Cover Image
市場調查報告書

非處方藥的美國市場

Nonprescription Drugs USA

出版商 Kline & Company, Inc. 商品編碼 524958
出版日期 內容資訊 英文 936 Pages
商品交期: 最快1-2個工作天內
價格
如有價格方面的疑問請按下「詢問」鍵來信查詢
Back to Top
非處方藥的美國市場 Nonprescription Drugs USA
出版日期: 2017年06月21日 內容資訊: 英文 936 Pages
簡介

本報告提供美國的各種非處方藥的市場調查,各產品類型的主要趨勢,製造商銷售額成果,領導品牌的銷售額及市場佔有率,產品開發、行銷等趨勢,未來展望,以及主要企業的簡介等彙整。

簡介

摘要整理

產品簡介

  • 調查項目
    • 主要趨勢
    • 製造商銷售額成果
    • 領導品牌的銷售額、市場佔有率
    • 新產品開發的配合措施
    • 銷售額:各零售銷售通路
    • 銷售額:自有品牌
    • 行銷活動
    • 未來展望
  • 產品類型
    • 消化器官系統
      • 胃酸控制、消氣
      • 止瀉
      • 止吐
      • 便秘藥
    • 女性產品
      • 避孕產品
      • 女性用產品
      • 個人用潤滑油
    • 內服止痛藥
      • 通用止痛藥
      • 其他
    • 營養產品
      • 草藥產品
      • 維生素和礦物質
    • 局部產品
      • 止癢
      • 雞眼、繭、疣去除劑
      • 尿布疹用產品
      • 眼部護理產品
      • 應急措施產品
      • 殺菌劑
      • 生髮產品
      • 痔瘡用劑
      • 口腔護理
      • 局部止痛藥
    • 上呼吸道相關產品
      • 過敏、氣喘緩和產品
      • 感冒、鼻腔炎
      • 止咳藥、喉嚨痛
      • 止咳藥糖漿
      • 鼻子、局部用淤血消除藥
    • 其他的產品
      • 家用診斷檢測套組
      • 睡眠引進劑
      • 戒菸輔助
      • 減重用產品

主要企業簡介

  • Bayer Group
  • Carlyle Group
  • Church & Dwight
  • GlaxoSmithKline
  • Johnson & Johnson
  • Perrigo Company
  • Pfizer
  • Prestige Brands
  • Procter & Gamble
  • Reckitt Benckiser
  • Sanofi
    • 企業活動
    • 銷售額成果:產品類型、各品牌
    • 收購、分割、新產品開發等
    • 企業概要
    • 未來展望

其他的企業簡介 (約50家)

目錄
Product Code: CIA6O

DESCRIPTION

A comprehensive analysis of the U.S. nonprescription drugs industry, focusing on key trends, developments, challenges, business opportunities, and new product activity, and offers insights and information on the following:

  • Industry trends
  • Market size and performance
  • Brand sales and share
  • Company sales and share
  • New product activity
  • Retail distribution
  • Regulatory developments
  • Rx-to-OTC switch forecasts
  • Five-year historical sales
  • Five-year sales forecasts

Features user-friendly database that is fully searchable and exportable that contains sales data, growth, share, and forecasts for hundreds of brands and companies across 30 categories. Through its alliance with IRI, Kline now includes as part this report, analysis of IRI MULO data for year ending 2016.

Scope

Nonprescription Drugs USA is an extensive industry resource used widely by marketing executives and other industry participants for competitive analysis, market investigation for new products, acquisition screening, and business planning. This report focuses solely on nonprescription drugs sold through domestic consumer outlets, including those marketed via drug stores, food stores, and mass merchandisers, in addition to nontraditional outlets such as health food stores, convenience stores, warehouse clubs, dollar stores, mail order, and the Internet. Market data refer exclusively to sales through these outlets. Direct and mail order sales are included, but sales to institutions such as hospitals and nursing homes and exports are excluded.

For more than 50 years, the study has proven to be the most authoritative and comprehensive annual source of information on the nonprescription drug industry. It contains industry trends and market size data for 31 product categories. In addition, market share and brand sales information are reported. The study profiles 11 leading major companies and approximately 50 minor companies. Included in the report is an analysis of regulatory developments, retail distribution, and private-label.

Key Benefits

Subscribers to Nonprescription Drugs USA are afforded the following benefits:

  • Access to the most comprehensive and authoritative independent source of information and insights on the U.S. nonprescription drugs industry
  • Access to accurate sales data through all outlets based on primary research with knowledgeable industry participants
  • Invitation to participate in Kline's annual web conference with access to Kline's analysts and an in-depth presentation about market performance and industry trends
  • A tool to learn about categories or brands that could be potential new entry/acquisition opportunities
  • Access to periodic podcasts on timely topics from Kline's industry experts
  • A source of valuable competitive information and intelligence
  • Understand industry trends that may impact your categories and/or brands
  • Learn about expected future Rx-to-OTC switches and their expected impacts on existing OTC categories
  • Depth of knowledge with historical sales and trend information, as well as five-year sales forecasts
  • Assessment of new product activity in each category
  • Access to Kline's searchable, exportable database with sales data on hundreds of brands and companies across 30 categories

Table of Contents

Report Contents*

Introduction

Executive Summary

An executive briefing covering developments in 2016, the impact of key trends and issues in the nonprescription drug business, and their future implications for industry participants. Includes analysis of retail distribution, private-label activity, and 5-year forecasts through 2021.

Products

Pertinent information plus insightful analysis of 30 major categories, including key trends and developments; manufacturers' sales for 2015 and 2016, sales and market shares for leading brands, new product activity, sales by retail channel, private-label sales, marketing activity including traceable media expenditures, and outlook to 2021. The product categories covered are shown in Table 1.

Major Companies

Profiles of 11 major companies, including company activities; sales by product category and major brands in 2015 and 2016; recent developments including acquisitions, divestitures, and new products; corporate overview; and an outlook to 2021. The major companies covered are shown in Table 2.

Minor Companies

Brief profiles of approximately 50 smaller OTC marketers, including corporate sales and profits, nonprescription drug sales for 2015 and 2016, recent developments including acquisitions, divestitures, new product activity, product portfolios, and traceable media expenditures for 2016.

* Subject to charter subscriber input

Table 1: Product Categories

Digestive Products

  • Antacids and antigas
  • Antidiarrheal preparations
  • Antinausea preparations
  • Laxatives

Feminine Products

  • Contraceptive products
  • Feminine remedies
  • Personal lubricants

Internal Analgesics

  • General pain relievers
  • Other internal analgesics

Nutritional Products

  • Herbal products
  • Vitamins and minerals

Topical Products

  • Anti-itch products
  • Corn, callus, and wart removers
  • Diaper rash products
  • Eye care products
  • First aid products
  • Fungicidal preparations
  • Hair regrowth treatments
  • Hemorrhoidal preparations
  • Oral care products
  • Topical analgesics

Upper Respiratory Products

  • Allergy and asthma relief products
  • Cold and sinus medications
  • Cough drops and sore throat remedies
  • Cough syrups
  • Nasal and topical decongestants

Other Products

  • Home diagnostic test kits
  • Sleeping aids
  • Smoking cessation aids
  • Weight loss medications

Table 2: Major Companies

  • Bayer Group
  • Carlyle Group
  • Church & Dwight
  • GlaxoSmithKline
  • Johnson & Johnson
  • Perrigo Company
  • Pfizer
  • Prestige Brands
  • Procter & Gamble
  • Reckitt Benckiser
  • Sanofi
Back to Top