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市場調查報告書

顯示器:數10億美元規模的新市場機會

The Multi-Billion-Dollar Emerging Display Opportunities

出版商 Lux Research 商品編碼 345627
出版日期 內容資訊 英文 20 Pages
商品交期: 最快1-2個工作天內
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顯示器:數10億美元規模的新市場機會 The Multi-Billion-Dollar Emerging Display Opportunities
出版日期: 2015年11月16日 內容資訊: 英文 20 Pages
簡介

新的顯示器技術 (OLED、反射式顯示器、量子點顯示器) 的市場預計在預測期間內以24%的年複合成長率發展,2020年成長到210億美元的規模。尤其是OLED由於行動裝置的引進等預計成為規模最大的市場,同期間以19%的年複合成長率發展,2020年達150億美元的規模。

本報告提供與LCD競爭之新顯示器技術的市場相關調查、OLED、QD LCD、反射式顯示器的各種優點和缺點、市場規模的變化與預測、影響市場成長因素分析等彙整資料。

摘要整理

市場環境

  • 行動裝置為視覺性能
  • 尺寸規格上OLED佔優勢
  • TV上量子點LCD佔優勢

分析

  • 市場規模最大的OLED
  • QD LCD有高年複合成長率
  • 反射式顯示器:為維持市場規模需要新的引進目的地

展望

圖表

  • OLED、QD LCD、反射式顯示器:LCD的主要競爭產品
  • OLED:有比LCD出色的視覺性能但使用年限差
  • RGB、WRGB OLED畫素架構
  • QD:在色域、尺寸突出但其他的標準劣於OLED
  • 傳統LCD的背光、量子點玻璃管封入LCD、量子點薄膜LCD
  • 反射式顯示器比較
  • LTPS:效能出色但彈性差
  • 阻隔薄膜技術的大缺點
  • OLED佔最大的市場佔有率,QD有最大的年複合成長率
  • AMOLED:由於智慧型手機的普及預測到2020年成長
  • AMOLED:Apple導入全部設備時的成長規模
  • QD顯示器:由於引進TV而成長到2020年
  • QD顯示器的展望
  • 反射式顯示器的展望
  • EPD的展望
  • 反射式顯示器的展望
  • 彈性OLED的展望
  • 可折疊OLED的展望
目錄

From TVs to smartphones, displays have become a ubiquitous part of everyday life. While liquid crystal displays (LCDs) dominate the landscape today, their limited visual performance and form factor enable emerging display technologies to grab market share in both traditional devices and emerging applications. In this report, we evaluated the markets size for organic light-emitting diode (OLED), reflective displays, and quantum dot (QD) displays; these emerging displays will grow at a compound annual growth rate (CAGR) of 24% to $21 billion by 2020. OLEDs grow into the largest market, driven by their fit in mobile devices, and will total $15 billion in 2020, a CAGR of 19%. QD LCDs will have the highest CAGR at 60%, mainly from TVs, growing into a 5.3 billion market in 2020. Reflective displays will struggle, with a CAGR of 1%, as they will have to make up for the continued decline of the e-reader market, so they will only make up a $580 million market in 2020. We also expect flexible OLEDs to grow to $2.2 billion, a CAGR of 50%, making their way from rigid devices into foldable devices as early as 2018.

Table of Contents

EXECUTIVE SUMMARY

LANDSCAPE

  • OLEDs stand out in mobile devices due to visual performance and form factor, while QD-enabled LCDs shine in TVs.

ANALYSIS

  • OLEDs will grow to a $15 billion market by 2020, QD LCDs have the highest CAGR at 60%, while reflective displays have to rely on new applications to stay close to flat at $600 million.

OUTLOOK

TABLE OF FIGURES

  • Figure 1: Table OLEDs, QD LCDs, and Reflective Displays Are the Major LCD Competitors
  • Figure 2: Table OLEDs Offer Better Visual Performance than LCDs, but Lag in Lifetime
  • Figure 3: Graphic RGB and WRGB OLED Pixel Architectures
  • Figure 4: Table QDs Stand Out for Color Gamut and Size, but Fall Short of OLEDs on Other Metrics
  • Figure 5: Graphic Backlight in a Traditional LCD, LCD with QDs in Glass Tubes, and LCD with QDs in Films
  • Figure 6: Table Comparison among Reflective Displays
  • Figure 7: Table LTPS Stands Out in Performance but Lags in Flexibility
  • Figure 8: Table Barrier Film Technologies Have Major Drawbacks
  • Figure 9: Graphic OLEDs Capture the Greatest Market Share, while QDs Have the Highest CAGR
  • Figure 10: Graphic AMOLEDs Will Grow to $15 Billion in 2020 Due to Continued Smartphone Penetration
  • Figure 11: Graphic AMOLED Could Grow to $26 Billion, but Only if Apple Adopts in All Its Devices
  • Figure 12: Graphic QD Displays Grow into a $5 Billion 2020 Market Due to Rapid Uptake in TVs
  • Figure 13: Graphic QD Displays Could Grow to $11 Billion in the High-case Scenario
  • Figure 14: Graphic Reflective Displays Only Grow to $620 Million by 2020
  • Figure 15: Graphic EPDs Will Continue Their Decline, but with a Market of $446 Million, Will Still Lead
  • Figure 16: Graphic Reflective Displays Could Grow to $1.2 Billion in the High Case
  • Figure 17: Graphic Flexible OLEDs Will Grow to $2.2 Billion by 2020
  • Figure 18: Graphic Foldable OLEDs Can Hit the Market in 2018
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