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市場調查報告書

美國虛擬行動服務經營者(MVNO)

US MOBILE VIRTUAL NETWORK OPERATORS 2010: The Definitive Guide and Critical Analysis of the US MVNO Market

出版商 Mind Commerce Publishing LLC
出版日期 2010年01月 商品編碼 108318
內容資訊 英文 197 pages
價格
US $ 995 PDF by E-mail (Single User License)
US $ 1495 PDF by E-mail (1-5 User License)
US $ 1995 PDF by E-mail (Corporate Use License)


美國虛擬行動服務經營者(MVNO) 是由出版商Mind Commerce Publishing LLC在2010年01月所出版的。 這份英文市場調查報告書包含197 pages 價格從美金995起跳。

目錄

Abstract

Overview:

US MVNO Virtual Network Operators 2010 report is simply the only publication that provides competitive analysis, market evaluation and current market data for the US MVNO marketplace.

This report provides an in-depth critical analysis of the US MVNO landscape today. The report is aimed at investors, consultants, integrators and analysts in the mobile space, suppliers of MVNO equipment and software, and network operators and other service providers. The Competitive Analysis report focuses on a telecom sector that has experienced a billion-dollar wave of new investment over the last decade, and also reports on the recent consolidation and acquisitions involving companies such as Helio, Virgin Mobile and Sprint.

The report covers not only the new MVNO entrants but also critically reviews the existing resellers and MVNOs, providing a deep-dive into the existing and potential players in the market, including key ownership, management team and principals, partners, funding, network operators and underlying technology, MVNE (Mobile Virtual Network Enabler), pricing, target markets, and their strategies for branding, marketing and distribution. The report also examines the future prospects for each MVNO and rates its chances of business success.

Report Coverage

The report provides in depth coverage and analysis of MVNO' s in the US marketplace, evaluating quantitative data and providing a qualitative assessment. A grading system is used to compare each MVNO and rate their performance. Factors addressed include the following:

  • General Overview
  • Key Ownership
  • Management Team and Principals
  • Funding Overview
  • Underlying Network Provider
  • Network Technology
  • MVNE and Service Providers
  • Hardware (if any)
  • MVNO Type
  • Prepaid
  • Ethnic
  • Convergent
  • Youth
  • Family
  • Charity
  • MVNWB
  • Official Launch Date
  • Prepaid or Postpaid Offering
  • Pricing Overview and Analysis
  • Plan Overview and Analysis
  • Branding
  • MVNO Message
  • Marketing Overview
  • Distribution Partners
  • Target Market
  • MVNO Cannibalization
  • Content, Features and Special Services
  • Strategic Partners
  • Number of Customers
  • Professional Analysis
  • A Comment on the Future
  • Contact Details
  • STAR Awards (*-*****)

The Rating System is a combined measurement of different factors that represent the MVNO including management, distribution, marketing, branding, funding and general & strategic partners and overall chance of business success in the marketplace.

Target Audience:

Investors and Analysts in the mobile space Suppliers of MVNO equipment and software MVNE/MVNO service providers Consultants and systems integration companies Mobile Carriers

Table of Contents

  • Introduction. 4
  • A Wireless Intro. 4
  • The Technologies - a brief overview. 5
  • The Future. 5
  • US Wireless Market Place. 6
  • The Market Today. 6
  • The Players. 7
  • The Consumer 7
  • Mobile Virtual Network Operators. 8
  • The Concept 8
  • The Types. 9
  • The Definition. 9
  • US Mobile Virtual Network Operator Guide and Critical Analysis - 2010. 11
  • Introduction to the MVNO Guide and Critical Analysis. 11
  • General Overview. 11
  • Key Ownership. 11
  • Management Team and Principals. 11
  • Funding Overview. 11
  • Underlying Network Provider 11
  • Network Technology. 11
  • MVNE and Service Providers. 11
  • Hardware (if any) 12
  • MVNO Type. 12
  • Official Launch Date. 13
  • Prepaid or Postpaid Offering. 13
  • Pricing Overview and Analysis. 13
  • Plan Overview and Analysis. 14
  • Handset Overview and Analysis. 14
  • Branding. 14
  • MVNO Message. 15
  • Marketing Overview. 15
  • Distribution Partners. 15
  • Target Market 15
  • MVNO Cannibalization. 16
  • Content, Features and Special Services. 16
  • Strategic Partners. 16
  • Number of Customers. 16
  • Professional Analysis. 17
  • A Comment on the Future. 17
  • Contact Details. 17
  • STAR Awards (*-*****) 17
  • Airlink Mobile. 18
  • Airvoice Wireless. 23
  • Apple Mobile. 28
  • Beyond Wireless. 30
  • Boost Mobile. 36
  • Bratz Mobile. 43
  • Cbeyond. 47
  • Circle K. 52
  • Consumer Cellular 55
  • Cricket 59
  • Firefly Mobile. 65
  • Flying J (Go Smart) 70
  • GlobalTalk PCS. 74
  • GTC Wireless. 77
  • JitterBug. 82
  • kajeet 86
  • Liberty Wireless. 90
  • Locus Telecommunications. 95
  • MetroPCS. 101
  • Microsoft Media Mobile - Zune. 106
  • National Geographic. 107
  • Movida. 111
  • Nexus Mobile. 116
  • nTelos. 120
  • NTT Docomo. 125
  • Omni Prepaid. 126
  • Page Plus Cellular 130
  • PlatinumTel 134
  • Primus Wireless. 138
  • Qwest Wireless. 143
  • Revol Wireless. 147
  • Speak Out Wireless. 151
  • Sprint Nextel Cable JV. 154
  • STi Mobile. 158
  • Total Call Mobile. 162
  • TracFone. 166
  • TuYo Mobile. 172
  • Virgin Mobile USA. 176
  • Wal-Mart 183
  • Working Assets Wireless (Credo) 184
  • Xtreme Mobile. 188
  • Category Overview. 192
  • MVNO Guide - by Type. 192
  • Resource Overview. 193
  • Select list of service providers and partners included in this study. 193
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