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市場調查報告書

行動電話設備:實際狀態把握與市場展望

Cellular Devices: Reality Check and Market Outlook

出版商 IDATE DigiWorld 商品編碼 333050
出版日期 內容資訊 英文 38 Pages
商品交期: 最快1-2個工作天內
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行動電話設備:實際狀態把握與市場展望 Cellular Devices: Reality Check and Market Outlook
出版日期: 2015年06月18日 內容資訊: 英文 38 Pages
簡介

本報告以行動電話連網型設備的生態系統為主題,提供服務及相關商務的說明、市場促進因素與阻礙因素分析、9個國家的筆記型電腦、平板電腦的數量、金額預測等。

第1章 摘要整理

第2章 調查手法和定義

第3章 市場發展

  • 價值鏈
  • 連接性的提供
    • OEM
    • 通訊業者
  • 經營模式
    • 傳統零售
    • 補助金交付
    • 批發模式
    • 創新的模式

第4章 市場分析

  • 市場引進
    • 平板電腦
    • 筆記型電腦
  • 促進要素、阻礙要素
    • 促進要素
    • 阻礙要素
  • 市場預測
    • 設備
    • 國家
    • 專業 vs. 個人用

圖表

目錄
Product Code: M15165IN

Reality check and market outlook

This report describes the cellular connected device ecosystem, in terms of offerings and related business models.

It describes the main drivers and barriers for market take-off.

It also provides forecasts in volume and in value for the laptops and tablets markets for nine countries.

Table of Contents

1. Executive Summary

2. Methodology & definitions

  • 2.1. General methodology of IDATE's reports
  • 2.2. Scope and definition

3. Market development

  • 3.1. Value chain
  • 3.2. Connectivity offerings
    • 3.2.1. OEM
    • 3.2.2. Telecom operators
  • 3.3. Business models
    • 3.3.1. Traditional retail
    • 3.3.2. Subsidisation
    • 3.3.3. Wholesale model
    • 3.3.4. Innovative models

4. Market analysis

  • 4.1. Market adoption
    • 4.1.1. Tablets
    • 4.1.2. Laptops
  • 4.2. Drivers and barriers
    • 4.2.1. Drivers
    • 4.2.2. Barriers
  • 4.3. Market estimates
    • 4.3.1. Per device
    • 4.3.2. Per country
    • 4.3.3. Professional versus personal

Report's tables and figures

Tables

  • Table 1: List of Fogg connectivity partners in Europe
  • Table 2: Main rate plans in various countries
  • Table 3: Major devices involved in the wholesale model
  • Table 4: Forecast traffic growth over different devices, World, 2013-2019
  • Table 5: Main drivers and barriers

Figures

  • Figure 1: Cellular devices value chain
  • Figure 2: Provisioning flows for operator change
  • Figure 3: Fogg is explicitly mentioned alongside HP
  • Figure 4: HP Datapass value proposition
  • Figure 5: HP Mobile Connect SIM card
  • Figure 6: Dell NetReady no longer active
  • Figure 7: Connected device offerings at AT&T
  • Figure 8: AT&T share plan
  • Figure 9: 4G Data bundle is included with in-store tablet purchase
  • Figure 10: Connected device offerings at Vodafone
  • Figure 11: Detailed data pricing
  • Figure 12: Kindle Fire HDX
  • Figure 13: Traditional retail model
  • Figure 14: Subsidisation model
  • Figure 15: Wholesale model
  • Figure 16: Operating principle of carrier selection
  • Figure 17: Key benefits of on-demand connectivity
  • Figure 18: Total tablets installed base, worldwide, 2013-2018
  • Figure 19: Cellular vs. Wifi-only tablets usage ratio, in 2014
  • Figure 20: Geographical tablet adoption
  • Figure 21: Location of device usage
  • Figure 22: Different use case metrics
  • Figure 23: Difference between smartphone and tablet usage
  • Figure 24: Total laptops installed base, worldwide, 2013-2018
  • Figure 25: Global notebook shipments, 2008-2018
  • Figure 26: Mobile PCs connections, World, 2017
  • Figure 27: Lenovo offering of tablets and laptops
  • Figure 28: Monthly usage by device, in Europe, March 2013
  • Figure 29: Price difference between Wifi + cellular and Wifi iPad Air 2 tablet
  • Figure 30: Tethering illustration
  • Figure 31: Wifi Hotspot usage in the car
  • Figure 32: Infotainment plans at Audi
  • Figure 33: AT&T Modio LTE price
  • Figure 34: Cellular laptops installed base in various countries, 2013-2020
  • Figure 35: Cellular tablets installed base in various countries, 2013-2020
  • Figure 36: Cellular laptops connectivity market in various countries, 2013-2020
  • Figure 37: Cellular tablets connectivity market in various countries, 2013-2020
  • Figure 38: Breakdown of total cellular device installed base (laptop and tablets), by country, in 2015
  • Figure 39: Breakdown of total cellular device installed base (laptop and tablets), by country, in 2020
  • Figure 40: Breakdown of total cellular device (laptop and tablets) connectivity market, by country, in 2015
  • Figure 41: Breakdown of total cellular device (laptop and tablets) connectivity market, by country, in 2015
  • Figure 42: Cellular professional and personal device installed base in various countries, in 2015
  • Figure 43: Cellular professional and personal devices installed base in various countries, in 2020
  • Figure 44: Cellular professional and personal device connectivity market in various countries, in 2015
  • Figure 45: Cellular professional and personal device connectivity market in various countries, in 2020
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