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市場調查報告書
IP多媒體子系統(IMS)應用
IP Multimedia Subsystem (IMS) Applications: Moving Beyond Voice over LTE (VoLTE)
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IP多媒體子系統(IMS)應用 是由出版商Mind Commerce Publishing LLC在2011年08月所出版的。
這份英文市場調查報告書包含83 Pages 價格從美金995起跳。
本報告,分析IP多媒體子系統(IMS)應用的最新技術・市場動向,彙整與VoLTE(Voice over LTE)等的相關技術、或是SPD(Service Delivery Platform)和NGN等既有或替代技術的關連性、今後的個人用・商業用的使用領域、市場的課題與機會、2011-2016年的收益預測等情報,由下列摘要形式闡述。
- 報告摘要
- 簡介
- VoLTE (Voice over LTE)
- VoLTE的替代措施:經由3G的CSFB (Circuit Switch Fallback:電路交換網路服務)
- VoLTE的替代措施:經由LTE內部電路的VoLGA
- VoLTE的導入與運用上的課題
- IMS・LTE應用
- 附加價值服務(VAS)用應用
- VolTE的主要VAS Enablers
- 地位
- IMS的地位
- 動態號碼簿
- IMS・LTE應用的分析
- 個人用通訊・情報
- 一般預付:通訊・內容・娛樂
- 個人用・事業用語音服務
- Rich Calling應用
- 次世代的視訊通話
- 次世代的訊息
- IMS基礎的整合通訊
- 「Push-to-X」應用
- 次世代娛樂服務
- 次世代隨選視訊(VOD)
- COI (Community of Interest)通訊
- 擴張現實(AR):公共安全與消費者用途
- 次世代CRM(客戶情報管理)
- 次世代分派・遠距工作者・遠距勞動力
- IMS環境的身份保護
- 一般帳單:通訊・內容・商業使用・應用
- 次世代社群網路
- 超越「行動」商務:不限時間・地點・裝置的服務
- 超越應用的整合:服務的融合
- 廣告所有東西:IMS所促進廣告的機會
- IMS・LTE應用的收益預測:2011-2016年
- 摘要與建議
- 什麼促進了投資的需求
- 新的應用・功能・開發方法
- 使用IMS・LTE的新商業模式
- 附錄
- SDP與IMS
- 何謂SPD(Service Delivery Platform)
- SDP的架構
- 何謂IMS
- IMS的架構
Abstract
Overview:
IP Multimedia Subsystem (IMS) is based on an integrated open-system
architecture format and supports an extensive range of IP-based services over
both packet and circuit switched networks through the deployment of wireless
and fixed access technologies; it has the potential to support ambitious rich
user experiences. Fourth generation (4G) data services are in the deployment
stage, but is will be a few years until there is ubiquitous Long Term
Evolution (LTE) coverage.
Meanwhile, there are competitive threats emerging against incumbent carriers'
core voice services. This is coming at a time when all bearer services (voice
and data) are becoming marginalized due to market expectations, economic
conditions, and a coming supply side expansion in terms of network capacity.
Incumbent carriers leverage IMS, SDP, and other NGN technologies to offer
their own differentiating capabilities and service offerings. Network
operators must leverage IMS, SDP, and other NGN technologies to offer their
own differentiating capabilities and service offerings.
This report evaluates the challenges and opportunities for network operators
deploying and operating Voice over LTE (VoLTE). One of the business
challenges discussed is anticipated future voice margin erosion due to a
variety of factors. The report analyzes the need for carriers to deploy
Value-added Service (VAS) applications in support of VoLTE as well as
differentiating non-voice services. It evaluates key IMS/LTE applications
including business drivers and anticipated challenges and opportunities. The
report also includes a revenue forecast for IMS/LTE applications for 2011 to
2016.
Report Benefits:
- IMS/LTE application revenue forecast for 2011 to 2016
- Understand the business drivers and revenue potential for applications
- Understand the challenges in VoLTE and the need for IMS/LTE applications
- Identify the key IMS/LTE applications that the incumbent network operators
must deploy
Audience:
- System integrators will better ascertain the value of the market size for
IMS
- Wireless and wireline operators will gain insights into the value provided
by IMS and its implications to their business
- Telecom network infrastructure vendors will assess the importance of
establishing or maintaining their presence among IMS stakeholders
Table of Contents
- Executive Summary
- Introduction
- Voice over LTE (VoLTE)
- VoLTE Alternative: CSFB via 3G
- VoLTE Alternative: VoLGA via Circuits within LTE
- VoLTE Deployment and Operation Challenges
- IMS and LTE Applications
- Value-added Service (VAS) Applications
- Key VAS Enablers for VoLTE
- Presence
- Presence in IMS
- Dynamic Address Book
- IMS and LTE Applications Analysis
- Personalized Communications and Information
- Universal Prepay: Communications, Content, and Entertainment
- Consumer and Business Voice Services
- Rich Calling Applications
- Next Generation Video Calling
- Next Generation Messaging
- IMS-based Unified Communications
- Push-to-X Applications
- Next Generation Entertainment Services
- Next Generation Video on Demand (VOD)
- Community of Interest Communications
- Augmented Reality: Public Safety and Consumer Applications
- Next Generation Customer Relationship Management (CRM)
- Next Generation Dispatch, Tele-workers and Remote Workforce
- Identity Protection in an IMS Environment
- Universal Billing: Communications, Content, Commerce, and Applications
- Next Generation Social Networking
- Beyond "Mobile" Commerce: Anytime, Anywhere, Any Device
- Beyond Application Integration: Services Blending
- Advertising Everything: IMS drives Advertising Opportunities
- IMS/LTE Application Revenue Forecast for 2011 - 2016
- Summary and Recommendations
- What is driving the Need to make these Investments?
- New Applications, Features, and Development Approaches
- New Business Models with IMS and LTE
- Appendix
- SDP and IMS
- What is a Service Delivery Platform?
- SDP Architecture
- What is IMS?
- IMS Architecture
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