Abstract
The advent of digital entertainment has changed the face of movie rental
industry. The outlook of traditional video stores has changed by adopting new
technologies which help in efficient inventory management and store
operations. The online DVD rental industry is driving movie rental services.
Movie rental market is a part of home entertainment industry, which is again
sub-categorized into physical movie rental market and digital movie rental
market.
With changing consumer preferences, demand is shifting towards digital movie
rental market. Also there is an ongoing trend of DVD rental kiosk and it is
expected that ten percent of total US rental market would shift to Kiosks over
the next three years. This automated technology provides customers with
24-hour access yet charges cheaper rates than stores. Broadband plays an
important role in driving demand of online movie rental industry. Improved
technologies and advent of digital distribution system are also driving demand
by offering more convenience to the customers.
The movie rental market has declined in 2007 as compared to 2006, reason
behind this downfall is inverse market conditions which is affecting consumer
spending rate. In US spending on rental VHS and DVD is declining for the last
five years.
This report covers all the aspects of movie rental industry from its
innovation to development, competition and market opportunities. It gives an
overview of worldwide movie rental market and a thorough analysis of US movie
rental market. It starts from an overview of US media & entertainment industry
and discusses home entertainment market. The report gives a complete
description of the segments of movie rental market and also its sub segments.
Apart from US it focuses on Europe, UK, and Australian movie rental market.
The report highlights major industry trends and issues prevailing in the
market. The report also profiles the major competitors and their market shares.
Table of Contents
1. Movie Rental Industry Overview
- 1.1 Home Entertainment Market
- 1.1.1 Traditional Movie Rental Services
- 1.1.2 Online DVD Rental Services
- 1.1.3 No-return DVD Rental Services
- 1.2 Movie Rental Industry Structure
- 1.3 U.S. Movie Distribution Chain
2. Market Size
- 2.1 Global Movie Rental Market
- 2.1.1 Rental Market Segments
3. United States
- 3.1 US Media Industry
- 3.1.1 Home Entertainment Industry
- 3.2 Movie Rental Market
- 3.3 Movie Rental Market Components
- 3.3.1 Physical Movie Rental Market
- 3.3.1.1 Is-store Rental Market
- 3.3.1.2 Vending Market
- 3.3.1.3 By-mail Rental Market
- 3.3.2 Digital Movie Rental Market
- 3.3.2.1 Cable video-on-demand Market
- 3.3.2.2 Digital VOD Market
- 3.3.2.3 Subscription VOD Market
4. European Movie Rental Market
- 4.1 Europe
- 4.1.1 VHS and DVD Rental Market Value
- 4.2 UK Movie Rental Market
- 4.2.1 Entertainment Industry in UK
- 4.2.2 UK Video and DVD Market
- 4.2.2.1 Retail Video & DVD Market
- 4.2.2.2 Rental Video & DVD Market
- 4.2.3 Total Home Entertainment Market in UK
5. Australian Video Rental Industry
- 5.1 Recent Industry Performance
- 5.2 Industry Outlook
6. Industry Analysis
- 6.1 Market Trends
- 6.1.1 Rental to Lead Over-the-Top Online Video Pay Market
- 6.1.2 DVD and Video Game Packaging
- 6.1.3 DVD Rental Kiosk Industry
- 6.1.4 Most Advanced Video ATM in the Market
- 6.2 Growth Drivers
- 6.2.1 Broadband Connections Driving Demand of Online Movie Rental
- 6.2.2 Improved Technologies - Digital Distribution of Video
- 6.2.3 DVD Driving Film Rental Market
- 6.2.4 DVD Player Penetration
- 6.3 Issues
- 6.3.1 Threat from On-Demand Pay per View
- 6.3.2 Piracy Affecting Film Rental Industry
- 6.3.3 Need of Library System
7. Competitive Landscape
- 7.1. Movie Rental Market Share
- 7.2 Competitors Overview
8. Company Profiles
- 8.1 Blockbuster
- 8.1.1 Overview
- 8.1.2 Business Strategies
- 8.1.3 Integration and Product Differentiation
- 8.1.4 Movie Rental Pricing and Stocking Strategies
- 8.1.5 New Store Formats
- 8.2 Netflix
- 8.2.1 Overview
- 8.2.2 Business Strategies
- 8.2.3 Grow a Large DVD Subscription Business
- 8.2.4 Comprehensive Library of Titles
- 8.2.5 Personalized Merchandising
- 8.2.6 Scalable Business Model
- 8.2.7 Content Acquisition
- 8.3 Hollywood/Movie Gallery
- 8.3.1 Overview
- 8.3.2 Business Strategies
- 8.3.3 Merger of Movie Gallery and Hollywood
- 8.3.4 Aggressive Expansion Plan
9. Future Forecast
- 9.1 Movie Rental and Retail Market Value Forecast
- 9.2 Movie Rental Market Segments Forecast
List of Tables
- VHS & DVD Spending (1981-2006)
- Internet Users in US (2006-07)
- Operational Comparison - Top 3 DVD Subscription Services
- Comparable Subscription Packages of Major Competitors
- Australian Rental Market - Key Statistics (2007)
- UK Video & DVD Rental and Retail Markets by Value (2007-09E)
List of Charts
- Movie Rental Industry Structure
- Movie Distribution Chain
- Worldwide Box Office Revenues (2001-07)
- Rental Market Segments (2007)
- No. of Movies Released in US (2001-07)
- US Home Entertainment Industry by Segments (2007)
- US Movie Rental/Retail Market (2006-07)
- US Movie Rental Market Components (2007)
- US Physical Movie Rental Market (2006-08E)
- US In-store Rental Market (2006-08E)
- US Vending Market Value (2006-08E)
- US By-mail Rental Market (2006-08E)
- US Digital Movie Rental Market (2006-08E)
- US Digital Movie Rental Market Segments (2006-08E)
- US Cable Video-on-demand Segment (2006-08E)
- US DVD Rental Consumer Spending (2003-07)
- Number of Video Rental Outlets in Europe (1999-2006)
- VHS and DVD Rental Market in Europe - Trade Level (1999-2006)
- VHS and DVD Rental Market in Europe - Consumer Level (1999-2006)
- UK Retail DVD & Video Market (2005-09E)
- UK Rental DVD & Video Market (2005-09E)
- Home Entertainment Market by Segments in UK (2007)
- Australian Video Rental Industry Revenue and Growth (2007-13E)
- Household Growth; Internet vs. Broadband vs. DVD in US (2003-07)
- DVD Statistics (2003-07)
- DVD Player and VCR Penetration in US (2003-07)
- Rental Market Share by Companies (2007)
- Online by-mail Rental Market by Companies (2007)
- Blockbuster Sales and Assets (2003-07)
- Netflix Sales and Assets (2003-07)
- Movie Gallery Revenue by Geography (2007)
- Estimated Home Entertainment Industry by Segments in US (2008)
- US Movie Rental and Retail Market Value (2007-08E)
- Estimated Movie Rental Market Components in US (2008)
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