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市場調查報告書
全球品牌鞋類市場：市場分析及預測
Global market review of branded footwear - forecasts to 2011
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全球品牌鞋類市場：市場分析及預測 是由出版商just-style.com在2007年03月所出版的。
這份英文市場調查報告書包含60 Pages 價格從美金808起跳。
Abstract
just-style believes that the global branded footwear market will continue to
grow over the next five years - in fact an overall rise of 3.7% is predicted.
Customers around the world are heavily influenced by the image that a brand
portrays and, as a result, leading companies are carrying out a number of
wide-ranging initiatives to strengthen and re-position their brands. These
initiatives range from launching new products and new advertising campaigns to
selective sponsorship and brand placement.
Consumer retention remains a vital factor for footwear companies' continued
success, and a market position can be improved or lost depending on customer
numbers. Brand equity of products is becoming - and will continue to be - one
of the most important factors affecting consumer purchasing decisions.
Increasing competition and falling prices have driven suppliers to re-think
their strategies and develop additional capabilities such as:
- product development and design
- logistics management
- IT infrastructure
- inventory control.
In this new edition report, just-style analyses all aspects of the global
branded footwear sector, including key market drivers and global trends,
insight into the major footwear markets, industry changes and issues and
profiles of the market leaders and forecasts to 2011.
Table of Contents
Chapter 1 Global trends
Chapter 2 Global footwear trends
- Overview of footwear supply
- Key global market drivers 2006-2011
- Brand building and recognition
- Replacement due to wear
- Growth in casual dressing
- Huge product range
- Sales driven by fashion
- Pricing
- Production versus consumption
- Environmental impact
- Global demand
Chapter 3 The major footwear markets
- United States
- United Kingdom
- Key economic points concerning the UK
- China
- France
- Germany
- Russia
- India
Chapter 4 Industry changes and issues 2006-2011
- Growth of luxury
- Market trends to watch
- Quota changes
- Emergence of South Asia
- New footwear sourcing strategies
- e-commerce
- Ethical trading
- Technological changes
- Interviews with industry leaders
- Interview 1: Niall Campbell, managing director, British Footwear
Association
- Interview 2: Duncan Scott, vice president, Adidas Footwear Sourcing
Chapter 5 Profiles of global market leaders
- Brown Shoe Company Inc
- C&J Clark Ltd
- Timberland
- Wolverine Worldwide Inc
- Skechers
- Vans
List of figures
- Figure 1: Global branded footwear market by value, 2001-2011 (US$bn)
- Figure 2: Global branded footwear market by volume, 2001-2011 (pairs, bn)
List of tables
- Table 1: Projected world population, 2000-2011
- Table 2: Global footwear demand, 2005-2011 (pairs, bn)
- Table 3: Men’s footwear: Global demand by product type, 2005-2011
(pairs, bn)
- Table 4: Women’s footwear: Global demand by product type, 2005-2011
(pairs, bn)
- Table 5: Children’s footwear global demand 2005-2011 (pairs, bn)
- Table 6: US: branded footwear market, 2005-2011 (pairs, bn)
- Table 7: UK: branded footwear market, 2005-2011 (pairs, m)
- Table 8: Estimated share of the UK retail market, by retailer, 2002-2004
(GBPm and %)
- Table 9: China: branded footwear market, 2005-2011 (pairs, bn)
- Table 10: France: branded footwear market, 2005-2011 (pairs, m)
- Table 11: Germany: branded footwear market, 2005-2011 (pairs, m)
- Table 12: Russia: branded footwear market, 2005-2011 (pairs, m)
- Table 13: India: branded footwear market, 2005-2011 (pairs, m)
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