中東及非洲地區電視市場：第7版

本報告已在2011年10月26日停止出版。

更改為出版

簡介

本報告針對中東及非洲地區電視市場現況與預測進行調查分析，提供主要25個國家主要動向分析、操作相關資料、電視區分分類用戶數量及各種數據、分析，以PowerPoint、PDF、Excel形式提供，目錄介紹如下。

調查國家

• 阿爾及利亞
• 安哥拉
• 亞塞拜然
• 巴林
• 塞浦路斯
• 埃及
• 加納
• 以色列
• 約旦
• 肯亞
• 科威特
• 黎巴嫩
• 摩洛哥
• 尼日利亞
• 阿曼
• 卡達爾
• 沙烏地阿拉伯
• 敘利亞
• 南非
• 突尼斯
• 土耳其
• 烏干達
• 辛巴威
• UAE
• 贊比亞

目錄

Abstract

“The youthful, dynamic demographics emerging from the Middle East and Africa offer massive potential right across all the TV sectors”. Adam Thomas, Research Manager, Informa Telecoms & Media.

By 2015, about three-quarters of homes in the Middle East and North Africa region will have multichannel TV. This impressive penetration rate highlights the significant prospects for growth developing in the region. Sub-Saharan Africa' s 800 million TV households also offer plenty of untapped potential.

New report format:

New Report format - designed for sharing - This research is available from our online store either as a hardcopy report or electronic format, featuring a series of PDF, PPT and XLS files, each designed to provide you with business critical intelligence which is easy to share with your colleagues.

Executive Summary Presentation (PowerPoint) - Brief colleagues with a complete overview of findings in a clear, concise PowerPoint presentation. The file includes re-usable trend analysis, charts and graphs.

Executive Summary (PDF) - See the bigger picture through an up-to-date and data-rich analysis of the Middle East and African TV markets.

Data & Forecasts 2005-2015 (Excel) - Data and charts on 18 countries offering the most comprehensive and accurate assessment of the market now and in the future - an ideal foundation for your strategic planning..

This research will allow you to:

• Read and exploit our analysis of 17 countries across the Middle East and North Africa
• Gain valuable intelligence on pay TV and multichannel subscriber growth
• Access Informa' s proprietary forecasts for the region
• Pinpoint new opportunities and highlight territories ripe for investment
• Study our country profiles of seven key territories in Sub-Saharan Africa (11 African countries in total)

What' s new in this year Middle East and Africa TV research?

• Comprehensive projections to 2015 including proprietary forecasts for the Middle East and African television markets
• This year expanded to include subscriber forecasts for the leading pay TV operators and triple-play, and TV sets per household projections for major markets
• Detailed analysis of the 25 leading territories across the Middle East and Africa
• Unrivalled pan-continental analysis that will enable you to exploit new opportunities in this emerging TV market

Major industry questions answered in this research includes:

• What pay TV platforms are succeeding in the Middle East and Africa?
• Who are the key players and what are their strategies for success?
• Could the cable operators provide a challenge to satellite' s dominance?
• Is IPTV best positioned to challenge the incumbent pay TV players?

Target audience:

TV Companies:

Discover the strategies your competitors are using and find out how more liberal markets are changing the face of broadcasting in the Middle East and Africa.

Investment Banks:

Gain valuable insights into which countries will enable you to maximise your investment opportunities and how liberalisation could now be allowing entry into previously inaccessible markets.

Analysts, legal and financial:

Use our forecasts, historic data and independent analysis to build your knowledge of the sector and identify where your own expert knowledge may be required.

Broadcast technology companies:

With TV in the Middle East and Africa increasing in sophistication, identify which technological developments are likely to have a profitable impact on your business.

Countries Covered

• Algeria
• Azerbaijan
• Cyprus
• Ghana
• Jordan
• Kuwait
• Morocco
• Oman
• Saudi Arabia
• South Africa
• Turkey
• Zambia
• Angola
• Bahrain
• Egypt
• Israel
• Kenya
• Lebanon
• Nigeria
• Qatar
• Syria
• Tunisia
• Uganda
• Zimbabwe
• United Arab Emirates

Table of Contents

Algeria TV update

Angola TV update

Azerbaijan TV update

• Azerbaijan, advertising expenditure, 2002-2009

Bahrain TV update

• Fig. 1: Bahrain, Batelco financial data, 2006-2009 (BHD mil.)
• Fig. 2: Bahrain, advertising revenues by medium, 2006-2009 (US$ mil.)

Cyprus TV update

• Fig. 1: Cyprus, IPTV subscriber growth, 1Q07-1Q10
• Fig. 2: Cyprus, audience share by channel, 1Q09

Egypt TV update

• Egypt, advertising expenditure, 2000-2009

Ghana TV update

Israel TV update

• Fig. 1: Israel, split of TV households by platform, 2003-2009
• Fig. 2: Israel, Hot cable financial highlights, 2007-2009
• Fig. 3: Israel, Yes financial highlights, 2006-2009

Jordan TV update

• Jordan, Orange Jordan IPTV subscribers, 3Q08-1Q10

Kenya TV overview

• Kenya, pay TV subscriptions by operator, 1Q07-1Q10

Kuwait TV update

• Fig. 1: Kuwait, advertising expenditure by media, 2006-2009 (US$ mil.)

Lebanon TV update

• Lebanon, advertising expenditure, 2005-2009

Morocco TV update

Nigeria TV update

• Nigeria, split of TV households by platform, 2003-2009

Oman TV update

• Fig. 1: Oman, advertising expenditure by media, 2005-2009 (US$ mil.)

Qatar TV update

• Fig. 1: Qatar, Q-Tel multichannel TV subscriptions, 2006-2009

Saudi Arabia TV update

• Saudi Arabia, advertising expenditure by media, 2006-2009

South Africa TV update

• Fig. 1: South Africa, split of TV households by platform, 2003-2009
• Fig. 2: South Africa, Multichoice pay TV subscriber progression, 2005-2010

Syria TV update

• Syria, TV forecasts, 2007 2015

Tunisia TV update

Turkey TV update

• Fig. 1: Turkey, split of TV households by platform, 2002-2009
• Fig. 2: Turkey, multichannel TV providers by subscriptions, 2003-2009
• Fig. 3: Turkey, share of primetime viewing by channel, 1Q10

Uganda TV update

UAE TV update

• Fig. 1: UAE, pay TV subscriber progress, 1Q08-1Q10
• Fig. 2: UAE, advertising spend by media, 2006-2009 (US$ mil.)

Zambia TV update

Zimbabwe TV update

• Zimbabwe, Multichoice Zimbabwe TV subscribers, 1Q08-4Q09

Middle East & Africa, Pay TV & FTA Forecasts to 2015

Forecasts by region and country

• Pay TV subscribers by operator
• Pay TV Households as % of TV Households
• Pay TV Households
• Pay DTH Households as % of TV Households
• Pay DTH Households as % of Satellite Households
• Pay DTH Households
• Multichannel TV Households as % of TV Households
• Multichannel TV Households
• IPTV Households as % of TV Households
• IPTV Households
• Broadband Households as a % of Households
• Broadband Households
• Satellite TV Households as % of TV Households
• Satellite TV Households
• Cable/MMDS Households as % of TV Households
• Cable/MMDS TV Households
• Sub-Saharan Africa TV households as a % of households
• Rest of MENA TV households as a % of households
• MENA TV households as a % of households
• Sub-Saharan Africa TV Households
• Rest of MENA TV Households
• MENA TV Households
• Sub-Saharan Africa Population per Household
• Rest of MENA Population per Household
• MENA Population per Household
• Sub-Saharan Africa Households
• Rest of MENA Households
• MENA Households

Country forecasts

• Algeria
• Bahrain
• Cyprus
• Egypt
• Israel
• Jordan
• Kuwait
• Lebanon
• Morocco
• Nigeria
• Oman
• Qatar
• Saudi Arabia
• South Africa
• Syria
• Tunisia
• Turkey
• UAE

Middle East and Africa TV: Factsheets to end-4Q09

• Cyprus
• Israel
• Nigeria
• Oman
• Qatar
• South Africa
• Turkey
• UAE

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