全球休閒遊艇 市場:2011年版 是由出版商Koncept Analytics在2011年11月所出版的。
這份英文市場調查報告書包含40 Pages 價格從美金800起跳。
所謂的休閒遊艇主要是遊艇，以及娛樂遊艇的通稱，主要是為了擁有者的利益和娛樂所設計的輪船，最長有24公尺，但不包括商用的輪船。
本報告提供全球休閒遊艇 市場相關調查分析，主要國家(美國，義大利，英國，德國，西班牙)的各國分析，推動成長因素，對產業產生影響的主要的問題點，市場預測之外，也包含主要企業簡介，為您概述為以下內容。
第1章 休閒遊艇
第2章 全球休閒遊艇市場分析
- 船，輪船，漂浮結構
- 休閒遊艇 (以及娛樂遊艇)市場
第3章 休閒遊艇 :各國分析
第4章 推動成長因素
- 個人富裕階級的增加
- 全世界的經濟狀況的改善
- 郵輪旅遊的增加
- 就業成長
第5章 主要的問題點與課題
- 對環境的負面影響
- 壞天氣的影響
- 和其他休閒活動的激烈競爭
- 娛樂輪船產業的傷亡程度
第6章 企業簡介
- Beneteau SA
- Brunswick Corporation
- Marine Products Corporation
第7章 市場預測
圖表
Abstract
Leisure boats, also known as recreational boats or pleasure crafts refer to
any boat, designed primarily for the benefit and recreation of the owner, with
maximum length of up to 24 meters and not used for commercial activities. With
the increasing wealth, coupled with the rising intention of spending on the
leisure items, in order to have a break from the normal busy schedules, the
demand of the leisure boats had undergone significant increase till 2007.
Along with this, certain other factors contributing to this growth were the
growth of professionals, rise in HNWI population and HNWI wealth, increasing
families with working couple, and people strongly in favor of leisure
activities.
After 2007, as the overall global economy suffered due to the negative impacts
of the US sub-prime crisis, the consumer confidence dwindled, the income of
the people dropped, and the unemployment increased. All these factors forced
people to cut down their spending on discretionary items, including all the
leisure activities, which in turn affected the leisure boat market.
Broadly, the leisure boats are classified in two categories, sail boats, which
are powered by sails; and the motorboats, powered by an engine. Motor boats
account for more than three-fourth of the market value of leisure boats
worldwide. The US and Europe are the major leisure boat markets worldwide, and
together hold a lion's share in the global leisure boat market.
The major challenges faced by the industry include the negative impacts of the
leisure boats on the environment, impacts of the adverse weather conditions,
like floods, drought, unreasonably hot or cold weather, and stiff competition
from all other leisure activities. Apart from these, one major challenge for
the leisure boat industry is to reduce the number of casualties or accidents
occurring from the use of recreational boats.
The present report analyzes the leisure boat market worldwide. The report also
analyzes some of the major regional leisure boat markets, including the US,
Italy, the UK, Germany and Spain. The report entitled “Global Leisure
Boat Market Report: 2011 Edition” delves into the factors impacting the
industry as a whole, including the major growth drivers and key issues
impacting the industry. The three major companies operating in the global
leisure boats industry include: Beneteau SA, Brunswick Corporation, and Marine
Products Corporation. These three players are being profiled in the report.
Table of Contents
1. Leisure Boats
- 1.1. Introduction
- 1.2. Value Chain Analysis
2. Global Leisure Boat Market Analysis
- 2.1. Ships, Boats and Floating Structures
- Imports & Exports
- Top Exporting Countries
- Top Importing Countries
- 2.2. Leisure Boats or Pleasure Crafts Market
- Market Value
- Market Segments
- Breakdown by Region
3. Leisure Boats - Country Analysis
- 3.1. The United States
- Retail Expenditure
- Participation Rates
- Recreational Boats Statistics
- 3.2. Italy
- Market Value
- Production Statistics
- Product Segments
- Exports & Imports
- 3.3. The United Kingdom
- Market Value
- Market Segments
- Participation Rates
- 3.4. Germany
- Overview
- Exports by Value & Volume
- 3.5. Spain
- Market Segments
- Exports & Imports
- Top Producers
4. Growth Drivers
- 4.1. Increasing HNWI Population
- 4.2. Improving Worldwide Economic Conditions
- 4.3. Increasing Cruise tourism
- 4.4. Employment Growth
5. Key Issues and Challenges
- 5.1. Negative Impacts on the Environment
- 5.2. Impact of Adverse Weather Conditions
- 5.3. Stiff Competition from Other Source of Leisure Activities
- 5.4. Level of Casualties in Recreational Boating Industry
6. Company Profiles
- 6.1. Beneteau SA
- Business Description
- Key Financials
- Business Strategies
- Focus on Innovation and Competitiveness
- Launching New Models
- 6.2. Brunswick Corporation
- Business Description
- Key Financials
- Business Strategies
- Distribution Strategy
- Worldwide Presence
- Attract & Retain Talent
- 6.3. Marine Products Corporation
- Business Description
- Key Financials
- Business Strategies
- Operating Strategy
- Marketing Strategy
- Expansion through Acquisitions
7. Market Forecast
List of Charts
- Leisure Boats Industry - Value Chain
- Worldwide Imports/Exports of Ships, Boats and Floating Structures
(2002-2009)
- Global Leisure Boats Market (2007-2010)
- Global Leisure Boats Market - Value Share by Types (2010)
- Worldwide Motorboat Market - Geographical Breakdown (2009)
- Worldwide Sailing Boat Market - Geographical Breakdown (2009)
- US Recreational Marine Retail Expenditures & New Boats Sold (2001-2010)
- Adult Leisure Boat Participation in the US (2001-2010)
- Number of Recreational Boats Used in the US (2001-2010E)
- Italian Pleasure Boat Industry Revenue (2005-2010)
- Pleasure Boats Exports from Italy - Share by Destination (2010)
- Pleasure Boats Imports to Italy - Regional Share by Source (2010)
- UK Leisure, Super-yacht & Small Commercial Marine Revenue (FY06-FY10)
- UK Leisure, Super-yacht & Small Commercial Marine Revenue by Sector
(2009-10)
- Participation Rate for any Boating Activity in the UK (2002-2010)
- Germany Water Sports Industry Revenue (2008-2009)
- Exports of Leisure Boats from Germany - by Value and Volume (2005-2008)
- Registrations of Privately Owned Leisure Boats in Spain - Share by Type
(2009)
- Leisure Boats Exported from Spain by Value & Volume by Destinations (2009)
- Value of Imported Leisure Boats to Spain (2008-2009)
- HNWI Population Worldwide (2002-2010)
- Worldwide GDP (2005-2012E)
- Global Cruise Passengers Carried (2003-2010)
- Global Cruise Market-Revenue (2008-2010)
- Global Employment (2001-2010)
- Deaths, Injuries, and Accidents in the US Recreational Boating (2002-2010)
- US Recreational Boating Fatality Rates (2002-2010)
- Beneteau SA Revenue (FY05-FY10)
- Beneteau Revenue - Share by Segments (FY10)
- Brunswick Corporation Revenue (2006-2010)
- Brunswick Corporation Revenue - Share by Segments (2010)
- Brunswick Revenue - Share by Region (2010)
- Marine Product Corporation Revenue (2006-2010)
- Global Leisure Boat Market (2010-2015E)
- Leisure Boat Market Revenue - Value Share by Type (2015E)
List of Tables
- Top 15 Exporting Countries of Ships, Boats and Floating Structures (2009)
- Top 15 Importing Countries of Ships, Boats and Floating Structures (2009)
- Recreational Boats in Use in the US - by Type (2001-2010E)
- Pleasure Boating Production Statistics in Italy (2005-2010)
- Composition of Pleasure Boat Production - by Type of Boats (2010)
- Participation Rate in the UK - by Type of Boating Activity (2009-2010)
- Top 10 Spanish Leisure Boat Producers (2010)
- Percentage Depreciation of Leisure Boats Prices with Years of Use - by Type
- Marine Product Corporation product Line
