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市場調查報告書

消費者MVNO(2011-2016年):智慧型電話及LTE的成長收益化之成功策略的策定

Consumer MVNOs Report 2011-2016: Designing Successful Strategies for Monetising Smartphone & LTE Growth

出版商 Visiongain
出版日期 2011年11月 商品編碼 226489
內容資訊 英文 189 Pages
價格
US $ 2642 PDF by E-mail (Single User License)
US $ 4663 PDF by E-mail (Departmental License)
US $ 7772 PDF by E-mail (Site License)
US $ 10882 PDF by E-mail (Global Site License)


消費者MVNO(2011-2016年):智慧型電話及LTE的成長收益化之成功策略的策定 是由出版商Visiongain在2011年11月所出版的。 這份英文市場調查報告書包含189 Pages 價格從美金2642起跳。

簡介

MVNO的全盛期已度過是錯誤的理解、那是因為很多創投企業準備不齊全加入市場所產生的失敗為因素之一。可實行的MVNO所設立的機會存在、問題是如何活用其機會。停滯的MVNO市場的再興所促進的媒介為、某些時機的因素之貢獻。其中智慧型電話的功能及能力之技術性發展、行動寬頻通訊速度的高速化相同、衍生出豐富的附加價值服務的市場。3G網路及來臨的4G網路的引進對行動消費者的行動有逐漸的變化、新興經濟的新供應商專用通訊市場逐漸開放中、這些新的市場及新技術推動MVNO商業模式。Visiongain推測、全球的MVNO市場在2016年達405億5,000萬美金的規模。

本報告書內容包括:全球的消費者MVNO市場的現況和展望的調查分析、多樣的形態之MVNO及商業模式的分類、概括、市場機會及課題的各種層面的分析彙整、全球及主要地區/各國的市場預測(∼2016年)之提示等、內容綱要摘記如下:

實施摘要

第1章 MVNO(虛擬移動體通訊電信業者)的介紹

  • 變化的通訊市場
  • 網路層和市場分類
    • 電信業者(MNO)
    • 服務供應商
    • 基礎建設架構供應商
  • MVNO的定義
  • 行動網路的價值鏈
  • MVNO的分類
    • 品牌主體
    • 服務供應商兼完全的MVNO
    • MVNE及MVNA
  • MVNO的轉換:語音到檔案
  • 報告書的調查目的及調查範圍
  • 報告書所提出的問題
  • 報告書的構成
  • 調查方法

第2章 MVNO的商業模式

  • 規範分析
  • MNO的協力
  • 初期MVNO市場的條件
  • MVNO商業模式的優點
  • 行動價值鏈的統合
  • MNVO的分類化
  • MVNO的行銷策略
  • MVNO的種類
  • 主要成功因素
  • 成本的分析

第3章 目前的市場發展情境:機會及課題

  • MVNO對MNO來說是破壞性命題嗎
  • MVNO模式成功多少
  • 網路容量促進MVNO發展
    • 網路通訊協定的角色
    • 行動寬頻
    • 檔案服務
    • M2M對MVNO來說是確切的市場嗎
    • 3G及4G批發市場
  • MVNO的雲端策略
    • 雲端的CAPEX消減
    • Telefonica和fonYou
    • The Voicefactory和BroadSoft
    • MDS Lavastorm Analytics
    • Keynote SIGOS
    • Novatel Wireless
  • 新的行動技術影響
    • 擴張現實(AR)
    • 行動商務
    • 應用程式現象的總體活用
  • 品牌策略的整體活用
    • 品牌認知度的活用
    • 品牌名的架構
    • 専用品牌的再定位及展開的課題
  • 持續發展的MVNO模式
    • 有效果的夥伴精神構築的必要性
  • 一部份的MVNO所失敗的理由
    • 市場動態
    • 策略性資產
    • 實行能力

第4章 MVNO對行動情勢的影響

  • MVNO的M&A、JV(合資事業)、夥伴精神、及事業分割
  • MVNO發展企業及聚合
  • OTT(Over the top)及OEM加入市場嗎
  • 成功的可持續性策略:個案研究
    • Lebara
    • Virgin Mobile
    • Lycamobile
    • TracFone

第5章 全球及各地區MVNO市場及預測

  • 全球市場
    • MVNO加入者數
    • MVNO的銷售
  • 北美
  • 拉丁美洲
  • 歐洲市場
  • 非洲及中東市場
  • 亞洲市場

第6章 結論

  • 確切的商務模式引進
    • 設施基礎模式
    • 目標市場模式
    • 策略基準模式
    • 計畫基礎模式
  • MVNO所直接面臨的課題
  • MVNO的市場擴大策略
    • 服務發展策略
    • 市場發展策略
    • 多様化策略
    • 市場普及策略
  • 市場在成功上所不可或缺的
  • SWOT分析
  • 主要調查結果

第7章 各國MVNO:表

第8章 用語集

附錄A:關於Visiongain

附錄B:Visiongain報告書評價框

圖表

目錄

Abstract

Are MVNOs a Lucrative Business Model?

image1

The misguided conception that MVNOs have passed their heyday is unfortunately linked to the high failure rates of many ill-prepared ventures. The MVNO business model has been popular in the last two decades in mature telecom markets, especially in Europe. This popularity has been marred by injudicious strategies and a failure to understand the key elements of sustaining an MVNO. The market potential for establishing a viable MVNO exists; the issue is how to effectively harness it.

Our latest research report Consumer MVNOs Report 2011-2016: Designing Successful Strategies for Monetising Smartphone and LTE Growth details the essential strategies and core elements that are necessary for setting up a successful MVNO. The report covers the lightest MVNOs, such as branded resellers, to those with the deepest integration at the core mobile network level. It analyses issues from customer-facing services, branding and pricing to operational and business support systems. The report highlights the reasons for failures and advises on strategies for running a successful MVNO business.

A Second Wind for MVNOs

A number of dynamic factors are serving as a catalyst driving the rebirth of a stagnating MVNO market. Above all, technological developments in smartphone features and capabilities, coupled with increasing mobile broadband speeds are generating a rich market for value added services. 3G networks and the imminent deployment of 4G networks are changing mobile consumer behaviours. The mobile device is becoming ever more central to consumer's lives, and their use is evermore diverse and broad.

Furthermore, a number of emerging economies are opening up their telecoms market to new operators. Supported by regulation, and spurred by the increasing connectivity of mobile devices, the potential for MVNOs is significant. New markets and new technologies are a strong driving force for the MVNO business model. Our research shows that the global MVNO market will be worth $40.55 billion USD by 2016, with the Asia Pacific and Latin American regions showing strong growth potential.

An Ocean of New Opportunities for Value Added Services

Undeniably, mobile broadband and smartphone technology will enable a host of new value added services that MVNOs can leverage as service offerings. The popularity of mobile apps can further enhance value propositions, as long as they are leveraged correctly. Commerce and banking, alongside entertainment such as gaming, video-on-demand and music streaming are gaining momentum in the mobile landscape. MVNOs can harness the potential of any of these numerous and highly-demanded mobile activities into a lucrative and successful business venture.

What is Unique about this Report?

Our report offers detailed analysis on the MVNO business model, including strategies on offering value-added services and how to retain a competitive advantage in a saturated market place. It is not sufficient to simply offer popular services. The key is understand the target audience and be able to offer service differentiation and be cost-competitive. In addition, this report provides forecasts of regional growth as well as projections on VAS segment evolution. Readers will be able to understand ht key elements of establishing a successful venture and future evolution of the MVNO market.

Who needs to read this report?

  • Mobile Operators - Understand how the market is likely to change over the next five years and identify strategies to ensure you can compete with other operators and in different markets.
  • Content Publishers and Mobile App Developers - Discover opportunities that are available in the MVNO sector, and identify new service offerings to grow your revenues.
  • OEMs & Network Vendors - Gain in-depth market knowledge to develop and offer platform and technology solution s to the MVNO market.
  • Service Providers - Learn ways to offer tailored services to MVNO players, from back-end platform solutions to front-end customer service packages.
  • Brands and Advertisers - Gain insights into the market trends and learn how you can ensure a good ROI from MVNO business models.
  • Investment Companies - Increase your understanding of the MVNO segment and ensure you have the right strategies in place to benefit from the expected strong market growth in the coming years.

Visiongain is a trading partner with the US Federal.

Table of Contents

E. Executive Summary

  • E.1. A Resurgence of MVNOs
  • E.2. The Mobile Broadband Catalyst
  • E.3. Global Growth
  • E.4. Overcoming Challenges

1. Introduction to Mobile Virtual Network Operators

  • 1.1. A Changing Telecom Market
  • 1.2. Network Layers and Market Segmentation
    • 1.2.1. Operators (MNOs)
    • 1.2.2. Service Providers
    • 1.2.3. Infrastructure Providers
  • 1.3. Defining MVNOs
  • 1.4. Mobile Network Value Chain
  • 1.5. Classifying MVNOs
    • 1.5.1. Brand Actor
    • 1.5.2. Service Providers and Full MVNO
    • 1.5.3. MVNE & MVNA
  • 1.6. Transforming MVNOs: From Voice to Data
  • 1.7. The Aim & Scope of the Report
  • 1.8. Questions Answered by the Report
  • 1.9. Structure of the Report
  • 1.10. Methodology

2. The MVNO Business Model

  • 2.1. Regulatory Analysis
    • 2.1.1. European Union Directives
    • 2.1.2. Ofcom in the UK
    • 2.1.3. US Federal Communications Commission
    • 2.1.4. Developing Countries
    • 2.1.5. Is There a Need for Regulatory Intervention?
  • 2.2. MNO Cooperation
  • 2.3. Conditions for a Nascent MVNO Market
  • 2.4. Benefits of an MVNO Business Model
  • 2.5. Integration in the Mobile Value Chain
  • 2.6. Categorisation of MVNOs
  • 2.7. MVNO Marketing Strategies
    • 2.7.1. Cost Leadership
    • 2.7.2. Differentiation
  • 2.8. Types of MVNOs
    • 2.8.1. Branded Resellers
    • 2.8.2. Service Providers
    • 2.8.3. Full MVNO
  • 2.9. Key Success Factors
    • 2.9.1. Differentiation
    • 2.9.2. Pricing Principles
    • 2.9.3. Core Network Sharing
    • 2.9.4. Adapting to Change
  • 2.10. Analysis of Costs

3. Current Market Scenario: Opportunities & Challenges

  • 3.1. Are MVNOs a Disruptive Proposition for MNOs?
  • 3.2. How successful is the MVNO Model?
  • 3.3. Network Capacity Driving the Evolution of the MVNO
    • 3.3.1. The Role of Internet Protocol
      • 3.3.1.1. Increasing Demand for MVoIP
      • 3.3.1.2. MVNO Business Model & MVoIP Offerings
    • 3.3.2. Mobile Broadband
      • 3.3.2.1. A Strong Brand Name is a Prerequisite for MVNO Success
    • 3.3.3. Data Services
      • 3.3.3.1. Data-only MVNO
    • 3.3.4. Is M2M the Right Market for MVNOs?
      • 3.3.4.1. M2M MVNOs
    • 3.3.5. The 3G & 4G Wholesale Market
      • 3.3.5.1. LightSquared Drives the US 4G-LTE Wholesale Market
      • 3.3.5.2. Simplexity
      • 3.3.5.3. Best Buy
      • 3.3.5.4. AirTouch
      • 3.3.5.5. Yota
      • 3.3.5.6. Wholesale Market Analysis
      • 3.3.5.7. Value Proposition to MVNOs
  • 3.4. Cloud Strategies for MVNOs
    • 3.4.1. Cutting CAPEX Through the Cloud
    • 3.4.2. Telefonica & fonYou
    • 3.4.3. The Voicefactory & BroadSoft
    • 3.4.4. MDS Lavastorm Analytics
    • 3.4.5. Keynote SIGOS
    • 3.4.6. Novatel Wireless
  • 3.5. The Impact of New Mobile Technologies
    • 3.5.1. Augmented Reality
    • 3.5.2. Mobile Commerce
      • 3.5.2.1. A Case Study of Poste Mobile
    • 3.5.3. Capitalising on the App Phenomenon
      • 3.5.3.1. A Case Study of Disney Mobile, Japan
  • 3.6. Capitalising on a Brand Strategy
    • 3.6.1. Leveraging Brand Awareness
    • 3.6.2. Building a Brand Name
      • 3.6.2.1. TracFone
      • 3.6.2.2. Lebara Mobile
    • 3.6.3. Challenges in Repositioning and Launching a Dedicated Brand
  • 3.7. A Constantly Evolving MVNO Model
    • 3.7.1. Need to Forge Successful Partnerships
  • 3.8. Why Some MVNOs Failed While Others Succeeded?
    • 3.8.1. Market Timing
      • 3.8.1.1. Understanding the Target Audience
      • 3.8.1.2. Evaluating Key Performance Indicators
    • 3.8.2. Strategic Assets
      • 3.8.2.1. Targeting Existing Customer Base with VAS is Not Sufficient
      • 3.8.2.2. Avoiding Replication by Competitors
      • 3.8.2.3. Complementing a Strategic Asset
    • 3.8.3. Execution Capabilities

4. The Impact of MVNOs on the Mobile Landscape

  • 4.1. MVNO M&A, JV, Partnerships & Divestitures
    • 4.1.1. KPN MVNOs in France, Switzerland & Spain
    • 4.1.2. China Telecom Europe Targets EMEA Market
    • 4.1.3. TransTelecom in Russian Bid
    • 4.1.4. Rostelecom & SkyLink Launches MVNOs in Russia
    • 4.1.5. Anatel Opens Up Market in Brazil
    • 4.1.6. Virgin Mobile Intent on Latin American Market
    • 4.1.7. Mexican Megacable Partners with Telefonica
    • 4.1.8. DiGi to Land 2 New MVNO Deals in Malaysia
    • 4.1.9. Lebara Mobile Exits the Spanish Market
  • 4.2. MVNO Enablers and Aggregators
    • 4.2.1. MVNE Sisteer Signs Multiple Partnerships
      • 4.2.1.1. TIM Brazil
      • 4.2.1.2. Tweaker
      • 4.2.1.3. Momac
  • 4.3. Are OTTs & OEMs Moving Into the Market?
  • 4.4. Successful Sustainability Strategies: Case Studies
    • 4.4.1. Lebara
      • 4.4.1.1. Lebara Money
      • 4.4.1.2. Deal with Nokia
      • 4.4.1.3. VAS & Portal
      • 4.4.1.5. Q&A Session with Lebara Mobile
      • 4.4.1.6. Lebara Financials
    • 4.4.2. Virgin Mobile
      • 4.4.2.1. Virgin Mobile UK
      • 4.4.2.2. Leveraging Brand and VAS
    • 4.4.3. Lycamobile
      • 4.4.3.1. Lycamoney
      • 4.4.3.2. Lycamobile Partners with Plintron to Corner Global MVNA Market
    • 4.4.4. TracFone

5. Global and Regional MVNO Markets & Forecasts

  • 5.1. Global Market
    • 5.1.1. MVNO Subscribers
    • 5.1.2. MVNO Revenues
  • 5.2. North America
    • 5.2.1. United States
    • 5.2.2. Canada
  • 5.3. Latin America
  • 5.4. European Market
    • 5.4.1. France
    • 5.4.2. UK
    • 5.4.3. Holland
    • 5.4.4. Germany
    • 5.4.5. Spain
    • 5.4.6. Poland
    • 5.4.7. Russia
  • 5.5. Africa & Middle Eastern Market
    • 5.5.1. Oman
    • 5.5.2. South Africa
  • 5.6. Asian Market
    • 5.6.1. Japan
    • 5.6.2. South Korea
    • 5.6.3. India
      • 5.6.3.1. Mobile VAS to Drive MVNO Growth
      • 5.6.3.2. Rich Market Opportunities
      • 5.6.3.3. 4G MVNOs

6. Conclusion

  • 6.1. Adopting the Right Business Model
    • 6.1.1. Facilities Based Model
    • 6.1.2. Target Market Model
    • 6.1.3. Strategy Based Model
    • 6.1.4. Plan Based Model
  • 6.2. Challenges Facing MVNOs
  • 6.3. MVNO Market Expansion Strategies
    • 6.3.1. Service Development Strategy
    • 6.3.2. Market Development Strategy
    • 6.3.3. Diversification Strategy
    • 6.3.4. Market Penetration Strategy
  • 6.4. Key Factors Critical to Success in the Marketplace
  • 6.5. SWOT Analysis
  • 6.6. Key Findings

7. MVNOs by Country - Tables

8. Glossary

Appendix A - About visiongain

Appendix B - Visiongain report evaluation form

List of Charts

  • Chart 3.1: Global Smartphone Penetration vs. Legacy Devices 2011 - 2016
  • Chart 3.2: Global mVoIP Market Growth 2011 - 2016
  • Chart 3.3: Global mVoIP User Growth 2011 - 2016
  • Chart 3.4: Global Mobile Broadband Subscriber Growth 2011 - 2016
  • Chart 3.5: Mobile Data Traffic by Type 2010 - 2016
  • Chart 3.6: Global 3G Subscriber Growth 2011 - 2016
  • Chart 3.7: Global LTE Subscriber Growth 2011 - 2016
  • Chart 3.8: Global 4G Subscriber Growth 2011 - 2016
  • Chart 3.9: Global Mobile App Market Size by Download 2011 - 2016
  • Chart 4.1: Lebara Mobile Revenue Growth 2007 - 2010
  • Chart 4.2: Lebara Mobile Subscriber Base Growth 2008 - 2010
  • Chart 4.3: Virgin Mobile UK Subscriber Base Growth 2008 - 2011
  • Chart 4.4: TracFone Subscriber Base Growth 2007 - 2011
  • Chart 5.1: Number of MVNOs by Region 2011
  • Chart 5.2: Percentage of MVNOs by Region 2011
  • Chart 5.3: Global projected MVNO Subscribers 2011 - 2016
  • Chart 5.4: Projected MVNO Subscribers by Region 2011 - 2016
  • Chart 5.5: Projected MNO & MVNO Revenues 2011 - 2016
  • Chart 5.6: Projected MVNO Revenues by region 2011 - 2016
  • Chart 5.7: Number of MVNOs in Canada & US 2011
  • Chart 5.8: Projected MVNO Revenues for North America 2011 - 2016
  • Chart 5.9: Number of MVNOs in Latin america 2011
  • Chart 5.10: Projected MVNO Revenues for Latin America 2011 - 2016
  • Chart 5.11: Number of MVNOs in Europe 2011
  • Chart 5.12: Projected MVNO Revenues for Europe 2011 - 2016
  • Chart 5.13: MVNOs Market Share of French Wireless Subscribers 2008 - 2011
  • Chart 5.14: Number of MVNOs in the Middle East 2011
  • Chart 5.15: Projected MVNO Revenues for Africa & the Middle East 2011 - 2016
  • Chart 5.16: Number of MVNOs in Asia Pacific 2011
  • Chart 5.17: Projected MVNO Revenues for Asia Pacific 2011 - 2016

List of Figures

  • Figure 1.1: Mobile Network Value Chain
  • Figure 1.2: MVNO Business Models
  • Figure 2.1: Incentive for MNOs to Allow MVNOs
  • Figure 2.2: Mobile Value Chain
  • Figure 2.3: MVNO Market Structure
  • Figure 2.4: Branded Reseller Economics
  • Figure 2.5: Service Provider Economics
  • Figure 2.6: Full MVNO Economics
  • Figure 3.1: Evolution to 4G
  • Figure 3.2: Disney Mobile Japan
  • Figure 3.3: MVNO Targeted Brand Strategies
  • Figure 3.4: Methodology for Brand Strategy Awareness
  • Figure 6.1: MVNO SWOT Analysis

List of Tables

  • Table 1.1: Wireless Network Segments
  • Table 2.1: European Union Telecommunication Directives
  • Table 2.2: Primary Motivations for MNOs to Allow MVNOs
  • Table 2.3: Categorisation of MVNO models
  • Table 2.4: Cost Base Structure: MNO vs. MVNO
  • Table 3.1: Implications of MVNO Model for MNOs
  • Table 3.2: Who is Buying M2M?
  • Table 3.3: Understanding the Target Audience: Case Example
  • Table 3.4: Evaluating Key Performance Indicators: Case Example
  • Table 3.5: Strategic Assets: Case Examples
  • Table 3.6: Targeting Existing Customer Base With VAS is Not Sufficient: Case Examples
  • Table 3.7: Avoiding Replication by Competitors: Case Examples
  • Table 3.8: Complementing a Strategic Asset: Case Example
  • Table 3.9: Execution Capabilities: Case Example
  • Table 4.1: Selected MVNO Start-ups, M&A, JVs & Partnerships in 2011
  • Table 4.2: Selected MVNE Players
  • Table 4.3: Lebara Networks
  • Table 4.4: Virgin Mobile Networks
  • Table 4.5: Virgin Mobile Value Added Services
  • Table 4.6: Lycamobile Mobile Networks
  • Table 5.1: CAGR MVNO Subscriber Growth by Region 2011 - 2016
  • Table 5.2: Russian Pre-MVNOs
  • Table 7.1: MVNOs in the United States
  • Table 7.2: MVNOs in the United Kingdom
  • Table 7.3: MVNOs in France
  • Table 7.4: MVNOs in Germany
  • Table 7.5: MVNOs in Italy
  • Table 7.6: MVNOs in Spain
  • Table 7.7: MVNOs in Australia
  • Table 7.8: MVNOs in Japan

Companies Listed 1.2.3.tv

  • 1and1 Internet
  • 40 Movil
  • 50&Piu Net
  • 7-Eleven
  • 9278
  • A2network
  • AAPT
  • Abica
  • Absolut Mobil
  • Absolut Sim
  • Absolute solutions UG
  • Academic Mobile
  • Acme Packet
  • Acotel
  • Aetka
  • Affinity mobile
  • Afone Mobile
  • Africa & Middle East
  • Airlink
  • AirTouch Communications
  • Airvoice Wireless
  • Al Yildiz
  • Aldi
  • Alice
  • Allmobil
  • Alpha Telecom
  • AlphaMobile
  • ALSOK
  • Amaysim
  • America Movil
  • AngelSim
  • Antenne Reunion Mobile
  • Anvil Mobile
  • ArCard Mobile
  • Asahi Net
  • ASDA Mobile
  • Asia & Pacific
  • Aspired Solutions
  • ASSE Mobile
  • Assurance Wireless
  • AT&T
  • Auchan
  • Augere
  • Austar
  • Axel Springer
  • Axis Telecom
  • Bankinter
  • Bankinter Mobile Base
  • Baraka Telecoms
  • Bazile Telecom
  • BBIQ
  • Belgacom
  • Berlet
  • Bernard Tapie
  • Berry Mobile
  • Best Buy
  • Better Call
  • Beyond Mobile
  • Bezeq Pelephone
  • BigSim
  • Bild Mobil
  • Billi
  • Billiger
  • Black and Mine
  • Blau
  • Blyk
  • BMA Comm
  • BMobile
  • Boost Mobile
  • Bouygues
  • Bratz Mobile
  • British Telecom
  • BroadSoft
  • Budget Telecom
  • Buket
  • C le mobile
  • Cable Movil
  • Caesars World Communications
  • Call in Europe
  • Call Mobile
  • Carlyle Group
  • Carphone Warehouse
  • Carrefour Mobile
  • Cashstore Mobile
  • Casino Mobile
  • Cellcom Israel
  • Cellip Mobile
  • Center Telecom
  • Century Link
  • Champaign Telephone
  • China Telecom Europe
  • Chubu Telecom
  • CIC Mobile
  • Circle K Stores
  • CJ Hello Vision
  • CMobile
  • Coast 2 Coast
  • Cognatel
  • Colombia Movil
  • Colruyt
  • Commander Mobile
  • Communic8
  • ComTel Corp
  • Congstar
  • Conrad
  • Consumer Cellular
  • Contour Networks
  • Coop
  • Coriolis Groupe
  • Cosmo Mobile
  • Cox Wireless
  • Cozac
  • Crazy John's
  • Credit Mutuel
  • Credo Mobile
  • Cricket
  • CTC
  • Daily Telecom
  • Dalya Mobile
  • Darty
  • Datora Telecom
  • DCS
  • Debitel Light
  • Delight Mobile
  • Demcom
  • Deutschland Sim
  • Dia
  • Dialog
  • DiGi
  • Digi Mobil
  • DigiTel Italia
  • Dime
  • Discoplus / Discosurf
  • Discotel
  • Disney Mobile
  • DodoTel
  • Dream Train Internet
  • Drillisch Telecom
  • E.Leclerc
  • EarthTones
  • Easybell
  • Ebay
  • EC Navi Mobile
  • eCallPlus
  • Econet
  • Ecotel communication
  • Edeka Supermarket
  • ElephantTalk
  • Elyatel
  • Enel
  • Enel Energia
  • Enercom
  • Ensercom
  • Eo Mobile
  • Epian
  • E-Plus
  • ERG Mobile
  • Eroski Supermarket
  • ESPN Mobile
  • Espresso
  • ETB (Empresa de Telecomunicaciones de Bogota)
  • Eteleon
  • Eurokeitai
  • Euskaltel
  • Everything Everywhere
  • EWE
  • Express Mobil
  • EyesVision
  • Family Mobile
  • FastSIM
  • Fastweb
  • Fenercell
  • Fiotel
  • Firefly Comm
  • First Mobile
  • Flex Mobil
  • FlexFon
  • Flexishop
  • Flint Telecom
  • Fnac Mobile
  • Fone Zone
  • FoneEze Mobile
  • Fonic
  • FonYou
  • Forester
  • Forval Telecom
  • France Loisirs
  • France Telecom
  • Free bits
  • Freebit
  • Freedom Talk
  • Freenet
  • Friendi
  • FullMovil
  • Future Telecom
  • FYVE Mobil
  • Gamma Telecom
  • Gelsent Net
  • General Motors
  • giffgaff
  • Girondins Mobile
  • Global Data
  • Global Mobility Group
  • Global Talk
  • Globalstar Australia
  • Globus Hypermarkets
  • GMO Internet
  • GMX Free Phone
  • Gnanam Telecom
  • Gotalk
  • Great Call
  • Green ICN
  • Greenwire Worlwide
  • Groupe By TONE
  • Grupo Hualon
  • Gruppo Daily Telecom Mobile
  • Gruppo DigiTel
  • GT Mobile
  • GTCom
  • GV Cellular
  • H2O Wireless
  • Happy (DiGi)
  • Happy Movil
  • Hawaiian Telecom
  • Hello Mobil
  • Hewlett-Packard
  • HFO Telecom
  • HH Ventures
  • Hi-Bit
  • Hi-Ho
  • Hit Mobile
  • Hitachi
  • Hitech Telecom
  • Hits Telecom
  • Hola, mundo
  • Home Center Mobile
  • HP Development Co
  • Hughes Telematics
  • i Wireless MegaTalk
  • IC Telecom
  • iCard Mobile
  • IDT Corp
  • Igge & Ko
  • IIJ Mobile
  • iiNET
  • Indigo Mobile
  • Inphonix
  • Inter Communications
  • Intercity Zakelijk
  • Internity
  • iSIM
  • ITEC Hankyu Hanshin Corp
  • iVitta
  • iVittamobile
  • iWireless
  • J:COM Mobile
  • Ja! Mobil
  • JAL Airlines
  • Jamba SIM
  • Japan Communications
  • Japan Digital Communications
  • Jinext
  • Jumbo
  • Just Mobile
  • Kabel Baden-Wuerttemberg
  • Kajeet
  • Kandy Mobil
  • KantriKom
  • KDDI
  • Kent VA Limited
  • Keynote SIGOS
  • Kite Mobile
  • Klarmobil
  • Kontakt Mobile
  • K-Opticom
  • Kore Telematics
  • Korea Information & Comm
  • Koshida
  • KPN
  • KT
  • Kyushu Telecom Network
  • Le French Mobile
  • Leap Wireless International
  • Lebara
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  • Lidl
  • Lifecomm
  • LightSquared
  • Lightyear Network Solutions
  • LLamaya Movil
  • Locus Telecom
  • Los40
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  • LY Holdings
  • Lycamobile
  • Lycatel
  • M2 Group
  • M2 Telecom
  • M6
  • Macquarie Telecom
  • Manx Telecom
  • Mas Mov!l
  • MaXXim
  • MB Softbank
  • MBD Mobile Breitbanndienste
  • McSIM
  • Medion Metro Group
  • Megacable
  • Megacel
  • MegaFon
  • Merto Cash & Carry
  • Metro Mobil
  • MetroPCS
  • Mfi
  • MGA Entertainment
  • Micro-P
  • Midi Telecom
  • Mifi Japan
  • Millicom International Cellular
  • MIP Tel
  • M-net
  • Mobi
  • Mobiho
  • Mobilcom Debitel
  • Mobile Partners Group
  • Mobile Trading
  • Mobistar
  • Mobisud
  • Moblack
  • Mobook
  • Momac
  • Moobi Air
  • Moobi Cent
  • Movi Data
  • Movida
  • MovilDia
  • Movilonia
  • MP3 Mobile
  • MS Mobile Services
  • MTS
  • MTV
  • Mundio Mobile
  • My Evolution
  • Nabu
  • NDS Corp
  • Neo- Discount Mobile
  • Net10
  • NetatOnce
  • NettoKOM
  • Netzclub
  • Neuf Cegetel
  • Nextadvantage
  • Nifty Group
  • Nojima
  • Nokia
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  • Norea Mobile
  • Novatel Wireless
  • Noverca
  • Now Mobile
  • NRJ Mobile
  • NTT DoCoMo
  • NTT Plaia
  • Numericable
  • o.te.o
  • Oceans Network
  • OL Mobile
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  • OMER Telecom
  • Omni
  • Ono
  • Onstar
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  • Orange
  • Orbitel Movil
  • Ortel Mobile
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  • PagePlus
  • Paris St Germain
  • PC Deport
  • Penny Mobil
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  • PlatinumTel Comm
  • PLDT
  • Plebicom
  • Plus
  • Porto Seguro Telecomunicacoes
  • Poste Italiane Group
  • Poste Mobile
  • PrePayd Wireless
  • Prima Call
  • Prima Mobile
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  • PrimTel
  • Primus Mobile
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  • PSG Mobile
  • PTT Mobile
  • PureTalk USA
  • QiComm
  • Quantum Global
  • Rabo Bank
  • RACC Movil
  • Rami Levi
  • RCL Mobile
  • Reach Telecom
  • Ready Mobile
  • Red Bull
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  • Reliable Networks
  • Revolution Telecom
  • Reward Mobile
  • REWE Group
  • Rostelecom
  • Rostelkom
  • Royal KPN NV
  • R-Sky
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  • RTL
  • Safe Link Wireless
  • Samsung
  • Savvytel
  • Schlecker Drogeriemarkte
  • Schufa Holding
  • SCT Telecom
  • SDT
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  • SevenOne Intermedia
  • SFR
  • Shaka Mobile
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  • Signpost Belgie
  • Silverado
  • SIM mobile
  • Sim Voice
  • Sim Xpress
  • SIM+
  • Sim4Travel
  • Simple Mobile
  • Simplexity
  • SIMply Communication
  • Simply Data
  • Simply Free
  • Simsay
  • Simyo
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  • SK Telecom
  • S-KON eKontor24
  • SkyLink
  • Slimtel
  • Smartmobil
  • Softbank Corp
  • Software Cellular Networks
  • Sohgo Security Services
  • Solomo
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  • So-Net Entertainment
  • Sontheimer Datentechnik
  • Sony
  • Soul Mobile
  • South & North America
  • Southern Cross Mobile
  • Sparfon24
  • Sparhandy
  • Speach
  • SpeakOut
  • SpeakUp
  • Spot Mobile
  • Sprint Nextel
  • St Petersburg
  • Stan Mobile
  • Star Communications
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  • Stella Telecom
  • STI Mobile
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  • Straight Talk
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  • Sumitomo Electric Industries
  • Surf. royal
  • Surf.pink
  • Sven
  • Svyazinvest
  • Symacom
  • Talk Mobile
  • Talk Talk
  • Talkline
  • Tango Communications
  • Tchibo
  • T-Com
  • Tele2 Russia
  • Telebinder
  • Telecall
  • Telecom Austria
  • Telecom Plus
  • Teleena
  • Telefonica
  • TELENOR
  • TeleSon Gruppe
  • Telespectrum
  • Telispire
  • Telstra
  • Tesco Mobile
  • TGP Telecom
  • The Phone Co-op
  • The Utility Warehouse
  • The Voicefactory
  • Think Mobile
  • TikiTiki Internet
  • TIM
  • Tiscali Mobile
  • Tismobi
  • T-Mobile
  • Toggo Mobile
  • Tokai
  • Toppa!
  • Toppan Printing
  • Total Call International
  • TotalErg
  • TracFone Wireless
  • Transatel
  • TransTelecom
  • Tribe Mobile
  • Triple Gate
  • Tru Phone
  • Trumpet Mobile
  • TTK
  • Turk Telecom
  • Turk Telecom Mobile
  • Turkcell Europe
  • Turkyildiz
  • Tuyo Mobile
  • Tweaker
  • Ubqtus
  • UNE EPM Telecom
  • Uniadex
  • Unicom
  • United Internet
  • Universal Music Mobile
  • Universal Utilities
  • Uno Mobile
  • UPC Cablecom
  • V2s
  • Vectone Mobile
  • Ventajas
  • Verizon
  • Vertu
  • VIC Tokai
  • VictorVox
  • Victorytel
  • Vimplecom
  • Virgin
  • Virgin Mobile
  • Virgin Mobile
  • Virtel Group
  • Vistream
  • Vita Group
  • Viva Mobile
  • Vizz Africa
  • Vizz Mobile
  • Vodafone
  • Vodafone NL
  • VT4
  • Vybemobile
  • VZ Mobil
  • Wal-Mart
  • WAZ NewMedia
  • Webmobilisten
  • WeltBild Mobil
  • Wilhelm Tel
  • Win SIM
  • Wir mobil
  • WKW Mobil
  • Wolfe
  • Woolsworths
  • Working Assets
  • XO Communications
  • Yamada Denki
  • Yomiuri Giants
  • Yota
  • You Mobile
  • Yukoono
  • Zapp Mobile
  • Zapp Unlimited
  • Zero
  • Zero Forfait
  • Ziggo
  • Zonzoo

Press Release

2016年全球MVNO市場是405億5,000萬美元規模

2012年01月17日

Global Information, Inc. 已開始銷售美國市場調查公司Visiongain所發行的報告書「Consumer MVNOs Report 2011-2016: Designing Successful Strategies for Monetising Smartphone & LTE Growth (消費者MVNO(2011-2016年):智慧型電話及LTE的成長收益化之成功策略的策定)」

Visiongain的本報告書,提供消費者MVNO市場的詳細解說。而且,透過智慧手機技術和行動寬頻網的發展,亦分析全球MVNO市場新的動力學。

這些透過創新被高度要求的行動服務提案,使產品的差異化可能有新的機會。

本報告書分析過去MVNO失敗的原因,提出今後5年維持商務模式成功的策略。

預測利用附加價值服務和無線頻寬的擴大,將牽引MVNO市場復甦。而且亞洲太平洋、中東及拉丁美洲地區新興通信市場的開放,強化其新的成長。

本報告書提供MVNO市場的最新資訊、策略性的建議、潛在的移動活動、下一代消費者MVNO的各種商務模式和管理策略,以及全球各地區的收益及加入預測等。

這些資訊有助於企業最大限度利用此急速進化的市場。

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