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Smart Watches: Trends, Vendor Strategies & Forecasts 2017-2021

出版商 Juniper Research 商品編碼 279391
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
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智慧型手錶:市場趨勢、供應商策略、預測 Smart Watches: Trends, Vendor Strategies & Forecasts 2017-2021
出版日期: 2017年01月16日 內容資訊: 英文



第1章 智慧型手錶概論

  • 簡介
  • 調查範圍
  • 穿戴式設備定義
  • 智慧型手錶的可能性
    • 硬體設備
    • 軟體

第2章 智慧型手錶市場力學

  • 智慧型手錶部門的動態
  • 主要的市場成長的促進要素
  • 主要市場障礙
  • 主要的市場趨勢
  • 價值鏈分析
    • 生態系統成員及相關利益者

第3章 智慧型手錶市場預測

  • 簡介
  • 預測手法
    • 預測階段
    • 智慧穿戴式設備的出貨量、用戶數及市值的調查方法
    • 智慧型手錶軟體的調查方法
  • 智慧型手錶銷售數預測
    • 用戶數預測
    • 設備的出貨量預測
    • 智慧型手錶軟體的銷售額預測
  • 智慧型手錶的收益預測
    • 設備的收益
    • 軟體的收益




Juniper's new and expansive smartwatches research outlines the key trends and opportunities in this evolving market. The research charts the latest technological and business developments in the smartwatch space, as well as providing in-depth forecasts across a variety of metrics.

This research comprises:

  • Market Trends & Opportunities (PDF)
  • 5 Year Market Sizing & Forecast Spreadsheet (Excel)

Key Features

  • Technological Developments: Assessment of the current state of smartwatch technologies, detailing prospects for their future development.
  • Trends Assessment: Strategic evaluation of the state of the smartwatch market, alongside key macro trends affecting the market.
  • Competitive Landscape & Ecosystem Analysis: Outline of the smartwatch value chain, detailing opportunities for a variety of players and business models.
  • Benchmark Industry Forecasts: Market segment forecasts for smartwatch installed base and shipments, as well as software. Hardware forecasts split by:
    • Watch type (dashboard and multifunctional)
    • Connectivity (Cellular, GPS/GLONASS, NFC, Wi-Fi)
    • Operating System (Android Wear, Tizen, WatchOS, Dashboard. Others)
    • Device Vendor (Apple, Fitbit, Huawei, LG, Samsung, Sony, TAG Heuer, Others)

Key Questions

  • 1. What movement is happening in the smartwatch market?
  • 2. What is holding smartwatch adoption back?
  • 3. What features and positioning will drive adoption?
  • 4. How will the smartwatch OS and vendor landscape change over the next 5 years?
  • 5. What are the best business models for each player in the smartwatch ecosystem?

Companies Referenced

Data & Interactive Forecast

The new ‘Smartwatches’ forecast suite includes:

  • Country level data splits for 8 key regions and country forecasts for:
    • Canada
    • China
    • Denmark
    • Germany
    • Japan
    • Norway
    • Portugal
    • South Korea
    • Spain
    • Sweden
    • UK
    • US
  • Segment splits by:
    • Connectivity (Cellular, GPS/GLONASS, NFC, Wi-Fi)
    • Device Type (multifunctional and dashboard smartwatches)
    • Device Vendor (Apple, Fitbit, Huawei, LG, Samsung, Sony, TAG Heuer, Others)
    • Operating System (Android Wear, Tizen, WatchOS, Dashboard. Others)Vendor
  • What-If Analysis tool allowing user the ability to manipulate Juniper's data for 7 different metrics.
  • Access to the full set of forecast data of more than 30 tables and over 2,300 datapoints.

Juniper Research's highly granular Interactive Excels (IFXLs) enable clients to manipulate Juniper's forecast data and charts to test their own assumptions using the Interactive Scenario Tool; and compare select markets side by side in customised charts and tables. IFXLs greatly increase clients' ability to both understand a particular market and to integrate their own views into the model.

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