Abstract
Luxury is a relative concept and therefore is hard to define precisely, but
anything that makes people feel more luxurious and which is priced far above
its functional value is generally regarded as a luxury good. With the
increasing wealth, coupled with the rising intention of setting themselves
apart have helped in increasing the importance of luxury goods, which further
has resulted in growth of the luxury goods market. Along with this, certain
other factors contributing to this growth include the growth of professionals,
rise in HNWI population and HNWI wealth, increasing families with both working
couple, and people with strong desire for luxury products.
The global demand for luxury goods has been consistently increasing for the
past many years, with the only exception being the year 2009, during which the
market experienced the impacts of the US sub-prime crisis.
Regionally, Europe, Americas, and Japan are the three major markets for luxury
goods, and together account for more than three-fourths of the market. The
coming years are likely to witness growth in the emerging economies including
China and India, mainly on the back of increasing wealth and rising standard
of living of people in these regions. China, in fact, is poised to surpass
Japan, and increase its share in the years to come. However, on the basis of
the nationality of customers, Japanese customers lead the sphere.
In the recent past, the online sale of luxury goods is gaining importance.
Also, with the increased adoption of smart phones and increasing applications
facilitating shopping through mobiles, the luxury buyers follow a trend to
either shop online via mobile or otherwise use mobile to compare the online
process with the store prices. The threat of the counterfeit products has been
the major factor posing challenge to the luxury goods market.
The luxury goods market is highly competitive, with the major factors
influencing competition being the quality of products, the brand value and
pricing.
This report analyzes the development of the global luxury goods market, with a
focus on some of the major segments including watches, wines and spirits, and
jewelry. The major mature markets including Europe, the Americas and Japan,
along with the two emerging markets promising future growth, China and India
are being discussed in the report. The major trends, drivers facilitating
growth of the luxury goods market as well as the issues being faced by the
industry are being presented in this report entitled “Global Luxury
Goods Market: 2011 Edition.” The four major players in the luxury goods
industry include LVMH, Gucci Group, Hermes International and Richemont are
being profiled in the report highlighting their key financials and strategies
for growth.
By combining SPSS Inc.'s data integration and analysis capabilities with our
relevant findings, we have predicted the future growth of the industry. We
employed various significant variables that impact this industry and created
regression models with SPSS Base to determine the future direction of the
industry. Before deploying the regression model, the relationship between
several independent or predictor variables and the dependent variable was
analyzed using standard SPSS output, including charts, tables and tests.
About Koncept Analytics
Overall, Koncept Analytics is a dedicated team, which offers niche reports
that delve in very refined business segment, and also provides high quality
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We have seen that many of our clients have utilized our expertise to deliver
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Table of Contents
1. Introduction to Luxury Goods
- Overview
- Key Features
- Distribution Channels
2. Global Luxury Goods Market
- 2.2. Major Luxury Markets
- Regional Breakdown
- Customers by Nationality
- Segment Share
3. Luxury Market Segments
- 3.1. Watch Market
- Swiss Luxury Watch Buyers
- Swiss Watch Exports
- Export Destinations
- Luxury Watch Brand Share
- 3.2. Wines and Spirits Market
- Cognac Shipment Growth
- Cognac Segments
- Champagne Shipment Growth
- Champagne Shipments by Country
4. Regional Luxury Goods Markets
- 4.1. European Luxury Market
- Market Value
- Quarterly Growth
- 4.2. American Luxury Market
- 4.3. Japanese Luxury Market
- 4.4. Chinese Luxury Market
- Market Value
- Market Segments
- 4.5. Indian Luxury Market
5. Luxury Market Dynamics
- 5.1. Current Trends
- 5.1.1. Growing Importance of Internet
- 5.1.2. Increasing Role of Mobile Devices in Luxury Shopping
- 5.2. Growth Drivers
- 5.2.1. Increasing HNWI Population
- 5.2.2. Correlation with the GDP
- 5.2.3. Increasing Contribution of Emerging Markets
- 5.2.4. Rising International Tourist Arrivals
6. Key Issues
- 6.1. Consolidation in the Luxury Goods Industry
- 6.2. Counterfeiting
7. Luxury Market - Competitive Landscape
- Competitive Overview
- Brand Comparison
- Brand Sales by Region
8. Company Profiles
- 8.1. LVMH Moet Hennessy Louis Vuitton
- Business Description
- Key Financials
- Business Strategies
- Widening Global Presence Stores
- Promoting External Growth through M&A
- Enhancement of Brand Image
- 8.2. Gucci Group
- Business Description
- Key Financials
- Business Strategies
- Strong Distribution Network
- Store Expansion Strategy
- 8.3. Hermes International
- Business Description
- Key Financials
- Business Strategies
- Wide Geographic Presence
- Diversified Product Portfolio
- 8.4. Richemont
- Business Description
- Key Financials
- Business Strategies
- New Product Edition Launches
- Focus on Research & Development
- Independence of Maisons
9. Market Outlook
- 9.2. Forecast Methodology
- 9.2.1. Dependent and Independent Variables
- 9.2.2. Correlation Analysis
- 9.2.3. Regression Analysis
List of Charts
- Luxury Goods: Features
- Various Routes of Luxury Goods in Reaching the Customers
- Global Luxury goods Market (2002-2010)
- Global Luxury Goods Market - Share by Region (2010)
- Global Luxury Goods Market - Share Breakdown by Segments (2010E)
- Global Luxury Goods Market - Growth by Segments (2010)
- Swiss Watches By Retail Prices (in US$)
- Average Share of Swiss Luxury Watch Buyers
- Swiss Watch Exports - by Value (2005-2010)
- Swiss Watch Exports - Volume Share by Materials (2010)
- Swiss Watch Exports - Value Share by Materials (2010)
- Swiss Watch Exports - Value Share by Region (2010)
- Top 15 Luxury Watch Brands-Value Share (2009)
- Global Cognac Shipment by Volume (2005-2010)
- Cognac Monthly Shipment Growth (Jan'09-Mar'11)
- Growth in High-end Cognac Shipment - by Type of Quality (2010 over 2009)
- Global Champagne Shipments by Volume (2001-2010)
- Global Champagne Shipments by Value (2009-2010)
- Global Champagne Shipments by Country (2010)
- Volume Share of Global Gold Demand by Sources (2009-2010)
- Value Share of Global Gold Demand by Sources (2009-2010)
- Global Diamond Demand - Share by Region (2010)
- Global Platinum Demand by Application (2006-2010)
- European Luxury Goods Market Value (2009-2010)
- Luxury Sector Quarterly Organic Sales Growth in Europe (Q103-Q410)
- Luxury Goods Market in the Americas (2009-2010)
- US High-end Department Store Sales (Jan'08-Apr'11)
- US Luxury Master Card Spending Pulse (Sep'09-Apr'11)
- Japanese Luxury Goods Market (2009-2010)
- Luxury Goods Market Sales in China (2008-2010)
- Chinese Luxury Goods Market - Share by Segments (2009)
- Worldwide Internet User Statistics (2005-2010)
- HNWI Population Worldwide (2002-2010)
- Luxury Goods Market - Correlation with GDP (2003-2010)
- International tourist Arrivals Worldwide (2002-2010)
- Top 10 Luxury Goods Counterfeit Market Worldwide (2010)
- LVMH Revenue Growth (2006-2010)
- LVMH Revenue - Share Breakdown by Segments (2010)
- Number of Stores Operated by LVMH Worldwide (2008-2010)
- Gucci Revenue - Share Breakdown by Brands (2010)
- Gucci Revenue (2009-2010)
- Gucci Revenue - Share Breakdown by Products (2010)
- Number of Gucci Stores Worldwide - by Brands (2009-2010)
- Number of Branches Operated by Hermes (2006-2010)
- Hermes International Revenue (2006-2010)
- Hermes International Revenue - Share Breakdown (2010)
- Richemont Revenue (FY07-FY11)
- Richemont Revenue - Share Breakdown by Segments (FY11)
- Global Luxury Goods Market Forecast (2010-2015E)
List of Tables
- Comparison of Regular and Luxury Goods
- Luxury Goods Sales - Breakdown by Nationality (2010E)
- Comparison of Top Brands by Rank (2011)
- Top Brands in the Luxury Brand Status Index 2011
- Geographical Sales Breakdown of Luxury Goods Companies (2010)
- Luxury Brands - Estimated Price Increases (2010-2011)
- Dependent & Independent Variables (2001 - 2009)
- Correlation Matrix
- Model Summary - Coefficient of Determination
