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市場調查報告書

美國的化妝品&保養品產品

Cosmetics & Toiletries USA 2015

出版商 Kline & Company, Inc. 商品編碼 353961
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
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美國的化妝品&保養品產品 Cosmetics & Toiletries USA 2015
出版日期: 2016年07月19日 內容資訊: 英文
簡介

本報告提供美國的化妝品&保養品產品的市場調查,各產品類型趨勢,領導品牌的銷售額、市場佔有率,新產品,各零售銷售通路的銷售額,自有品牌的配合措施,行銷活動,到2020年的展望,主要企業簡介,其他經營者概要等彙整資料。

簡介

摘要整理

  • 市場概要
  • 參與企業
  • 零售途徑
  • 自有品牌的配合措施
  • 廣告、推銷
  • 至2020年的預測

產品分析

  • 調查內容
    • 各分類的趨勢、發展情形
    • 製造商的銷售額成果
    • 領導品牌的銷售額、市場佔有率
    • 新產品趨勢
    • 各零售銷售通路的銷售額
    • 自有品牌產品的銷售額
    • 行銷活動
    • 到2020年的展望
  • 產品類型
    • 香水
      • 男性用
      • 女性用
    • 護髮產品
      • 潤髮乳
      • 民族護髮產品
      • 染髮劑產品
      • 髮型設計產品、噴霧
      • 洗髮精
    • 化妝
      • 眼妝提高
      • 臉部美妝提高
      • 口紅、唇蜜
      • 修指甲
    • 口腔清潔用品
      • 唇膏
      • 漱口水
      • 牙刷
      • 牙膏粉
      • 淨白產品
    • 護膚產品
      • 嬰兒用品產品
      • 臉部營養護理
      • 手&身體化妝水
      • 男性用護膚產品
      • 防曬產品
    • 其他
      • 體香消臭劑、止汗劑
      • 脫毛劑、蠟、漂白
      • 個人淨化產品
      • 剃毛產品

主要企業

  • 調查內容
    • 企業的配合措施
    • 銷售額成果、分析:各產品類型、品牌
    • 近幾年的發展趨勢
      • 收購、新產品等
    • 企業概要
    • 到2020年的展望
  • 對象企業
    • Colgate-Palmolive
    • Coty
    • Estee Lauder
    • Guthy-Renker
    • Johnson & Johnson
    • L Brands
    • L'Oreal
    • Mary Kay
    • Procter & Gamble
    • Unilever

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄

A comprehensive analysis of the constantly evolving U.S. beauty and personal care market covering six product classes and 25 product categories. A close look at key trends, drivers and product launches, assessment of the competitive playing field between beauty's leaders and the rising independent brands in light of on-going mergers and acquisitions activity, retail distribution for traditional and alternate outlets, and a sales outlook through 2021.

This Report Will Answer Questions Such as:

  • How are marketers catering to the specific needs of the increasingly demanding consumers?
  • Who are the key market movers in the industry?
  • How does social media impact on the success and growth of a brand?
  • What role do specialty retailers play in each of the product classes?
  • Which categories will outperform the market as a whole?

NOW FEATURING...

Coming in January - Top Ten Trends and Highlights in Beauty 2016. New and more digestible report format.

SCOPE

Cosmetics & Toiletries USA will cover all cosmetic, toiletry, and fragrance products sold through all domestic consumer outlets in the United States, including those marketed via direct sales from companies such as Rodan & Fields and Mary Kay, in addition to non-traditional outlets, such as the Internet and television home shopping. Our report consists of:

  • Manufacturers', unit, and retail sales
  • Professional use (back-bar) products are excluded from our analysis
  • Product class summaries and insightful analysis of the covered product categories
  • Two key deliverables: an interactive online database and a comprehensive written report, which now includes interactive figures and tables
  • Analysis of sales by distribution channel for each product category including traditional and alternate channels. Distribution channels include: department stores, direct sales (person-to-person, internet, and television shopping), drug stores, food stores, mass merchandisers, professional outlets (salons, spas, and doctors' offices), and specialty stores

Key Benefits:

Kline & Company has been serving the personal care products industry for over 50 years. Cosmetics & Toiletries USA is a detailed assessment of the beauty and personal care products industry and the players who compete in this market.

  • Assess category and product trends
  • Identify acquisition and alliance partners
  • Develop market-entry strategies
  • Develop competitive strategies for increased market share
  • Understand industry dynamics, including the role of independent brands
  • Understand channels of distribution and shifts that are occurring

SNAPSHOT OF DELIVERABLE

Table of Contents

Cosmetics & Toiletries USA 2015

Table of Contents

FOREWORD

1. INTRODUCTION

  • CONTENTS
  • SCOPE
  • SOURCES AND METHODS

2. EXECUTIVE SUMMARY

  • MARKET OVERVIEW
  • PRODUCT CLASS AND CATEGORY PERFORMANCE
    • SKIN CARE - LOOKING BEAUTIFUL AT EVERY AGE
    • HAIR CARE - NATURAL IS BEAUTIFUL AND NOURISHMENT IS KEY
    • MAKEUP - IT'S ABOUT INNOVATION, TRENDS, AND MILLENNIALS
    • OTHER TOILETRIES - CONSCIOUSNESS AND CARE LEAD CONSUMERS THERE
    • ORAL CARE MEANS TOTAL CARE
    • FRAGRANCES - UNIQUENESS CATERS AND GENDER NO LONGER MATTERS
  • MERGERS AND ACQUISITIONS
  • COMPETITIVE LANDSCAPE
  • MARKET MOVERS
  • RETAIL LANDSCAPE
    • SPECIALTY STORES
    • DIRECT SALES
    • DEPARTMENT STORES
  • MARKETING ACTIVITY
  • OUTLOOK
    • SKIN CARE
    • HAIR CARE
    • MAKEUP
    • OTHER TOILETRIES
    • ORAL CARE
    • FRAGRANCES

3. THE PRODUCTS

3A. INTRODUCTION

  • REPORT CONTENTS
  • RESTATED SALES ESTIMATES

PRODUCT CATEGORY DESCRIPTIONS

  • FRAGRANCES
    • FRAGRANCES FOR MEN
    • FRAGRANCES FOR WOMEN
  • HAIR CARE PRODUCTS
    • CONDITIONERS
    • ETHNIC HAIR CARE PRODUCTS
    • HAIR COLORING PRODUCTS
    • HAIR STYLING PRODUCTS AND SPRAYS
    • SHAMPOOS
  • MAKEUP
    • EYE MAKEUP
    • FACE MAKEUP
    • LIPSTICKS AND LIP GLOSSES
    • NAIL POLISHES
  • ORAL CARE PRODUCTS
    • LIP BALMS, JELLIES, AND TREATMENTS
    • MOUTHWASHES
    • TOOTHBRUSHES
    • TOOTHPASTES
    • TOOTH WHITENING PRODUCTS
  • SKIN CARE PRODUCTS
    • BABY CARE PRODUCTS
    • FACIAL SKIN CARE
    • HAND AND BODY LOTIONS
    • SKIN CARE PRODUCTS FOR MEN
    • SUN CARE PRODUCTS
  • OTHER TOILETRIES
    • DEODORANTS AND ANTIPERSPIRANTS
    • DEPILATORIES, WAXES, AND BLEACHES
    • PERSONAL CLEANSING PRODUCTS
    • SHAVING PRODUCTS

3B. THE MARKET

  • TOTAL SALES
  • GROWTH

3C. FRAGRANCES

  • 2015 MARKET HIGHLIGHTS
  • MARKET SIZE AND GROWTH
    • SALES BY PRODUCT CATEGORY
    • SALES BY TRADE CLASS
  • M&A ACTIVITY
  • COMPETITION
  • MARKETING ACTIVITY
  • RETAIL DISTRIBUTION
  • OUTLOOK

FRAGRANCES FOR MEN

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • MORE VISIBLE LAUNCHES
    • NICHE AND GENDER-FREE SCENTS
    • NATURALLY-ORIENTED SCENTS
    • MORE RETAIL OPTIONS FOR MEN
    • VARIETY IN SIZE AVAILABILITY
  • COMPETITION
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

FRAGRANCES FOR WOMEN

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • HIGHER-END FRAGRANCES FUEL MARKET
    • MOVEMENT TOWARDS GENDER-FREE SCENTS
    • SMALLER-SIZED SCENTS ENCOURAGE TRIAL
    • FRAGRANCE LAYERING AND BESPOKE SCENTS FOR WOMEN
    • SUCCESSFUL FLANKERS HELP GROW FRAGRANCE FRANCHISES
    • NEW FRAGRANCE LAUNCHES IN THE PRESTIGE AND LUXURY TRADE CLASSES GROW SALES
  • COMPETITION
  • EYE ON NEWCOMERS
    • SCENTBIRD
    • PINROSE
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

3D. HAIR CARE PRODUCTS

  • 2015 MARKET HIGHLIGHTS
  • MARKET SIZE AND GROWTH
    • SALES BY PRODUCT CATEGORY
  • SALES BY TRADE CLASS AND RETAIL DISTRIBUTION
    • SALES BY TRADE CLASS
  • M&A ACTIVITY
  • COMPETITION
  • MARKETING ACTIVITY
  • SALES BY RETAIL OUTLET
  • OUTLOOK

CONDITIONERS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • BOND MULTIPLIERS CONTINUE TO MULTIPLY CATEGORY SALES
    • DEEP NOURISHING TREATMENTS HELP ACHIEVE HEALTHIER, SHINIER HAIR
    • FOOD-BASED PRODUCTS MIGRATE INTO THE CONDITIONERS CATEGORY
  • COMPETITION
    • MASS MOVERS
    • PROFESSIONAL PRODUCTS
  • EYE ON THE NEWCOMER
    • RETRESS
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

ETHNIC HAIR CARE PRODUCTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • SPOTLIGHT ON NATURAL INGREDIENTS
    • PRODUCTS TARGETING SPECIFIC CONCERNS
    • PRODUCTS OFFERING COLOR PROTECTION
    • PRODUCT FORMULATIONS FOR CHILDREN
  • COMPETITION
  • EYE ON THE NEWCOMER
    • MADAM C.J. WALKER'S
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

HAIR COLORING PRODUCTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • SALON-STYLE HAIR COLORING WITH AT-HOME CONVENIENCE
    • BOLD AND VIBRANT COLORS MAKE A STATEMENT
    • PRODUCTS FORMULATED FOR MATURE HAIR GAIN EXPOSURE
    • VALUE-ADDED HAIR COLORING PRODUCTS BECOME MORE POPULAR
  • COMPETITION
  • EYE ON THE NEWCOMER
    • eSALON
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

HAIR STYLING PRODUCTS AND SPRAYS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • COLOR PROTECTION AND PRESERVATION BECOMES A KEY MARKETING CLAIM
    • Men's hair styling products rise to the occasion
    • KEEPING IT REAL AND NATURAL IS HERE TO STAY
    • DAMAGE PROTECTION FOR HEALTHIER HAIR
  • COMPETITION
  • EYE ON THE NEWCOMER
    • BRIOGEO
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

SHAMPOOS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • PRODUCTS TARGETING SPECIFIC HAIR CARE NEEDS ADVANCE
    • PRODUCTS FOR MEN FLOURISH AS THE MALE GROOMING MARKET EXPANDS
    • NATURAL IS HERE TO STAY AND GROW
    • SALON-INSPIRED MASS BRANDS GAIN MOMENTUM
  • COMPETITION
  • EYE ON THE NEWCOMER
    • OUAI HAIRCARE
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

3E. MAKEUP

  • 2015 MARKET HIGHLIGHTS
  • MARKET SIZE AND GROWTH
    • Sales by product category
    • Sales by trade class
  • M&A ACTIVITY
  • COMPETITION
  • MARKETING ACTIVITY
  • RETAIL DISTRIBUTION
  • OUTLOOK

EYE MAKEUP

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • Sales by trade class
  • TRENDS
    • Eye shadow palettes with fun designs steal the show
    • Neutrals for the day, sparkles for the night
    • Statement-making lashes inspire mascara innovations
    • “Power brow” and eyebrow products galore
    • Kajal/Kohl eyeliners win for intense, smoky eyes
  • COMPETITION
    • EYE ON THE NEWCOMER
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

FACE MAKEUP

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • Sales by trade class
  • TRENDS
  • COMPETITION
  • MARKETING ACTIVITY
  • SALES BY RETAIL DISTRIBUTION
  • OUTLOOK

LIPSTICKS AND LIP GLOSSES

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • SALES BY TRADE CLASS
  • TRENDS
    • Textures from glossy to matte
    • Inspired by runways, shades from nude to lavender to black are the norm
    • Long wear, HD lipsticks spur market growth
    • Multi-benefit products continue to be favored by consumers
    • Packaging designs help drive growth in the market
  • COMPETITION
    • EYE ON THE NEWCOMER
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

NAIL POLISHES

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • Sales by trade class
  • TRENDS
    • Long-wear, gel-hybrid nail polishes
    • Chemical-free nail polishes
    • Runway trends inspire seasonal nail color trends
    • Translucent and blendable nail polishes
  • COMPETITION
    • EYE ON THE NEWCOMER
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

3F. ORAL CARE PRODUCTS

  • 2015 MARKET HIGHLIGHTS
  • MARKET SIZE AND GROWTH
    • SALES BY PRODUCT CATEGORY
    • SALES BY TRADE CLASS
  • M&A ACTIVITY
  • COMPETITION
  • MARKETING ACTIVITY
  • RETAIL DISTRIBUTION
  • OUTLOOK

LIP BALM, JELLIES, AND TREATMENTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • MULTI-FUNCTIONAL LIP BALMS
    • ATTRACTIVE NEW FLAVORS
    • INNOVATIVE PRODUCT PACKAGING
    • INCREASED CONSUMER AWARENESS ON PRODUCT INGREDIENTS
  • COMPETITION
  • EYE ON THE NEWCOMER
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

MOUTHWASHES

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • ALCOHOL-FREE, GUM-HEALTH PROMOTING MOUTHWASHES DRIVE SALES FOR LEADING MARKETERS
    • NATURAL MOUTHWASHES ARE GAINING MOMENTUM
    • MOUTHWASHES WITH ADDED BENEFIT OF WHITENING
    • PRODUCT PACKAGING IS A TOOL FOR BRANDS TO DIFFERENTIATE THEMSELVES
  • COMPETITION
  • EYE ON THE NEWCOMER
    • HELLO PRODUCTS
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

TOOTHBRUSHES

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • INNOVATIVE NEW PRODUCTS
    • CHILDREN'S TOOTHBRUSHES ARE TRENDING
    • ENVIRONMENTAL CONCERNS ARE TAKEN INTO ACCOUNT
  • COMPETITION
  • EYE ON THE NEWCOMER
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

TOOTHPASTES

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • MULTI-FUNCTIONAL TOOTHPASTES LEAD THE GROWTH
    • APPEALING NEW FLAVORS SPICE UP THE CATEGORY
    • NEW ENTRANTS DIVERSIFY THE CATEGORY WITH NICHE PRODUCTS AND INNOVATIVE OFFERINGS
  • COMPETITION
  • EYE ON THE NEWCOMER
    • UGLY BY NATURE
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

TOOTH WHITENING PRODUCTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • PRODUCTS THAT ADDRESS TOOTH SENSITIVITY ARE ON THE RISE
    • PRODUCTS THAT OFFER INSTANT RESULTS BECOME MORE IMPORTANT
  • COMPETITION
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

3G. SKIN CARE

  • 2015 CATEGORY HIGHLIGHTS
  • MARKET SIZE AND GROWTH
    • SALES BY PRODUCT CATEGORY
    • SALES BY TRADE CLASS
  • M&A ACTIVITY
  • COMPETITION
  • MARKETING ACTIVITY
  • RETAIL DISTRIBUTION
  • OUTLOOK

BABY CARE PRODUCTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • NATURAL INGREDIENTS AND TRUST IN BRANDS ARE KEY IN THIS CATEGORY
    • SEALS OF ACCEPTANCE PROVIDES DIFFERENTIATION
    • DELICATE SKIN YIELDS SPECIAL CLAIMS
    • PRODUCT PACKAGING GETS INNOVATIVE
  • COMPETITION
  • EYE ON THE NEWCOMER
    • PURE BY SHE SHE
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

FACIAL SKIN CARE

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY PRODUCT TYPE
    • SALES BY TRADE CLASS

TRENDS

  • KOREAN TRENDS SUCCESSFULLY MIGRATE TO THE UNITED STATES
  • INSTANT GRATIFICATION THROUGH THE USE OF MASKS BECOME MAINSTREAM
  • UNIQUE INGREDIENTS CONTINUE TO BE A MAIN DIFFERENTIATOR AMONG
  • BRANDS
  • “TECH NECK” INSPIRES NEW PRODUCTS
  • COMPETITION
  • EYE ON THE NEWCOMER
    • COCOKIND
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

HAND AND BODY LOTIONS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • IN-SHOWER BODY MOISTURIZERS EXPERIENCE A RESURGENCE
    • BODY CONTOURING TAKES THE FORM OF NEW BODY FIRMING AND BODY TONING TREATMENT LAUNCHES
    • CLAIMS OF VITAMINS, OILS, BUTTERS, AND OTHER SKIN-HYDRATING INGREDIENTS ARE ON THE RISE
    • MARKETERS ARE ZEROING IN ON CUSTOMIZED PRODUCTS FOR SPECIFIC SKIN CARE CONCERNS
  • COMPETITION
  • EYE ON THE NEWCOMER
    • SOL DE JANEIRO
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

SKIN CARE PRODUCTS FOR MEN

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • BIRCHBOX EMERGES AS A SAMPLING CENTER FOR MEN'S PRODUCTS
    • WOMEN'S TRENDS MIGRATE INTO THE MEN'S SKIN CARE CATEGORY
    • PRODUCTS FOR SPECIFIC SKIN CONCERNS CONTINUE TO BE IN DEMAND
    • ATHLETES PROMOTE BRANDS
  • COMPETITION
  • EYE ON THE NEWCOMER
    • MIKE'S FOR HIM
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

SUN CARE PRODUCTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • ANTI-OXIDANTS ARE INCREASINGLY BEING ADVERTISED
    • LONG-LASTING, WATER-RESISTANT FORMULAE
    • MULTI-BENEFITS PRODUCTS MOVE THE MARKET FORWARD
    • SCENTED SUNSCREEN SHAKES UP THE INDUSTRY
  • COMPETITION
  • EYE ON THE NEWCOMER
    • ZEALIOS
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

3H. OTHER TOILETRIES

  • 2015 CATEGORY HIGHLIGHTS
  • MARKET SIZE AND GROWTH
    • SALES BY PRODUCT CATEGORY
  • SALES BY TRADE CLASS AND RETAIL DISTRIBUTION
    • SALES BY TRADE CLASS
  • M&A ACTIVITY
  • COMPETITION
  • MARKETING ACTIVITY
  • SALES BY RETAIL OUTLET
  • OUTLOOK

DEODORANTS AND ANTIPERSPIRANTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • PRODUCT FORMULATIONS EMPLOYING ODOR-FIGHTING TECHNOLOGY
    • ALUMINUM-FREE PRODUCTS DUE TO GROWING CONCERNS
    • ALCOHOL-FREE FORMULATIONS FOR CONSUMERS SEEKING MORE NATURAL SOLUTIONS
    • PRODUCTS WITH ADDITIONAL BENEFITS PROPEL THE MARKET FORWARD
  • COMPETITION
  • EYE ON THE NEWCOMER
    • MILK MAKEUP
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

DEPILATORIES, WAXES, AND BLEACHES

  • Category Highlights for Depilatories, Waxes, and Bleaches, 2015
  • CATEGORY SIZE AND GROWTH
  • TRENDS
    • NEW PRODUCT INTRODUCTIONS STIMULATE SALES GROWTH
    • OILS AS FEATURED PRODUCT INGREDIENT
  • COMPETITION
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

PERSONAL CLEANSING PRODUCTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • CATEGORY SEGMENTATION
    • SALES BY TRADE CLASS
  • TRENDS
    • INGREDIENT INNOVATION SPURS GROWTH
    • THERAPEUTIC CHOICES INCREASE DUE TO RISING PREFERENCE
    • NATURAL INGREDIENTS GAIN POPULARITY
    • FRAGRANCE IS A SIGNIFICANT FACTOR IN PRODUCT FORMULATION
  • COMPETITION
  • EYE ON THE NEWCOMER
    • EARTHCURE
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

SHAVING PRODUCTS

  • 2015 CATEGORY HIGHLIGHTS
  • CATEGORY SIZE AND GROWTH
    • SALES BY TRADE CLASS
  • TRENDS
    • MULTIFUNCTIONAL PRODUCTS AID SALES GROWTH
    • MULTICULTURAL SHAVING PRODUCTS TO TARGET PREVIOUSLY UNDERSERVED CONSUMER BASE
    • EMPHASIS ON THE PRODUCT INGREDIENTS DUE TO RISING CONSUMER INTEREST
    • FEMALE CONSUMERS GAIN IMPORTANCE
  • COMPETITION
  • EYE ON THE NEWCOMER
    • HUE FOR EVERY MAN
  • RETAIL DISTRIBUTION
  • MARKETING ACTIVITY
  • OUTLOOK

4. MAJOR COMPANIES

INTRODUCTION

OVERVIEW

  • TOTAL SALES
  • GROWTH

COLGATE-PALMOLIVE

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
  • MARKETING ACTIVITY
  • OUTLOOK

COTY

  • 2015 KEY HIGHLIGHTS FOR COTY
  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
    • FRAGRANCES
    • MAKEUP
    • SKIN CARE
    • OTHER TOILETRIES
  • RECENT DEVELOPMENTS
    • ACQUISITION AND RESTRUCTURING DEVELOPMENTS
    • LEADERSHIP DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK

ESTÉE LAUDER

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
    • MAKEUP
    • SKIN CARE
    • FRAGRANCES
    • HAIR CARE
  • RECENT DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK

GUTHY-RENKER

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
    • SKIN CARE
    • HAIR CARE
    • MAKEUP
  • RECENT DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK

JOHNSON & JOHNSON

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
    • SKIN CARE
    • ORAL CARE
    • HAIR CARE
    • OTHER TOILETRIES
    • MAKEUP
  • RECENT DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK

L BRANDS

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
  • MARKETING ACTIVITY
    • IN-STORE MARKETING
  • OUTLOOK

L'ORÉAL

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
    • MAKEUP
    • HAIR CARE
    • SKIN CARE
    • FRAGRANCES
  • RECENT DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK

MARY KAY

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
  • RECENT DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK

PROCTER & GAMBLE

  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
  • PRODUCT CATEGORY PERFORMANCE
  • RECENT DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK

UNILEVER

  • 2015 KEY HIGHLIGHTS FOR UNILEVER
  • COMPANY OVERVIEW
  • CORPORATE SALES AND PROFITS
  • COSMETICS AND TOILETRIES
    • SALES BY TRADE CLASS
  • PRODUCT CATEGORY PERFORMANCE
  • RECENT DEVELOPMENTS
  • MARKETING ACTIVITY
  • OUTLOOK
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