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市場調查報告書
全球電玩遊戲市場：數據・預測（2010-2014年）
World Video Game Market Data & Forecasts 2011-2015
| 出版商 |
IDATE |
| 出版日期 |
2011年06月 |
商品編碼 |
177927 |
| 內容資訊 |
英文 |
| 價格 |
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全球電玩遊戲市場：數據・預測（2010-2014年） 是由出版商IDATE在2011年06月所出版的。
這份英文市場調查報告書價格從美金4900起跳。
電玩遊戲市場在經濟回復中必定擁有確實的前景。遊戲的無形化可以浸透全世界的各種新市場，遊戲市場將會一直是全球性現象。
本報告書為全球電玩遊戲市場的現狀與前景之相關調査分析、各遊戲領域的主要動向、各地區/國家的遊戲領域銷售量・販售台數・平均價格預測（∼2014年）、社群遊戲、線上遊戲的展望等整理，概述如下。
第1章 分析・預測
- 總綱
- 家庭用主機領域
- 攜帶型主機領域
- 攜帶電話領域
- 電腦遊戲市場
- 調査手法
第2章 資料庫：各國・各地區（2010-2014年）
- 攜帶型主機
- 家庭用平台
- 攜帶型主機遊戲
- 家庭用主機遊戲
- 電腦遊戲
- 行動裝置遊戲（包含來自攜帶電話・其他行動裝置網路遊戲的收益）
- 線上遊戲（包含加入與虛擬道具販賣的收益）
- 寬頻加入者
- 進行線上遊戲寬頻的加入者比例
- ARPU
Abstract
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The video game sectors continues to report promising results, in a recovering
economical environment the game sector is becoming a global phenomenon,
dematerialization has enabled the industry to penetrate new markets all around
the globe. This report allows readers to track the changes at work and the
outlook for the sector' s key indicators up to 2014.
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Key Questions
- To what degree will each of the segments have gone digital by 2014?
- How are Apple' s rivals gearing up to respond on the tablet front?
- Social gaming is becoming a market unto itself: will this development
change the entire face of the gaming market? Will online gaming be by far the
most dynamic market in 2014?
- What average sales revenue, units shifted, price and ARPU do we find for
the different market segments?
Forecasts up to 2014 by geographical zone and by country:
- Handheld & home consoles hardware
- Handheld console games
- Home console games
- Computer games
- Games for mobile phones
- Online games
- App stores games revenues
Regions & Countries covered
Regions:
- Worldwide
- North America
- Latin America
- Asia-Pacific
- EMEA (Western Easter and Central Europe-Middle East-Africa)
Countries:
- France
- Germany
- Italy
- Japan
- Spain
- United Kingdom
- USA
BIO
Laurent MICHAUD, Project Manager, Head of Consumer Electronics &
Digital Entertainment.
Laurent Michaud joined IDATE in 2000 and is currently the Head of Consumer
Electronics & Digital Entertainment, acting as Project Manager for market
reports on video games, music, peer-to-peer, digital rights management and
content protection, mobile electronics and the digital home. Laurent is an
expert in the field of economic development and engineering in investment
projects.
Table of Contents
The electronic version of this report (PDF) includes:
- a database (Excel)
- and a presentation (Powerpoint)
1. Executive Summary
- 1.1. Sustained growth of video game software
- 1.2. Seven key industry trends for 2011
2. The home console segment
- 2.1. Market trends: focusing on user feedback
- 2.2. Equipment: a period of transition
- 2.3. Software: waiting for the next generation
3. The handheld console segment
- 3.1. Market trends: new equipment, new campaign, new challenges
- 3.2. Equipment: waiting for the PS Vita
- 3.3. Software: new platforms, new games
4. The mobile phone segment
- 4.1. Market trends: heading for a duopoly?
- 4.2. Gamers and market: a rosy outlook
5. The computer games segment
- 5.1. Market trends for offline games: the end of an era
- 5.2. Market trends for online games: heading for greater segmentation
- 5.3. Gamers and market: the potential confirmed
6. Methodology
List of Tables
- Table 1: Worldwide video game software market by segment, 2011-2015
- Table 2: World video game market: physical retail sales versus digital
sales, 2011-2015
- Table 3: Commercial launch of the last generation of home consoles
- Table 4: Home console unit sales
- Table 5: Expected launch dates for next gen home consoles
- Table 6: Installed base of home consoles
- Table 7: Home console hardware market
- Table 8: Home console software units sold
- Table 9: Home console software market
- Table 10: Home console digital video game market
- Table 11: Commercial launch of last gen handheld consoles
- Table 12: Handheld console unit sales
- Table 13: Installed base of handheld consoles (PSP series, DS series, GBA)
- Table 14: Handheld console hardware market
- Table 15 : Handheld console software units sold
- Table 16 : Handheld software market
- Table 17: Handheld console digital video game market
- Table 18: App store revenues
- Table 19: Mobile gamers
- Table 20: Annual ARPU for mobile games
- Table 21: Mobile games market
- Table 22: Offline computer game software market
- Table 23: Top 15 Facebook Publishers
- Table 24: Online gamers
- Table 25: Yearly ARPU for online gamers
- Table 26: Online video game market
List of Figures
- Figure 1: World video game market, 2011-2015
- Figure 2: Digital sales revenues/physical retail sales revenues
- Figure 3: Number of app stores and Apple market share in the volume of
downloads
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