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市場調查報告書
美國牆壁材料市場的前景:∼ 2011 年
The 2006/2007 Market Outlook For WALL COVERINGS (Long-Term Wall Coverings Forecasts Through 2009 and 2011)
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美國牆壁材料市場的前景:∼ 2011 年 是由出版商Leading Edge Reports在2006年02月所出版的。
這份英文市場調查報告書包含230 PAGES 價格從美金3495起跳。
專門提供商業、政治、出版、產業分析及未來預測的美國市調公司 Leading Edge Reports (總公司:紐約州),針對美國的牆壁材料市場進行調查分析,並出版報告書 "The 2006/2007 Market Outlook For WALL COVERINGS (Long-Term Wall Coverings Forecasts Through 2009 and 2011)" 。
本報告書內容包括:壁紙及瓷磚、室内塗漆等各種牆壁材料之分類與說明、牆壁材料市場之促進成長因素調查與各種牆壁材料的價格趨勢、通路趨勢、廣告趨勢、國際貿易及產業結構等分析結果,以及主要企業的資料等。內容綱要摘記如下:
第1章 實施概要
第2章 美國的牆壁材料市場
- 簡介
- 壁紙
- 瓷磚
- 室內塗漆
- 牆壁板材
- 無框鏡
- 其他
第3章 影響需求因素
- 簡介
- 經濟
- 流行趨勢
- 人口趨勢
- 建設趨勢
- 氣候
- 住宅建設的特徵
- 改建趨勢
- 電視重新裝璜節目的影響
第4章 價格趨勢
- 簡介
- 壁紙
- 瓷磚
- 室內・室外塗漆
- 塗裝板材
- 加工玻璃鏡面
第5章 通路趨勢
- 簡介
- 塗漆、玻璃、壁紙店
- 其他建設用材料商
- 居家生活百貨賣場
- 折扣店
- 硬體設備專門店
- 生活雜貨店・一般商店
第6章 廣告趨勢
- 壁紙產業
- 塗漆產業
- 牆壁材料銷售業者
- 新聞訂閱率降低
- 網路成為創造需求的行銷工具
第7章 國際貿易
- 壁紙與類似的牆壁材料
- 瓷磚
- 塗漆・保護材料
- 夾板、美耐板、其他類似的夾板
- 無框玻璃鏡
第8章 產業結構
- 美國的壁紙產業
- 美國的瓷磚產業
- 美國的塗漆・保護材料產業
- 美國的鏡子產業
- 工場負責人專用的業務手冊
- 用語說明
第9章 企業資料
第10章 美國主要牆壁材料生產業者及零售業者
圖表
Abstract
Wall Covering Products Included In The Report:
- Wallpaper
- Wallpaper Borders
- Ceramic Tile
- Interior Paint
- Wall Paneling
- Unframed Mirrors
- Demand for wall coverings has been strong and steady in recent years,
buoyed by a strong housing market and the growing popularity of do-it-yourself
home improvement projects. At the manufacturers' level, wall covering sales
were just shy of $8.0 billion in 2005.and we expect the market to break the
$9.0 billion mark in just a few short years. Don't miss our comprehensive
analysis of overall market dynamics, including our short- and long-term
forecasts.
- Performance within the industry varies considerably, and fashion trends
can turn on a dime. Faux finishing, the darling of the decorating world in
recent years, has been a boon to manufacturers of paint products. But that
trend is beginning to lose steam, while wallpaper is showing signs of a
resurgence. See our in-depth coverage of each major segment of the wall
coverings industry, including ceramic tile, wall paneling, mirrors, and even
alternative wall covering products.
- In addition to detailed market data and forecasts, the report examines
demand drivers, advertising trends, retail distribution patterns, foreign
trade activity, pricing, and structural and economic trends in each segment of
the industry. We also provide you with up-to-date profiles of more than two
dozen leading manufacturers and retailers of wall coverings.
- If you need accurate and concise forecasts, competitor intelligence, and
market trend data-or just plain, straightforward talk about the industry's
future-order a copy today and give your company the Leading Edge in tomorrow's
market.
Table of Contents
INTRODUCTION
- Discussion Parameters
- Sources and Methodology
CHAPTER I: EXECUTIVE SUMMARY
CHAPTER II: THE U.S. MARKET FOR WALL COVERINGS
- Overview
- Wallpaper
- Ceramic Tile
- Interior Paint
- Wall Paneling
- Unframed Mirrors
- Alternative Wall Coverings
CHAPTER III: FACTORS AFFECTING DEMAND
- Overview
- The Economy
- Fashion Trends
- Population Trends
- Construction Activity
- The Weather
- Housing Characteristics
- Remodeling Activity
- Home Improvement Television Shows
CHAPTER IV: PRICING TRENDS
- Overview
- Wallpaper/Coverings
- Ceramic Tile
- Interior and Exterior Paints
- Prefinished Panels
- Mirrors Made of Purchased Glass
CHAPTER V: DISTRIBUTION TRENDS
- Overview
- Paint, Glass, and Wallpaper Stores
- Sales
- Number of Stores, Employees, and Annual Payroll
- Other Building Material Dealers
- Home Centers
- Sales
- Number of Stores, Employees, and Annual Payroll
- Discount Stores
- Hardware Stores
- Sales
- Number of Stores, Employees, and Annual Payroll
- Variety and Miscellaneous General Merchandise Stores
- Sales
- Number of Stores, Employees, and Annual Payroll
CHAPTER VI: ADVERTISING TRENDS
- Wallpaper Industry
- Total Media Expenditures.
- Wallcoverings Association Tries to Revive Wallpaper
- Leading Advertisers
- Media Spending, by Medium
- Paint Industry
- Total Media Expenditures
- Leading Advertisers
- Media Spending, by Medium
- Wall Coverings Retailers
- Total Media Expenditures
- Leading Advertisers
- Media Spending, by Medium
- Newspaper Readership is Down
- The Internet Becomes a Major Marketing Tool
CHAPTER VII: FOREIGN TRADE
- Wallpaper and Similar Wall Coverings
- U.S. Balance of Trade
- U.S. Apparent Consumption
- U.S. Exports
- U.S. Imports
- Ceramic Tile
- U.S. Balance of Trade
- U.S. Apparent Consumption
- U.S. Exports
- U.S. Imports
- Paints and Coatings
- U.S. Balance of Trade
- U.S. Exports
- U.S. Imports
- Plywood, Veneered Panels, and Similar Laminated Wood
- U.S. Balance of Trade
- U.S. Exports
- U.S. Imports
- Unframed Glass Mirrors
- U.S. Balance of Trade
- U.S. Apparent Consumption
- U.S. Exports
- U.S. Imports
CHAPTER VIII: INDUSTRY STRUCTURE
- The U.S. Wallpaper Industry
- Operating Structure
- Employment and Establishments
- The U.S. Ceramic Tile Industry
- Operating Structure
- Employment
- New Capital Expenditures and Ending Inventories
- Establishments
- The U.S. Paints and Coatings Industry
- Operating Structure
- Employment
- New Capital Expenditures and Ending Inventories
- Establishments
- The U.S. Prefinished Panel Industry
- Operating Structure
- Employment and Establishments
- The U.S. Mirror Industry
- Operating Structure
- Employment and Establishments
- The Plant Manager's Workbook
- How to Use This Section
- Gathering Your Data
- Developing Your Ratios
- How Does Your Plant Stack Up?
- Explanation of Terms
CHAPTER IX: COMPANY PROFILES
- Introduction
- Ace Hardware Corporation
- American Marazzi Tile, Inc.
- Benjamin Moore & Co.
- Blue Mountain Wallcoverings Inc.
- Brewster Wallcovering Company
- Chesapeake Hardwood Products, Inc.
- Dal-Tile Corporation
- Decorative Panels International Inc.
- Eisenhart Wallcoverings Company
- F. Schumacher & Co.
- Georgia-Pacific Corporation
- Guardian Industries Corp
- The Home Depot, Inc.
- ICI Paints in North America
- Kelly-Moore Paint Company, Inc.
- Lenoir Mirror Company
- Lowe's Companies, Inc.
- Masco Corporation
- National Products, Inc.
- OMNOVA Solutions Inc.
- Seabrook Wallcoverings Inc
- The Sherwin-Williams Company
- Steelcase Inc. (The Designtex Group)
- True Value Company
- Virginia Mirror Co. Inc
- Wal-Mart Stores, Inc
CHAPTER X: DIRECTORY OF SELECTED U.S. WALL COVERINGS MANUFACTURERS AND
RETAILERS
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