北美的行動應用商店市場（2012年）：市場分析及商業評價

Mobile Applications Stores 2012: North America - Market Analysis and Business Assessment

出版商	Mind Commerce Publishing LLC
出版日期	2011年11月	商品編碼	224520
內容資訊	英文 60 Pages
價格	US $ 995 PDF by E-mail (Single User License) US $ 1865 PDF by E-mail (5 User License) US $ 2995 PDF by E-mail (Company-wide License)

簡介
目錄
相關商品

北美的行動應用商店市場（2012年）：市場分析及商業評價 是由出版商Mind Commerce Publishing LLC在2011年11月所出版的。這份英文市場調查報告書包含60 Pages 價格從美金995起跳。

簡介

無限檔案產業的推動之行動電話的進化、演變成今日的最先端機器智慧型電話。所有的智慧型電話配合由廠商所提供的標準應用程式。但是在2009年、追求新的收入機會之網路電信業者、推動自家公司的行動電話可使用其他應用程式的開發。這些應用程式的使用、伴隨網路服務的使用、聯繫到更多的收入。在這之後、Apple的iPhone及Android端子的人氣平台中、行動應用程式的開發爆發性的增加。

本報告書內容包括:北美的行動應用商店(MAS)市場為焦點、RIM、Apple開始的各端子機器廠商所提供MAS之調查分析、北美的主要網路供應商之MAS策略的概括、此市場的商業機會及成長的可能性彙整、市場預測的提示等、內容綱要摘記如下:

概要
技術概要
行動應用開發工具
行動應用商店
比較分析
應用商店的分析
開發者支援計畫的分析
總合分析
SWOT分析
市場概要
市場預測
市場分析
市場預想
商業機會
應用：零售 vs 商用
商業機會的場所

The evolution of the cell phone, driven by the wireless data industry trying to make individuals more productive wherever they are, has led to the current state of the art device, referred to as the Smartphone. Smart phones are nothing more than handheld computers that support email, personal organizers, voice & data communications services and other applications.

All smart phones come loaded with standard applications defined by the manufacturer. However, in 2009 the network operators, looking for revenue opportunities, have encouraged the development of other applications that can be used on the cell phones they support. Using these applications will use the network services more and generate more revenue. The network operators established business relationships and development platforms to encourage the growth of these applications. Since that time, with popular platforms like Apple's iPhone or Android handsets, mobile application development has exploded.

While smart phones are the primary mobile device, over the last two years, we have seen the emergence of tablet computers and other such mobile devices which support mobile applications.

We analyze the Mobile Application Store (MAS) provided by the following handset manufacturers:

Research in Motion (“RIM”)
Apple
Nokia
Palm
Motorola
LG
Samsung
Sony-Ericsson

This research also evaluates North American network operator's MAS plans:

Verizon
ATT
Sprint
T-Mobile
Rogers Wireless(Canada)

Audience:

Handset Manufacturers: a comprehensive review of the Mobile Application Stores, development tools and support programs.
Carriers: a comprehensive review of the Mobile Application Stores, development tools and support programs.
Mobile Software developers: provide focus on what platforms offer growth and opportunity.
Potential Application Store providers: a detailed technical comparison & review the market
Retail electronics distributors (business & retail): a detailed technical comparison & review of the market.

Report Statistics

Publication Date: November 2011
Author: Mark Csernica
Total Number of Pages: 60
Keywords: Mobile Application Store, MAS, Apple, Nokia, Palm Motorola, LG, Samsung, Sony-Ericsson