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市場調查報告書

行動網路業者的行動語音策略

Mobile Voice

出版商 Juniper Research 商品編碼 120860
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
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行動網路業者的行動語音策略 Mobile Voice
出版日期: 2017年03月07日 內容資訊: 英文
簡介

本報告提供行動網路業者活用了行動語音的新經營模式、收益源的開發的相關調查,主要企業的採訪,語音市場情勢,地區形勢等彙整資料。

市場趨勢、競爭情形

第1章 行動語音策略的簡介

  • 簡介

第2章 行動語音:市場形勢 & 地區分析

  • 網路業者所面臨的課題
    • 傳統的收益低
  • 市場更新:VoLTE的發展
    • ViLTE (Video over LTE)
    • VoLTE
  • 市場更新:VoWi-Fi的發展
    • Wi-Fi Calling的地區分析
    • Wi-Fi Calling的未來
    • 語音收益減少分析
  • RCS (進階通訊服務)

第3章 行動語音:企業簡介 & 定位

  • 行動語音的簡介
  • 供應商評估
    • 供應商評估手法
    • 行動語音供應商分類
  • 限制 & 說明
  • 未來的語音:主要企業
  • 企業簡介
    • Amdocs
    • GENBAND
    • Empirix
    • Ericsson
    • Mitel Networks
    • Nokia Networks
    • Sonus
    • Tata Communications
    • Twilio
    • Syniverse
    • iBasis
    • Ascom

市場規模 & 預測

第1章 行動語音的簡介

  • 業者& OTT語音
  • 通訊生態系統

第2章 行動語音:市場摘要

  • 行動語音市場摘要

第3章 手機業者語音:市場預測 & 要點

  • 網路業者市場

第4章 OTT語音:市場預測 & 要點

  • OTT語音市場

第5章 WebRTC & HD 語音:市場預測 & 要點

  • 簡介

第6章 Wi-Fi通話:市場預測 & 要點

  • 簡介

第7章 行動視訊通話 & 平板電腦VoIP::市場預測 & 要點

  • 簡介

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目錄

Overview

As mobile network operators continue to face challenging market conditions, the development of new business models and revenue streams are critical for future growth. Juniper's latest Mobile Voice research focuses on how operators can leverage the latest developments in Voice, and how these can help retain market share and deliver new revenues.

Platforms covered:

  • Mobile & Tablet OTT VoIP
  • VoLTE
  • VoWi-Fi
  • HD Voice
  • Mobile WebRTC
  • Video Calling

This research suite comprises:

  • Market Trends & Competitive Landscape (PDF)
  • 5 Year Market Sizing & Forecasts (PDF & Excel)
  • Executive Summary & Core Findings (PDF)

Key Features

  • Benchmark Industry Forecasts: A highly granular data set mapping out the key opportunities market by market, covering adoption, users, service revenue and more for 8 global regions and 16 key country markets.
  • Interviews: Insights from leading players, including:
    • Genband
    • iBasis
    • Syniverse
    • Tata Communications
  • Juniper Leaderboard: 12 leading B2B mobile voice platform providers scored on their capability and capacity and compared on our Leaderboard positioning matrix.
  • Voice Market Landscape: An examination of the current and future voice market, identifying opportunities and business models by platform, technology and market.
  • Regional Analysis: A strategic review of the market landscape across 8 key global regions for technologies including:
    • Mobile & Tablet OTT VoIP
    • VoLTE
    • VoWi-Fi
    • HD Voice
    • Mobile WebRTC
    • Video Calling

Key Questions

  • 1. Where are the new revenues to be found in the mobile voice market?
  • 2. Can VoLTE and HD Voice be a game changer for Operators - where's the money?
  • 3. Will Rich Communication Services (RCS) take off with Google's backing - what will be it's impact on the market?
  • 4. How can operators win against OTT players?
  • 5. Which mobile voice platforms offer the greatest growth potential?

Companies Referenced

  • Interviewed: GENBAND, iBasis, Syniverse, Tata Communications,
  • Profiled: Amdocs, Ascom, GENBAND, Empirix, Ericsson, iBasis, Mitel Networks, Nokia Networks, Sonus, Syniverse, Tata Communications, Twilio, Xura.
  • Mentioned: A1 Telekom Austria, Acision, Acterna, Airtel, Alcatel, Amazon, Apple, Asia Netcom, AsiaInfo, AT&T, Authy, Axis, Bell Mobility, BendBroadband, Bouygues Telecom, Braidio, BT, Cellusys, Cerent, China Mobile, China Telecom, China Unicom, Chuan Wei, Cisco, Claro, CNT, Core Software, CounterPath, Cubic Telecomm, Daum Kakao, Deloitte, DeskNet Systems, Deutsche Telekom, Dialog, DiGi, Dorado Software, du, EE, Eircom, Elisa, Equinix, Event Zero, Evolve Broadband, Facebook, fring Alliance, Fuze, Genesys, GSMA, Hewlett-Packard, Huawei, IBM, In-Line Telecom, Interactive Interlligence, JDSU, Jio, Joyent, Juniper Networks, KDDI, KPN, LINE, M2 Dodo, Masergy, Mavenir Systems, Microsoft, MobilTel, Movistar, MVA (Mobile Video Alliance), Nexio, Nimbuzz, Nortel, NTT DoCoMo, Numonix, NYNEX Science & Technology, OGS (Ooredoo Global Services), ONO, PLDT, Polkomtel, RCom, Rebtel, Reliance, Rogers Wireless, RomTelecom, Samsung, SAP, Sentito Network, Siemens, Skype, Smartfren, Softbank, Sprint, STC, Tango, Tech Mahindra, Tekelec, Telcel, Tele2, Telebit, Telecom Italia, Telefonica, Telenor, TelemedCo, Telesoft, Teletalk, Telin, Teliti, Telkom SA, Telkomsel, TierOne OSS, TIM, T-Mobile, TTI (Telecom Technologies Inc), Turkcell, Twitter, UROS, Verivue, Verizon, Viber, VimpelCom, Vodafone, WhatsApp, XL Axiata, Zain.

Data & Interactive Forecast

Juniper's latest Mobile Voice forecast suite includes:

  • Market data splits for 8 key global regions, and 16 countries including:
    • US
    • Canada
    • Brazil
    • Denmark
    • France
    • Germany
    • Norway
    • Portugal
    • Spain
    • Sweden
    • UK
    • Russia
    • China
    • Japan
    • South Korea
    • India
  • Adoption, service/connectivity revenue, and ARPU forecasts for voice services including:
    • Operator Billed Voice Services
    • VoLTE
    • Mobile & Tablet OTT VoIP Services
    • Mobile Video Calling
  • Adoption, traffic and data usage forecasts for the following services:
    • VoLTE
    • VoWi-Fi
    • Mobile & Tablet OTT VoIP
    • HD Voice
    • WebRTC
    • Video Calling
  • Interactive Scenario tool allowing user the ability to manipulate Juniper's data for 12 different metrics.
  • Access to the full set of forecast data of 90 tables and over 14,000 datapoints.

Juniper Research's highly granular interactive excels enable clients to manipulate Juniper's forecast data and charts to test their own assumptions using the Interactive Scenario Tool; and compare select markets side by side in customised charts and tables. IFxls greatly increase clients' ability to both understand a particular market and to integrate their own views into the model.

Table of Contents

Market Trends & Competitive Landscape

1. Introduction to Mobile Voice Strategies

  • 1.1. Introduction
    • Figure 1.1: Mobile Voice Market Snapshot 2017
    • 1.1.2. Legislation, Regulation & Fees
      • i. Combatting OTT Players
      • ii. Enterprise Partnerships
    • 1.1.3. Incentives for Alliance
      • i. Reducing the Threat of OTT Players
      • ii. Net Neutrality
      • iii. Additional Services
      • iv. MNOs Offerings for OTT
    • 1.1.4. Potential Challenges
      • Figure 1.2: Benefits & Restrictions of MNO/OTT Partnership

2. Mobile Voice: A Market Landscape & Regional Analysis

  • 2.1. Issues Facing Network Operators
    • 2.1.1. Falling Traditional Revenues
      • Figure 2.1:Total Network Operator Billed ARPU ($), Split by 8 Key Regions 2014-2021 (2014=1)
  • 2.2. Market Update: Rollouts of VoLTE
    • 2.2.1. ViLTE (Video over LTE)
    • 2.2.2. VoLTE: A Regional Analysis
      • Figure 2.2: Network Operator VoLTE Regional Analysis, Split by 8 Key Regions
      • i. North America
      • ii. Latin America
      • iii. West Europe
      • iv. Central & East Europe
      • v. Far East & China
      • vi. Indian Subcontinent
      • vii. Rest of Asia Pacific
      • viii. Africa & Middle East
  • 2.3. Market Update: Rollouts of VoWi-Fi (Voice over Wi-Fi)
    • Figure 2.3: VoLTE Services - Highest Opportunity Regions
    • Figure 2.4: Percentage of Total Smartphone VoIP Traffic Carried Over Wi-Fi, 2016-2021
    • 2.3.1. Regional Analysis of Wi-Fi Calling
      • Figure 2.5: Network Operator Wi-Fi Calling Regional Analysis, Split by 8 Key Regions
      • i. North America
      • ii. Latin America
      • iii. West Europe
      • iv. Central & East Europe
      • v. Far East & China
    • 2.3.2. The Future of Wi-Fi Calling
    • 2.3.3. Analysis of Falling Voice Revenues
  • 2.4. RCS (Rich Communications Services)
    • Figure 2.6: RCS Offerings

3. Mobile Voice: Player Profiles & Positioning

  • 3.1. Introduction to Mobile Voice
  • 3.2. Vendor Assessment
    • 3.2.1. Vendor Assessment Methodology
      • Table 3.1: Mobile Voice Capability Criteria
      • Figure 3.2: Mobile Voice Juniper Leaderboard Positioning Results
      • Table 3.3: Juniper Heatmap for the Mobile Voice Market
    • 3.2.2. Mobile Voice Vendor Grouping
      • i. Established Leaders
      • ii. Leading Challengers
      • iii. Disruptors & Emulators
  • 3.3. Limitations & Interpretations
  • 3.4. Future Voice: Movers & Shakers
  • 3.5. Player Profiles
    • 3.5.1. Amdocs
      • i. Corporate
      • ii. Geographical Spread
      • iii Key Clients & Strategic Partnerships
      • iv High Level View of Offerings
      • v. Juniper's View: Key Strengths & Strategic Development 0pportunities
    • 3.5.2. GENBAND
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.3. Empirix
      • ii. Global Reach
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.4. Ericsson
      • i. Corporate
        • Table 3.6: Ericsson Selected Financial Information ($bn) 2014-2016
      • ii. Global Reach
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
        • Figure 3.7: Ericsson's NFV Ecosystem
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.5. Mitel Networks
      • i. Corporate
        • Table 3.8: Mitel Networks Selected Financial Information ($m) 2013-2015
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.6. Nokia Networks
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
      • v. Juniper's View: Key Strengths & Strategic Development 0pportunities
    • 3.5.7. Sonus
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
        • Figure 3.9: Sonus SS7 to Diameter Migration Process
        • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.8. Tata Communications
      • i. Corporate
        • Table 3.10: Tata Communications Selected Financial Information ($m) 2015-2014
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
        • Figure 3.11: Tata Communication VoLTE Ecosystem
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.9. Twilio
      • i Corporate
        • Table 3.12: Twilio Selected Financial Information (Sm) 2015-2016 (All Figures 9 Months until 30th September)
      • ii. Global Reach
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.10. Syniverse
      • i. Corporate
        • Table 3.13: Syniverse Selected Financial Information ($m) 2014-20
      • ii. Global Reach
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
        • Figure 3.14: Syniverse MVNO Applicable Services
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.11. iBasis
      • i. Corporate
        • Table 3.15: Selected KPN/iBasis Revenues (Sm) 2014-2015
      • ii. Global Reach
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
        • Figure 3.16: iBasis' Premium Voice Ecosystem
        • Figure 3.17: iBasis' IPX Network Diagram
      • v. Juniper's View: Key Strengths & Strategic Development Opportunities
    • 3.5.12. Ascom
      • i. Corporate
        • Table 3.18: Selected Ascom Financial Information ($m) 2014-2015
      • ii. Global Reach
      • iii. Key Clients & Strategic Partnerships
      • iv. High Level View of Offerings
      • v. Juniper's View: Key Strengths & Strategic Development 0pportunities

Market Sizing & Forecasts

1. Introduction to Mobile Voice

  • 1.1. Operator & 0TT Voice
  • 1.2. The Communication Ecosystem
    • i. Mobile Voice

2. Mobile Voice: A Market Summary

  • 2.1. Mobile Voice Market Summary
    • 2.1.1. Total Number of Mobile Voice Service Users, Split by Service
      • Figure & Table 2.1: Total Number of Mobile Voice Service Users (m), Split by Service 2016 -2021
    • 2.1.2. Total Mobile Voice Revenues (Carrier & Third Party
      • Figure & Table 2.2: Total Mobile Voice Revenues (Carrier & Third Party OTT) ($m) Split by 8 Key Regions 2016-2021

3. Mobile Operator Voice: Market Forecasts & Key Takeaways

  • 3.1. The Network Operator Market
    • 3.1.1. Methodology
      • Figure 3.1: Mobile Voice Revenues Forecast Methodology
      • Figure 3.2: VoLTE Forecast Methodology
    • 3.1.2. MNO Voice Revenues Excluding Carrier 0TT
      • Figure & Table 3.3: MNO Voice Revenues Excluding Carrier OTT ($m) Split by 8 Key Regions 2016-2021
    • 3.1.3. VoLTE User Forecasts
      • Figure & Table 3.4: Number of4G LTE Mobile Subscribers Using VoLTE (m) Split by 8 Key Regions 2016-2021
    • 3.1.4. Effective Operator Revenue Per Month Per VoLTE Subscriber
      • Figure & Table 3.5: Effective Operator Revenue Per Month Per VoLTE Subscriber ($) Split by 8 Key Regions 2016-2021

4. OTT Voice: Market Forecasts & Key Takeaways

  • 4.1. The OTT Voice Market
    • 4.1.1. Introduction
    • 4.1.2. Methodology
    • 4.1.3. The Addressable Market
      • Figure 4.1: 0TT VoIP Forecast Methodology
      • Figure 4.2: Tablet VoIP Methodology
    • 4.1.4. Active Users of OTT Mobile Voice
      • Figure & Table 4.3: Active Users of 0TT Mobile Voice (m)Split by 8 Key Regions 2016-2021
    • 4.1.5. Total Third Party VoIP Data Traffic Carried over MNO Networks
      • Figure & Table 4.4: Total Third Party VoIP Data Traffic Carried over MNO Networks (PB/annum) Split by 8 Key Regions 2016-2021
    • 4.1.6. Number of Active Users of Tablet mVoIP Services
      • Figure & Table 4.5: Number of Active Users of Tablet mVoIP Services Split by 8 Key Regions 2016-2021
    • 4.1.7. Actual Annual Spend on Data Packages for Tablet VoIP
      • Figure & Table 4.6: Actual Annual Spend on Data Packages ($m) Split by 8 Key Regions 2016-2021
    • 4.1.8. Total 0TT Mobile Voice Revenues
      • Figure 4.7: Total OTT Mobile Voice Revenues ($bn) Split by 8 Key Regions 2016-2021

5. WebRTC & HD Voice: Market Forecasts & Key Takeaways

  • 5.1. Introduction
    • 5.1.1. Methodology
      • Figure 5.1: WebRTC Methodology
      • Figure 5.2: HD Voice Methodology
    • 5.1.2. Active Devices Using WebRTC
      • Figure & Table 5.3: Number of Mobile Devices using WebRTC (m) Split by 8 Key Regions 2016-2021
    • 5.1.3. Total HD Voice Minutes of Use
      • Figure & Table 5.4: Total Minutes of Use using HD Voice per Month (Millions of minutes), Split by 8 Key Regions 2016-2021
    • 5.1.4. Total Mobile Data Traffic Attributable to HD Voice
      • Figure & Table 5.5: Total Mobile Data Traffic Attributable to HD Voice (PB/annum), Split by 8 Key Regions 2016-2021

6. Wi-Fi Calling: Market Forecasts & Key Takeaways

  • 6.1. Introduction To Wi-Fi Calling
    • 6.1.1. Wi-Fi Calling Methodology
      • Figure 6.1: Wi-Fi Calling Forecast Methodology
    • 6.1.2. Total Number of Global VoWi-Fi Enabled Devices
      • Figure & Table 6.2: Total Number of Global VoWi-Fi Enabled Devices (m) Split by 8 Key Regions 2016-2021
    • 6.1.3. Total Mobile Data Traffic attributable to VoWi-Fi Calling
      • Figure & Table 6.3: Total Mobile Data Traffic attributable to VoWi-Fi Calling (PB/annum) Split by 8 Key Regions 2016 -2021

7. Mobile Video Calling & Tablet VoIP: Market Forecasts & Key Takeaways

  • 7.1. Introduction
    • 7.1.1. Methodology
      • Figure 7.1: Mobile Video Calling Methodology
    • 7.1.2. Active Users of Mobile Video Calling
      • Figure & Table 7.2: Active Users of Mobile Video Calling (m)Split by 8 Key Regions 2016-2021
    • 7.1.3. Total Mobile Data Traffic Attributable to 0TT Video Calling
      • Figure & Table 7.3: Total Mobile Data Traffic Attributable to OTT Video Calling (PB/annum)Split by 8 Key Regions 2016-2021
    • 7.1.4. Total Third Party Video Calling Data Traffic Carried over MNO Networks
      • Figure & Table 7.4: Total Third Party Video Calling Data Traffic Carried over MNO Networks (PB/annum)Split by 8 Key Regions 2016-2021
    • 7.1.5. Annual Revenue Attributable to Mobile Video Calling ($m) Split by 8 Key Regions 2016-2021
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