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The Prospects for LTE Broadcast

出版商 Maravedis, Inc. 商品編碼 325548
出版日期 內容資訊 英文 61 Pages
商品交期: 最快1-2個工作天內
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LTE廣播的展望 The Prospects for LTE Broadcast
出版日期: 2015年03月06日 內容資訊: 英文 61 Pages



第1章 簡介

  • LTE廣播的作為主要推動因素的視訊
  • 再一個行動電視技術?
  • 報告概要

第2章 所謂LTE廣播

  • 在3GPP的標準化
  • LTE廣播的結構
    • 單一頻率網路 (SFN:Single Frequency Network)
    • 新的硬體設備必要條件
    • 使用端到端的eMBMS解決方案的附加技術
  • 回程傳輸的影響
  • 終端用戶設備

第3章 LTE廣播的用途

  • Venue casting
  • 主要活動的實況錄音覆蓋範圍
  • 實況錄音TV編程
  • 新聞、運動、天氣的通知
  • 數位廣播、音樂
  • 受歡迎內容的快取、離峰媒體傳送服務
  • 群組資訊配送
  • 軟體更新
  • 機器的廣播通信

第4章 LTE廣播的生態系統的發展

  • 網路解決方案
    • Alcatel-Lucent
    • Ericsson
    • Huawei
    • Nokia
    • Samsung
  • 晶片組、中介軟體、設備
    • Expway
    • Qualcomm
    • Sequans Communications

第5章 試用、開發

  • 北美
    • 美國
  • 歐洲
    • 法國
    • 德國
    • 荷蘭
    • 波蘭
    • 葡萄牙
    • 英國
  • 中東
    • UAE
  • 亞太地區
    • 澳洲
    • 中國
    • 印度
    • 菲律賓
    • 新加坡
    • 韓國
      • SK Telecom

第6章 經營模式

  • 簡介
  • 節約
  • Venue casting (直播付費內容)
  • 競爭
  • 調查結果
  • 合作

第7章 替代未來的電視?

  • 雲端LTE廣播:替代傳統的廣播嗎?
  • 物流上的課題
  • 在傳統廣播現況的落實

第8章 總論

  • 終端的可利用性的重要性
  • 行動視訊內容的收益化
  • LTE廣播:代替傳統的TV嗎?
  • 彈性這個優勢

PolicyTracker LTE Broadcast調查調查結果 (完整版)




LTE Broadcast means that mobile networks are no longer a purely one-to-one medium: they have the capacity to send content to many users simultaneously. Our new report considers how this will change the industry and the possible effects on traditional terrestrial broadcasting

Despite the failure of previous mobile broadcast technologies, LTE Broadcast is getting a warm reception in industry circles. This report considers whether that optimism is justified.

Services for sports venues are likely to be the first applications, but what others will follow? Can they generate new revenue streams? Do the business models stack up?

Taking a wider perspective, can LTE Broadcast help contain the explosion in video traffic threatening to overwhelm mobile networks? And what are the implications for traditional terrestrial broadcasting?

Our Prospects for LTE Broadcast report covers 54 companies using research, interviews with experts and a survey of industry professionals to answer these questions.

Key benefits

This 61 page independent analysis is written by Catherine Viola, Dr Jonathan Watson and Martin Sims. It will enable you to:

  • Understand the technology behind LTE Broadcast
  • Assess the possible applications
  • Compare the plans of the major manufacturers and operators
  • Assess the viability of the various business cases
  • Identify the drivers for the takeoff of LTE broadcast
  • Get an understanding of the developing LTE Broadcast ecosystem
  • Decide whether LTE Broadcast could replace traditional TV broadcasting
  • Gauge the wider social impact of LTE Broadcast
  • Appreciate the likely timelines


Figure 7. Major operators trialling LTE Broadcast

                        Source: Global Mobile Suppliers Association (GSA).

Table of Contents

Executive summary

Chapter 1: Introduction

  • Video is a key driver for LTE Broadcast
  • Just another mobile TV technology?
  • Report overview

Chapter 2: What is LTE Broadcast?

  • Standardisation within 3GPP
  • How LTE Broadcast works
    • Single frequency network
    • New hardware requirements
    • Additional technologies used in end-to-end eMBMS solutions
  • Backhaul implications
  • End-user devices

Chapter 3: LTE Broadcast applications

  • Venue casting
  • Live coverage of major events
  • Live TV programming
  • News, sports and weather bulletins
  • Digital radio broadcasting and music
  • Cached popular content and off-peak media-delivery services
  • Group information distribution
  • Software updates
  • Machine broadcast communications

Chapter 4: LTE broadcast ecosystem development

  • Network solutions
    • Alcatel-Lucent
    • Ericsson
    • Huawei
    • Nokia
    • Samsung
  • Chipsets, middleware and devices
    • Expway
    • Qualcomm
    • Sequans Communications

Chapter 5: Trials and deployments

  • North America
    • USA
  • Europe
    • France
    • Germany
    • Netherlands
    • Poland
    • Portugal
    • UK
  • Middle East
    • UAE
  • Asia-Pacific
    • Australia
    • China
    • India
    • Philippines
    • Singapore
    • South Korea
    • SK Telecom

Chapter 6: Business models

  • Introduction
  • Savings (offloading)
  • Venue casting (live premium content)
  • Competition
  • Survey results
  • Co-operation

Chapter 7: A future alternative to TV?

  • Could LTE Broadcast replace traditional broadcasting?
  • Logistical challenges
  • Traditional broadcasting is here to stay - for now
    • Broadcasting wins the lower UHF battle

Chapter 8: Conclusion

  • The importance of handset availability
  • Monetising mobile video content
  • Can LTE Broadcast replace traditional TV?
  • The strength of flexibility

Complete results from the PolicyTracker LTE Broadcast survey


Tables, charts and illustrations

  • Figure 1. Ericsson's mobile data traffic forecast
  • Figure 2. Cisco's mobile data traffic forecast
  • Figure 3. Development of 3GPP standards for eMBMS
  • Figure 4. Samsung's implementation of eMBMS
  • Figure 5. Examples of potential LTE Broadcast applications
  • Figure 6. Overview of Samsung's eMBMS solution
  • Figure 7. Major operators trialling LTE Broadcast
  • Figure 8. Operator LTE Broadcast deployment plans
  • Figure 9. Survey question: will LTE Broadcast generate significant savings for mobile operators?
  • Figure 10. Publicity material for KangarooTV (Right)
  • Figure 11. Summary of possible business models
  • Figure 12. Survey question: Can LTE Broadcast succeed where earlier mobile TV technologies have failed?
  • Figure 13. Survey question: Will deploying LTE Broadcast bring significant business benefits for mobile operators?
  • Figure 14. Survey question: Where will LTE Broadcast have a significant impact?
  • Figure 15. Survey question: Could LTE Broadcast be a substitute for traditional TV broadcasting?
  • Figure 16. Global smartphone vendor market share 2014
  • Figure 17. Market share by operating system
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