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市場調查報告書
美國商業設施及住宅取向的清潔服務產業（第8版）
THE U.S. COMMERCIAL & RESIDENTIAL CLEANING SERVICES INDUSTRY (8th Edition)
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美國商業設施及住宅取向的清潔服務產業（第8版） 是由出版商MarketData Enterprises, Inc.在2009年12月所出版的。
這份英文市場調查報告書包含226 Pages, 121 Tables 價格從美金1995起跳。
Abstract
This Marketdata study examines the huge $83 billion commercial contract
cleaning and maintenance services market. The business, which encompasses
janitorial services, pest control, window cleaning, carpet/floor cleaning,
parking lot maintenance, security, HVAC/facilities management and more, is
very competitive, comprised of 734,000+ mainly small operators, including
40,000 franchised outlets. Competitors run the gamut from mom & pop cleaners,
to giants such as ABM Industries with $2.4 billion in revenues and
ServiceMaster with $877 in commercial maintenance sales. This study traces
industry size, growth, segments, structure, end-user demand, and operating
ratios - Receipts for 1987-2007 actual, 2008-2009 estimates, and 2013
forecasts.
Steady sales gains of 5-7% per year, and 10% in 2007 came to a halt in
2008-2009 with the recession, rising office building vacancy rates, and
cutbacks in the frequency of cleaning by clients. Some customers even shifted
to in-house cleaning. Low-ball prices, discounts and rebates have become the
norm, hurting profits. Green cleaning and certification has become more
important.
This is a complete analysis of: competitor market share, emerging trends,
industry franchising, office building vacancy rates, impact of this recession,
cleaning worker pay/turnover, outsourcing, more. Includes highlights of
latest surveys by trade journals, as well as comments and outlooks by top
competitors, trade groups and industry consultants. Separate in-depth chapters
analyze the Carpet Cleaning and Residential/Maid Services segments. National,
state and city ratios from Census Bureau surveys. Includes 13 in-depth
profiles and rankings of all the top franchise and non-franchise competitors
(ABM Industries, ServiceMaster, Jani-King, Jan-Pro, Clean Net, Coverall, OPEN,
Swisher, Tower Cleaning, Vanguard, Unicco, ServPro).
Table of Contents
Introduction - Study Scope, Sources Used, Methodology 1-6
Industry Nature & Definition: Description of the industry' s major segments,
services provided, NAICS codes
Executive Overview of Major Findings 7-28
Highlights & key findings of all report chapters: industry nature, analysis of
major trends/issues affecting the industry (in-house cleaning, outsourcing,
commercial office vacancy rates, commer. construction, franchising, green
cleaning), outlooks by managements at Coverall, ABM, Vanguard, Jan-Pro,
consultants, industry size/growth -1992-2013 Forecast, 2008-2009 performance,
franchising' s importance, sales of top competitors (franchises &
non-franchise firms). Analysis of educational, healthcare, other key end-user
segments, industry structure, 2002 vs. 2007 Census key operating ratios (no.
of services in U.S., avg. sales, by: janitorial, pest control carpet cleaning,
other building maintenance services), client mix.
The Outlook For Office Space and Commercial Construction 29-43
- Status report of commercial & office construction activity and indicators:
value of non-residential construction, 2007-2009 commercial office vacancy
rates in major metro areas & nationwide, discussion of absorption rates
- Amount of existing commercial floor space by U.S. and by region (1986-2003
- latest data avail ifs 2003), share of space by type activity (retail,
education, healthcare)
- Commercial vacancy rates, by top cities, urban vs. suburban markets
- Discussion of absorption rates, "shadow space".
Tables:
- National office vacancy rates by: downtown, suburban, metropolitan
(2006-2007)
- Top office space markets, by million sq. ft.
- Value of new construction of non-residential buildings, by type: 2007,
2008, to 7/2009
- Value of new construction of non-residential buildings: 1993-3Q 2009
- Markets (cities) with highest & lowest vacancy rates: 2010 outlook
- Distribution of floor space, by main building activity: 1992-2003 (gov' t
suvey)
- No. of buildings and % of total floor space by type activity (education,
health care, lodging, retail, offices, warehouses, etc.), by region (1986,
1989, 1992, 1995, 1999, 2003)
- Distribution of commercial floor space, no. of buildings, by Census region.
Industry Size, Growth, Market Segments 44-57
- Discussion/analysis of 2-tiered mkt. structure (large contractors vs.
small independents, and franchise organizations vs. non-franchise cleaners),
estd. share by top 9 firms
- Discussion of factors affecting demand, the recession, performance during
1090-91 recession
- Industry size estimates; rationale for estimates by varying sources,
historical values - Marketdata' s 1992-2013 estimates/forecasts, factors
affecting recent growth
- Discussion of market size, based on commercial floor space vs. Census
survey receipts
- 2007 & 2008 actual and estimated industry growth/receipts, growth of
leading companies
- 2009 Forecast: based on 1st half sales of leading companies, results of
interviews
- 2010 & 2013 forecasts & outlook: Marketdata projections, key factors
affecting growth
- Discussion of why the industry is recession-resistant, historical
performance
- Tables:
- Total industry potential, $ value and % change (1992-2013 F)
- Share of total receipts by exterminating/pest control, janitorial, carpet
cleaning, "all other" building cleaning & maintenance services (1983-1998)
Census Bureau data
- Total industry receipts, by major segments, annual % change (1998-2007;
Census Bureau): total Industry, pest control, janitorial, carpet cleaning,
other services to buildings
- Annual percent change in receipts: 1999-2007
- Historical share of industry sales by pest control vs. janitorial/all
other services: 1985-2007
Status Report of The Carpet Cleaning Industry 58-74
- Nature of the business, evolution of the industry, how carpet cleaning
services operate, services performed, franchises vs. independents
- Major mkt. trends/developments of past several years: discussion
- Discussion of impact of alternative floor coverings, impact on carpet
sales/usage
- 2009 carpet cleaning truckmount survey results (ICS Cleaning Specialist
magazine)
- Historical size of the industry: Marketdata estimates of true size of the
segment (1988-2013 F)
- Discussion of how market potential derived, avg. annual sales per service,
2007 forecast and outlook for the sector, effect of recessions/gas
prices/housing starts, other indicators.
- Estimates of commercial/residential/disaster recovery segments, $ values
(2004, 2008)
- Industry outlooks by: IICRC, ASCR, ICS Cleaning Editor, SEARS Carpet
Cleaning, consultants.
- Franchising: analysis of no. of outlets, start-up costs, the top 6 carpet
cleaning franchisers, estd. systemwide revenues (1999, 2002, 2005, 2008),
franchises by no. of units,
- Carpet cleaner contractor operating ratios: highlights of 2009 Contract
Cleaner CMM Magazine survey (revenues, avg. fees, methods, etc.), 1992-2007
Census... no. of estabs., receipts, avg. receipts per estab., sources of
receipts, multi-unit firms, legal form of firm, top 50 mkt. share, source of
receipts.
The Residential Maid Services Market 75-85
- Summary: nature & estd. 2008 size of the market, estd. $ sales per
franchise vs. commercial cleaning services, list of top franchise companies in
the business, franchises vs. independent maids, reasons for demand and effects
of the recession.
- End-user household demographics: findings of Mediamark Research survey:
major target age groups and usage of professional cleaning services
- How maid services operate, fees charged, bonding, pay methods, immigrants,
etc.
- Market size estimates, by trade group, competitors, Marketdata
- List of residential cleaning services franchises: (The Maids Intl., Maid
Brigade; Merry Maids, Molly Maid, Cottage Care, Swisher Maids, Mini Maid,
Home Cleaning Centers of America) - addresses.
Tables:
- Projected no. of U.S. households using a maid or housekeep, by age group:
2000 & 2006 F
- Residential cleaning franchises: no. of units 2003-2006
- Residential cleaning franchises: start-up costs, franchise fee, royalty
rates: 2004-2006
- Number of maid services franchises: 2003, 2006, 2008
- Franchise fees, total start-up costs, royalty rates, by company: 2006-2008
Commercial Cleaning Contractor Operating Ratios (CMM Surveys) 86-93
Discussion of data collected via Cleaning & Maintenance Management magazine' s
2009 "Benchmarking Survey", survey highlights and major findings
Tables & analysis covers following topics:
- Profile of janitorial services (yrs. in business, avg. gross sales, no. of
employees, etc.)
- 2008 sales volume mix, % of respondents
- Customer mix: % of contractors servicing offices, industrial accts.,
hospitals, etc. 1998-2009
- Surfaces cleaned/areas that contractors clean by type: 1998-2009
- Most frequent customer complaints (restrooms, dusting, etc. - by area):
1996-2009
- Worker productivity measures: square footage cleaned per hr., avg. labor
costs: 1998-2009
- Cleaning worker wages, by region: starting worker wages & average wages
(1998-2007)
- Owner' s yearly compensation (janitorial, specialty cleaning, maid
service): 2005-2006
Industry Structure & Operating Ratios of the Industry 94-163
Total Industry Analysis - Discussion/Text p. 94-111
- Explanation of how to interpret Census data, how the data is
arranged/classified by NAICS codes, and major market segments, 2002 Census
- 2000-2007 Service Annual Survey: Industry receipts and % changes
- Non-employer receipts of 734,000 sole proprietorships without payrolls,
IRS data
- Summary & analysis: no. of cleaning establishments in U.S. and for leading
states; no. of firms; industry size; avg. receipts per office by top states;
mkt. share top 50 firms ratios; summary findings of 2002 Census & comparison
to 1997 data... re: legal form of organization, firms & estabs. by sales size
(in receipts & employment); single/multi-unit operations.
- Summary statistics: 1997 vs. 2002 vs. 2007 - no. of estabs; total industry
vs. disinfecting/pest control, other services; annual receipts; payroll costs;
no. of workers; payroll per employee; receipts per employee, receipts per
establishment.
- Geographic analysis - share of national receipts, avg. receipts per
estab., by state, top states' ranking: 1992-2002
- Industry Financial health: composite income statement & balance sheet
ratios, profitability trends, by size of cleaning contractor (janitorial
services, pest control, other services: 2005-2009
Statistical Tables: p. 112-163 (Note: 2007 Census data not yet avail. For select ratios)
Total Industry- All Types of Commercial Cleaning Contractors Aggregated
- Total cleaning industry firms, by legal form of organization
-corporations, sole proprietorships, partnerships: 1997 & 2002, (no. of firms,
receipts, payroll as % receipts no. of employees).
- Single vs. multi-unit operations, by size (statistics as above) 1997 &
2002.
- Concentration Ratios: ratios for top 4, 8, 20, 50 largest firms 1997 & 2002
- Total Commercial Cleaning Firms, by receipts size (under $100,000 to $100
+ mill.); (no. of firms, estabs., receipts, payroll, avg. receipts per firm)
1997 & 2002
- Receipts & avg. receipts per establishment, by state - 1997.
- Receipts & avg. receipts per establishment, by state - 2002
- All cleaning contractors' receipts and no. of estabs., by major city: 1997
Janitorial-Building Cleaning & Maint. Services
- Janitorial service firms, by legal form of organization - corporate, sole
proprietorships, partnerships: 1997 & 2002, (no. of firms, receipts, payroll
as % receipts, no. of employees)
- Single vs. multi-unit operations, by size (statistics as above) 1997 &
2002.
- Concentration Ratios : ratios by top 4, 8, 20, 50 largest firms 1997 & 2002
- Janitorial service firms, by receipts size (under $100,000 to $100+ mill.)
(no. of firms, estabs., receipts, payroll, avg. receipts per firm), 1997 &
2002.
- Receipts & avg. receipts per establishment, by state - 1997
- Receipts & avg. receipts per establishment, by state - 2002
- Janitorial service contractors' receipts and no. of establishments, by
major city: 1997
Exterminating & Pest Control Services
- Exterminating & pest control firms, by legal form of organization -
corporate, sole proprietor-ships, partnerships: 1997 & 2002, (no. of firms,
receipts, payroll as % receipts, no. of employees)
- Single vs. multi-unit operations, by size (statistics as above) 1997 &
2002.
- Concentration Ratios : ratios by top 4, 8, 20, 50 largest firms 1997 & 2002
- Disinfecting & pest control firms, by receipts size (under $100,000 to
$100+ mill.) (no. of firms, estabs., receipts, payroll, avg. receipts per
firm), 1997 & 2002.
- Receipts & avg. receipts per establishment, by state - 1997
- Receipts & avg. receipts per establishment, by state - 2002
- Composite balance sheet & income statement: 2002-2006 disinfecting & pest
control services.
Miscellaneous Building Maintenance Services
- (all tables , as above) - 2002 & 1997
Competitor Profiles: Major Cleaning Franchise Organizations 164-216
- Summary - how many exist? - Entrepreneur magazine' s 2009 Franchise 500
ranking, Discussion: how cleaning franchises work and differ, services
typically provided by parent, master franchises,
- Analysis of avg. initial franchise fees/royalty rates/start-up costs in
2006 vs. 2008
- The industry' s leading franchisers: parent co. vs. systemwide revenues,
2000, 2003, 2006, 2008, avg. estimated annual receipts, difficulties
estimating revenues due to full-time vs. part-time workers; franchise
investment pkgs. sold.
Tables:
- The major commercial cleaning franchises: 7 companies' sales: 200-2008
- Other large non-franchise companies (ABM, Unicco), sales for 2005-2009
- Top janitorial franchises (no. of units 2006-2008, franchise. fee, royalty
%, start-up $)
- Top residential franchises (no. of units 2006-2008, franchise fee, royalty
%, start-up $)
- Top pest control franchises (no. of units 2006-2008, franchise fee,
royalty %, start-up $)
Profiles of The Leading Commercial Cleaning Franchises & Non-Franchise Firms
(For each company below: discussion & analysis of services offered, divisions,
franchise packages offered/cost, markets served; strategies, UFOC financials;
2008-2009 sales, history & recent developments; acquisitions, number of
franchises; marketing strategies)
- ABM Industries (incl. OneSource predecessor co. profile)
- Bonus Building Care
- Clean net USA
- Coverall North America
- Jan-Pro
- Jani-King Intl.
- O.P.E.N. America
- Servpro
- ServiceMaster (incl. ServiceMaster Clean, Merry Maids)
- Swisher Intl.
- Tower Cleaning Systems
- UNICCO Service Co.
- Vanguard Cleaning Systems
Reference Directory of Industry Information Sources 217-226
- Addresses, phones, contacts at major industry trade associations, trade
journals, consulting firms: commercial cleaning and carpet cleaning segments.
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