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市場調查報告書

小企業的ICT投資趨勢:企業的ICT支出模式預測

ICT investment trends in small enterprises

出版商 GlobalData 商品編碼 318622
出版日期 內容資訊 英文 32 Pages
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小企業的ICT投資趨勢:企業的ICT支出模式預測 ICT investment trends in small enterprises
出版日期: 2016年11月30日 內容資訊: 英文 32 Pages
簡介

本報告依據對1,109家小企業的資訊通訊技術(ICT)的投資趨勢相關調查結果,提供企業的ICT支出核心領域(硬體設備、軟體、IT服務、通訊、諮詢)如何分配ICT預算、其現狀相關驗證等,有系統的資訊。

第1章 ICT預算趨勢

  • 簡介
  • 調查人口統計
  • ICT預算的變化
  • ICT預算的分配:各核心技術領域
    • 硬體設備預算的明細
    • 軟體預算的明細
    • 第三方IT服務支出
    • 通訊預算
  • ICT預算的分配:各功能
  • IT功能的外包

第2章 ICT投資的優先順序和供應商的顧客購買傾向率

  • 簡介
  • 核心技術投資的優先順序
    • 企業應用
    • 商業智慧(BI)
    • 安全
    • 雲端運算解決方案

第3章 ICT採購趨勢

  • 簡介
  • 購買流通管道
  • 影響IT投資策略的業務目標
  • 影響IT投資策略的IT目標
  • ICT供應商的選擇

第4章 摘要

  • 在經濟發展減緩中,小企業投資有能力的核心ICT網域

第5章 附錄

  • 定義
  • 相關調查
  • 聯絡處

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目錄
Product Code: KG0238CI

Summary

Recent trends such as m-commerce, the ever increasing adoption of tablets and smart phones, and the digitization of business processes, are driving ICT investments among small enterprises in 2016.

Key Findings

Kable's survey shows that a major proportion of ICT budgets are allocated to software, hardware, and IT services such as servers, security, network and communications equipment, software licenses, and cloud computing.

As one of the most disruptive technologies, the future of the Internet of things (IoT) looks promising with innovative features, compelling small enterprises to consider investment in this domain.

Kable expects small enterprises to adopt new technologies, which would enable them to achieve a competitive edge in the global market.

Synopsis

ICT investment trends in small enterprises presents the findings from a survey of 882 small enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how small enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting. The report illustrates the core technologies that enterprises are investing in, including IoT, mobility management, business intelligence, and cloud computing. The survey also highlights the approach to purchasing technology adopted by small enterprises. Through Kable's survey, the report aims to provide a better insight to ICT vendors and service providers when pitching their solutions to small enterprises.

In particular, it provides an in-depth analysis of the following:

How ICT budgets are set to change in 2016 in terms of their overall size

Allocation across the core elements of IT spend, including hardware, software, services, communications, and consulting

Distribution of ICT money in areas such as the networks, applications, service desk, and data centers

Which ICT functions small enterprises are interested in outsourcing

Small enterprises' investment priorities based on their budget allocations across core technology categories such as IoT, business intelligence, mobility management, and cloud computing

Factors that are influencing small enterprises' investments in each technology category

How small enterprises' IT budgets are currently allocated across various segments within a technology category

Small enterprises' distribution of their ICT budget across various segments within a technology category

Vendor satisfaction ratings for various core and advanced technology categories

Insight into small enterprises' preferred buying approaches

Business objectives that small enterprises are looking to achieve through their IT investment strategies

Factors that are influencing small enterprises' decisions to select an ICT provider

Reasons To Buy

Understand how the small enterprises' ICT landscape is set to change in 2016 to prioritize your target market

Comprehend how ICT money are being allocated by small enterprises in specific geographies and verticals to improve your market penetration

Make effective business decisions by recognizing the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting)

Realign your sales initiatives by understanding the current strategic objectives of small enterprises

Enhance your market segmentation with the included, detailed breakdown of opportunities within selected technology categories (IoT, business intelligence, mobility management, and cloud computing)

Prioritize your focus areas by understanding which factors are influencing small enterprises' decisions when selecting an ICT provider

Understand the changes in customers' priorities and identify the business objectives that small enterprises are looking to achieve through their ICT investment strategies

Table of Contents

1 Trends in ICT budgets

  • 1.1 Introduction
  • 1.2 Survey demographics
  • 1.3 ICT budget changes
  • 1.4 ICT budget allocation by core technology area
    • 1.4.1 Hardware budget breakdown
    • 1.4.2 Software budget breakdowns
    • 1.4.3 Third party IT services expenditure
    • 1.4.4 Communications expenditure
    • 1.4.5 Cloud computing budget
  • 1.5 ICT budget allocation by function
  • 1.6 Outsourced IT functions

2 ICT investment priorities and vendor satisfaction

  • 2.1 Introduction
    • 2.1.1 Internet of things (IoT)
    • 2.1.2 Business intelligence
    • 2.1.3 Mobility management
    • 2.1.4 Cloud computing

3 ICT procurement trends

  • 3.1 Introduction
  • 3.2 Business objectives influencing IT investment strategy
  • 3.3 ICT provider selection
  • 3.4 Key decision maker for purchasing technology

4 Summary

  • 4.1 Small enterprises are investing in various ICT domains in 2016 to remain competitive in the market while increasing profitability

5 Appendix

  • 5.1 Definitions
  • 5.2 Further reading
  • 5.3 Contact the authors

List of Figures

  • Figure 1: Small enterprises' ICT survey geographic breakdown
  • Figure 2: Small enterprises' ICT survey industry breakdown
  • Figure 3: Recent and expected ICT budget changes among small enterprises
  • Figure 4: Small enterprises' (external) ICT budget allocation, 2015 and 2016
  • Figure 5: Small enterprises' average hardware budget allocation
  • Figure 6: Average allocation of software budgets in small enterprise market
  • Figure 7: Small enterprises' average IT services budget allocation
  • Figure 8: Small enterprises' average communications expenditure
  • Figure 9: Small enterprises' average cloud computing budget allocation by technology
  • Figure 10: Small enterprises' average cloud computing budget allocation by implementation type
  • Figure 11: Small enterprises' ICT budget allocation by function, 2015 and 2016
  • Figure 12: Outsourced IT functions - small enterprises' current and future outsourcing priorities
  • Figure 13: IoT - small enterprises' current and future investment priorities
  • Figure 14: IoT - selected primary provider and vendor satisfaction among small enterprises
  • Figure 15: Business intelligence - small enterprises' current and future investment priorities
  • Figure 16: Business intelligence - small primary provider and vendor satisfaction among small enterprises
  • Figure 17: Mobility management - small enterprises' current and future investment priorities
  • Figure 18: Mobility management - selected primary provider and vendor satisfaction among small enterprises
  • Figure 19: Cloud computing - small enterprises' current and future investment priorities
  • Figure 20: Cloud computing - selected primary provider and vendor satisfaction among small enterprises
  • Figure 21: Business objectives which influence small enterprises' IT investment strategy
  • Figure 22: Factors influencing small enterprises' decision to choose an ICT provider
  • Figure 23: Role of key entities in making ICT purchasing decisions
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