO Background
  • 1.3. MVNO Technology Options

2. WHOLESALE MODELS

  • 2.1. Cost Plus Model
    • 2.1.1. Cost Plus Rate Sheet
  • 2.2. Retail Minus Model
    • 2.2.1. Straight Retail Minus
    • 2.2.2. Benchmark Retail Minus
    • 2.2.3. Retail Minus Rate Sheet
  • 2.3. Interconnect
  • 2.4. Wholesale Incentives

3. INVOICING AND RECONCILIATION

  • 3.1. Invoice Dispute Process
    • 3.1.1. Sample Invoice

4. ENVIRONMENTAL CONSIDERATIONS

  • 4.1. Macro Environmental Analysis
  • 4.2. Micro Environment Analysis

5. RECOMMENDATIONS

  • 5.1.1. Knowledge and Expertise
  • 5.1.2. Technology Solution
  • 5.1.3. HNO MVNO Rate Structure
  • 5.1.4. HNO Services List

6. NEGOTIATION TACTICS

  • 6.1.1. Tell them What they Want to Hear
  • 6.1.2. Start High
  • 6.1.3. Contract Clauses

7. CONCLUSIONS

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