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市場調查報告書

休閒遊艇的全球市場 (2016年)

Global Leisure Boat Market Report: 2016 Edition

出版商 Koncept Analytics 商品編碼 225448
出版日期 內容資訊 英文 56 Pages
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休閒遊艇的全球市場 (2016年) Global Leisure Boat Market Report: 2016 Edition
出版日期: 2016年04月12日 內容資訊: 英文 56 Pages
簡介

所謂休閒遊艇是指個人用、家庭用娛樂、運動所使用的船艇·船舶。一般的休閒遊艇是指大型的汽艇,船內會準備有客艙·自來水等設施。休假時用於河川·湖泊·運河·航線等,平常時則停駐在碼頭。全球休閒遊艇市場從2009年的經濟危機後開始漸漸復甦,但仍受到景氣的動蕩所左右。雖然受到全球各國的GDP成長和旅遊業的發展,燃料價格低等有利條件推動,但同時環境問題和自然災害,缺乏停泊設施,與其他休閒活動的競爭等因素仍對市場帶來負面影響。

本報告提供全球休閒遊艇市場相關分析,提供您產業的基本結構,及全球整體及主要國家 (美國,加拿大,墨西哥,哥倫比亞,克羅埃西亞,比利時,捷克等) 的市場結構和趨勢預測,並彙整主要的推動及阻礙市場要素,市場競爭結構,主要企業簡介等調查。

第1章 概要

  • 產品分類
    • 按活動內容
    • 按船體結構
  • 價值鏈分析

第2章 全球市場分析

  • 全球休閒遊艇的市場規模 (以金額為準)

第3章 地區市場分析

  • 南北美洲
    • 美國:休閒遊艇市場趨勢
    • 美國:休閒遊艇產業結構
    • 美國:新製船艇銷售數
    • 加拿大:休閒遊艇銷售數·銷售額
    • 加拿大:休閒遊艇·船舶用引擎的出口·進口數
    • 加拿大:休閒遊艇市場結構 - 船艇擁有隻數
    • 墨西哥:來自美國的休閒遊艇進口數
    • 巴拿馬:來自美國的休閒遊艇進口數
    • 哥倫比亞:休閒遊艇的登記數,各地區
    • 哥倫比亞:休閒遊艇的登記數,不同尺寸
  • 歐洲的休閒遊艇市場
    • 比利時:休閒遊艇的出口·進口數
    • 比利時:休閒遊艇的新登記數量的轉變
    • 克羅埃西亞:貸款中的船艇數
    • 捷克:船艇·浮體構造物的進口量
    • 德國:休閒遊艇市場趨勢

第4章 市場動態

  • 成長推動因素
    • 富裕階級 (HNI) 人口的增加
    • 全球經濟的成長
    • 購買力的擴大
    • 全球各地旅遊業的發展
    • 船艇活動參與者的增加
    • 燃料價格低
  • 市場主要趨勢·動靜
    • 船艇建造用材料的技術創新
    • 船艇產業結構變化
    • 船艇價格的上升
    • 水橇運動用船艇的市場佔有率擴大
    • 季節性
    • 技術創新
    • 船艇的更新循環
  • 課題
    • 與其他休閒活動的競爭
    • 環境問題
    • 自然災害
    • 船艇停泊設施的不足
    • 法規的影響

第5章 競爭環境

  • 全球休閒遊艇產業:各企業佔有率
  • 美國的遊艇市場:各品牌的定位
  • 歐洲的遊艇市場:各品牌的定位

第6章 企業簡介

  • Malibu Boats, Inc.
    • 產業概要
    • 財務概要
    • 產業策略
  • Marine Products Corporation
  • Brunswick Corporation

圖表一覽

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目錄

A pleasure boat or pleasure craft is a boat/craft usually deployed for personal, family, and at times sportsmanlike recreation. Basically, it is a large motorboat with a cabin and plumbing and other amenities required for living on board. Characteristically, such watercrafts are motorized and find use in holidays on a river, lake, canal or waterway. Normally, pleasure boats are kept at a marina. In year 2009 when the leisure boating industry revived from recession and gained its momentum, there was a rapid trudge in the number of leisure boats sold. Since then, there have been fluctuations in the industry.

North America and Europe are the largest producers and consumers of the boating market. In North America, the US holds the largest share of recreational boat market. Belgium, Croatia, Czech Republic and Germany are some of the major recreational boating markets in European region. The share of recreational boating market is expected to grow at higher rate in Europe as compared to North America.

Industrial growth in these economies and hence globally is driven by increasing GDP levels, increasing volumes of international tourism coupled with rise in disposable incomes, improving adult participation in recreational boating activities. Decreasing fuel prices globally also promote the growth of boating operators throughout the world. Despite the existence of various growth drivers, there are certain challenges faced by the industry including environmental concerns, impacts of adverse weather conditions like floods, drought, unreasonably hot or cold weather, shortage of boat moorings and contention from other leisure activity sources which can potentially hinder the growth of the industry.

The report, "Global Leisure Boat Market Report: 2016 Edition" prudently analyzes the development of the respective market, with a focus on regions including Canada, Mexico, Colombia, Croatia, Belgium and Czech Republic. The major trends, growth drivers as well as issues being faced by the industry are being presented in this report. The leisure boat industry is predominated by a handful of players including Malibu Boats, Brunswick Corporation and Marine Products Corporation contending and vying for capturing market share. The profiles of these leading players are also included in the report along with their key financials and strategies for growth.

Table of Contents

1. Overview

  • 1.1 Classification
    • 1.1.1 Activity Based
    • 1.1.2 Construction Based
  • 1.2 Value Chain Analysis

2. Global Market Analysis

  • 2.1 Global Leisure Boat Market by Value

3. Regional Market Analysis

  • 3.1 The Americas
    • 3.1.1 The US Leisure Boat Market
    • 3.1.2 The US Recreational Boat Industry
    • 3.1.3 The US New Boat Retail Sales
    • 3.1.4 Recreational Boat Sales by Value and Volume, Canada
    • 3.1.5 Recreational Boat & Marine Engines - Exports and Imports Market, Canada
    • 3.1.5 Recreational Boating Industry by Ownership, Canada
    • 3.1.6 Recreational Products Imports, Mexico
    • 3.1.7 Pleasure Boating Demand by Imports from the US, Panama
    • 3.1.8 Pleasure Boat Registry by Location, Colombia
    • 3.1.9 Pleasure Boat Registry by Boat Size, Colombia
  • 3.2 European Leisure Boat Market
    • 3.2.1 Import and Export Markets, Belgium
    • 3.2.2 Newly Issued Registration Certificates Per Year, Belgium
    • 3.2.3 Boats in Charter, Croatia
    • 3.2.4 Ships and Floating Structure Imports, Czech Republic
    • 3.2.5 Pleasure Boating Market, Germany

4. Market Dynamics

  • 4.1 Growth Drivers
    • 4.1.1 Rising Population of HNIs
    • 4.1.2 Global Economic Development
    • 4.1.3 Increase in Purchasing Power
    • 4.1.4 Development of Tourism Industry Worldwide
    • 4.1.5 Increase in Boating Participation
    • 4.1.6 Decrease in Fuel Prices
  • 4.2 Key Trends and Developments
    • 4.2.1 Innovation in Materials Used in Boat Building
    • 4.2.2 Shift in Industry Boat Mix
    • 4.2.3 Increase in Boat Pricing
    • 4.2.4 Increase in Share of Ski Boats in Power Boats Category
    • 4.2.5 Seasonality
    • 4.2.6 Technological Innovation
    • 4.2.7 Replacement Cycle of Boats
  • 4.3 Challenges
    • 4.3.1 Competition from Other Leisure Activity Sources
    • 4.3.2 Environmental Issues
    • 4.3.3 Adverse Weather Conditions
    • 4.3.4 Shortage of Boat Moorings
    • 4.3.5 Regulatory Impact

5. Competitive Landscape

  • 5.1 Global Recreational Boating Industry Share
  • 5.2 The US Yatch Market Brand Positioning
  • 5.3 European Yatch Market Brand Positioning

6. Company Profiles

  • 6.1 Malibu Boats, Inc.
    • 6.1.1 Business Overview
    • 6.1.2 Financial Overview
    • 6.1.3 Business Strategies
  • 6.2 Marine Products Corporation
    • 6.2.1 Business Overview
    • 6.2.2 Financial Overview
    • 6.2.3 Business Strategies
  • 6.3 Brunswick Corporation
    • 6.3.1 Business Overview
    • 6.3.2 Financial Overview
    • 6.3.3 Business Strategies

List of Charts

  • Types of Boats on the Basis of the Activities
  • Types of Boats on the Basis of Construction
  • Value Chain of Leisure Boat Industry
  • Global Leisure Boat Market Value (2011-2015E)
  • The US Leisure Boats Market by Value (2010-2015E)
  • The US Leisure Boat Market by Volume (2009-2015E)
  • Recreational Boat Types by Volume Share (2014)
  • Boats in Use and Retail Expenditures per Boat, The US (2009-2014)
  • The US New Boat Retail Sales (2010-2015E)
  • New Boat and Engine Sales by Value and Volume, Canada (2013-2014)
  • Recreational Boat & Marine Engines Exports and Imports Market, Canada
  • Recreational Boating Industry by Ownership, Canada (2013-2014)
  • Mexican Recreational Product Import from the US (2014 / 2017E)
  • Pleasure Boating Demand by Imports from US, Panama (2013-2015E)
  • Pleasure Boat Registry by Location, Colombia
  • Pleasure Boat Registry by Boat Size, Colombia
  • Total Belgian Imports and Exports (2009-2014)
  • Newly Issued Registration Certificates Per Year, Belgium (2009-2014)
  • Boats in Charter, Croatia (2000/2014)
  • Ships and Floating Structure Imports, Czech Republic (2014)
  • Growth of HNIs' Wealth and Population (2007-2014)
  • HNWI Population by Region (2009-2014)
  • Global GDP Growth (2009-2014)
  • Global GDP per Capita (2009-2014)
  • Global per Capita Disposable Income (2009-2014)
  • Global Tourism Industry Value & Volume (2009-2014)
  • Global Gasoline and Diesel Price (2008-2014)
  • Power Boats Sales (2001-2014)
  • New Boat Retail and Wholesale Seasonality (2001-2014)
  • Global Recreational Boating Industry by Market Share (2014)
  • Malibu Boats Inc. Revenue & Net Income (2011-2015)
  • Marine Products Corporation Net Sales & Net Income (2011-2015)
  • Brunswick Corporation Segments Share in Total Sales (2015)
  • Brunswick Corporation Revenue and Net Income (2011-2014)

List of Tables

  • Recreational Boats in Use in the US by Type (2005-2014)
  • Top 10 Import and Export Markets, Belgium (2009-2014)
  • Pleasure Boating Market, Germany (2013-2016)
  • Adult Participation in Boating in the US (1990-2014)
  • The US Yatch Market Brand Positioning
  • The US Yatch Market Brand Positioning
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